Reassured - Life Insurance Reviews 99,592

TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Looking at 12,987 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, politeness, and clear communication, making the process easy to understand. Many people highlight the excellent customer service, noting that representatives are patient, understanding, and take the time to explain everything thoroughly without being pushy. The overall service is frequently described as efficient and straightforward, with many consumers appreciating the smooth user experience and the value offered for the price. Reviewers often mention feeling like they are chatting with a friend, making the experience pleasant and reassuring.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, consistently praising their helpfulness, professionalism, and... See more

Customer service

Clients share positive opinions on customer service, consistently highlighting the helpfulness,... See more

Service

Reviewers mention positive feedback about service. Customers consistently praise the friendly, helpful, and... See more

User experience

People report positive experiences with the user experience. Customers found the process straightforward,... See more

Price

Users describe positive interactions with price. Customers found the pricing to be very competitive, with... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I spoke to the young man with a name starts with L. He was very respectful through out the call. I was able to chooses and express myself without the fear of being judged or intimidated. As you maybe... See more

Rated 5 out of 5 stars

Absolutely amazing service. Had a phone call back within half hour. Josh was very polite, helpful and very knowledgeable. Very lovely gentleman. Managed to sort some issues and help me through sorting... See more

Rated 5 out of 5 stars

It was straight forward. Everything was well explained and to the best of my knowledge, communication skills was top notch. Overall I give the consultant 10 over 10 with his communication skills and... See more

Rated 5 out of 5 stars

The operator named Carol was understanding about my requirements ref life insurance & tme monthly amount I wanted to pay. I'll be back @ a future date to see what other cover there is available. The s... See more


Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Life Insurance Agency

Information provided by various external sources

Here at Reassured Ltd, we specialise in finding you the cheapest life insurance cover, whatever your needs. We are one of the UK’s largest brokers of Protection Insurances specialising in life insurance, and have the experience and expertise you need to secure your cheaper, better life insurance policy. We understand the world of life insurance can be confusing, which is why we’re here to demystify the jargon and make it simpler for you to choose your ideal policy. We make it easy for you to find, set up and start your perfect life cover today, giving you peace of mind that your family are protected.

Free Trust Service

Reduce and potentially avoid Inheritance Tax and delays due to probate

When your life insurance pays out, it may be subject to inheritance tax if your money goes into your legal estate, also, it will normally go through probate. By putting your policy into trust, the money will be paid directly to the beneficiaries which will usually avoid the inheritance tax calculation and probate process. Our Customer Team (0808 168 2025) can help you to set this up. This will help to ensure that the people that you have nominated get the insurance payment as soon as possible.

Contact info

4.8

Excellent

TrustScore 5 out of 5

100K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Life Insurance over 50s plan

The gentleman I spoke to talked me through the pros and cons of different policies in a way that was easy to understand so I was able to make a clear decision without any pressure. He was polite and helpful all the way through the process. I would definitely recommend them.

23 May 2026
Rated 5 out of 5 stars

Knowledgeable, Patient and Professional

We contacted Reassured via Go Compare website for a comparative quote and quickly receive a call back. We spoke to Amina who was very knowledgeable, patient and professional throughout the conversation and took time to understand our needs and why mattered to us. Amina listened carefully, and provided us with several options, giving us the pros and considerations of each, and provided with a policy that met our needs, at an affordable price, should the worse happen. What stood out was Amina’s communication: checking our understanding at each stage, made sure we didn’t feel rushed. She signposted the next steps clearly ensuring we felt confident and informed before we progressed from start to finish. A genuinely excellent service.

26 May 2026
Rated 1 out of 5 stars

At first i was happy and thought the…

At first i was happy and thought the gent wss helpful but he was very pushy and persistant with ringing my phone and my mums phone to the point where i have now cancelled my policy and look with someone else this just let the service down. Also still been contacted after taking out a policy to try get my mum to take one over a week later most days i have had phone calls from several numbers from the same person about lifr insurance again why i have now cancelled mine.

12 May 2026
Reassured - Life Insurance logo

Reply from Reassured - Life Insurance

Good morning, and thank you for your review.

We are so sorry to hear of your experience with us so far, and please be assured that we will look into this and be in touch with you as soon as possible.

Kind regards,

Reassured Ltd.

Rated 5 out of 5 stars

Having reviewed my life insurance…

Having reviewed my life insurance policies recently I wanted to increase the payout amount and extend the coverage. Reassured were extremely helpful with helping me achieve this and getting me the best price. They also have a free ‘trust’ service which is a fantastic way of assuring my two sons they will receive their money when I have passed, as this will be a stressful time for them.
I would highly recommend speaking to Reassured if you need any insurances.

19 May 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service

Young woman i spoke to was fantastic. Irina was very helpful and super knowledgeable. Irina made the process as easy as she could given the amount of questions she had to ask. Highly recommend this young woman.

25 May 2026

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