Slick Willie's Skate Store Reviews 

161
•
TrustScore 3.5 out of 5

3.5

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Rated 1 out of 5 stars

What a draining experience. People in the shop when you call are totally unhelpful if your delivery doesn’t show up, don’t answer their email, no tracking info given just took money and didn’t com... See more

Company replied

Rated 5 out of 5 stars

Ordered from Slicks a few times over the years Always been brilliant and easy to order. Only ever had 1 issue where stock wasn't accurate but they got in touch with me and resolved it very quickl... See more

Rated 5 out of 5 stars

I’m a 60 year old grandmother learning to skate so I can go skating with my grandchildren. Called the store before ordering and a very lovely gentleman answered all my questions re the skates, very po... See more

Rated 3 out of 5 stars

I’ve had mixed experiences with Slick Willie’s Skate Store. While their customer service is generally friendly and helpful, I’ve had issues like stock inaccuracies before, though they did resolve it q... See more

Company details

  1. Skate Shop

Written by the company

London's oldest skate store selling Skateboards, Inline Skates, Scooters, Roller Skates and more!


Contact info

3.5

Average

TrustScore 3.5 out of 5

161 reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 33% of negative reviews

Typically replies within 24 hours

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3.5

All reviews

(161)

4 reviews in the last 12 months

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Rated 1 out of 5 stars

What a draining experience

What a draining experience. People in the shop when you call are totally unhelpful if your delivery doesn’t show up, don’t answer their email, no tracking info given just took money and didn’t communicate well at all from there. I waited 4 days for a next day order that ended up never being sent in the first place, which I had to push to find out.

I don’t even care that they were not sent or there was an issue it was how little the person on the phone actually tried to help, zero customer service skills whatsoever

AVOID!!!!! Thankful I am getting my money back so I can spend it elsewhere.

8 October 2026
Unprompted review
Slick Willie's Skate Store logo

Reply from Slick Willie's Skate Store

Hi Nicola,
I’m very sorry we let you down. You paid for next-day delivery, your order wasn’t dispatched, and we then failed to give you clear information or proper help when you contacted us. You should never have had to chase us to find out what had happened.
As the owner of Slick Willies, I take responsibility for this. You’re right that the problem wasn’t simply the missed delivery—it was how we handled it afterwards. This falls well below the standard we expect to provide.
I understand your decision to shop elsewhere, and I’m sorry we lost your trust. Thank you for bringing this to my attention.
Rudy
Owner, Slick Willies

Rated 1 out of 5 stars

Avoid Slick Skate Store

Avoid Slick Skate Store – Total Chaos and Horrible Online Service
​Rating: 1/5 Stars
​If you want to save yourself a massive headache, stay far away from Slick Skate Store. Their online service is completely rubbish, and it feels like no one working there has a clue what they are doing.

​The level of disorganization is infuriating:
​Fake Stock Availability: They will happily take your money for items listed as "in stock," only to inform you later that they don't actually have them.
​Clueless Logistics: They can't even keep track of their own shipping. I was told my order hadn't been sent yet, only to find out it had already been dispatched. Nobody seems to talk to each other or check their own system.
​Shopping here is an absolute nightmare. Save yourself the stress and buy your gear from a shop that actually knows how to manage inventory and fulfill an order properly.

27 August 2026
Unprompted review
Rated 2 out of 5 stars

No communication, bad service

Had absolutely no communication or confirmation that my order even went through aside from the money being taken from my account, tried contacting customer service twice (once for over an hour) with no response each time, and had no idea that my order was even ARRIVING until the van showed up at my door, which was 2 days after they should’ve been here. Terrible customer service - no idea what went wrong considering everyone else praises it.

10 April 2026
Unprompted review
Rated 5 out of 5 stars

Awesome

Awesome service, super friendly and helpful staff. Great gear.

6 December 2025
Unprompted review
Rated 5 out of 5 stars

Brilliant service, great people.

Brilliant service. Best skate shop in town. We were looking for new skates for my wife. Nick went to all the trouble of getting extra skates in to try on. Lisa and Ila were so helpful when we went to try them on. Great service!

13 September 2025
Unprompted review
Rated 5 out of 5 stars

Wonderful, helpful customer service

After visiting the store and trying the stunt scooter in person, which was accompanied by a helpful and friendly member of staff, I ordered the same model online for my son's birthday. It arrived promptly just the next day - however, there was a visible crack in paint on the handlebar.

It would've been ok, not a big deal - was it a scooter for me or at least not a birthday present. However, as a birthday present, I wanted it to be free of any flaws.

I emailed the customer support, described the problem and received an immediate resolution. The replacement scooter without any scratches arrived the next day and for the previously shipped one they organized a drop-off not far from my home. All this free of charge.

I am grateful for the wonderful customer service! Thank you Ila for your help. And I am pretty sure my son will be delighted to receive his new scooter!

9 September 2025
Unprompted review
Rated 5 out of 5 stars

Nick and the Slick Willies team are amazing and friendly!

Nick from the store was so so helpful with me and my business partner.

He was so generous with his time and gave us valuable advice and we ended up buying skate equipment based on his own experience.

The store is so friendly, the staff are welcoming and honestly we are so blessed to have this store in central/west London.

Thanks Nick and big up Slick Willies :)

15 May 2025
Unprompted review
Rated 1 out of 5 stars

roller bones art elite 103a

Purchased a set of roller bones art ellite 103a roller skate wheels, costing £109 Flat stopped within 8 weeks of use ( average skate once a week). I’m not an aggressive skating pro forming hockey stops etc. contacted shop who advised unable to exchange. Offered me another set of 8 for a slightly discounted price. Lost faith in both seller and supplier. Be very cautious.

26 May 2025
Unprompted review
Rated 4 out of 5 stars

Slick Willie's Skate Store offers…

Slick Willie's Skate Store offers brilliant service and fast shipping. The staff are knowledgeable, helpful, and truly care, making the experience smooth from start to finish. Whether ordering online or visiting in-store, they go above and beyond. Great range of products and reliable service. Highly recommended for all skate needs!

13 March 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic customer service and product.

As a newbie to roller skating I was having a hard time navigating the world of skate parts!. I emailed Slick Willie's and got a response within minutes. They guided and explained to me exactly what I needed and sent a helpful link to take me to it on their site. I purchased there and then (Thursday at 11:33), delivery was so fast (Saturday 12:06) that in 2 days I had my part and it was fitted at my Saturday afternoon lesson. This is absolutely fantastic customer service.

13 March 2025
Unprompted review
Rated 3 out of 5 stars

I’ve had mixed experiences with Slick…

I’ve had mixed experiences with Slick Willie’s Skate Store. While their customer service is generally friendly and helpful, I’ve had issues like stock inaccuracies before, though they did resolve it quickly. Delivery is fast, and they seem skater-focused, which is nice. However, I think there’s room for improvement, especially compared to other big skate retailers. Solid enough, but not perfect.

24 December 2024
Unprompted review
Rated 5 out of 5 stars

I'd ordered just 4 days before…

I'd ordered just 4 days before Christmas, and to be honest, I wasn't expecting to receive my order. I'd spoke with one of the staff on the phone with an update, and true to their word, once dispatched. The order had arrived on Christmas eve making one niece very happy indeed.

Everything was well packaged and great quality!

She absolutely loved it!

Really good quality products at a great price too, I found the website experience seamless also.

Thank you, highly recommend!

24 December 2024
Unprompted review
Rated 5 out of 5 stars

Fantastic new find

My daughter badly wanted quad skate accessories. I found this store after a google search and it came up top in reviews. Took her here as a surprise, was definitely worth the journey as she came out with the biggest smile after getting everything she needed to customise her quads. Would definitely buy from again. Fabulous customer service.

15 December 2024
Unprompted review

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