We have been to your Watford store a few times, every visit we were offered help and information but never followed around or made to feel uncomfortable. At other store (not DFS) we were almost stalke... See more
Company replied
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Today we met Edmond who unlike other shops simply said hello and allowed us time before we requested assistance. We hate having sales people hound you so our experience was relaxed and not... See more
Company replied
The service was excellent! We were helped by Ed who was fantastic; approachable, friendly, he listened to what we needed and really helped us pick the right furniture. He really valued us as people an... See more
Company replied
All in all a great experience at DFS Watford, my partner and I arrived at the site and had a look around for around 30 minutes, there was no pressure from any of the staff while we were looking. When... See more
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Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Lower High Street, Unit B, WD17 2JZ, Watford, United Kingdom
- 0333 999 9806
4.9
Excellent
4K reviews
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Welcomed by George was an amazing experience
We had an amazing experience at dfs Watford, we were greeted by George. Months before our actual purchase we went in to have a look around and he was so patient with us, we ended up going back as he was so helpful, with the whole purchasing process he explained everything step by step and guided us to help us make the best decision for our home with what design we like and what they have to offer. The other staff there was also very kind and helpful unfortunately I didn’t catch the lady’s name but overall it was a delightful experience buying our sofa.
27 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear about the fantastic service received. Thank you so much for placing an order with us.
Kind Regards,
Holly M
DFS Customer Support
Today we purchased a sofa set from DFS…
Today we purchased a sofa set from DFS and we were genuinely very happy with the whole experience. From the moment we walked into the store, the staff were friendly, professional, and not pushy at all.
They took the time to answer all our questions and helped us find the best option for our needs. The whole process felt smooth and relaxed, and we really appreciated how attentive and helpful everyone was.
Excellent customer service like this truly stands out. We would definitely recommend DFS to others!
27 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for choosing DFS to purchase your new sofa. We are grateful for you sharing your experience with others and giving us a 5 star rating. We hope you love the furniture when it arrives in your home!
Kind regards
Holly M
DFS Customer Support
Reply from DFS Furniture - Watford
Hello,
Thank you for your great feedback.
Kind Regards,
Holly M
DFS Customer Support
Delboy was brilliant friendly and soooo…
Delboy was brilliant friendly and soooo helpful
26 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Very helpful and friendly staff member
The dfs college whose name is George I think , he was brilliant. He really let us took our time and helped us with every single choice we had till we selected the one we loved.he was helpful and friendly even offered us coffee.
16 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for your kind review. We are so happy that you enjoyed your experience with George in store. We hope you love your furniture when it arrives in your home.
Kind Regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Watford
Good afternoon,
Thanks for the 5 stars! It's much appreciated
Kind regards,
Lia
DFS Customer Support
Delboy was very good new his stuff no…
Delboy was very good new his stuff no pressure into buying
22 April 2026
Reply from DFS Furniture - Watford
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine A
DFS Customer Support
Reply from DFS Furniture - Watford
Good Morning,
Great review, thanks for sharing!
Kind Regards
Lorraine A
DFS Central Customer Support
Desmond was great
19 April 2026
Reply from DFS Furniture - Watford
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Good customer service
Good customer service, the staff were superb . Overall service was Excellent
19 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you for taking the time to leave a review about your excellent customer service while visiting DFS. 😊
Kind Regards,
Vanessa
DFS Customer Support
Great customer service and staff
Edmund was great at explaining the process, timelines and very friendly.
19 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for your positive feedback.
Kind regards,
Holly M
DFS Customer Support
Edmund at dfs watford was the best
Edmund at dfs watford was the best, such a friendly welcome, had all the information we needed and was happy to help with everything, made sure we know all the small prints and prices before we agreed
Will definitely recommend going there and definitely going back
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Edmund.
Kind Regards,
Jordan
DFS Customer Support
Mo was amazing
Mo was amazing, attentive to our needs and made sure we didn't rush into any decisions. He was calm and understanding.
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you for your feedback. We are happy to hear that you had a great experience placing your order with Mo.
Kind Regards,
Jordan
DFS Customer Support
Ed was a really helpful and charismatic!
Ed was a really helpful and charismatic sales assistant. He was very knowledgeable about all aspects relating to the furniture and after care and made us feel very welcome. Thank you Ed.
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you for taking the time to leave your review. We are really happy to hear that you had a great experience in store with Ed.
Kind Regards,
Jordan
DFS Customer Support
Welcoming and friendly staff
I have bought sofa from DFS Watford. I would highly recommend friends and family to visit Watford DFS. The environment was really welcoming. The staff specially George is really helpful, friendly and cheerful person. Really impressed with his customer service skill. Keep up good work and thank you George for you support.
15 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Del boy was amazing
Del boy was amazing. He was so kind and funny to chat to and made the experience of buying my first sofa really enjoyable. He was very good at explaining everything and answering all my questions. I am now so excited to move into my first home with my boyfriend and our new Patterdale cream sofa.
6 April 2026
Reply from DFS Furniture - Watford
Hello, thank you so much for your review. We are so happy to hear this!
Kind Regards,
Vanessa
DFS Customer Support
friendly and helpful
Nice, relaxed atmosphere. Not intrusive and given plenty of time and space to make our own decisions.
our salesman,George, was a very charming person.
13 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated.
Kind Regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Watford
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Sales staff were polite and friendly…
Sales staff were polite and friendly and not pushy.
6 April 2026
Reply from DFS Furniture - Watford
Hello, thank you so much for your review. We are so happy to hear this!
Kind Regards,
Vanessa
DFS Customer Support
Fabulous experience today
Fabulous experience today, staff couldn’t of been more helpful
11 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you for taking the time to leave a 5-star review. It's great to hear feedback like this!
Kind Regards,
Vanessa
DFS Customer Support
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