Buy It Direct Reviews 

14,060
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Considering 718 reviews, reviewers had a great experience with this company. Shoppers frequently mention that finding products on the website is simple, and they are truly thrilled with the exceptionally low prices and great deals available. Consumers often point out that orders arrive very quickly, sometimes even the next day, accompanied by clear tracking updates, helpful customer service, and polite drivers. However, some customers also noted frustrating delivery delays, missing parts, or extended wait times for their orders to finally arrive at their homes. A few buyers stated they received damaged items or encountered unexpected product faults that required multiple repair attempts.

What people talk about most

Delivery service

Customers consistently note positive experiences with delivery service, highlighting prompt arrivals and... See more

Product

Reviewers mention ambiguous feedback about product, reflecting deeply divided experiences regarding quality... See more

Service

Reviewers highlight positive aspects of service, noting overall satisfaction and prompt delivery. Consumers... See more

Order

Clients share ambiguous opinions on order, as some reviewers describe the process as straightforward and... See more

Price

People report positive experiences with price, highlighting great deals and competitive costs. Consumers... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Excellent service once again from laptops direct. Product ordered Thursday evening arrived Friday lunchtime. Easy to find and compare products on the website and the best price on the internet. Hig... See more

Company replied

Rated 5 out of 5 stars

Despite two days delivery delay I was constantly kept updated with the status of my purchase (aircon during heathwave) and was plenty option provided if i no longer want item and got £10 credit in th... See more

Company replied

Rated 5 out of 5 stars

Microwave dead Bank Holiday Friday,ordered a new one ,told it would be Tuesday 7th due to holiday weekend.Fair enough. Great news they sent it on DPD arrived Saturday. Fantastic service ,one happy pa... See more

Company replied

Rated 5 out of 5 stars

Our existing washer of 16 years started showing errors, and in my experience these were due to motherboard disintegration. Rather than getting unknown service engineers to mull over the problem scratc... See more

Company replied


Company details

  1. TV store
  2. Appliance Store

Information provided by various external sources

Huge discounts on Cameras, Camcorders, iPods, Sat Nav and more. Buy it Direct are one of the UKs largest online retailers offering a huge range of electrical and home products available with next day delivery.


Contact info

4.1

Great

TrustScore 4 out of 5

14K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

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4.1

All reviews

(14,060)

694 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent services

Excellent services

4 April 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for the positive feedback on our services! We are delighted to hear that you had an excellent experience with us. If you are in need of any appliances, we recommend visiting Appliances Direct for a wide range of products.
Best regards,

Lee

Rated 5 out of 5 stars

Ordering was easy and shipping was…

Ordering was easy and shipping was fast!
Good service

8 April 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback! We're thrilled to hear that you found ordering easy and that your shipping was fast. We aim to provide excellent service to all our customers. If you ever need appliances, we recommend visiting Appliances Direct for a wide range of products.
Best regards,
Ivy

Rated 5 out of 5 stars

Extractor

Good price and fast delivery

4 April 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive review! We're delighted to hear that you were happy with the price and the speedy delivery of your order. If you're in need of any other products, we recommend checking out Appliances Direct for a wide range of appliances.
Best regards,
Lee

Rated 5 out of 5 stars

Very fast delivery

4 April 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback on our fast delivery service! We're thrilled to hear that you received your order promptly. If you ever need anything else, feel free to visit Laptops Direct for a great selection of laptops and tech products.
Best regards,
Ivy

Rated 5 out of 5 stars

Perfect from ordering to delivery first…

Perfect from ordering to delivery first class service and delivery men excellent thank you also got a call from AO once I’d ordered product brilliant to ensure was happy with my choice made and another call before delivery due highly recommend

4 April 2026
Buy It Direct logo

Reply from Buy It Direct

Dear Customer,

We are thrilled to hear about your seamless experience from ordering to delivery! It's fantastic to know that you found our service first-class and the delivery men excellent. It's great to hear that AO reached out to ensure you were happy with your choice and provided updates before delivery.

If you ever need more top-notch products and service, we recommend visiting Laptops Direct for a wide range of laptops and tech solutions.

Thank you for the high recommendation!

Warm regards,
Lee

Rated 5 out of 5 stars

Great service

Microwave dead Bank Holiday Friday,ordered a new one ,told it would be Tuesday 7th due to holiday weekend.Fair enough.
Great news they sent it on DPD arrived Saturday. Fantastic service ,one happy partner.Thanks more than 5 stars

4 April 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your experience with us! We are thrilled to hear that your new microwave arrived earlier than expected and that it brought happiness to your partner. We strive to provide excellent service, and we are delighted that we could meet your expectations. If you ever need anything else, please don't hesitate to visit Laptops Direct for all your tech needs.

Best regards,
Ivy

Rated 5 out of 5 stars

Good quality product delivered at the…

Good quality product delivered at the agreed time.

28 March 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you are pleased with the quality of the product and that it arrived on time as promised. If you ever need more products, feel free to check out Appliances Direct for a wide range of options.
Take care!
Lee

Rated 5 out of 5 stars

Real easy to install

Real easy to install.drill a hole,mount both units,connect the pipes and electric cable between both units,bleed system,and plug it in and its good to go.
Everything that is needed to full fit the system is included in the kit apart from of the outside wall brackets(which i ordered seperately).
Overall very happy with the look and operation.

5 April 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your positive experience with us! We're delighted to hear that you found the installation process easy and that everything needed to fit the system was included in the kit. It's great to know that you are happy with the look and operation of the units.

If you ever need any more home improvement products, we recommend visiting Appliances Direct for a wide range of appliances to suit your needs.

Best regards,

Lee

Rated 5 out of 5 stars

Super fast delivery

Super fast delivery
Excellent mini fridge
Cheapest on market

1 April 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for the fantastic review! We're thrilled to hear that you had a great experience with our super fast delivery and that you're happy with your excellent mini fridge, especially at the cheapest price on the market. If you're in need of any other appliances, we recommend visiting Appliances Direct for a wide selection.
Best regards,
Frank

Rated 5 out of 5 stars

I can't fault the experience I had…

I can't fault the experience I had buying a MacBook Neo from Buy It Direct. The price was as low as I've seen. Delivery was prompt and on the day promised and the item is as expected.

3 April 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your positive experience with us! We're thrilled to hear that you found the MacBook Neo at a great price, and that the delivery was prompt and on the promised day. Enjoy your new item!

If you're looking for more fantastic deals, we recommend visiting Laptops Direct for a wide range of laptops and tech products.

Best regards,
Molly

Rated 5 out of 5 stars
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback! We're glad to hear that you found our products to be of good quality and that the fitting information was helpful. If you're looking for more great products and information, we recommend visiting Laptops Direct for a wide range of laptops and accessories.
Take care!
Lee

Rated 1 out of 5 stars

Give them a miss for trade ins.

Was looking to trade in my iPhone 14, which was in good to excellent condition and Buy It offered £225.

Sent the phone off in the original Apple box and received confirmation it was received on 20th. Heard nothing for a week, tried to call a few times and constantly engaged. Eventually called the sales number on 31st to be told it was in process.

Within 2 hours received an offer of £22.50 based on the phone having 2 light scratches on the screen, an 89% battery health and still having a disconnected SIM card in it.

I rejected the offer and received the phone back on 2nd less the Apple box, which they kept.

I expect to be knocked down a bit but these guys are total scammers.

31 March 2026
Unprompted review
Buy It Direct logo

Reply from Buy It Direct

Hi,

Thank you for your review.

We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.

We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.

Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?

Kind regards,
Dyann

Rated 5 out of 5 stars
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback! We are delighted to hear that you had a helpful and first-class experience with us. If you ever need anything else, feel free to visit Laptops Direct for a wide range of laptops and accessories.
Best regards,
Lee

Rated 5 out of 5 stars

Great device

Great device, right price. Communication was great. Laptop arrived next day securely !

Great job !

1 April 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for the fantastic review! We're thrilled to hear that you are pleased with the device you purchased, the price, and the excellent communication. It's great to know that your laptop arrived securely the next day.

If you ever need any more tech solutions, we recommend visiting Laptops Direct for a wide range of options.

Best regards,

Lee

Rated 5 out of 5 stars

All good happy cooker nice price look

All good happy cooker nice price look

29 March 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

We are thrilled to hear that you are enjoying your new cooker and that you found it at a nice price. If you ever need anything else for your home, remember to check out Appliances Direct for more great deals on a wide range of appliances.

Best regards,

Lee

Rated 1 out of 5 stars

Avoid at all costs

What an awful company to deal with, ordered a built in double oven and it arrived with significant damage, notified them of the damage 17 days after delivery due to going on holiday for 2 weeks and i couldn't get it installed until after the holiday, only when it was unpacked was the damage noticed. Contacted them, sent pictures of the damage, they told me they have a 14 day reporting of damage policy, and I can no longer get in touch with them. Obviously under the consumer goods act you have a 30 day return policy for damaged goods, but they don't seem to care. Buyers beware, don't say you weren't warned

30 March 2026
Unprompted review
Rated 5 out of 5 stars

Very easy process to buy

Very easy process to buy, then I was phoned by one of their staff to check delivery details and update me on how I would be informed of my 4 hour delivery slot, the delivery team phoned me half an hour before arrival, and were friendly and helpful.

29 March 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We are delighted to hear that you found the buying process easy and that our staff provided excellent service by keeping you informed about the delivery details. We're glad the delivery team was friendly and helpful during the process. If you ever need anything else, feel free to visit Laptops Direct for more amazing products and service.

Best regards,
Lee

Rated 5 out of 5 stars

Great price, quick delivery

I bought a dehumidifier and got a Great price and it was delivered quickly

28 March 2026
Buy It Direct logo

Reply from Buy It Direct

Hi there,

Thank you for your positive review! We're delighted to hear that you found a great price on the dehumidifier you purchased and that it was delivered swiftly.

If you're looking for more fantastic deals, we recommend checking out Appliances Direct for a wide range of appliances at great prices.

Best regards,

Mark

Rated 4 out of 5 stars

Quick return

Quick return, good quality appliance, good value for money, but a connector missing!

26 March 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your feedback! We're delighted to hear that you found the appliance to be of good quality and value for money. We apologize for the missing connector and any inconvenience this may have caused. If you need any assistance with the missing part, please don't hesitate to reach out to our customer service team.

If you're looking for more appliances and great deals, we recommend visiting Appliances Direct at appliancesdirect.co.uk for a wide range of products.

Best regards,
Lee

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