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The Good Roll Reviews 2,559

TrustScore 4.5 out of 5

4.7

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products, including toilet paper, kitchen rolls, and tissues, for their excellent quality, softness, and effectiveness. Many appreciate the company's commitment to sustainability and its positive environmental impact, often highlighting the attractive designs and the overall mission. The ordering and delivery processes are frequently described as smooth, prompt, and efficient, with many consumers valuing the convenience of never running out of their essential items. However, some people were dissatisfied with specific aspects. A few reviewers found certain tissues to be rough and irritating, compromising comfort. There were also occasional issues with delivery services, including inaccurate tracking information and delayed shipments. Additionally, some customers noted that the toilet paper can be difficult to flush, requiring multiple attempts, and a few raised concerns about the environmental impact of bamboo production and the amount of packaging used.

What people talk about most

Product

Customers had positive experiences with product. Many reviewers love the concept, the quality, and the... See more

Delivery service

Consumers generally express satisfaction with the delivery service. Many reviewers highlight fast and... See more

Quality

Clients share positive opinions on quality, particularly praising the toilet paper for its softness and... See more

Sustainability

Customers consistently note positive experiences with sustainability. Many appreciate the shift towards... See more

Order

Reviewers highlight positive aspects of order. Many customers found the ordering and delivery process... See more

Based on these reviews

Rated 5 out of 5 stars

Love your products- love the idea behind it - whether it’s toilet paper or tissues or paper towels. Keep the good work rolling Best regards from Munich Susanne

Company replied

Rated 5 out of 5 stars

This is the best toilet paper - soft, efficient, and ordering and delivery are very smooth. Same for kitchen roll and tissues - all now staples in our house

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Rated 5 out of 5 stars

Always lovely. Been using the good roll since a couple years now, and it’s just lovely. Makes my toilet better-looking and good quality and better for the environment!

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Rated 5 out of 5 stars

My favourite brand of toilet paper. Strong quality and the wraps bring some happiness to my restroom. I never run out with the delivery system.

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Rated 5 out of 5 stars

Love it! The toilet paper is so soft! I am all set for the upcoming months and at the same time I am contributing to a wonderful cause. What else can I ask for? Everyone should switch to The Good Ro... See more

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Rated 5 out of 5 stars

Good value for money, saves trees, delivery very prompt after ordering. I also very much appreciate the project in Ghana.

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Rated 5 out of 5 stars

Great product quality, very nice service and important business purpose and values! Why are other people not using this??

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Rated 5 out of 5 stars

I have been using the good roll paper for 2 years now... I love the designs and the sustainability of the product. Always arrives on time too

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Rated 5 out of 5 stars

Definitely recommend. The rolls are significantly bigger than the rolls you get in the supermarket. They are super soft (an important criterion for toilet paper), and the whole order and delivery proc... See more

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Rated 5 out of 5 stars

I love the good roll! i feel that i can make the difference by choosing a company that donates to others, thank you for making me part of this

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Rated 5 out of 5 stars

Excellent rolls, both for the loo & kitchen, strong and great colours. Arrived quickly & efficiently.

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Rated 5 out of 5 stars

Good choice for a better roll. The world makes a lot of shit in plastic and this roll whipes your ass clean without thousands of years to get rid of the bags they come with. And they build toilets in... See more

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Rated 5 out of 5 stars

I love Good Roll. Great tissues, great kitchen paper and of course their toiletpaper. I use it all. For almost two years now. No need to change.

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Rated 5 out of 5 stars

Fast delivery and good quality toiletpaper. And doing something good for the environment. Have been using the good roll for several years now.

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Rated 5 out of 5 stars

Really appreciate the company’s business model. Fast delivery, fancy wrapping and, not unimportant, its actually good toilet paper! Will buy again :).

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Rated 5 out of 5 stars

fab product, delivered to your door, helps create new sanitation in other countries.

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Rated 5 out of 5 stars

I like the quality of the toilet paper. Haven't tried the other types of paper yet.

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Rated 5 out of 5 stars

I always enjoy the Good Roll since they have such good service! Everything delivered on time

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Rated 5 out of 5 stars

Everything was delivered on time - nothing to complain here

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Rated 5 out of 5 stars

Save and sound delivery, no hustle and top quality ecological products.

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Rated 5 out of 5 stars

Excellent, loved the patterns. Thank you very much!

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Rated 5 out of 5 stars

I love the Good rolls! Love the packaging and the quality of the rolls is great!

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Rated 5 out of 5 stars

fantastisch initiatief, perfecte rol

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Rated 3 out of 5 stars

A good product with a great mission, only let down by a less dedicated delivery service. I decided to cancel my subscription after several years after the third occasion my loo rolls took an unexpecte... See more

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Rated 1 out of 5 stars

I honestly don’t understand how this product passed quality approval. The tissues are extremely rough - almost paper-thin and abrasive. When I was sick and needed them most, they actually irritated... See more

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Rated 2 out of 5 stars

Ibthought they would be good. But the extra paper packaging is ridiculous. The toilet paper also floats and hold up air so they don’t flush easily, which makes me have to flush sometimes two to three... See more

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Rated 4 out of 5 stars

I’ve been a customer for several years because I believe in their mission and the product is decent enough. Anytime I need to adjust the date of my next delivery, I can never tell what date I will be... See more

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Rated 4 out of 5 stars

The products you offer are great! I got the toilet paper and sheets to clean the WC. I only have 2 points for improvement: I tried to order the same as last time but the link from last time did not wo... See more

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Rated 1 out of 5 stars

Greenwashing advertising: the goodroll pretends to produce environment friendly and invites customers to invest in them. Production of Bamboo is not environment friendly. A lot of chemicals are used f... See more

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Rated 3 out of 5 stars

UPDATE: After posting this review, I was contacted by a different rep from The Good Roll who displayed more understanding and compassion in a few short paragraphs than their colleague did in... See more

Company replied


Company details

  1. Toiletries Store

About The Good Roll

Written by the company

Hi!

Wij zijn The Good Roll, makers van duurzaam toiletpapier. Met ons toiletpapier bouwen wij toiletten in Ghana, een land waar dit hard nodig is. Waarom toiletten? Omdat zonder toegang tot een schone en veilige toilet ziekten zich sneller verspreiden en kinderen minder naar school kunnen. We think that is shit!

Met elke doos die je bij ons koopt, help jij mee aan een mooiere en schonere wereld. Wat krijg je daarvoor terug? Sterk en zacht bamboe toiletpapier dat is gemaakt om jou en de wereld een stukje beter te maken. Laten we samen van duurzaam de standaard maken. Let’s make the world less shitty!

Wil je meer weten over ons werk met de The Good Roll Foundation? Lees dan hier snel meer.

Wil je ook rollen van ons kopen? Ga dan naar de shop.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

3K reviews

5-star
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1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 1 out of 5 stars

You keep sending me packages I didn’t…

You keep sending me packages I didn’t order. I like the notion of a subscription but you never keep to the schedule, so I end up with three full cartons of toilet paper in my pantry and have to cancel your service. It really sucks, since I like your product a lot. But you need to improve your shipping and ordering. I need to cancel again now.

31 December 2024
The Good Roll logo

Reply from The Good Roll

We’re sorry to hear about the confusion and the inconvenience caused. It seems the misunderstanding might have occurred after you signed up for a subscription, which automatically sends the deliveries at the scheduled intervals.

We understand how frustrating this must be and will make sure to cancel your subscription as requested. If you ever decide to give us another chance in the future, we’d be happy to have you back. Thanks so much for your kind words about our product, and we hope we can improve our service for you in the future.

Rated 5 out of 5 stars

Good quality, great mission!

Good quality toilet paper, beautiful packaging and most importantly: a brand with a great mission!

6 November 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

Thanks so much! We’re thrilled to hear you’re enjoying the quality and the look of our rolls. And yes, our mission is at the heart of everything we do! Together, we’re rolling towards a cleaner, greener world. 💚🌍🧻

Rated 2 out of 5 stars

I wait a month now, no delivery yet.

I ordered a month ago 24 rolls.
They promised delivery within 2-5 days. After a mail, they tell, that this is a problem, that they are so busy, it might take a week.
Every 3 days advertisements in my mailbox, but no sign of my 24 rolls.

25 October 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

Thanks for reaching out, and we're sorry to hear about the delay – that’s definitely not how we roll! Sounds like things got a bit jammed up, and we totally get how frustrating that is.
Please send a mail to maartje@thegoodroll.nl if you haven’t heard back yet, and we’ll get things back on a roll for you.
Thanks for sticking with us – we’re on it! 💪🌱

Rated 5 out of 5 stars

Excellten Customer Service

Aside from the obvious, it is a great quality non-tree non-plastic doing good deeds product with perfect value from money - also quite excellent customer service.

30 July 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

Thank you so much for your kind words! 💚

Rated 4 out of 5 stars

Good service recovery after a negative experience.

Update: shortly after this review I did get a mail that my order was being processed and sent. If this happened because of the negative feedback..nevertheless I am happy with the outcome. I received the order and got a mail with sincere apologies and a discount for my next order. I will, after the explanation and service recovery, consider ordering again.

Customer service does not respond to update requests about delayed order. Except with a mail full of assumptions after my first inquiry. Still waiting for my order, still waiting for response for a refund. A shame, never had problems with this company in the past.

2 October 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

thank you for sharing your experience, and we sincerely apologize for the frustration caused by the delay and lack of communication. This is not the level of service we strive for, and we completely understand your disappointment. We’ve recently made significant improvements, including moving to a new warehouse and expanding our customer service team, to ensure this doesn't happen again.

We’ve sent you a direct message trough Trustpilot to resolve this as quickly as possible, including processing your refund if needed. Your past support means a lot to us, and we hope to regain your trust. Thank you for your patience, and we are committed to improving."

Rated 1 out of 5 stars

Let down twice, never again

I ordered from this company twice, the first time the order finally arrived after weeks of waiting and several emails. Thought I would give them the benefit of the doubt and ordered again. That order never turned up and finally got a refund of less than I paid. Basically the moral of this is if you live in the UK don't even think about ordering from them

10 August 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

Hi George,

Thank you for sharing your experience with us. We are truly sorry to hear about the delays and issues you faced with your orders, and we deeply regret the frustration this has caused you.

We appreciate that you gave us another chance, even after the initial issues, and we are sorry to hear we did not live up to that trust. We understand your disappointment and will work hard to improve our service for customers in the UK and beyond.

If you are up for it, can you please share your contact details so we can contact you about the refund? Thank you.

Kind regards,
Team The Good Roll 💚

Rated 1 out of 5 stars

No good roll

I placed an order 4th April 2024 and the money was taken from my bank on 5th april. I have received no proof of postage. The item hasn't arrived and I have not had a response to a contact us submission and 3 emails. I am £24 out of pocket with no customer service in sight. Very disappointed

4 April 2024
Unprompted review
The Good Roll logo

Reply from The Good Roll

Hi KJ,

Thanks for reaching out, and we apologize for any inconvenience. Would you mind sending an email to hello@thegoodroll.nl? We aim to respond within 24 hours!

Rest assured, our team is here to help you promptly resolve this issue.

Best regards,
Team The Good Roll

Rated 5 out of 5 stars

Great product in cute packaging and I…

Great product in cute packaging and I really lie that i never again have to be seen buying toiletpaper and drag it home from the store, whilst also being more sustainable.

28 January 2021
Unprompted review
The Good Roll logo

Reply from The Good Roll

Hi Rebecca,

How wonderful to hear that you are so happy with our products!

It is important for us to offer sustainable options that are both practical and environmentally friendly. And it's always nice to hear that you like the packaging!

Thank you for your support and for making a conscious choice for the environment.

Kind regards,
Team The Good Roll 💚

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