EXCELLENT SERVICE-SECOND TO NONE.I did a part exchange but decided that the binoculars I got were not for me so I returned them for another pair which I am delighted with.The gentleman at ACE OPTICS w... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Fantastic company, cannot recommend highly enough. I purchased a Swarovsky scope. Quick delivery, but I couldnt get on with it (my issue, not the scope). Ian at ACE arranged pickup by his courier. Del... See more
We visited the store to try out the binoculars before trying other makes that Ace didn't have in stock elsewhere. Ace were really patient and couldn't have been more helpful. Having later decided on... See more
My initial telephone call was to allay concerns I had about the type of binoculars which would be most suitable for me and my wife. The member of staff I spoke to was extremely polite and suggested i... See more
Company details
Information provided by various external sources
Ace Optics is an independent optics and photographic dealer, established in 1985. We offer friendly service and expert knowledge with no pressure to buy. In addition we are an official Swarovski Premier stockist and Kowa System authorised dealer.
Contact info
8 Belmont, BA1 5DZ, Bath, United Kingdom
- 01225466364
- aceoptics.co.uk
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Fantastic company - cannot recommend highly enough
Fantastic company, cannot recommend highly enough. I purchased a Swarovsky scope. Quick delivery, but I couldnt get on with it (my issue, not the scope). Ian at ACE arranged pickup by his courier. Delivery of the replacement scope happened in less than 24hrs - with a discount on the balance. Fast, helpful advice by obvious experts, and great prices. Many thanks.
Bins were in great condition.
Buy with 100% confidence.
Best price. Free delivery. Helpful. Went out of their way to get the binoculars to me arranged a delivery on the day they were closed. Can’t rate them highly enough. Oh, and the Leica Trinovids are fantastic bins.
Because the description of objet has…
Because the description of objet has been not exactly and i have receiv the bad score.
Great service from a company I remember…
Great service from a company I remember nearly thirty years ago! Very pleased with this purchase and speedy delivery. Thank you.
Will use Ace Optics again
Good product, fair price, sent swiftly.
Will use Ace Optics again
Some of the most helpful people and…Travelling telescope
Some of the most helpful people and really rate them but the paypal payment system failed for a second purchase in a row
Thanks to Ian at Ace optics who sorted…
Thanks to Ian at Ace optics who sorted out the order delay and kindly refunded the postage charge.
Many thanks the item turned up well packed and after the initial delay very prompt. Happy customer. 😊
Fantastic service fair play
Spotted the lens for sale at a great…
Spotted the lens for sale at a great price and delivered in timely fashion and in good working order. Would use the company again.
Lack of information
On placing the order , an e.mail confirming the order stated a further e.mail would be sent with tracking information when the order was shipped . No e.mail was sent with tracking info . I had to phone to get confirmation that my order had been shipped . Not good enough .

Reply from Ace Optics
Very speedy delivery and quick to send…
Very speedy delivery and quick to send missing strap
Fantastic service
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







