Fitness Superstore Reviews 

35,476
TrustScore 5 out of 5

4.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 3,264 reviews, reviewers overwhelmingly had a great experience with this company. People consistently praise the friendly store team for offering professional advice, providing helpful demonstrations, and taking ample time to understand individual needs without any sales pressure. Consumers are extremely satisfied with the wide selection of durable gym equipment and the smooth, highly reliable delivery service. Some reviewers were not happy with product quality, noting that certain machines developed mechanical faults, showed poor fitting joints, or arrived missing necessary parts. A few individuals also encountered frustrating delivery schedule delays alongside unexpected customer challenges and high expenses regarding return shipping charges.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, noting that items are sturdy, operate quietly, and... See more

Staff

Users describe positive interactions with staff, highlighting that team members are knowledgeable, patient,... See more

Delivery service

Customers consistently note positive experiences with delivery service, highlighting prompt arrivals and... See more

Service

People report positive experiences with service, highlighting helpful and approachable staff who provide... See more

Quality

Reviewers mention positive feedback about quality, expressing satisfaction with solid and sturdy items like... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We were forced into buying a recumbent bike for medical reasons and from the very first call, Ricky Osborn at Fitness Superstore Tunbridge, was absolutely fantastic. He guided us through the minefield... See more

Company replied

Rated 5 out of 5 stars

I popped into store during the week to look over some adjustable dumbbells for me and my son, I was shown what was on offer by very knowledgeable staff. While looking online at the Bowflex dumbbells... See more

Company replied

Rated 5 out of 5 stars

We visited the store wanting to buy a treadmill. Cameron went through all the different options within our budget encouraging us to try them. We did not feel pressurised and Cameron was very patient a... See more

Company replied

Rated 5 out of 5 stars

Excellent customer service. Great advice. The guys working in the Norwich store were very professional and knowledgeable. Jordan helped me choose the right piece of equipment for me, and it was reall... See more

Company replied


Company details

  1. Fitness Equipment Store
  2. Fitness and Nutrition Service
  3. Fitness Equipment Wholesaler
  4. Indoor Cycling
  5. Sporting Goods Store

About Fitness Superstore

Written by the company

Founded in 1994, Fitness Superstore is the largest supplier of specialist Fitness Equipment in the UK. We have enhanced our position as the UK's largest retailer of specialist fitness equipment with an unrivalled range of import exclusives and leading high street fitness brands to choose from. Our sales staff are trained and experienced in the products we sell, ensuring we are able to offer you the best advice when purchasing your fitness equipment. Visit our massive 175,000 sqft distribution centre in Northampton, packed with all of the latest fitness and gym equipment for you to try and take away, or call in to one of our other nationwide stores.
FIND A STORE

Fitness Superstore

Written by the company

Next Day Delivery
At Fitness Superstore, we offer a range of fast and flexible delivery options. For those who require express delivery we offer a genuine next day or nominated day service, including larger bulky items such as treadmills and even heavy weight sets.
Never Beaten on Price
At Fitness Superstore we pride ourselves on being able to offer our customers premium products at the best possible prices, which is why we will try our absolute best not be beaten on price. If you find the same like-for-like product offered at a lower price elsewhere prior to purchase, contact us by phone, email or LiveChat and we’ll do our best to match or beat the competitor's price for you.
Stores Nationwide
We’ve got showrooms across the UK where you can check our unrivalled product range. Try before you buy, browse at your leisure and get advice and expertise from our friendly staff.

Contact info


4.8

Excellent

TrustScore 5 out of 5

35K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(35,476)

3,033 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very knowledgeable about all the…

Very knowledgeable about all the different range of Treadmills. We appreciated the honest opinion during our visit. Good friendly staff not pushy either- would recommend a visit- so many different products on show.

22 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Rick Shipley,

We're so pleased to hear you appreciated our honest opinions and found our staff friendly and not pushy. It's wonderful that you found our team knowledgeable about our wide range of treadmills and products. Thank you for recommending a visit!

Kind Regards
Fitness Superstore Chelmsford

Rated 5 out of 5 stars

Helpful experience

Lee in the Manchester store was very helpful and talked us through the different equipment options and their features. He sent the quote through promptly and worked with us on the cost. Thanks again

24 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Grace Sampayo,

We're so pleased to hear that our team member in the Manchester store was helpful in discussing equipment options and features. We appreciate your positive feedback on the prompt quote and assistance with cost.

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

The customer service was fantastic

The customer service was fantastic, staff were very knowledgeable, Julian and Chris helped me find the perfect equipment for the space I have available. They answered all my questions and provided additional measurements on the equipment so I could make sure it would fit.

24 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

James Morrill,

We're delighted to hear that you had such a fantastic experience and that our team was knowledgeable and helpful in finding the perfect equipment for your space. It's great that all your questions were answered and that additional measurements were provided.

Kind Regards
Fitness Superstore Tunbridge Wells

Rated 5 out of 5 stars

I visited the Manchester store seeking…

I visited the Manchester store seeking advise on purchasing a new treadmill I dealt with James who was extremely helpful and offered me a great service. I have just placed my order with him today as a result of my customer experience with him. Thanks 🙏 🤗

18 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Joanne,

We're so pleased to hear about your positive experience at our Manchester store and the excellent service you received. It's wonderful that our team member was so helpful in assisting you with your treadmill purchase. Thank you for sharing your feedback!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Easy to order and pay

Easy to order and pay. Product description accurate and great prices too. Company and courier provided good communication and items were delivered in window advised. Very pleased with purchase.

23 August 2026
Rated 2 out of 5 stars

Courier

The problem isn’t the company, but the courier it works with. They were supposed to deliver my parcel last Tuesday, it got delayed and eventually came Thursday when I was working and taken again. Now it was rescheduled for today, 24, didn’t leave the house the whole day just to find that it will now “come” on the 25.

21 August 2026
Rated 5 out of 5 stars

Friendly advice from James

Great advice from James as I worked to build out my home gym. Friendly, knowledgeable and efficient. Equipment was kept and stored until the work was done on the gym ready for delivery.

24 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Neil,

We're delighted to hear about your positive experience and the great advice you received while building your home gym. We appreciate your kind words about our team member's knowledge and efficiency, and that your equipment was stored until ready for delivery.

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Fantastic service from James! ⭐⭐⭐⭐⭐

My husband and I visited the store looking for some gym equipment and had a brilliant experience. We were helped by James, who was absolutely lovely, really knowledgeable and genuinely took the time to talk us through the different options and help us work out what would suit us best.

There was no pressure at all, just really friendly and helpful advice, and James was more than happy to answer all of our questions. It made such a difference being able to see the equipment in person and have everything properly explained to us.

Fantastic customer service and a really positive experience. We’ll definitely be back when we need anything else for our home gym. Would 100% recommend!

21 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Shelby,

We're so pleased to hear you had such a brilliant experience finding gym equipment! It's wonderful to know our team member provided knowledgeable, friendly, and helpful advice without any pressure. We're glad seeing the equipment in person and having everything explained made a difference. We look forward to welcoming you back!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Great custoomer experience

Great custoomer experience, very knowledgable staff and easy order to make

21 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Gregor Morris,

We're so pleased to hear you had a great customer experience and found our staff very knowledgeable. We're also glad that placing your order was easy. Thank you for your kind words.

Kind Regards
Fitness Superstore Tunbridge Wells

Rated 5 out of 5 stars

Very good customer service

Fitness Superstore have a comprehensive range of products both online and instore. When so much business is ONLY done on line it was refreshing that when I had issues of my own making (I ordered the wrong stuff 🤦‍♂️) I was able to speak with them and resolve the matter in a way that worked well for me - the customer. Good to see some businesses still putting the customer first.

13 August 2026
Fitness Superstore logo

Reply from Fitness Superstore

Dear John Shepherd,

We are so pleased to hear that you had such a positive experience with us, especially regarding our comprehensive range and the support you received. It's great to know that we could help resolve your issue effectively.

Kind Regards
Fitness Superstore Northampton

Rated 5 out of 5 stars

Very efficient and helpful visit to the…

Very efficient and helpful visit to the store. Ricky went straight to the options I needed to consider and gave straight advice in response to my questions. No pressure or cheesy sales talk.

22 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

James Clarke,

We're so pleased to hear you had such an efficient and helpful visit to our store. It's wonderful that our team member provided clear advice without any pressure.

Kind Regards
Fitness Superstore Tunbridge Wells

Rated 5 out of 5 stars

Excellent store, very friendly and helpful staff.

Steven was very helpful with our purchase, guiding us through the highlights and features of all the equipment we were interested in. Store is well equipped and laid out very well. Very good service overall. Should be first choice for anyone buying fitness equipment.

23 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Anonymous ,

We're delighted to hear about your positive experience and that Stephen was helpful in guiding you through the equipment. It's wonderful that you found our store well-equipped and laid out. We truly appreciate your recommendation!

Kind Regards
Fitness Superstore North London

Rated 5 out of 5 stars

Bowflex ex demo

I popped into store during the week to look over some adjustable dumbbells for me and my son, I was shown what was on offer by very knowledgeable staff.
While looking online at the Bowflex dumbbells I noticed the sheffield store had a set of ex demo for sale at a reduced cost. I called in store and Justin sorted everything out swiftly, even adding an additional discount offer, thanks Justin.
If you’re looking for some quality service and equipment, I wouldn’t hesitate to recommend. 5stars*****

23 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Paul Jones,

We are absolutely thrilled to hear about your positive experience at our store! It's wonderful that our team was able to provide you with knowledgeable assistance and help you find the perfect equipment. We're especially pleased that everything was sorted out swiftly and efficiently. Thank you for your kind recommendation!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Outstanding service

Outstanding service

21 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

We're so pleased to hear about your positive experience.
Kind Regards
Fitness Superstore Newcastle

Rated 5 out of 5 stars

Great service and great equipment multi…

Great service and great equipment multi gym, very happy with my purchase. Delivery was a bit hit and missed but eventually it arrived.. the technician installer was spot on and communication was excellent 👍
Thanks for your services Dan 😊

14 August 2026
Fitness Superstore logo

Reply from Fitness Superstore

Guest,

We're so pleased to hear about your positive experience with the equipment and the excellent service from our installer. We appreciate your feedback regarding the delivery and are glad everything arrived safely.

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Jack our sales advisor was not pushy…

Jack our sales advisor was not pushy and gave us space and time and when asked gave us the information we required. As a result he got the sale.
Good overall experience and first time using the store after some online research

22 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

David Newton,

We're so pleased to hear that our sales advisor provided you with excellent service, giving you the space and information you needed to make your decision. It's wonderful that you had a good overall experience as a first-time customer!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

At fitness superstore

At fitness superstore
Jack was great
Informative great knowledge on equipment
Credit to the store

22 August 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Lee Parkinson,

We are so glad to hear about your positive experience with our team member's excellent knowledge and helpfulness. We appreciate your kind words!

Kind Regards
Fitness Superstore Trust Pilot Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look