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Into The Blue Reviews 

936
•
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 708 reviews, reviewers overwhelmingly had a great experience with this company. Customers often mention that the website is exceptionally straightforward, making navigating the wide range of available gift choices a remarkably simple and pleasant task. People frequently praise the friendly staff and dedicated customer service team for being extremely supportive, helpful, and always ready to resolve questions over the phone. However, some customers also noted that completing online bookings or downloading digital vouchers could occasionally feel frustrating, cumbersome, and rather time-consuming. A few reviewers additionally experienced notable difficulties and complications with the rigid process of transferring or redeeming their purchased experiences.

What people talk about most

User experience

Consumers find user experience to be largely positive, highlighting that the website is straightforward, easy... See more

Booking process

Clients share positive opinions on booking process, frequently highlighting simple online tools and helpful... See more

Staff

Customers had positive experiences with staff, frequently highlighting their helpfulness, professionalism,... See more

Customer service

Reviewers mention positive feedback about customer service, highlighting prompt, helpful support and... See more

Product

People report positive experiences with product, highlighting the great range of options and experiences... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I purchased two driving experiences in 2025 last year for my grandsons 16th birthday and still not used and approaching 17 in October. I asked when he was going to use them and it looks to me that th... See more

Company replied

Rated 5 out of 5 stars

I received a gift voucher for a flying lesson and booked it at Tibenham, Norfolk. Voucher was easy to use and booking with Steve at the flight school was excellent. The one hour flight, also with St... See more

Company replied

Rated 5 out of 5 stars

Great choice of flying experiences, super helpful customer service. Web site really clear but for some reason the purchase process wouldn’t work on my iPad but it did work fine on my desktop Mac!

Company replied

Rated 5 out of 5 stars

Having found booking a gift voucher very easy, i was dismayed to find that google pay had used an old dead email address to send me the voucher. Embarrassed I contacted Into the Blue customer service... See more

Company replied


Company details

  1. Gift Shop

About Into The Blue

Written by the company

At Into The Blue, we specialise in creating unforgettable days out across the UK. From high-adrenaline adventures to relaxing getaways, we offer over 2,000 carefully curated experiences designed to inspire, excite and delight.

Whether you’re searching for the perfect birthday surprise, a unique anniversary gift, or a last-minute present that still feels thoughtful, our instant gift vouchers make giving effortless. With options ranging from supercar driving and flying lessons to spa days, afternoon teas and family activities, there truly is something for everyone.

Established for over 25 years, Into The Blue is proud to be one of the UK’s most trusted experience providers. We work closely with carefully selected venues and professional partners to ensure every experience meets high standards of quality, safety and enjoyment.

Our friendly UK-based team is always on hand to help with recommendations, bookings and any questions along the way, making the whole process simple and effortless.

At Into The Blue, we believe memories make the best gifts, and we’re here to help you create them.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

936 reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 84% of negative reviews

Typically replies within 1 week

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4.4

All reviews

(936)

727 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

Young lady on phone was very helpful…

Young lady on phone was very helpful and the added discount was a plus

11 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that our customer services team were able to assist you.

We hope that you enjoy your Tank Firing & Driving Experience.

Kind regards,
The Into The Blue Team

Rated 1 out of 5 stars

Horrible tearful as I’d ordered…

Horrible tearful as I’d ordered evouchers for grandsons 13 th birthday and they didn’t work as the information just said corrupted and after emailing I realised there was nobody over weekend to help me and his birthday arrived and I missed our every year birthday breakfast as I had no gift to bring to him and so his birthday will always be remembered for me crying all weekend and being online trying to find some help..I called on phone first thing Monday morning..on his birthday bit it was late in the day before someone called Joseph helped me to download the correct voucher with the greeting id selected days before. The staff said the system was down and they were trying hard to fix it and I asked if they could courier his voucher as I would happily have sold a kidney to give him a good. Irrhdaynas he has had the last few years suffering being bullied and so relies on me to be a solid trustworthy person for him..when things were looking like they said…that it would be next day before they could sort it, I went omto youngdriver.eu and bought the same value 100 pounds voucher and printed it in minutes..so I’ve been out of pocket for double what I expected. And didn’t feel the company were prepared with any way to ride out a problem and were unprepared for this kind of event.
I normally would only give good ratings bud despite the staff saying they were doing their best, they fully understood the significance of this birthday gift because I’m very poorly and might not live to see him next birthday and felt they should have vouchers ready printed to cover emergencies and to send them same dsy.

5 September 2026
Into The Blue logo

Reply from Into The Blue

We are truly sorry for the distress and disappointment this caused, especially on such an important birthday for your grandson.
We did experience an unexpected problem with our PDF system, and our team worked as hard as possible to resolve it. Unfortunately, it took longer than we initially expected. While the issue was ongoing, we found an alternative way to send your PDF before the system was fully fixed, but sadly this was too late to avoid the upset caused.
We completely understand your frustration and are sorry that what should have been a special birthday became such a difficult experience.
We sincerely hope your grandson enjoys his experience and that it helps create some happy memories for you both.

Rated 5 out of 5 stars

Good choice of experiences

I have used before, but needed a further voucher for the same experience. Really easy to order and receive the evoucher. Looking forward to booking the experience now.

10 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to hear you found ordering your voucher simple.

We hope you enjoy your Segway Adventure.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Excellent friendly professional…

Excellent friendly professional customer service, many thanks

10 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that our customer services team were able to assist you.

We hope you enjoy your 60-minute Young Driver Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Rachel was brilliant this morning

I purchased two driving experiences in 2025 last year for my grandsons 16th birthday and still not used and approaching 17 in October. I asked when he was going to use them and it looks to me that they were mislaid. Anyway Rachel from into the blue was brilliant and re sent the vouchers so a great experience from her. Thank you.

10 September 2026
Unprompted review
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that Rachel went above and beyond in assisting you.

We hope your grandson enjoys his experience.

Kind regards,
The Into The Blue

Rated 5 out of 5 stars

Great range of experiences and simple to book

Great range of experiences to choose from. Simple, no fuss to select and book the experience. Really pleased with the process.

10 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We hope that you enjoy your Deluxe Chocolate Making Workshop.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Easy to use and easy to gain more money…

Easy to use and easy to gain more money off my favourite places

3 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to hear that you found ordering you voucher simple.

We hope that you enjoy your Swinton Park 'Simply Spa' Visit.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Spot on and seamless experience

Spot on and seamless experience

8 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We hope that you enjoy your 14,000ft Tandem Skydive.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Our 3rd time and not our last!

So simple to book an experience (our 3rd thus far) and the prices are unbelievable!

7 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that you found ordering your voucher simple.

We hope that you enjoy your Weekday 'Supercar Five' Driving Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Expired voucher

Booked a voucher, could not make the 2 dates this year. They offered dates for 2027, which I said I would contact them back about it..when I called back my voucher had expired, (I didn't realise there was an expiry date) but they kindly extended the voucher, and I booked myself in in 2027.
Thank you for all your help

2 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to read that our customer services team were able to assist you in extending your voucher.

We hope that you enjoy your Beekeeping Weekend Course.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Excellent choice of event

Excellent choice of event, easy to order, easy site to navigate

6 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is good to read that you found ordering your voucher simple and straightforward.

We hope that you enjoy your 3000ft Aerotow Gliding Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Staff were excellent..nothing too much…

Staff were excellent..nothing too much trouble!

6 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are happy to hear that our customer services team were able to assist you.

We hope that you enjoy your 60 Minute Young Driver Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Booking was easy

Booking was easy. And it turned up in two days. Excellent service. L

1 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that your voucher was delivered promptly.

We hope that you enjoy your Extended HGV Driving Experience.

Kind regards,
The Into The Blue Team

Rated 2 out of 5 stars

Offered a 15% discount for order today…

Offered a 15% discount for order today but no where to put the code in before payment

6 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We hope that you enjoy your 60 Minute Airbus A320 Simulator Session.

Kind regards,
The Into The Blue Team

Rated 1 out of 5 stars

So far it is only a one-star because…

So far it is only a one-star because all I've done is paid money and I'm finding very difficult to actually book the flight, I'm sure this will turn into a five star review but as you ask how your experience is so far I can only give you one star

5 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We hope that you enjoy your 20 Minute Aerobatic Flight.

Kind regards,
The Into The Blue Team

Rated 4 out of 5 stars

Choosing experience

Easy to access. Good that phone number is also included. Just in case of questions

31 August 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are delighted to hear that you found ordering your voucher simple.

We hope that you enjoy your Wing Walking Experience.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Prompt service with a discount

Prompt service with a discount. What could be better.

30 August 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

We are pleased to hear that you found ordering and redeeming your voucher quick and efficient.

We hope that you enjoy your Nationwide 60 Minute Flying Lesson.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Easy booking process

Easy booking process
Bought as a present so not done it yet

30 August 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is great to read that you found ordering your voucher simple.

We hope that the recipient enjoys their 60 Minute 737 Flight Simulator Session.

Kind regards,
The Into The Blue Team

Rated 5 out of 5 stars

Great friendly service

Great friendly service

4 September 2026
Into The Blue logo

Reply from Into The Blue

Thank you for the feedback.

It is good to hear that you found our customer services team friendly.

We hope that you enjoy your Warner Bros. Studio Tour London - The Making of Harry Potter with lunch.

Kind regards,
The Into The Blue Team

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