Norman Motors Reviews 

1,090
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 254 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally helpful and knowledgeable staff for providing a relaxed, professional, and entirely pressure-free car purchasing journey from start to finish. Consumers also highlight the brilliant customer service, noting that all questions are answered promptly and administrative paperwork is managed with absolute efficiency. Some people were satisfied with the reliable online buying experience, observing that vehicles matched their online descriptions and advertisements accurately. Reviewers consistently appreciate the clear communication, transparent dealings, and dedicated ongoing support provided by every friendly member of the dealership team.

What people talk about most

Staff

People report positive experiences with staff, highlighting that team members are extremely knowledgeable,... See more

Service

Consumers find service to be positive, highlighting an exemplary and outstanding experience from start to... See more

Product

Customers consistently note positive experiences with product, highlighting a great selection of immaculate... See more

User experience

Customers had positive experiences with user experience, sharing that the vehicle buying process was smooth,... See more

Customer service

Reviewers highlight positive aspects of customer service, noting that staff members are helpful, friendly,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We have purchased at least 6 cars through Norman Motors over the years and our latest purchase reflects our previous positive experiences. The only car dealership we will deal with, as the cars are a... See more

Company replied

Rated 5 out of 5 stars

From start to finish, Norman Motors have been first class. Buying my Ford Mustang Mach E was the finest of purchase experiences; no pressure, patience and professional knowledge of the vehicle. Th... See more

Company replied

Rated 5 out of 5 stars

I would highly recommend Norman Motors. I went to the Wallisdown Branch yesterday where they had a great range of quality used cars. The service i received was outstanding. Very knowledgeable, no pr... See more

Company replied

Rated 5 out of 5 stars

Excellent service from start to finish When we test drove it the car for the second time, Louis stayed open for us another 45 mins and no pressure to buy. We collected the car today, Clyde ensured a... See more

Company replied


Company details

  1. Car Dealer
  2. also in
  3. Car Service
  4. Used Car Dealer

Written by the company

Norman Motors – Trusted by Dorset Drivers Since 1953 As Dorset’s oldest family-run used car dealership, Norman Motors has proudly served the community for over 70 years. Built on honesty, integrity, and genuine customer care, we’re committed to building long-term relationships through trust and outstanding service. High-Quality Used Cars, Expertly Prepared With nearly 200 hand-picked vehicles across our Bournemouth and Poole sites, we offer something for everyone — from family SUVs to sporty coupes. Every car undergoes a thorough inspection by our expert technicians and is immaculately prepared by our in-house valeting team. A Friendly, Pressure-Free Experience At Norman Motors, you’ll never face pushy sales tactics. Our team is here to offer honest advice, helping you find the right car at your pace — for a relaxed and enjoyable experience from start to finish. Support That Goes the Extra Mile Your experience doesn’t end at handover. We offer industry-leading warranty packages — Optimum and Optimum Plus — for complete peace of mind, with extended coverage options tailored to your needs. On-Site Service Centre Our modern Service Centre features the latest diagnostic equipment and skilled technicians to keep your car performing at its best — long after you drive away. Flexible Finance Solutions In partnership with MotoNovo Finance, we provide flexible finance options from just 9.9% APR. Apply online for quick approval or speak to our team for personalised guidance. Why Choose Norman Motors? ✅ Trusted, family-run business for over 70 years ✅ Nearly 200 premium used cars in stock ✅ Expertly prepared and fully inspected vehicles ✅ No-pressure, customer-first approach ✅ Market-leading warranties and aftercare ✅ Competitive finance options Whether you’re buying your first car or your next, discover the Norman Motors difference — where quality, trust, and genuine care come as standard.

Established in 1953

Written by the company

Rated 5* on Autotrader
"I was very pleased with the service I received from Norman Motors.From my initial enquiry, every call was answered efficiently, often by different team members but each equally proficient and professional. When I visited the garage, the sales person was very welcoming, and was totally up to speed with the specification of the car and its history. There was no pressure, and the warranty and finance packages were fully and clearly explained. It is reassuring to know that privately owned garages such as Norman Motors still exist and maintain good old fashioned service. I would not hesitate to use Norman Motors for my future motoring needs." John C

Norman Motors Warranty

Comprehensive cover with our Norman Motors warranty

Comprehensive cover with our Norman Motors warranty
When you purchase a quality used car from Norman Motors you will receive either the existing manufacturer’s warranty or our 3 months Norman Motors Optimum/Optimum Plus warranty backed by Driver First, Europe's leading warranty provider. For added peace of mind we do recommend that you extend your warranty period at the time of purchase and save money with our competitively priced cover. An extended Norman Motors Optimum warranty / Optimum Plus+ warranty will cover you for many eventualities. Our comprehensive warranties come with unlimited mileage and the maximum claim limit to the value of your car at the point of purchasing the policy.

Contact info

4.9

Excellent

TrustScore 5 out of 5

1K reviews

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4.9

All reviews

(1,090)

245 reviews in the last 12 months

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Rated 5 out of 5 stars

First rate experience all round

First rate experience all round. Recomendation without hesitatiion.

16 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Stephen,

Thank you for your kind review. We’re delighted to hear you had a first-rate experience and really appreciate your recommendation. We look forward to welcoming you back to Norman Motors in the future!

Kind regards,
David Norman

Rated 5 out of 5 stars

Great Experience

We found Norman Motors very easy to deal with and the purchase of our new car was seamless. Very happy with the quality of the car and the service.

13 January 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Sophie,

Thank you for your kind feedback. We’re delighted to hear that the purchase of your new car was seamless and that you’re happy with both the quality of the car and our service. We really appreciate you choosing Norman Motors and hope you enjoy many happy miles!

Kind regards,
David Norman

Rated 5 out of 5 stars

Great garage and great service

Very pleased with my new car, beautifully presented. Gus was very helpful - even sorted out transferring my cherished plate with the DVLA and put some new plates on for me.

Fab service.

4 January 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Carmy,

Thank you for your kind words.

We’re delighted to hear that you’re very pleased with your new car and that Gus was able to help with transferring your cherished plate and fitting the new plates. It’s always great to know our team can make the process smooth and enjoyable.

Enjoy your car and thank you again for choosing Norman Motors!

Kind regards,
David Norman

Rated 5 out of 5 stars

Bertie

Great place, felt very safe and trustworthy to buy from. The car was in top condition and the salesmen were great in sorting out the car and getting it ready for me before picking it up make it a moth and easy experience overall

28 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Bertie,
Thank you for your kind words and taking the time to review us.

We’re delighted to hear that you’re very pleased with your new car and that Gus was able to help with transferring your cherished plate and fitting the new plates. It’s always great to know our team can make the process smooth and enjoyable.

Enjoy your car and thank you again for choosing Norman Motors!

Kind regards,
David Norman

Rated 5 out of 5 stars

Stuart was amazing

Stuart was amazing. Did everything he said he was going to do, so was extremely reliable. Would go back to Stuart for our next car. My son needs a new car in the next 6 months so will be returning and would highly recommend Norman Motors to all of our friends and family. From start to finish the service was efficient and stress free. Thank you Stuart 🙂🙂🙂

2 January 2026
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Tracey,

Thank you so much for your wonderful review!

We’re delighted to hear that Stuart provided reliable, efficient and stress-free service from start to finish. He’ll be thrilled to know your kind words, and we’re so pleased you plan to return for your son’s next car.

Thank you also for recommending Norman Motors to your friends and family it means a lot to us. Enjoy your new car!

Kind regards,
David Norman

Rated 5 out of 5 stars

Jonathan was excellent

Jonathan was excellent , made our experience really smooth and assuring. Would really recommend !!!

30 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Thank you very much for the great feedback. We’re really pleased to hear Jonathan made your experience smooth and reassuring , that’s exactly what we aim for. Your recommendation means a lot to us and we hope you enjoy your new car.

Kind regards,
David Norman

Rated 5 out of 5 stars

Excellent service from Gus

Excellent service from Gus , and all the team at Norman motors

23 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Mr Jewitt,

Thank you very much for the great feedback. Gus and the team will really appreciate your kind words. We’re glad we could provide excellent service and hope you enjoy your new car. Thanks again for choosing Norman Motors.

Kind Regards,

David Norman

Rated 5 out of 5 stars

It was great.

It was great experience. The team members are really helpful, polite and humble.

19 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Jasneet,

Thank you for your kind words and taking the time to review us. We’re really pleased to hear you had a great experience and found the team helpful, polite and welcoming. Your feedback means a lot to us, and we hope you enjoy your car. Thanks again for choosing Norman Motors.

All the best,

David Norman

Rated 5 out of 5 stars

Brilliant customer service from start…

Brilliant customer service from start to finish. Neil was very helpful with the purchase of the car, made the whole process painless and smooth. Would definitely use again when looking for another car

17 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Nick,

Thank you very much for taking the time to leave such a great review. We’re delighted to hear you had a smooth and painless experience and that Neil looked after you so well throughout the process. We’ll be sure to pass on your kind words to him.

Thank you again for choosing Norman Motors, we’d be delighted to help you again when the time comes for your next car.

All the best,

David Norman

Rated 5 out of 5 stars

Great experience

Gus was really helpful and made it a painless process to buy from test drive to collection.

12 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Simon,

Thank you for your kind words! We’re delighted to hear that Gus made the whole process from test drive to collection smooth and painless. We really appreciate your feedback and hope you enjoy your new car.

Best regards,

David Norman

Rated 5 out of 5 stars

A Happy experience.

I have been using Norman Motors for a number of years now and I can honestly say that they are very friendly, professional and very helpful. I have just brought a new car which I am very happy with, Gus Bell helped me with everything without it being stressful but a really exciting experience. Thank you Gus.

18 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Sonny,

Thank you for your kind words and loyalty over the years! We’re delighted to hear that Gus made your recent car purchase an exciting and stress-free experience. It’s fantastic to know you’re so happy with your new car, we really appreciate your continued trust in Norman Motors.

Best regards,

David Norman

Rated 5 out of 5 stars

Great experience

I seen the Mercedes i purchased on auto trader and decided to pop by without arranging as i was in the area. I was greeted by Gus who explained the car was at one of the workshops but kindly went of and brought the car to the showroom for me to look at and test drive. Gus made the sale very easy and was never pushy, he explained about the warranty and other options. They managed to get the cars mot and other bits done within a few days. Overall it was an easy and comfortable experience and i would highly recommend Norman motors

12 December 2025
Unprompted review
Rated 5 out of 5 stars

Really good experience, great cars and friendly staff.

This is the second time I have purchased a car through Norman Motors and both times it has been a friendly, reassuring experience. Gus was professional and helpful, and the experience was smooth, transparent and I felt like I could trust them. All round 5 stars!

11 December 2025
Unprompted review
Rated 5 out of 5 stars

Excellent Service from start to finish.

After saving long and hard to buy our first 'decent' car, we chose to buy a nice Ford Puma from Norman Motors at Wallisdown in Bournemouth, , we were a bit nervous about the whole thing but needn't of been as our salesman Jonathan was polite friendly informative and knowledgeable, putting us at ease and helping us through the process. The car was immaculate and even went through a rigorous checking system before we picked it up.
Jonathan also was kind enough to help sort out the road tax and the change over of our number plates , which was very helpful indeed.
I would highly recommend Norman Motors to anyone looking to buy there next car.
Donna Jenkins & Steve Whittingham
Dorset

12 December 2025
Unprompted review
Rated 5 out of 5 stars

What a great company to deal with

What a great company to deal with. Nothing was too much trouble for them and they are so customer focused. A great selection of quality cars with no pressure from the sales team.Best car buying experience ever and would highly recommend Norman Motors . I wouldn't go anywhere else to choose a car now.
A massive thank you to Neil, you are such a asset to the company and such a nice, helpful person to deal with.

13 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Thank you for such a wonderful review. I’m absolutely delighted to hear that you had your best car-buying experience with us and that our customer-focused, pressure-free approach made such a positive impression. Neil will be so pleased to read your kind words, he is a real asset to our team and takes great pride in looking after our customers. We truly appreciate your recommendation and loyalty, and we look forward to welcoming you back again in the future.

Kind Regards,

David Norman

Rated 5 out of 5 stars

Excellent service

Excellent service from Jonathan Stevens, who spent months seeking a 2022 BMW X1 matching our preferences. The result was the very car we wanted so could not wish for better. East Dorset is indeed fortunate in having such a long-standing, and trustworthy, car sales company on our doorstep. Well recommended.

9 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear James,

Thank you for such a kind and considered review. I’m delighted to hear that Jonathan’s dedication over several months resulted in exactly the BMW X1 you were looking for. Your comments about trust and our long-standing presence in East Dorset mean a great deal to us as a family business. We truly appreciate your recommendation and hope you enjoy many happy miles in your new car.

All the best

David Norman

Rated 5 out of 5 stars

Excellent care and attention to detail

Excellent care and attention to detail. Neil looked after us and helped throughout the buying process.

11 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Simon,

Thank you for your kind feedback and taking the time to review ourselves. I’m delighted to hear that Neil looked after you so well and that you appreciated the care and attention to detail throughout the buying process. We truly value your trust and hope you enjoy many happy miles in your new car.

All the best,

David Norman

Rated 4 out of 5 stars

Car buying was easy

Car buying was easy - website is clear and accurate - Norman Motors come across as honest and trustworthy and aware and therefore careful to maintain their good reputation. Gus was a good salesperson - not pushy, did what he said he would do and was pleasant to deal with. FWIW a 4 star review is very good from me!

5 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Steve,

Thank you for taking the time to leave such a considered review. I’m really pleased to hear that you found our website clear, accurate and that we came across as honest and trustworthy, maintaining our reputation is something we take very seriously. It’s also great to know that Gus delivered the kind of straightforward, pressure-free service we aim for and did exactly what he said he would do. We genuinely appreciate your feedback and a 4-star review from you means a great deal to us.

All the best,

David Norman

Rated 5 out of 5 stars

Purchased Golf R from pictures only

Purchased Golf R from pictures only, delivery made within 4 days of purchase, very friendly and reliable from start to finish, very helpful upon delivery too, explained all about the car.

5 December 2025
Unprompted review
Norman Motors logo

Reply from Norman Motors

Dear Steve,

Thank you for your kind review. I’m delighted to hear that buying your Golf R remotely was such a positive experience and that everything from purchase through to delivery went smoothly and on time. It’s great to know our team were friendly, reliable and took the time to go through the car properly with you on delivery. We truly appreciate your feedback and hope you enjoy every mile in your Golf R.

Kind Regards,

David Norman

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