Diamond Brothers Reviews 

167
TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 69 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being extremely knowledgeable, friendly, and genuinely helpful throughout every step of the purchasing process. People note that the team consistently goes above and beyond to assist buyers, providing top-tier service and maintaining completely transparent communication from start to finish. Though some customers initially felt a bit nervous or dubious about purchasing expensive luxury items online, they quickly felt fully reassured by the helpful team. Many buyers deeply appreciate the remarkably smooth transactions, highly reliable product quality, and the beautiful condition of the fine timepieces they receive.

What people talk about most

Staff

Users describe positive interactions with staff, highlighting that team members are welcoming, professional,... See more

Product

People report positive experiences with product, highlighting top quality watches that exceed expectations... See more

Service

Consumers find service to be positive, highlighting an overwhelmingly high level of satisfaction and trust.... See more

User experience

Customers consistently note satisfaction with user experience, highlighting trustworthy, authentic, and... See more

Customer service

Customers report extremely positive experiences with customer service, praising the welcoming and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Pleasure doing business with diamond brothers! All questions answered straight away and even after purchase! give measurements of wrist to have links taken out of watch to fit correctly which they did... See more

Rated 5 out of 5 stars

I stumbled upon the Diamond Brothers whilst up in London looking for my next watch to save up for. I was admiring the beautiful timepieces in their window when I was beckoned in. Ben and Charlie w... See more

Rated 5 out of 5 stars

Bought my first Rolex from these guys, they’ve been professional, amazing and helpful from the start. So happy with my purchase from them, Ben in particular has been great, they go over and above. Can... See more

Rated 5 out of 5 stars

Great service from very knowledgeable Guys, Charlie and Ben, when purchasing items as a watch the most important things are the people and trust, here you have booth in abundance, Buy with confid... See more


Company details

  1. Jeweler
  2. Jewelry Store
  3. Watch Repair Service
  4. Watch Store

Written by the company

Jewellery and Watch Retailer. We specialise in luxury watches, fine jewellery, bespoke jewellery & watches repairs including servicing and polishing.


Contact info

4.9

Excellent

TrustScore 5 out of 5

167 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(167)

70 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Bought a watch of Ben very helpful and…

Bought a watch of Ben very helpful and very professional as soon as I asked for what I Wanted and sourced it in a couple of days and my cousin wanted a Daytona and he got that for him straight away definitely deal with this company again

17 October 2025
Unprompted review
Rated 5 out of 5 stars

Amazing service

Great service! Super quick turnaround and the whole process was done online — I didn’t even need to visit the store. I also received quick replies from the jeweller every time I had a question. My watch arrived the very next day and was exactly as described. Highly recommend!

6 December 2025
Unprompted review
Rated 5 out of 5 stars

Bought my first Rolex from these guys

Bought my first Rolex from these guys, they’ve been professional, amazing and helpful from the start. So happy with my purchase from them, Ben in particular has been great, they go over and above. Can’t wait to come back in the near future for my next one!

4 November 2025
Unprompted review
Rated 5 out of 5 stars

This is a great watch company

This is a great watch company, I have done many transactions over the years with these guys from buying of them on most occasions, but also selling to them when I wanted to upgrade a watch, it is really convenient for me personally to have a one stop shop that I know is giving me the best quality and value without all the hassles that can come with watch hunting, I have found these guys are always the fairest on price both ways when baying from me and selling to me I always feel like i got a great deal this for me makes any deal feel much better when I know it’s very fair and safe, these guys are very knowledgeable and helpful and for me most importantly really reliable as I travel from Ireland to meet them they have never let me down.. they always have great watches in stock or get me the watch i want very fast.. can’t recommend highly enough and suggest anyone looking to buy a great quality high end watch at the right price don’t hesitate to contact these guys it’s always a great experience for me personally to visit the shop when I am in London many thanks and keep up the great work lads and hopefully I’ll get another new watch soon. Ireland 🇮🇪.

13 August 2025
Unprompted review
Rated 5 out of 5 stars

Great service very professional

Came looking for a watch as a gift didn’t really have a clue what I wanted Ben helped me through the process found and sourced exactly what I wanted and I can honestly say exceeded my expectations

31 July 2025
Unprompted review
Rated 5 out of 5 stars

The best service

The best service , reliable and great guys 🙏🏼
Couldn’t be happier with my experience - always a great day seeing them

25 July 2025
Unprompted review
Rated 5 out of 5 stars

Top notch service and a great bunch of guys...

I recently visited Diamond Brothers Jewellers in Hatton Garden and had a truly excellent experience. I was looking to sell my watch and, after visiting several stores in the area, I found that Diamond Brothers offered me a significantly better price than most of the others. Their offer was fair, competitive, and made without any pressure—something I really appreciated.

What stood out even more was their impressive collection of watches on display. Whether you're a serious collector or just browsing, it's clear they take pride in curating high-quality timepieces.

Ben and his team were incredibly friendly, genuine, and professional throughout the entire process. It's rare to come across a business that combines great service with such honest and welcoming staff. I would highly recommend doing business with them, whether you're buying or selling. They’re a top-notch team and definitely worth a visit.

Justin K

11 July 2025
Unprompted review
Rated 5 out of 5 stars

Very Trustworthy - The most important aspect of being a watch dealer!

Having dealt with Ben from Diamond Brothers over an extended period, I can wholeheartedly recommend him as one of the most reliable dealers in the watch industry. His integrity and commitment to his word are exceptional - when Ben makes a promise or quote, you can count on it being honored completely.
In today's watch market, where trust has unfortunately become increasingly rare and many dealers fail to follow through on their commitments, Ben stands out as a beacon of old-school professionalism. He conducts business with genuine transparency and maintains the highest ethical standards throughout every transaction.
Whether you're buying, selling, or simply seeking expert advice, Ben's expertise and honest approach make him an absolute pleasure to work with. His reputation is well-earned, and you can engage with complete confidence knowing you're dealing with someone who truly values long-term relationships over quick profits.
I wouldn't hesitate to recommend Diamond Brothers to anyone looking for a trustworthy, professional watch dealer who still believes that a person's word means something.
It's worth the trip to London!

24 July 2025
Unprompted review
Rated 5 out of 5 stars

Rolex watch

Dear Ben and Charlie,
Thank you so much for my beautiful watch! I truly appreciate your patience, support and efforts during this process. Especially that you brought it with you to Amsterdam! It was absolutely amazing doing business with you both. The service has been amazing and I really appreciate everything you’ve done! Highly recommend them to anyone! Thank you again and I wish you guys the best of luck🙏

22 July 2025
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look