Vodafone UK Reviews 

138,943
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 42,863 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally helpful and knowledgeable staff members for providing great support during phone upgrades, contract renewals, and device setups. Reviewers note that store advisors consistently take their time to carefully explain available options and efficiently resolve technical problems with a very friendly attitude. However, some people mentioned frustrations when trying to reach human support through automated phone systems and online chat services. Many consumers also reported occasional challenges regarding unexpected billing notices, contract adjustments, and local network reliability issues that negatively affected their daily connectivity.

What people talk about most

Staff

Customers had positive experiences with staff, highlighting their professionalism, knowledge, and willingness... See more

Service

People report positive experiences with service, often highlighting helpful staff and great deals in store.... See more

Customer service

Reviewers mention positive feedback about customer_service, noting that representatives were incredibly... See more

User experience

Customers consistently note positive experiences with user experience, highlighting helpful, knowledgeable,... See more

Product

Consumers find product to be positive, regularly securing great deals on new devices and upgrading their... See more

Reviews shaping this summary

Rated 5 out of 5 stars

My current Vodafone contract (unlimited calls/texts + mobile Wi-Fi) expired and I needed a new (cheaper) one. I got one thanks to Shane who did a fantastic job at locating & finding one for me, witho... See more

Company replied

Rated 5 out of 5 stars

Sabrina is absolutely amazing!!! Her service is unmatched after numerous calls to Vodafone I decided to try my luck and pop into store…. She managed to sort my problem and made it look so easy. I will... See more

Company replied

Rated 5 out of 5 stars

Thalia and Viv , were exceptional issue’with overseas phone resolved immediately to save my data charges a d the new Vodafone sim , got me back on board in UK Strongly recommend, good staff are t... See more

Company replied

Rated 5 out of 5 stars

I went to Vodafone on the weekend in Wembley and was served by a lovely gentleman Reeyan, who was smiley and happy to help. I had a few pricing queries on a phone contract and he helped me out and exp... See more

Company replied


Company details

  1. Mobile Network Operator
  2. Cell Phone Store
  3. Internet Provider
  4. Phone and Internet Service
  5. Telecommunications Service Provider

About Vodafone UK

Written by the company

Explore the latest technology at Vodafone, where you'll find cutting-edge mobile phones and discover all our best offers and promotions in one place including; Sim Only, Broadband, Tablets, Smart Watches and beyond.
Visit Our Website Help & Support Mobile Phones Sim Only Broadband Tablets & Laptops Smart Watches

Contact info


4.7

Excellent

TrustScore 4.5 out of 5

139K reviews

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4.7

All reviews

(138,943)

41,223 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very helpful throu everything from…

Very helpful throu everything from phone braking to purchasing a new one

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Kelly,

Thanks for the lovely review and fantastic support.
If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Came in to upgrade my phone and fi

Came in to upgrade my phone and find a better deal and was really happy with the outcome. Indie was so helpful and found a great deal for both me and my mom to upgrade to. Really happy with her customer service.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Kiera,
Thanks for the lovely review and fantastic support for Indie.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone
Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

Where do I start

Where do I start? I had a 4g Mobile Hotspot. Connection not good. Eventually sent it back. That was eight weeks ago. Vodafone response nothing. Told them to cancel DD. They still haven't. Then they sent me a text quoting last digit of my phone. Not my number. Talked about roaming charges. I've never had roaming chances. So phone okay BUT 4G mobile hotspot was reurned asking them to cancel DD. They haven't No answer, No response. No service. Keep away from Vodafone. Service appalling
Have tried twice reaching out and talking to what you call customer services. You have all these conversation. You have two letters. You have the return of thr 4G Mobile Hotspot. All you have to do is acknowledge all this and CANCEL the DD for this product. At the moment I will continue with the mobile phone but getting very near the point of returning this as well. Now, don't ask me to reeat what I have already said in two chats and two details letters. You have all this info. ACT . Let me put it this way. I ran my own company. Okay no way as big as Vodaphe. If I had learnt a client had written two letter, returned the product, tried twice to talk, and was writing to this site, I wouldn't say, "okay you've had five attempts, why not try for a fifth and maybe you will get lucky" Vodafone if that is your service all who read this should run a mile from you. Had enough of Vodafone. This complaint is now going to Ofcom. I say again to anybody else. Be very wary of Vodafone. Obviously they do not believe in customer service

24 July 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey there,

We sincerely apologize for the service you experienced and for not meeting your expectations in terms of support. Thank you for your valuable feedback; please be assured that it is not our intention to deliver anything less than excellent service.

I suggest you to please reach out to our team by calling 0333 304 0191 or speak to them via LiveChat here: vodafone.uk/2LCJiTm

If you have already spoken to the team but not received the resolution you were looking for, please come chat to my team on Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks,
Vodafone Social Media Team

Rated 5 out of 5 stars

Cameron Reduced my bill

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Peter,

Thanks for the lovely review and fantastic support.
If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Customer Service helped me out and gave…

Customer Service helped me out and gave me relief in terms of replacing my sim card

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Abdi,

Thank you for your review. It's always lovely to read such nice feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Pik is very helpful.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Anthony,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Very helpful dealing with my iPhone…

Very helpful dealing with my iPhone when wasn’t working couldn’t fault Jamie and Brad at the folkstone store

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Aydan,

Thank you for your review. It's always lovely to read such nice feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Chris

Chris sorted out a new one as my old one was broken

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Jonathan,

Thanks for the lovely review and fantastic support.
If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Got helped canceling contract

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Ben,

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl.

Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

Vodafone

Vodafone — 22 years of loyalty, but I’ve had enough

I’ve been with Vodafone for 22 years, and unfortunately the standard of customer service has declined dramatically over that time. The last seven years in particular have been extremely disappointing.

Over the past six months alone, I’ve experienced repeated problems with mis-selling, billing, poor communication and an app that simply doesn’t work properly. One of the most concerning issues has been Secure Net, which was added to two separate Vodafone contracts despite me explicitly declining it.

I have two Vodafone numbers. One is a SIM-only contract. When I took this out, Secure Net was offered to me three times and I explicitly declined it each time. Despite this, it was still added to my account without my knowledge.

I then upgraded my second Vodafone number — a phone and SIM contract — in the first week of July 2026. Secure Net was offered again, and once again I explicitly said I did not want it. Despite this, it was added to that account too.
I subsequently received a message telling me that the free period was ending and that I would be charged £2. I cancelled the Secure Net on the upgraded phone, only to discover that £2 had already been charged to me in July. I then received another message saying I would be charged a further £2. That's when I discovered that this was actually relating to the SIM-only contract — the other Secure Net service that I had never agreed to in the first place. Had I not noticed the messages and taken the time to contact Vodafone, I would have been charged another £2 at the end of August.So, despite explicitly declining Secure Net on two separate occasions and two separate contracts, Vodafone had added it to both of my accounts. I was charged £2 on one and was about to be charged another £2 on the other — £4 a month for services I had explicitly said I did not want.And this is what concerns me most: what happens to customers who don't have the time, confidence or ability to scrutinise every charge on their bills? £4 may seem insignificant to a huge corporation, but if 100 customers were incorrectly charged £4 a month for 12 months, that's £4,800 taken from customers in a year. Across a much larger customer base, the cumulative amount could become substantial.This isn't about £2 or £4. It's about the principle. If a customer explicitly says no, the service should not be added. I also expect staff to take ownership when something has clearly gone wrong, rather than minimising the issue or making the customer feel as though they have misunderstood something.The amount of time spent trying to resolve simple issues is another major problem

Nothing seems to be quick or straightforward with Vodafone. Even when I am calling about something that should take a few minutes — such as “Can you explain this charge on my account?” — I can easily spend 30–40 minutes on the phone.

There are often very long periods of silence while the adviser supposedly checks information. I've been left sitting on the phone for one, two or even three minutes at a time with absolutely no communication, wondering whether the call has even disconnected. Then there are transfers between departments and further periods of waiting while information is supposedly being checked.Between 31 July and 13 August 2026, I've had to spend a significant amount of time contacting Vodafone about the Secure Net issue, the billing problems and the wider customer-service concerns. Something that should have been simple to resolve has turned into repeated calls, lengthy waits and having to explain the same issue over and over again.

Billing is unnecessarily confusing

I've also found Vodafone's billing incredibly difficult to understand. A simple question about my bill can take 45 minutes or more to resolve. I have been given partial figures without a clear explanation of the remaining charges, including handset payments. I have then received further payment requests or direct-debit attempts for amounts I was never clearly told about.On one occasion, Vodafone initially told me they had not attempted to take a particular amount from my account. I provided evidence showing that they had, and only then was I given an explanation of what the payment related to. This shouldn't be happening.

The Vodafone app also has an ongoing login issue which I have reported repeatedly, but it still hasn't been resolved.

What makes all of this particularly frustrating is the lack of accountability when these issues are raised. Rather than simply acknowledging an error and putting it right, I often feel that the problem is minimised or that I'm made to feel as though I have misunderstood something. After 22 years with Vodafone, I am exhausted and disappointed by their conduct.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Deborah,

We are genuinely sorry to hear about the challenges you have faced with your billing issue. This situation does not reflect the high standards of service we aim to uphold, and we are grateful for your feedback regarding the contract. To effectively address your concerns, we encourage you to reach out to our dedicated support team. You can contact them by phone at 0333 304 0191, or alternatively, you may engage with our team through Live Chat by following this link: http://vodafone.uk/2LCJiTm.

Should you require further assistance or wish for us to investigate any additional matters, we invite you to connect with us on social media. You can easily reach out to us on Facebook at http://vodafone.uk/2Fpnah2 or through our Instagram page at https://ig.me/m/vodafone. Our team is committed to providing you with the support you need and ensuring that your concerns are addressed promptly.

Thank you for bringing this matter to our attention. Your satisfaction is important to us, and we are here to help resolve any issues you may be experiencing. We look forward to assisting you and restoring your confidence in our services.

Thanks,
Vodafone Social Media Team

Rated 5 out of 5 stars

Great customer service by Tony

Great customer service by Tony. Very polite and friendly thank you

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

"Hey There,

This is fantastic to hear! We really appreciate the feedback.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team"

Rated 5 out of 5 stars

Gr8 service Heeba & Priyanka very…

Gr8 service Heeba & Priyanka very helpful got all the queries solved quickly happy to come again will recommend to others also keep up the gr8 work

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Derick,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Had a great experience with a lovely…

Had a great experience with a lovely man named Richard he was very patient with me and we had a jolly laugh. Great service smooth upgrade. Very happy with the service.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey there,

Thank you for your review. It's always lovely to read such nice feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Very helpful

Very helpful, polite, found us a good deal

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Claire,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

Terrible customer service from day one

Can’t give zero stars so has to be one! Just transferred to vodaphone from virgin yesterday. BT installed fibre and engineer setup Vodaphone router. I chose the WiFi 7 pro package - paying extra per month for the better router and booster. All good, except the router was missing one of its plastic “feet”. Just meant it wobbles on desk but I thought it would be a simple request to get a foot sent out as the router was brand new…… sadly not. 40mins on chat, 4 people later and the answer is that is should go to a DIY store and find something myself. Not able to send parts and not willing to send new router. Welcome to Vodaphone!

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Jason,

Thanks for your feedback. We're sorry to hear about your experience and understand how disappointing it must be to encounter an issue with your equipment from day one, especially when trying to get a simple replacement part.

We apologise for the frustration caused and for not providing the level of support you expected. This isn't the welcome experience we want for our customers. If the issue continues or gets significantly worse, please reach back out to the relevant team by calling 0333 304 0191 or speak to them via LiveChat here: vodafone.uk/2LCJiTm

If you would like this to be raised as an official complaint, and you have already spoken to the relevant teams but not received the resolution you were looking for, please come chat to my team on Facebook at vodafone.uk/2Fpnah2 and Instagram at https://ig.me/m/vodafone

Thanks,
Vodafone Social Media Team

Rated 1 out of 5 stars

find it absolutely disgraceful that a…

find it absolutely disgraceful that a company can reportedly hand out thousands of free SIM cards to criminals, yet chase a pensioner like my grandmother over a £20 missed bill.

Definitely will be switching providers me and my whole family.

13 August 2026
Unprompted review
Rated 5 out of 5 stars

I had a really good experiance in this…

I had a really good experiance in this store with Todd today, my phone had locked me out so he set me up with a new device and gave me lits of goos advice with other savings.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Laurance,

Thanks for the lovely review and fantastic support for Todd.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Charlie has been a wonderful help with…

Charlie has been a wonderful help with helping me upgrade, and arranging fixing paths for my bad phone upgrade from a fault with pixel phones.

Staff like Charlie is one of the reasons I keep coming back to vodafone every couple years

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Marcus,

Thank you for your review. It's always lovely to read such nice feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

The staff at the Truro store are…

The staff at the Truro store are amazing. The were so helpful and saved me loads on money. Megan was especially helpful- even though she is new to vodaphone.

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Sarah,

Thanks for the lovely review and fantastic support for Megan.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Great staff great product

Great staff great product
Very satisfied

13 August 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Mark,

Thanks for the lovely review and fantastic support.
If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

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