I'm really sorry I can't remember the young ladies name that served me today. She was amazing & didn't pressure me into making a decision. Nothing was too much trouble. She even went and got some kitc... See more
Company replied
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See what reviewers are saying
Overall it was a good experience. The store is well laid out and it is easy to view the furniture on sale. The staff at DFS Norwich are very helpful. Bethany, the young lady, who looked after u... See more
Company replied
We had an amazing experience, we felt very welcome from the moment we walked in with every member of staff being so polite and knowledgeable with all our questions. At the same time being very underst... See more
Company replied
It was lovely to be able to browse DFS store at our leisure without the pressure of sales staff. However, when we did decide what we wanted Samantha introduced herself. She was friendly, professiona... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Salhouse Road, Unit 5, NR7 9AZ, Norwich, United Kingdom
- 0333 999 9764
4.9
Excellent
8K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Fantastic service.
We had a very friendly and professional sales person in nat who was helped us choose the correct sofa.
15 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for sharing your positive feedback with us.
Kind regards,
Holly M
DFS Customer Support
Megan the sales lady was very good
Megan the sales lady was very good, explained everything I needed to know when purchasing a new sofa. Thank you
14 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
The sales lady,Sam was extremely kind…
The sales lady,Sam was extremely kind and very professional.
14 July 2026
Reply from DFS Furniture - Norwich
Hello Dorothy,
Thanks for sharing your lovely review!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thanks for your fabulous review, we love to hear it!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for your kind review.
Kind Regards,
Holly M
DFS Customer Support
The staff was very welcoming
The staff was very welcoming, the sales man who delt with us was very friendly and helpful and we had a good laugh, it was fun trying the sofas. Was in the store for 2 hours but it was worth it. Can't wait to get our new sofa.
4 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to give us a 5 star rating and to share your experience with others. It is much appreciated!
Kind regards
Holly M
DFS Customer Support
Great service with no pressure from the…
Great service with no pressure from the two sales people that we saw
13 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
Very helpful and not to pushy following…
Very helpful and not to pushy following you around . Gave us all the info we needed and recommended fabric due to child and kids.
13 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Customer service was great
Customer service was great! Really helpful and informative answered all my questions, not pressured in slightest!
I had a great experience in the store overall thanks again
12 July 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine A
DFS Customer Support
Back for a 2nd time
Staff were welcoming, informative, but not pressuring, allowing us to browse.
11 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Great range in store and helpful staff.
12 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for your 5 star review.
Kind regards,
Holly M
DFS Customer Support
I'm really sorry I can't remember her name the…
I'm really sorry I can't remember the young ladies name that served me today. She was amazing & didn't pressure me into making a decision. Nothing was too much trouble. She even went and got some kitchen roll when my daughters puppy had an accident! She explained what all the gadgets do & what to expect when my new sofas arrive. I explained I was worried about the delivery as to whether it would fit in so she pointed out which were modular ones. I stated I was slightly concerned because my daughter who stays over sometimes bring her cat so she took the time to show me the insurance available which I also purchased. 10/10
12 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for sharing your 5 star review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store. We hope you enjoy your furniture when it arrives in your home!
Kind regards,
Holly M
DFS Customer Support
Very friendly and helpful staff member
Very friendly and helpful staff member. Guided us without feeling pressured and explained everything well.
12 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for sharing your great feedback with us.
Kind Regards,
Holly M
DFS Customer Support
Good Experience
Overall it was a good experience. The store is well laid out and it is easy to view the furniture on sale.
The staff at DFS Norwich are very helpful. Bethany, the young lady, who looked after us when we visited was very attentive and informative.
12 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to give us an amazing review and sharing your experience with others. We really do appreciate it.
Kind Regards,
Holly M
DFS Customer Support
Staff were great helpful and…
Staff were great helpful and informative, all completed in a small amount of time
11 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for your lovely feedback.
Kind regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for your 5 star review.
Kind Regards,
Holly M
DFS Customer Support
Sam was very friendly and helpful…
Sam was very friendly and helpful without being pushy, she explained everything thoroughly and answered any questions we had. We think she is an asset to the company, thanks Sam!
11 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.
Kind Regards,
Holly M
DFS Customer Support
Our salesman could not have been more…
Our salesman could not have been more helpful and answered all our questions clearly and comprehensively.
11 July 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Asked for sofas that would fit in a…
Asked for sofas that would fit in a specific area for our new home and we weren’t disappointed we were shown some different sofas and found the perfect one excellent service thank you
11 July 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to give us a 5 star rating and to share your experience with others. It is much appreciated!
Kind regards
Holly M
DFS Customer Support
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