The AA Insurance Reviews 41,560

TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 8,816 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent pricing, often finding it significantly more competitive than other providers. People also consistently praise the service, noting its efficiency and the helpfulness of the staff. The website is described as easy to navigate, contributing to a smooth user experience when obtaining quotes and setting up policies. Consumers are particularly satisfied with the value for money, appreciating that they receive comprehensive coverage at a reasonable cost. Many reviewers found the process of switching providers or getting new insurance to be straightforward and quick.

What people talk about most

Price

Customers consistently note positive experiences with price, finding it very reasonable and competitive. Many... See more

Service

Reviewers mention positive feedback about service. Customers consistently praise the excellent and efficient... See more

Website

People report positive experiences with the website, finding it easy to navigate and use for obtaining quotes... See more

User experience

Reviewers highlight positive aspects of user experience, frequently praising the ease of use and clear... See more

Value for money

Clients share positive opinions on value for money. Many customers report excellent coverage for a very... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We had a leaflet offering much cheaper AA breakdown cover when bought with car insurance. The website was easy to get quotes for both cars but I had questions so called on the phone. The guy I spoke t... See more

Rated 5 out of 5 stars

As I said in another review, "It was very good dealing with AA insurance, but we will really see how good it is on renewal. " I hope it's not like we have been treated by our old company, after not cl... See more

Rated 5 out of 5 stars

The initial application process was very made via the AA website and this was followed up by a phone call and the advisor was extremely helpful and answered all my questions. I cannot think of reason... See more

Rated 5 out of 5 stars

Claim ref number AAS564488 On March 28th I was involved in a 3rd party fault accident and contacted my insurance company who took immediate action to sort out my car & have a courtesy car delivered.... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

42K reviews

5-star
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Rated 2 out of 5 stars

45% increase!

Insured with AA last year for £414, renewal quote came in at over £600! Exactly the same details, exactly the same car, no crashes, no claims made, still zero points on license, +1 years no claims bonus...results?..45% increase!!! Just insured elsewhere for £311.. Must have "mug" tattooed on my forehead. Highly recommend you opt out from auto renewal with the AA if you go with them.

14 May 2026
Unprompted review
Rated 5 out of 5 stars

Telephone call straight to a human

Telephone call straight to a human . Wonderful!!! She was exceptionally helpful and patient with an OAP who was not good with technology. My insurance policy will be sent on paper [Another wonderful !! ] as I do not like important documents to be only seen online . Altogether an example to many other companies.

14 May 2026
Rated 5 out of 5 stars

Very helpful staff when I phoned

Very helpful staff when I phoned. My questions were answered fully and when I asked for prices for different options they were given with helpful explanations and no hard sell.
The result was that I upgraded from my original intended purchase.

14 May 2026
Rated 3 out of 5 stars

Confused

Bought car insurance which is due to start in a week. No experience of using the insurance as of yet so no idea why they are fishing for compliments

14 May 2026
Rated 3 out of 5 stars

How can I rate you when I've only just…

How can I rate you when I've only just taken out insurance with you?
So far the buying process has been what I would expect okay hence the 3 stars but the real proof will be if I have to make a claim. It's people who have to make a claim you should be asking.

14 May 2026
Rated 1 out of 5 stars

Prices and customer service

I have been with Aa for just over a year, i had a few cars insured with the company but never too satisfied. Prices were always out of ordinary and overpriced compared to other companies but i couldn't cancel the policy because i would lose my no claims bonus. Just Today on 14/05/2026 i have went to buy a new car and was ringing customer service to change over my insurance to a new car that i was buying. Before anything i still have 2 more months until my renewal so i could have gotten insured easily as a novice 20 years of age and full year of holding my licence. But then i get told the car is too old well itbis still a car road worthy and as an insurance company you are to do your very best to provide a policy to your customer. I get called an hour after, after i gave up on buying the car for first cause "no response on the phone line" was waiting for answer for over an hour and i never ended getting one so i got the call back an hour after, being told that i can't insure the car that i would lose my no claims but for what changing my insurance to a different car? never hear of that in my life. And i had got quoted 5,700€ if i was to change over and keep in mind i pay way less as i on my current car (novice, 20yrs old, full year of holding the license) overall very unhappy and as soon as my insurance expires and i receive my years no claim i will be changing my insurance company and hope for way better experience than AA i would highly suggest to avoid big NO from me!

14 May 2026
Unprompted review

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