Boux Avenue Limited Reviews 10,089

TrustScore 3.5 out of 5

3.7

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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Many customers consistently praise the quality of the products, finding them well-made, comfortable, and true to their descriptions. Reviewers often express satisfaction with their purchases, highlighting items like pyjamas, bralettes, and lingerie for their comfort, fit, and luxurious feel. The delivery service is frequently noted as swift and efficient, with items arriving promptly and well-packaged. However, some people were dissatisfied with the customer service, describing it as unhelpful, dismissive, and rude when issues arose. There are also mixed opinions regarding the product descriptions and sizing, with some customers receiving items that didn't match their expectations or found sizing inconsistent. Additionally, some experienced problems with their orders, including items going missing or issues with the ordering process itself.

What people talk about most

Product

Customers consistently note ambiguous experiences with product. Many reviewers praise the great quality,... See more

Quality

People report positive experiences with quality. Many customers praise the excellent quality of products,... See more

Delivery service

Customers had ambiguous experiences with delivery services. While many reviewers praised the swift and quick... See more

Order

Reviewers highlight ambiguous aspects of order experiences. While some customers praise easy ordering, quick... See more

Customer service

Reviewers express significant dissatisfaction with customer service. Many describe experiences as awful,... See more

Based on these reviews

Rated 4 out of 5 stars

We've always loved boux avenue since the first time we used them and this was no different. Only changed to a 4 star as either sizing is wrong or over the last year my partners size has reduced.

Rated 4 out of 5 stars

The delivery arrived swiftly and in good condition. Products as described. Unfortunately I chose the wrong size!

Rated 3 out of 5 stars

I ordered two bras. However I was happy with neither. The photos on the website doesn’t show the inside of the bra so one of them is very padded which I wasn’t expecting or wanting. The other one mad... See more

Company replied

Rated 3 out of 5 stars

I have been consistently impressed with products bought from the shop. Unfortunately the online experience is deeply frustrating. Any time I attempt to order something, the screen goes blank at the fi... See more

Company replied

Rated 5 out of 5 stars

From browsing the website, reading descriptions, checking the size guide to placing in the basket and right through to purchasing - all was extremely easy. Quick delivery. Well packaged. Quality produ... See more

Rated 5 out of 5 stars

Discovered after seeing an ad on instagram. I bought pyjamas and two bralettes. I was so pleased with my purchases. The pyjamas are beautiful with cuffed legs so they don’t ride up your legs in be... See more

Rated 5 out of 5 stars

Absolutely gorgeous slippers. The most luxurious I have ever had. So comfortable Had to contact customer service about first time discount Angel was Brillant at sorting it giving me a refund for the... See more

Rated 5 out of 5 stars

My daughter bought me pj's in a bag for Christmas. I'm hooked, bought us each another pair. So comfortable and beautiful. Love my pjs. Am now browsing online ... what will be next?

Rated 5 out of 5 stars

I chose the mastectomy bras as I am due to have surgery in a week. The bras are beautiful, very comfortable to wear. The free matching knickers were a bonus. The items were delivered very quickly w... See more

Rated 5 out of 5 stars

Absolutely love these pjs they are fabulous quality and you can tell So soft and comfortable and needs no ironing Love things like I shall be getting the other colour

Rated 5 out of 5 stars

The item arrived promptly but had to return due to sizing but opted for exchange as the item was of good quality and style. This whole process has been very simple and I am more than happy with the se... See more

Rated 5 out of 5 stars

Delivery was very quick with email updates. Items were packaged well, good quality and as described on the website. Sizing was as expected.

Rated 5 out of 5 stars

Have always bought my lingeries from Boux and no regrets so far! Always soft and look posh! Bra I bought was too small which was my fault as picked the wrong size! However love the panties… I love buy... See more

Rated 5 out of 5 stars

Great quality, exactly as described website was easy to navigate plenty of choice bought 3 different items all arrived together and within a couple of days. I would highly recommend this company.

Rated 1 out of 5 stars

Told that my item must have been lost in the post having contacted them as concerned it hadn't arrived. Problem with courier, but wasn't told who the courier is! Ok, they have said a refund is in ac... See more

Company replied

Rated 1 out of 5 stars

Been to shop in Trafford centre today , not a single staff member helped. They stood in packs talking to eachother, no one was at changing rooms counter. After trying few products on I knew I need s... See more

Company replied

Rated 5 out of 5 stars

Went to collect my order at manchester Arndale branch and the staff service was excellent. Just like my new underwear Thank you boux 💃

Rated 1 out of 5 stars

Ordered online, only to receive an email after a week to say the parcel in on the way back to them. Never received any notification to say the items were ready for collection. CS agent confirmed it wa... See more

Company replied

Rated 5 out of 5 stars

I have been buying online and in store with Boux Avenue for years now. I cannot fault their delivery and excellent customer service. 🤩

Rated 1 out of 5 stars

Awful company avoid at all costs… I’ve bought from boux lots of times in store and always been great online unfortunately terrible never again. Things we’re missing out of my parcel to be told by live... See more

Company replied

Rated 5 out of 5 stars

This bodysuit fitted perfectly and was really flattering. The lace was stretchy but supportive. Really good quality.

Rated 5 out of 5 stars

Easy to navigare website - clear product images & description - great quality product - smooth ability to pay & checkout

Rated 5 out of 5 stars

I’m bought a few things from you and I’ve always been impressed with the quality of the products. I’ve recently bought a bra and knickers and they are a beautiful design and perfect fit. Will definite... See more

Rated 5 out of 5 stars

Super fast delivery Product beautiful and fit so well ! That’s why I brought to pairs . We’re a little expensive but worth it

Rated 5 out of 5 stars

I would give all the lingerie that I’ve purchased for my girlfriend 5 stars but when they offer you 15% on any item coz I’ve been with them a year and the code doesn’t work I would give them minus 5... See more

Rated 1 out of 5 stars

I would not buy directly from the Boux Avenue website if you're in the US. IF your items are not delivered they have you fill out a LEGALLY BINDING document stating your claim. No refund issued i... See more

Company replied

Rated 5 out of 5 stars

Ordered from the sale excellent service. Everything arrived as described and in a timely manner.

Rated 2 out of 5 stars

I have a small body with a larger breasts. I purchased a beautiful item but the knickers that were sent were much to big, I asked to exchange for a smaller size or an exchange they had not been trie... See more

Company replied

Rated 5 out of 5 stars

Pretty bralette. Nice fit. I hate bras, and this one from Boux is padded , has a bit of lace. Perfect. Nicely packaged, and arrived really quickly. My first buy from this company. I have returned.

Rated 5 out of 5 stars

Very satisfied with design, fitting and choice after struggling with fitting and designs from other companies

Rated 1 out of 5 stars

Ordered underwear for wedding, some of my order was cancelled which I wasn’t notified about. Until I received the package which was 2 days before wedding . customer services didn’t care, just saying... See more

Company replied

Rated 5 out of 5 stars

Efficient service. Arrived super quickly. The prices were great (sale prices). What I bought was good quality. Will buy more

Rated 2 out of 5 stars

Gift wrapping service failure. Items arrived on time for valentine's day and fit was true to size. However, I paid for the gift wrapping service but on opening the outer carton the gift box and wrap... See more

Company replied

Rated 4 out of 5 stars

Ordered the new soft bralette in the DD+ large size, what came was a top made for a child. If that was a large I dread to think what a small looks like. Sizing is so off, which is a shame as it’s... See more

Rated 1 out of 5 stars

Having ordered 2 sets of underware for valentines day gifts, i was horrified to find only the Bras in the gift box and no knickers. When my wife opened the box. I've now had to re buy the knicker... See more

Company replied

Rated 1 out of 5 stars

After receiving my order and them sending me the complete wrong product and size. I spoke with customer service who just provided me a QR code to send it back and told me it would be investigated. The... See more

Company replied

Rated 5 out of 5 stars

Bought to balconette bras. I don't have much to work with but they did a lovely job of showing off what I have. They are comfy and well made, and most of all very pretty. It's almost a shame not to sh... See more

Rated 1 out of 5 stars

I am a member. I entered my address when purchasing but the package was returned by Royal Mail because there was no delivery address on the package. This was not my fault. It was sent back to the ware... See more

Company replied

Rated 1 out of 5 stars

Un update, outlining why I completed the first review about the very poor customer service department. In response to your reply Jack, you're lying! You personally agreed to refund me and took my... See more

Company replied

Rated 1 out of 5 stars

Worst customer service ever, they are dismissive and rude. I worn a bikini once in August, going away again so trying my bikinis on again the wire has completely come out, awful quality for £38. I con... See more

Company replied


Company details

  1. Underwear Store
  2. Activewear Store
  3. Lingerie Store
  4. Plus Size Clothing Store
  5. Swimwear Store
  6. Women's Clothing Store

Written by the company

Boux Avenue, the home of fun, sexy, everyday lingerie, nightwear and swimwear in cup sizes A - G! Our 2021 lingerie collection features a wide range of bras, thongs and knickers. Don’t miss out on our exquisitely seductive nightwear range and Valentines lingerie, as well as our brand new Boux Sport & Boux Lounge ranges - our design led collection of activewear & loungewear.


Contact info

3.7

Average

TrustScore 3.5 out of 5

10K reviews

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Replied to 100% of negative reviews

Typically replies within 48 hours

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Rated 5 out of 5 stars

Gorgeous pyjamas

Gorgeous pyjamas , fast delivery and great communication ⭐️⭐️⭐️⭐️⭐️
Will Purchase from Boux Avenue again high recommended ,good quality 🍒

20 March 2026
Unprompted review
Rated 3 out of 5 stars

Items arrived well packaged and within…

Items arrived well packaged and within timescale promised. However, the pyjamas were way too big and long in the leg for me as I’m 5ft 3. The colours were as described. Couldn’t see a leg length on the size chart and took a chance. In my opinion the sizing is way off. The only item that was correct in sizing for me were the slippers. Ended up giving the two lots of pyjamas to my daughter who is taller than me and buying a pair of pyjamas from Sainsbury’s clothing range which fitted perfectly. I think more information on leg length and general fit needs to be included in description of items as this would be so helpful to the customer. In my opinion I really think the sizing needs to be looked at again and may save the company on multiple returns from customers. Would I purchase again from this company? Probably not in all honesty because of the information on sizing.

17 March 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Morning Shwells,

Thank you for your review and for your in depth feedback.

I am sorry that you were unhappy with our sizing, however I have raised this internally with the relevant departments to help us improve moving forward.

Apologies again and if you need anything further, please let us know.

Jack - Boux Avenue Customer Relations

Rated 5 out of 5 stars

Gorgeous

Colour, quality and most importantly the fit absolutely gorgeous 😍

19 March 2026
Unprompted review
Rated 5 out of 5 stars

Imprest

Easy to navigare website - clear product images & description - great quality product - smooth ability to pay & checkout

12 March 2026
Unprompted review
Rated 5 out of 5 stars

Southampton store, online purchases and customer service all fantastic

Our service in the Southampton store was fantastic. The girls were so helpful, kind and patient!
We have also used online as know now the style and size that’s good. So much choice and great quality. Quick delivery.
Customer service has also been very helpful on the phone with a product query.
Highly recommend Southampton store and online.

14 March 2026
Unprompted review
Rated 3 out of 5 stars

Could do better

I ordered two bras. However I was happy with neither. The photos on the website doesn’t show the inside of the bra so one of them is very padded which I wasn’t expecting or wanting. The other one made my boobs look like in the 50s - pointed, because this is how it was stitched. For a big company, Boox Avenue should do much better and at least show the inside of the bras so we know if padded, how much padding etc and of course, make sure the bras are made properly as the other one did not look like it would make my boobs pointy. I have implants so I know my boobs were not the issue.
On the positive, the return was easy as I used the drop off boxes so no printing etc.

16 March 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Hello SN,

Thank you for your review and I am glad to here you were happy with our returns process.

I have escalated your feedback to the relevant departments, to improve our services and offering online.

Thank you again and if you need anything further, please do let us know.

Jack - Boux Avenue Customer Relations

Rated 2 out of 5 stars

It was a disappointing first order

It was a disappointing first order. I was told after the order was shipped that some products were not in stock and then the items were not gift wrapped as paid for. I rang and got a refund but then had to sort out the wrapping separately and source replacements for the out of stock items.

12 March 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Morning Justyn,

Thank you for your review and I am sorry to hear of the struggles you have had with this order.

I have had a look into your case and can confirm the gift wrap service has indeed been refunded back to you and you have not been charged for any out of stock items.

I do hope you managed to source alternatives in time, however if you need anything further, please let us know.

Jack - Boux Avenue Customer Relations

Rated 5 out of 5 stars

Knowledgeable & helpful staff

Went to the watford store today, having not bought a wired bra for far too many years, the staff were so helpful, showed me the styles available in my size and did a fit check to be sure I had selected the right size, so impressed with the level of service and the quality of the bras, will shop again.

17 March 2026
Unprompted review
Rated 1 out of 5 stars

Incompetent

Told that my item must have been lost in the post having contacted them as concerned it hadn't arrived. Problem with courier, but wasn't told who the courier is!
Ok, they have said a refund is in action. Haven't checked yet.
Having read reviews on this company it appears they have had ongoing problems with delivery, so why not sort it?!!

10 March 2026
Unprompted review
 Boux Avenue Limited logo

Reply from Boux Avenue Limited

Afternoon Josephine,

Thank you for your review and I am sorry to hear you have not received your order.

All of our orders are shipped with Royal Mail, with tracking emailed to you once the order has been dispatched from our warehouse.

I can only apologise that the courier have lost this.

Thank you for confirming your refund has been processed. This can take up to 5 working days to clear back to your original method of payment, however this is sometimes sooner depending on your bank/payment method.

Again, I am sorry for any inconvenience this may have caused you, but I hope you decide to shop with us again in the future.

Kind regards,

Jack - Boux Avenue Customer Relations

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