CRAFTD London Reviews 

7,690
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 1,648 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent quality and craftsmanship of the jewelry, noting its durability and premium feel, often exceeding expectations. Many people highlight the outstanding customer service, describing the team as helpful, quick to respond, and professional in resolving issues. Reviewers also frequently commend the fast shipping and efficient delivery service, contributing to a very positive overall purchasing experience. However, some customers noted significant dissatisfaction with the return and exchange process, citing issues like slow communication, ignored emails, and difficulties obtaining refunds. A few other people also felt that product quality had decreased or experienced issues such as items breaking, corroding, or causing skin irritation.

What people talk about most

Product

People report positive experiences with product, often praising the high quality, durability, and stylish... See more

Quality

Customers generally report positive experiences with the quality of the jewelry, often highlighting its... See more

Customer service

Reviewers highlight positive aspects of customer service, with many praising the outstanding, amazing, and... See more

Order

Users describe ambiguous interactions with order, with some customers expressing satisfaction and intent to... See more

Delivery service

Clients share positive opinions on delivery service, with many praising the fast shipping and quick... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Usually the service and the product is great, however ,now that I have returned a ring; only to be exchanged for a larger size, I am having the worse time. I have written numerous times after receiv... See more

Company replied

Rated 4 out of 5 stars

Purchased a tiger eye bead Necklace, very nice but after 5 months the necklace wire broke. Contacted Crafted who were very helpful and offered a credit note or Replacement, replacement was sent imm... See more

Company replied

Rated 4 out of 5 stars

Not cheap but worth it. I like the quality and the shine on it. My chain did break because it got pulled hard during an altercation but they were able to replace it and the process was really easy and... See more

Company replied

Rated 5 out of 5 stars

Excellent quality, this is the only company that cares about their jewellery and doesn't just slap their logo on a basic chain from China and call it a brand! I just love the tiny details that are in... See more

Company replied


Company details

  1. Fashion Accessories Store
  2. Jeweler
  3. Jewelry Designer
  4. Jewelry Store
  5. Men's Clothing Store
  6. Online Marketplace

Written by the company

CRAFTD London is a premium affordable jewellery brand. We are an online retailer based in the UK, with warehouses across the globe and over 900,000+ happy customers and supporters from over 100+ countries worldwide. OUR VISION: CRAFTD aims to fill the gap between quality jewellery and unnecessary markups across the industry. We put design at our core and focus on cutting through the noisy, low quality space that fast-fashion has brought. Every piece is CRAFTD To Last; quality is the soul of the brand. Wearing our pieces is saying, without speaking that you symbolise self-belief. You know who you are. FINAL NOTE: Personally, we’d like to thank everyone who has supported the brand and been a part of our journey. Our customers are central to our operation, and it is with you in mind that we aim to be the best at what we do. If there is ever anything you would like to discuss, please don't hesitate to email us on hello@craftdlondon.com and we will gladly get back to you. Remember you are CRAFTD! 👊


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 1 week

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4.3

All reviews

(7,690)

1,713 reviews in the last 12 months

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Rated 4 out of 5 stars

Customer service

My son purchased a necklace recently. It ended up breaking for some reason or another. I contacted the company and their customer service was great. They replied quickly and gave him store credit for the amount he spent. It was a very easy stress free process.

28 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Misty,

Thank you for taking the time to leave a review.

We’re really pleased to hear that our team was able to help quickly and make the process easy and stress-free for you and your son. If there’s ever anything else we can assist with, please feel free to reach out.

Craftd London

Rated 5 out of 5 stars

Craftd has the best customer service…

Craftd has the best customer service team!! The folks at Craftd care about their customers and it shows in every way. They are responsive and accommodating and it has been a pleasure being a customer.

27 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Stanton,

Thank you for taking the time to share this.

We’re really glad to hear you’ve had a great experience with our team. We work hard to stay responsive and helpful, so it means a lot that this came through.

We appreciate your support.

Craftd London

Rated 5 out of 5 stars

Long term customer- genuine review

I have purchased several items from Craftd over the years, as have my family. The quality of their jewellery is very high and looks ‘good as new’ many years later. I have had a couple of minor issues over the years and can say with complete honesty that their customer service is second to none. That’s why Craftd will continue to be my ‘go to’ when purchasing jewellery.

13 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Nora,

Thank you for the support over the years.

We’re really glad to hear you’ve been happy with both the quality and our service. It means a lot to have you and your family with us, and we truly appreciate it.

Craftd London

Rated 1 out of 5 stars

Don’t believe the marketing

Don’t believe the marketing. Two chains in a row have oxidized and 'rusted' within a short period causing discoloured skin and irritation to my partners skin this was a Christmas present and I now have a disappointed partner!. Not only is the quality bottom-tier, but the customer service is even worse. They refuse to refund for defective goods and just try to trap you with store credit or another low-quality replacement. If you want a green neck and a chain that flakes apart, buy here. If you want quality, look elsewhere. Customer service is a brick wall. Disgraceful."

24 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thank you for taking the time to share your feedback. We're very sorry to hear about your experience and that the chains did not meet expectations, especially as they were a Christmas gift.

This is certainly not the standard we aim to provide. Our products are covered by the CRAFTD Lifetime Warranty, which includes issues such as discoloration or plating problems. Because of this, we’re always happy to replace any item that develops a fault.

If you’re able to send over a few photos of the chain and the issue you’re experiencing, we would be glad to review this for you and arrange a replacement as soon as possible.

Craftd London

Rated 1 out of 5 stars

Returned a hat that I paid £5.99…

Returned a hat that I paid £45 for and £5.99 delivery. After waiting 24 days for my refund they deducted £3 admin for processing a return. This should be illegal. Terrible customer service. Awful product.

1 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

We’re sorry to hear you’re unhappy with your experience.

So we can look into this for you and review the return, could you please share your order number with us? Once we have the details, we’ll be happy to take a closer look.

Craftd London

Rated 1 out of 5 stars

Waste of money – GREEN SKIN- AVOID!!!

Craftd London is selling items that are not fit for purpose. I have had two chains now that have lost their plating become rusted and caused skin irritation.

Under the Consumer Rights Act, I am entitled to a refund for faulty goods that have already been replaced once and failed again. However, support is hiding behind 'return windows' to avoid taking responsibility.

They are happy to take your money but won't stand behind their products when they inevitably fail. Avoid at all costs!!!

Buy if you want skin irritation and a green neck like the hulk 🍏

3 January 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

We’re really sorry to hear about your experience, as this certainly isn’t the standard we aim to provide.

So that we can look into this for you and help resolve the issue as quickly as possible, could you please let us know your order number? Once we have that, we’ll be able to review the details and assist further.

Craftd London

Rated 1 out of 5 stars

Awful returns experience

Had to unfortunately send the item back, no issue with it at all but for another reason. Due to an issue with the returns process, it took in total 12 emails over 23 days before refund was made back into my account. God knows how long it would have been if I didn’t chase it up. Customer service isn’t great and no telephone number to call. Really disappointing to say the least. Order number UK915458. Just for some context, this order number was provided ten days ago (29/4/26) as requested by Craftd, still no contact!

23 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

We’re really sorry to hear about the delay and the frustration this caused, that’s not the experience we want for our customers.

So we can review what happened with your return and the communication, could you please share your order number with us? We’ll gladly look into this further for you.

Craftd London

Rated 5 out of 5 stars

Great quality jewelry I'm more then…

Great quality jewelry I'm more then happy with the purchases I made. Price is unbeatable and they look amazing very humble pieces I got two rings and two necklaces and I get compliments on them

23 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey David,

Thanks for taking the time to share this.

Really glad to hear you’re happy with the pieces and that they’re still getting compliment, that’s exactly what we aim for. Appreciate the support, it really means a lot.

Craftd London

Rated 5 out of 5 stars

Support is always super helpful!

Support is always super helpful!
They always get claims answered super fast.

21 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Isaac,

Thanks for taking the time to leave this.

Really glad to hear our support team has been helpful and quick to respond, that’s exactly what we aim for. We really appreciate the support.

Craftd London

Rated 5 out of 5 stars

Had an issues with a clasp broke

Had an issues with a clasp broke. Received a new item as replacement with no questions

21 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Ash,

Thanks so much for your review! We're really glad we could sort the clasp issue quickly and get a replacement out to you without any hassle.

Craftd London

Rated 3 out of 5 stars

Disappointed

Ordered April 10th, arrived April 21st. Took an extended amount of time to even leave its origin and when it finally arrived of course it was too small, I knew my ring size by letter but not by XS to L and the size guide was no help either, processed my refund and looking forward to getting my money back, save the hassle lads and stick to your local jewellers.

21 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Conor,

Thanks for your feedback. Sorry the sizing and delivery didn’t work out this time. Your refund has been processed. If you are ever unsure, feel free to reach out to our support team as we’re always happy to help.

Craftd London

Rated 1 out of 5 stars

Awful communication

Ordered a pair of earrings which arrived faulty. I reported this straight away and asked for a replacement—pretty standard request.

What followed was a cycle of empty promises. On two separate occasions I was told a replacement would be processed and I’d receive dispatch confirmation within 2 days. That never happened.

After chasing a third time, I was then told the item is out of stock. At no point was this mentioned earlier.

At this stage, I don’t care about the excuse—I just want the replacement I was promised, or a proper resolution. Being told one thing repeatedly and then something completely different later feels like I’m being fobbed off.

If this isn’t resolved quickly, I’ll have no option but to raise a chargeback.

UK897867

19 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Harry,

Sorry for the confusion and delay with your replacement.

As mentioned via email, this item is currently out of stock and we do not have a confirmed restock date at this time. We completely understand your frustration and appreciate your patience while we’ve been looking into this for you.

As suggested we can offer store credit so you’re able to choose an alternative item in the meantime, and we’ll be more than happy to help if you’d like suggestions or something similar.

Please let us know what you’d prefer and we’ll make sure this is sorted for you as quickly as possible.

Craftd London

Rated 4 out of 5 stars

Great quality

Great quality and fast shipping but the prices have increased drastically over the last year

25 January 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Jesse,

Thanks for the feedback, glad you’re happy with the quality and shipping. We appreciate you noting the price changes as well and will take it on board.

Craftd London

Rated 5 out of 5 stars

Cool and cool

17 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey,

Thanks for the feedback- really appreciate it. Let us know if we can help with anything.

Craftd London

Rated 1 out of 5 stars

It’s been 7 days still without my…

It’s been 7 days still without my parcel. Been in contact with customer service twice and literally copy and pasted response. Honestly lost for words with the customer service and the delivery time considering the good reviews about cratfd. Haven’t lived up to their expectations what so ever!!

10 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey,

Sorry to hear about the delay and the frustration with the responses you’ve received, that’s not the experience we want you to have.

Could you please share your order details (order number and the email used), so I can look into this for you as quickly as possible?

Craftd London

Rated 5 out of 5 stars

Good quality product and good customer…

Good quality product and good customer service

17 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thanks for the support.

Really glad to hear you’re happy with the quality and our customer service. We appreciate you taking the time to share this.

Craftd London

Rated 5 out of 5 stars

In love with crafted

Omg I am in love with crafted I have now purchased 5 items from them I’m so in love with my pieces wow there’re just beautiful

17 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Vina,

Thank you so much for the support.

We’re really happy to hear you’re loving your pieces, it means a lot.

Craftd London

Rated 5 out of 5 stars

Good quality

Good quality, smooth customer service as well!!

16 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Jacob,

Thanks for the support!

Really glad to hear you’re happy with the quality and had a great experience with our customer service team. We appreciate you taking the time to share this.

Craftd London

Rated 5 out of 5 stars

rearrly good quality and the…

rearrly good quality and the responsable really quite thank you

17 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Angela,

Thanks for the support!

Really glad to hear you’re happy with the quality and that our team was helpful. We appreciate you taking the time to leave this.

Craftd London

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