Pure Beauty Reviews 

504
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 221 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the exceptionally competitive pricing across popular skincare brands, noting that items always arrive promptly and are securely packaged to prevent any damage. Consumers also really appreciate the user-friendly ordering process, alongside the wonderful bonus free samples and gifts included with their purchases. However, some reviewers were not happy with delivery delays, mentioning that certain orders took a very long time to arrive or faced unexpected dispatch issues. A few other people also felt that customer support was unhelpful when dealing with missing items, damaged products, or complaints.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, noting they are genuine, high quality, and arrive in... See more

Delivery service

Users describe satisfaction with the delivery service, frequently highlighting fast shipping times and prompt... See more

Price

People report positive experiences with price, often highlighting the very competitive pricing and great... See more

Order

Consumers find order to be positive, highlighting fast shipping and competitive prices. Reviewers frequently... See more

Service

Reviewers mention positive feedback about service, highlighting fast, efficient experiences and competitive... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’ve been using Pure Beauty for a number of years now and they are consistantly very competitive in their pricing - especially for Dermalogica products I’ve had cause to ring them about an orde... See more

Rated 5 out of 5 stars

I have been ordering from Pure Beauty for many years now. Their prices are very competitive and much lower than other Dermalogica suppliers. They also give free samples and free gifts depending on am... See more

Rated 5 out of 5 stars

I ordered something from Pure Beauty just because it was the cheapest online, but then had to be away from home as a result of a family crisis, so the item was sent back by Royal Mail. I was really pl... See more

Rated 5 out of 5 stars

I bought some Medik8 products from Pure Beauty and I received the order confirmation within minutes as expected. However, after two days I still hadn’t received a dispatch confirmation. I was a bit w... See more


Company details

  1. Beauty Salon
  2. Beauty Product Supplier
  3. Hair Product Store
  4. Health and Beauty Shop
  5. Skin Care Clinic

Written by the company

We are a small family run Beauty Salon from Lichfield in the Midlands and we have been selling Professionally Recommended Beauty Products Online in the UK for nearly 20 years. Our brands include some of the most popular, well known and well resepcted skincare and hair care products in the UK. These include Dermalogica, Elemis, Medik8, SkinCeuticals, Olpalex, L'Oreal, Color Wow and many, many more besides. We are a small business and we are very proud to be so and the comes with it's stregnths and weaknesses but we have a strong and loyal customer base and we always try and do our very best for all of our customers. We hand pick and pack all of our customers' orders, we do it from our Salon in Lichfield and we process and send orders as quickly as we can but we are not a multi-national business and we will never deliver your items the same day. What we will do is appreciate each and every customer and each and every order they choose to place with us.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

504 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 88% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.6

All reviews

(504)

207 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

GIVE ME BACK MY MONEY!!!

I bought serum £135.20 and it hasn’t refund during over 10 days since my order was canceled, and my refund still hasn't been processed. I haven't received a reply to my email to customer service about refund, and although I managed to get through on the phone, they only said they would chase the seller for refund and won't let me speak to them anymore. I paid £135.20, and if you don't give me my money back, I will report you! You are THE SELLER!!!!

3 May 2026
Unprompted review
Pure Beauty logo

Reply from Pure Beauty

This is not a review of Pure Beauty. I have asked for this to be removed but Trust Pilot won't remove a review even if it is not about us because it does not mention us. This is how Trust Pilot operates: it has no interest in removing incorrect reviews even if they are not about the business in particular. This could affect their data collection streams and their revenue.

This is to the reviewer: because you are concentrating on us you are not getting your money back. What is your order number and what is the website address of where you ordered from?

Rated 1 out of 5 stars

Order never arrived - can't track - no customer service

Order never arrived. Can't track the order and nobody picks up when you call. I'll now have to claim this back through my bank. I'll stick with the established brands next time.

27 April 2026
Unprompted review
Pure Beauty logo

Reply from Pure Beauty

I can confirm that your order has not left our salon yet and that we have attempted to return your call twice today but your number has been engaged.

I will put your order on hold if you are going to ask for your money back from your bank unless we hear from you to the contrary.

Rated 5 out of 5 stars

Good Service

I have been using Pure Beauty for a couple of years now. Great prices on Dermalogica. Prompt delivery and always well packaged.

21 April 2026
Unprompted review
Rated 5 out of 5 stars

consistent good prices and discounts

I use Dermalogica and Elemis products and regularly buy these from Pure Beauty as they have great prices and discount deals which make the products more affordable. Their website is easy to navigate, delivery is quick and their customer service (when needed) is rapid. I've been buying from them for over 5 years and rarely have found another company who can beat them on price. Would definitely reccomend them.

10 April 2026
Unprompted review
Rated 5 out of 5 stars

Lovely company to shop with

Lovely company to shop with. They stock my favourite go to brands at great prices. Customer service is great, they are not always the fastest at delivering, but I like the fact every time I order I’m supporting a small business run by real people. I love their inner circle scheme. Absolutely love them and highly recommend.

22 April 2026
Unprompted review
Rated 5 out of 5 stars

I’ve used Pure Beauty for years to…

I’ve used Pure Beauty for years to purchase my Dermalogica products. Always great service, I love the free samples, the monthly offers and you earn points which you can use against future orders

13 April 2026
Unprompted review
Rated 5 out of 5 stars

Very happy with all my orders with Pure…

Very happy with all my orders with Pure Beauty, from the range of products, price and speed of delivery. I recently bought products new to Dermologica’s range and was very impressed with the competitive prices and additional free gifts.

7 April 2026
Unprompted review
Rated 5 out of 5 stars

Pure beauty

Ordered from pure beauty ,the price was very competitive ,cheaper than most ,customer service was great ,left a message was back to me very quickly and delivery was good
Thank you ,will purchase again

13 April 2026
Unprompted review
Rated 1 out of 5 stars

Do not trust this seller

The product I purchased from Pure Beauty caused my face, chest and neck to break out in hives. It caused extreme irritation, itchiness and redness.

Further, when I attempted multiple times to contact them via email and phone, there was no reply.

Do not trust this service. I regret doing business with them.

5 December 2025
Unprompted review
Pure Beauty logo

Reply from Pure Beauty

I have checked our emails and we have not received a single email from you regarding the product.

I would be grateful if you could tell me which product caused the issues. You have only purchased one product from us, which is not a skincare product, and the purchase was in November 2025.

I look forward to you updating your review.

Rated 5 out of 5 stars

Well priced and efficient delivery

First time ordering from Pure Beauty. Bought Elemis shampoo and conditioner. They were competitively priced with a discount offer. Efficient delivery and well packaged. I’d definitely use Pure Beauty again.

9 April 2026
Unprompted review

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