Anna at the Hereford store was amazing for us! We went in not having a clue on what we wanted as we were coming from a 13+ year old mattress. Feels like she knew us really well after testing just a fe... See more
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As requested I was left by myself to wander round the store studying everything until I asked for assistance, I then had excellent help and bought. my new bed !
Anna - Hereford Store Lovely customer service and very pleased with the service. Came in looking for an adjustable bed but decided against it… advised that the mattress advised would be just as b... See more
Lorna at the Hereford Dreams store was so helpful and informative. She really made us feel welcome as soon as we walked through the door and helped us ever step of the way. Thank you x
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Salmon Retail Park, HR4 9SB, Hereford, United Kingdom
- 01432 279737
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Great service and products!
Great service and products!
The team was really helpful and got us the right mattress for our needs. Took time to make sure we got the right thing and explained everything about delivery etc clearly. Would recommend
Brilliant friendly knowledgeable
Brilliant friendly, knowledgeable staff. Choosing a mattress isn’t in my opinion easy or exciting but the staff were very good with explaining the different options and made us feel welcome during our visit. We were made welcome and felt like we had time spent helping us to make the right decision.
Good value mattresses
Good value mattresses: able to try before buying plus a generous trial period.
Everyone we dealt with did their job…
Everyone we dealt with did their job spot on. Very pleased so far 😀.
Couldn’t ask for a better service than….
Couldn’t ask for a better service than I had. Would definitely recommend to anyone .
Best nights sleep I had in a long time.
May use AI-assist with repliesRead more

Reply from Dreams - Hereford
The bed of my dreams
Shop: very pleasant and knowledgeable staff. Good choice. Good atmosphere.
Delivery: quick and more than satisfactory.
Bed: should have done this long ago.
All in all: highly recommendable!
Excellent service
Very helpful & informed assistant in store. Our matresses came when they were promised & delivery was quick & prfessional.
Knowledgeable & pleasant staff
Knowledgeable & pleasant staff. Delivery & installation as arranged.
Super Experience
Super team, in particular, Lorna, who supported us through our bed buying experience. Returned to purchase pillows and a mattress protector.
Excellent service
Excellent service. Delivery was perfect. Staff were diligent an knowledgeable. No complaints
Dreams do come true !
I am delighted to express my gratitude to the staff at Dreams, whose knowledge made choosing the perfect mattress enjoyable and stress free.
My new mattress has changed my life. After a peaceful, rested sleep, I awake free from aches and pains.
Thank you for your expertise in helping me select the perfect mattress.
Excellent service
Excellent service, all carried out quickly and efficiently.
Bed itself met all that we expected and is both comfortable and better than expected.
Professional and friendly
Professional, helpful and good humoured is how I would describe my visit to Dreams. I was greeted at the door, spoke to Chris about my requirements and she suggested I get analysed by the Sleepmatch technology. Wasn't expecting that, but it looked fun and I couldn't resist! A few minutes later and I was invited to try 3 mattresses, recommended by Sleepmatch. Chris took me through these options clearly and good naturedly, I was given time time to consider and browse other options. Having made my decision, the process to purchase a bed frame and mattress was smooth and clear. I also bought a couple of pillows (of the type that I had used when trying the mattresses), and took advantage of the repeated offers of water and coffee! All round, a very good purchasing experience, so much better than picking from a screen online and worth the extra pennies.
Very professional management …
Very professional management of our purchase from start to finish, no complaints at all....
Excellent delivery by two fabulous…
Excellent delivery by two fabulous valley boys . Mattress is great and will be getting it for my 6ft iron bed company Lara bed when there’s next a discount in !
Dreams for a goodnight sleep
The mattress arrived on time, with two very polite men. The Lady at Dreams Hereford, (Chris) could not have been more helpful. The Mattress that was recommended,to me, is absolutely perfect. I went to purchase a mattress with an aching back, after a week of sleeping on the new mattress, I’m pain free. Thank you Dreams. My Grandson is waiting for his new mattress tomorrow. I hope he will be as happy as I am.
Smooth and genuine experience
We were greeted straight away by a very knowledgeable and genuine young lady. She took us through the whole process and explained things very well. We tried several beds after being on the test bed and prices were explained well. Purchase was completed and delivery set up and we were kept updated re. delivery times so it was a very good experience from start to finish.
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