Boux Avenue Limited Reviews 

10,378
TrustScore 3.5 out of 5

3.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 1,183 reviews, most reviewers were somewhat happy with their experience overall. Consumers consistently praise the quality of products, often describing items as stunning, comfortable, and well-fitting, with many highlighting their durability and appealing designs. The delivery service is frequently noted as fast and efficient, with orders typically arriving on time or even sooner than anticipated. Reviewers also find the online ordering process generally easy and straightforward. Conversely, some people mentioned receiving incorrect or incomplete orders, such as wrong colors or missing items. A few other people also felt that customer service was problematic, experiencing difficulties with returns, unactivated gift cards, or struggling to communicate with a human representative.

What people talk about most

Product

Customers consistently note positive experiences with product, praising the beautiful, comfy, and soft items,... See more

Quality

Reviewers mention positive feedback about quality, highlighting beautiful, soft, and comfortable products... See more

Delivery service

Clients share positive opinions on delivery service, frequently praising its speed and efficiency. Many... See more

Order

Consumers find order experiences to be ambiguous, with many reporting easy online ordering, fast delivery,... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with many expressing significant dissatisfaction.... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Items bought absolutely stunning!!! Packaging terrible ! I paid extra for gift wrapping!definitely not worth the extra money spent. I placed a large order three sets of underwear bought! and they a... See more

Rated 4 out of 5 stars

The product were of good quality and the ordering, delivery and return has been problem free and easy. However we followed the measuring method and ordered accordingly but the bras were too small in b... See more

Rated 4 out of 5 stars

Easy to make order, staff were efficient when i went in store to collect parcel. Items great quality and fit true to size. Pjamers very comfuntable and feel luxorious

Rated 3 out of 5 stars

First order with Boux Avenue. Ordered black (dark) version of a bra and the white one was received instead. I checked my order and it definitely stated 'dark' and pic was the black one. Customer servi... See more

Company replied


Company details

  1. Underwear Store
  2. Activewear Store
  3. Lingerie Store
  4. Plus Size Clothing Store
  5. Swimwear Store
  6. Women's Clothing Store

Written by the company

Boux Avenue, the home of fun, sexy, everyday lingerie, nightwear and swimwear in cup sizes A - G! Our 2021 lingerie collection features a wide range of bras, thongs and knickers. Don’t miss out on our exquisitely seductive nightwear range and Valentines lingerie, as well as our brand new Boux Sport & Boux Lounge ranges - our design led collection of activewear & loungewear.


Contact info

3.7

Average

TrustScore 3.5 out of 5

10K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.7

All reviews

(10,378)

1,154 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

I would highly recommend Boux Avenue…

I would highly recommend Boux Avenue for supreme quality lingerie and pjs. I absolutely love the modal pjs and have them in most colours, they are the softest and most comfortable pjs ever. I also find the lingerie sets so well made, beautiful and comfortable. I always received a great service from Boux Avenue.

15 June 2026
Unprompted review
Rated 5 out of 5 stars

I purchased a satin nightie with Boux…

I purchased a satin nightie with Boux Avenue and its perfect. Fit is accurate as is the description online. Fast delivery and very nicely packaged. Will definitely purchase online again if I can't make it to the store.

18 June 2026
Unprompted review
Rated 4 out of 5 stars

Kind of happy, kind of sad

Very happy with the stuff I received from my order however I was really annoyed that a bralette I ordered went out of stock before my order was picked!! … you still sent me the matching pants which I have now returned… why would I want the pants when I didn’t get the bralette? .
I have to say your underwear and bras are very comfy and I will be updating my collection again at the end of summer. Thank you so much boux avenue ❤️✨

19 June 2026
Unprompted review
Rated 5 out of 5 stars

Boux sale delivery

Order arrived on time and item as described. The colour was slightly different than on the picture, but I guess that's normal as the colours sometimes photograph slightly differently than what they look like irl. Overall the sale price was worth it and I hope the bra will last for a bit.

15 June 2026
Unprompted review
Rated 3 out of 5 stars

Find their sizing very hit and miss

Find their sizing very hit and miss, purchased a swimming costume and the reviews suggest sizing down on the cup size as it comes up large so I opted for an e cup instead of my normal g cup! The swimsuit arrived and the cup size was huge even though it was labelled as an e! I’ve got some inserts so can make it work at the risk of looking like Katie Price! I’m going on holiday and don’t have time to return!

15 June 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Good Afternoon customerwest.

I hope you are well today.

Thank you for taking the time to share your experience with us here at Boux Avenue.

I am really sorry to hear that the sizing of the swimsuit did not meet your expectations. We appreciate how disappointing it can be when a product fits differently than anticipated, particularly when you have relied on both the size guide and customer reviews to help make your selection.

We understand your comments regarding the cup sizing and can appreciate your frustration, especially with an upcoming holiday and limited time to arrange a return or exchange. Whilst sizing can sometimes vary slightly between different styles and designs, we recognise that finding the right fit is extremely important when purchasing swimwear.

Your feedback is valuable to us and will be shared with the relevant teams, as comments like yours help us to improve our product information and assist future customers when choosing the most suitable size.

Thank you again for sharing your experience with us and we hope you enjoy your holiday.

Have a good day!

Sara - Customer Relations Executive
Boux Avenue

Rated 1 out of 5 stars

Wont let me buy anything so im well not…

Wont let me buy anything so im well not happy with this service from a big company

15 June 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Good Morning Lulu.

I hope you are well today.

Thank you for taking the time to share your experience with us here at Boux Avenue.

I am really sorry to hear that you have been experiencing difficulties when trying to complete a purchase and appreciate how frustrating this must be, especially when you are expecting a straightforward and reliable service from a large retailer.

Please be assured that we take issues of this nature seriously, and we would like the opportunity to investigate what may be preventing you from placing an order successfully. Our Customer Care team will be best placed to review your account and assist in resolving the issue as quickly as possible.

To allow us to look into this further for you, please reach out to our Customer Care team on 0333 0383 438. Alternatively, you can raise a case and email us via our website and we will respond within 48 hours.

We hope our team will be able to identify the cause of the issue and get this resolved for you promptly.

Have a good day!

Sara - Customer Relations Executive
Boux Avenue

Rated 5 out of 5 stars

I bought a swimsuit and a bra

I bought a swimsuit and a bra. The quality is very good and both fit perfectly. The material feels comfortable and well-made. I'm very happy with my purchase and would definitely recommend this seller. Fast delivery and great service. Thank you!

17 June 2026
Unprompted review
Rated 5 out of 5 stars

Really lovely underwear

Really lovely underwear, nice quality and sizing has been a perfect match. Delivered within the expected timescale. The order itself was easy to navigate. Thank you

17 June 2026
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look