Despite two days delivery delay I was constantly kept updated with the status of my purchase (aircon during heathwave) and was plenty option provided if i no longer want item and got £10 credit in th... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Our existing washer of 16 years started showing errors, and in my experience these were due to motherboard disintegration. Rather than getting unknown service engineers to mull over the problem scratc... See more
Company replied
Microwave dead Bank Holiday Friday,ordered a new one ,told it would be Tuesday 7th due to holiday weekend.Fair enough. Great news they sent it on DPD arrived Saturday. Fantastic service ,one happy pa... See more
Company replied
Ordered a reconditioned iPhone because it was at least £200 cheaper than buying one new in any other store. I am delighted with the item, it is as good as new. Delivery was very fast – next day and co... See more
Company replied
Company details
Information provided by various external sources
Huge discounts on Cameras, Camcorders, iPods, Sat Nav and more. Buy it Direct are one of the UKs largest online retailers offering a huge range of electrical and home products available with next day delivery.
Contact info
Neptune Way, HD2 1UA, Huddersfield, United Kingdom
- www.buyitdirect.co.uk
4.1
Great
14K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Easy to complete my transaction
Easy to complete my transaction. No problems this end. Thank you. Delivery was free if you didn't want a timed slot. But I waited 2 weeks to get free delivery
25 July 2026
Reply from Buy It Direct
Dear Customer,
Thank you for sharing your positive experience with us! We're delighted to hear that you found it easy to complete your transaction and that there were no issues on your end. We appreciate your feedback on the free delivery option and the wait time for it.
If you're looking for more great deals and a wide range of products, we recommend checking out Appliances Direct for your future purchases.
Best regards,
Ivy
CDA Extractor Fan
CDA Extractor Fan
Ordered Sunday 19/07/26 and arrived Tuesday 21/07/26 with standard delivery service having not to pay extra. Excellent. To be installed today 24/07/26. Hopefully no problems. Replacing like for like.
19 July 2026
Reply from Buy It Direct
Hello,
Thank you for sharing your positive experience with us regarding the CDA Extractor Fan you purchased. We are delighted to hear that your order arrived promptly and that you are satisfied with the standard delivery service.
We hope the installation of the extractor fan goes smoothly and that it serves you well as a replacement. If you ever need more home improvement products, we recommend visiting Appliances Direct for a wide range of options.
Best regards,
Helen
Reply from Buy It Direct
Thank you for sharing your positive feedback about the on-time delivery. We're delighted to hear that your order arrived as expected. If you ever need products from a different category, we recommend checking out Laptops Direct for a wide range of laptops.
Best regards,
Lee
Absolutely appalling customer…
Absolutely appalling customer communication. My order has been held then delayed and finally cancelled, all the time in between I kept getting mixed messages and clarifications about delivery etc. I completely understand if stock runs out, as long as it’s communicated everything is fine, but to reach delivery date (2 weeks later than originally been told) and then be told that it’s out of stock…not great at all
22 July 2026
Unprompted review
Reply from Buy It Direct
Hi Agne,
Thank you for your review.
We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.
We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.
Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?
Kind regards,
Dyann
Reply from Buy It Direct
Thank you for the fantastic feedback! We're thrilled to hear that you had a great experience with us. If you're looking for more top-notch service, why not check out Laptops Direct for a wide range of laptops and tech products? We're sure you'll find something you love.
Take care!
Lee
Laptop arrived next day even though it…
Laptop arrived next day even though it was a Saturday and I had only selected standard delivery.
20 July 2026
Reply from Buy It Direct
Thank you for sharing your positive experience with the prompt delivery of your laptop, even on a Saturday with standard delivery! We are delighted to hear that you received your order so quickly. If you ever need any more tech products, feel free to visit Laptops Direct for a wide range of options.
Best regards,
Lee
0 stars
If I could give zero stars, I absolutely would. My experience with Buy It Direct has been a complete farce, characterised by atrocious customer service, complete incompetence, and a total refusal to take responsibility for their own orders.
I purchased an AC unit scheduled for delivery on July 9th. I was promised a 2-hour delivery window, but was instead slapped with a 10-hour slot with zero tracking updates. I wasted my entire day waiting at home. By 5 PM, with no delivery in sight, I called Buy It Direct.
Their response? > "Not our problem, raise it with DX logistics."
It is completely unacceptable to force your own customer to chase down your chosen courier. My contract is with Buy It Direct, not DX, but they completely washed their hands of me and flat-out refused to contact the logistics provider themselves.
I ended up doing their job for them and called DX. DX investigated and admitted the driver simply missed the delivery. After I spent my Friday and Monday chasing DX again, the courier officially deemed the parcel LOST and explicitly told me they had instructed Buy It Direct to issue a replacement order.
When I called Buy It Direct to finally get my replacement, they refused, claiming they were waiting on a "full investigation" from DX—an investigation that DX had already concluded! After arguing with them, they reluctantly agreed to send a replacement, but their "solution" was deeply insulting. I was told the next available unit wouldn't arrive until mid-August AND they demanded I pay an extra £150 because it was a different model.
Let me get this straight: You lost my item, you failed to fulfill my order, and I am expected to suffer through a heatwave until mid-August and pay £150 extra for your incompetence?
I rightly refused to pay the difference, told them to claim the extra charges back from DX, and demanded either an immediate replacement or a full refund. Their final response? > "No, there is nothing we can do."
Excuse me?! You took my money, lost my item, refused to help me track it, tried to extort me for a more expensive unit to cover your own mess, and then told me there's nothing you can do?
Save yourself the extreme stress, wasted time, and financial headache. Do not buy from this company under any circumstances. Once they have your money, they genuinely do not care about you.
Update they have refunded me but no apologise for the inconvenience caused.
9 July 2026
Unprompted review
Reply from Buy It Direct
Hi Anna,
Thank you for your review.
Please accept our sincere apologies for the issues you experienced with your order, the delivery, and the support you received. We understand how frustrating it must have been.
Our customer service team sent you a message on 19/07. If you can reply directly, then they can resolve your issues as a priority.
Your feedback will be reviewed internally so that we can make improvements should a similar situation arise in the future.
Kind Regards,
Dyann
Great experience with Phil and his team…
Great experience with Phil and his team delivering our appliance on time with out any hassle 👏👏👏
18 July 2026
Reply from Buy It Direct
Thank you for sharing your positive experience with us! We're thrilled to hear that Phil and the team delivered your appliance on time without any hassle. If you ever need anything else, feel free to visit Laptops Direct for all your laptop needs.
Best regards,
Ivy
Good service, but one aspect could be improved
I was happy with the delivery and communication throughout. The only thing I wasn’t comfortable with was that the two delivery drivers spoke to each other in a language I couldn’t understand while inside my home. It made me feel a little uneasy, although the delivery itself was completed professionally.
16 July 2026
Reply from Buy It Direct
Hi Garry,
Thank you for your review.
Please accept our sincere apologies for any discomfort you experienced during your delivery. We're pleased to hear that the delivery and communication met your expectations and that the delivery was completed professionally, but we appreciate your comments regarding your experience in your home.
Your feedback will be reviewed internally and shared with the relevant team as part of our ongoing efforts to improve our service.
Kind Regards,
Dyann
I bought an external door from this…
I bought an external door from this company through B&Q and I certainly wishI hadn’t. The door had to be trimmed before it could be offered up to the frame. It was then found a really bad bow it top corner. My builder did his best to try and fit it but as it had to be locked ( I’m a pensioner who lives alone) he had to force the door shut to lock it. With the bow causing pressure I am now unable to unlock the door. I have wasted the money to buy and fit this rubbish and I’m stuck with a door that I can’t open. They have offered £20 !!! They sell rubbish and then fob you off. Do not buy doors from this firm.
15 July 2026
Unprompted review
Reply from Buy It Direct
Hi Mr R Firth,
Thank you for your review.
We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.
We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.
Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?
Kind regards,
Dyann
Terrible customer service
Terrible customer service. Was emailing John Rodrigez about buying an oven and was promised there will be installation. Then customer service said they do not offer this in Ireland.
Maybe train your staff?
13 July 2026
Unprompted review
Reply from Buy It Direct
Hi Gintare,
Thank you for your review.
We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.
We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.
Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?
Kind regards,
Dyann
A quick and easy ordering process…
A quick and easy ordering process followed by a superfast delivery. Overall a 5* performance.
15 July 2026
Reply from Buy It Direct
Thank you for your fantastic feedback! We're thrilled to hear that you had a seamless ordering experience and received your delivery promptly. Your 5-star rating is truly appreciated. If you ever need anything else, feel free to visit Laptops Direct for a wide range of tech products.
Best regards,
Ivy
Reply from Buy It Direct
Thank you for your positive feedback on your shopping experience with us. We're thrilled to hear that you found the process quick and easy. If you're in need of any appliances, we recommend checking out Appliances Direct for a wide range of options.
Warm regards,
Lee
Reply from Buy It Direct
Thank you for sharing your positive experience with us! We're delighted to hear that ordering was easy for you and that your delivery arrived on time. If you ever need anything else, feel free to visit Appliances Direct for a wide range of products.
Take care!
Lee
Excservice from can’t of placing…
Excellent service from start of placing my order to delivery informed when order was on its way and arrived on time cant fault customer service
10 July 2026
Reply from Buy It Direct
Hello,
Thank you for sharing your positive experience with us! We are delighted to hear that you found our service excellent from start to finish, from placing your order to the delivery process. It's great to know that you were kept informed about your order and that it arrived on time. We appreciate your kind words about our customer service.
If you ever need anything else, feel free to visit Laptops Direct (laptopsdirect.co.uk) for a wide range of laptops and tech products.
Best regards,
Ivy
Next day delivery
I was very pleased you had the item I needed and delivered it next day.
I thought the £9.95 postage was a bit steep though.
9 July 2026
Reply from Buy It Direct
Hello,
Thank you for sharing your feedback with us! We're delighted to hear that you were pleased with finding the item you needed and the next day delivery service. We appreciate your comment about the postage cost and will take this into consideration for future improvements.
If you're looking for more great deals on a wide range of products, we recommend visiting Appliances Direct at appliancesdirect.co.uk for a fantastic selection.
Best regards,
Ivy
Delivery made on time
Delivery made on time . Could do with a two hour delivery slot not just between 8am and 18.00hrs
12 July 2026
Reply from Buy It Direct
Thank you for your feedback! We're delighted to hear that your delivery arrived on time. We appreciate your suggestion for a more specific delivery slot and will take this into consideration for future improvements. If you're looking for a more tailored delivery experience, we recommend visiting Appliances Direct for a range of products and services.
Best regards,
Lee
Despite two days delivery delay I was…
Despite two days delivery delay I was constantly kept updated with the status of my purchase (aircon during heathwave) and was plenty option provided if i no longer want item and got £10 credit in theirs eshop.
It was my 4th purchase and never had an issue.
27 June 2026
Reply from Buy It Direct
Dear Customer,
Thank you for taking the time to share your experience with us. We are delighted to hear that despite the delivery delay, you were satisfied with the updates provided regarding your air conditioning unit, especially during the heatwave. It's great to know that you appreciated the options given to you and the £10 credit offered for any inconvenience caused.
We truly value your loyalty as a repeat customer, and we are thrilled to hear that this was your 4th purchase with us and that you have never encountered any issues before.
Should you need any more appliances, we recommend visiting Appliances Direct (appliancesdirect.co.uk) for a wide range of products.
Best regards,
Lee
Kept informed and speedy delivery
11 July 2026
Reply from Buy It Direct
Thank you for sharing your positive experience with us! We're delighted to hear that you were kept informed throughout the delivery process and that your order arrived promptly. If you're in need of any appliances, we recommend visiting Appliances Direct for a wide selection of products.
Best regards,
Ivy
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.