I resorted to buying two boxes of the Double Cherry Utopia from Lidl, because their far superior 'Magnum copies' had sold out. They had a Lidl Plus reduction on these, so like an idiot I fell for i... See more
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Magnum is an ice cream brand owned by the British/Dutch Unilever company and sold as part of the Heartbrand line of products in most countries.
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New York, United States
- magnumicecream.com
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Wow,and not in a good way
Half size magnums for an increase in price,, last ones i,ll ever buy,, ripped off
Just bought a packet of 3 Magnums for…
Just bought a packet of 3 Magnums for £3.50 and to say I'm disappointed is an understatement. Not only are they smaller, the chocolate layer is now thinner than even the cheap shop own brands. The advert always used to make me laugh with the exaggerated crunching noise, now it will annoy me as it is totally false advertising. Will not be buying anymore. Congratulations for ruining what used to be a great product.
Constantly shrinking
Constantly shrinking, rarely undamaged, always overpriced. It's no wonder why people buy "fake" magnums. let's be honest, even real magnums are fake magnums
If I could give a 0-star review I would…
If I could give a 0-star review I would because looking at the state of the once beloved magnum ice creams it's just disappointing, to say the least.
I bought two boxes of magnum almond ice creams, at different time frames. At first, I was shocked by the lack of the chocolate layer and almost nonvisible almond pieces and just thought to myself that it had to be just one bad batch.
But oh boy was I wrong because months later the next box with smaller, lacking chocolate and almonds all the same.
The only thing that wasn't up to match was the price because almost 6 euros for a box of 3 with this quality is just ridiculous...
Magnum has been my favorite go-to treat for 15 years, every summer like clockwork I would buy a box of magnums every week till the end of summer.
To think corporate doesn't care about customers this much is just sad and outrageous, magnum for many is childhood and memories ingrained in an ice cream bar.
So if making a few extra bucks off loyal customers while destroying their beloved memories is worth it be my guest and go for it. But I won't spend my money on magnum anymore.
The ice cream itself seems to have…
The ice cream itself seems to have changed. No longer creamy and delicious. Very disappointec
Not even deserve a star at all anymore
Not even deserve a star at all anymore! Magnum was my all the time favourite ice cream and now, it is the most disappointing ice cream ever. It's companies where prices are raised, reduction of quality ingredients and making everything smaller that makes me stop buying them anymore. Very disappointed.
They have changed their icecreams…
They have changed their icecreams recipe and also size. Not worth buying and very disappointing as they were my favourite
Magnum bars sadly departed.
Loved Magnum Almond Ice Cream: pricey, but was a special treat! Recently, something has happened. At first I thought it had been stored incorrectly somewhere. But the next box was just the same. Really insipid. Not actually worth even a star, unfortunately. Still pricey, smaller, and very bland. Not a treat at all. Sorry about that.
Recently bought a box of magnum…
Recently bought a box of magnum classic. I don't know what you have changed in the recipe... but it tastes awful, bitter and leaves a horrible aftertaste. Even my dog didn't want to finish the icecream part, and he licks his own bum!
After taste is really sour and gross.
After taste is really sour and gross.
Not sure if they are using beaver butt for the vanilla these days but i wont be having them again. Yuk!
Toxically sweet
Horribly sweet, melts too quick, do the makers of this even consume their own products?!
Magnum 12 bites only had 9 bites in it
I bought a pack of Magnum 12 bites - 183 ml. I expected the pack to have 12 bites - since it says it does on the front. The pack was sealed but it only had 9 bites. It might be a little thing to Unilever, but if they aren't going to put 12 bites in the packet they shouldn't advertise it as having 12. It's impossible to share 9 bites equally among 4 kids. Thanks Unilever
Labeling
Hi Magnum family,
My name is Noah Habte. I am 12 years old and live in Calgary, Alberta. I enjoy eating Magnum ice cream for dessert. However, I would strongly recommend you label the inner packaging depicting the flavour, whether it is vanilla or caramel etc.
Thank you very much for considering my suggestion.
Sincerely,
Noah Habte
Shameful Disappointment from Unilever
Shameful Disappointment from Unilever
I am an innocent client who spent hard-earned money on three tubs of Magnum ice cream, each at R125.00, only to find that they were spoiled. I contacted Magnum through their social media platform and was greeted by Mr. Luciano from the Consumer Engagement Centre. He was apologetic and asked for more information in order to trace the problem.
After two weeks, he responded and asked for my purchase slips and the barcodes of each tub. I was surprised that he needed this information, as I had already provided him with proof of purchase from my bank statement. I also questioned why he did not contact the distribution center or recall the deliveries to the stores where I had purchased the ice cream.
Mr. Luciano eventually told me that the ice cream had spoiled due to "abuse in temperature." I was shocked. Am I supposed to go to every store that sells Magnum ice cream and ask the staff if their freezers are regulated to Unilever's standards? This is not my responsibility.
I believe that Unilever should reimburse me for the full cost of the ice cream, not just one tub. I did nothing wrong and should not be penalized for the negligence of the stores that sold me spoiled ice cream.
I am writing this message to warn others about the poor customer service of Unilever. I will never buy Magnum ice cream again, and I urge you to do the same. There are many other brands of ice cream that are just as good, and they are not likely to leave you disappointed.
Never Support Giant Brands Like Unilever
Unilever is a giant brand that does not care about its customers. They are more concerned with protecting their profits than with ensuring that their products are safe to eat. If you buy Magnum ice cream, you are taking a risk. You could end up spending a lot of money on spoiled ice cream, and you will not be reimbursed for your loss.
I urge you to never support giant brands like Unilever. There are many smaller, independent brands that care about their customers and make high-quality products. Support these brands instead of the big corporations that only care about their bottom line.
I hope that my story will help you to make better choices about the products that you buy. Do not support companies that do not care about their customers. Choose brands that are committed to providing you with safe, high-quality products.
They used to be tasty and reasonably…
They used to be tasty and reasonably generous icecreams. Now the icecream is almost the size of the stick! Maxibons for me from now on.
Quite simply
Quite simply, you hide the number in a pack. We simply boycott you. When I open box, I expect to see 4!!!
I bought a Magnum Double Gold Caramel…
I bought a Magnum Double Gold Caramel Millionaire today, the first since last summer. Ironic title for an ice cream.
The size was two thirds what they used to be, and I see they are reduced in size on a regular basis. The price in the mean time had increased considerably. The press comments from Unilever giving reasons are corporte hot air. To reduce the size keeping increasing the price even, amounts to deception and the sort of practice that unscrupulous companies engage in. It is a sad state of affairs now that mainstream companies such as this are sailing very close to the legal wind pulling a fast one to satisfy the company bosses and share holders without the slightest consideration for the consumer. I will not be buying Magnum Ice creams ever again knowing that I am deliberately being ripped off.
Magnum mini classic box of 6
The company needs to ensure there are 6 lollies as stated on the mini classic box. Twice I have only found 5 in the box. I purchase on a regular basis and it is so wrong to find only 5 items in the box.
Pistachio lolly
Really disappointing, didn't taste of pistachio at all. Won't be buying again
Lot smaller and now only 3 in a pack
Few months back they reduced the size of the ice-creams in the pack of 4 and now you only get 3 in a pack of the smaller ice-creams, a right rip off so used to purchase there ice-creams regally now will be giving them a miss as they are now not worth the money.
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