The Premium Fragrance Reviews 

160
TrustScore 3 out of 5

3.2

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Review summary

Created with AI, based on recent reviews

Looking at 69 reviews, most reviewers were somewhat happy with their experience overall. Consumers frequently highlight the prompt and very reliable delivery service, noting that packages arrive safely, quickly, and always in excellent condition. Many people genuinely enjoy the wide variety of pleasant scents, finding them to be of wonderful value and remarkably similar to expensive original perfumes. Some reviewers were not happy with the poor customer service experience, mentioning that support emails were completely ignored and messages went entirely unanswered for weeks. A few other people also felt that certain fragrances completely lacked longevity, fading away very quickly after application or smelling quite disappointing overall.

What people talk about most

Product

Consumers experience highly mixed reactions regarding the product, with opinions varying widely on scent... See more

Quality

Clients share ambiguous opinions on quality, with many consumers expressing delight over the wonderful scents... See more

Delivery service

Customers express appreciation and satisfaction with the delivery service. Many consumers highlight the... See more

Customer service

People report widespread dissatisfaction with customer service. Consumers consistently complain about failing... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Bought 3*100ml bundle offer. The ladies Ibiza 2 bottles (poison) was lovely . It smelt 80/90% the same as the original scent and longevity was excellent maybe as long as 10/12 hours. My Mrs was well i... See more

Rated 2 out of 5 stars

I would like to see more information printed on the box and bottle..How much is in the bottle, the different notes of the perfume, The Name of the fragrance in bigger letters,not just stuck on the... See more

Rated 2 out of 5 stars

I purchased this as supposed to be similar to TF White Patchouli and although a pleasant powdery fragrance, I find it is nothing like White Patchouli, (I still have some of actual, I am able to com... See more

Company replied


Company details

  1. Perfume Store

Written by the company

Discover the budget-friendly alternative to luxury designer perfumes and aftershaves. Our smell-alike fragrances are vegan, cruelty-free, and proudly made in the United Kingdom.


Contact info

3.2

Average

TrustScore 3 out of 5

160 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 12% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.2

All reviews

(160)

70 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

The perfumed car scent exploded in my…

The perfumed car scent exploded in my car after 1 day, covering the interior of my new car in glass and the strong smell.
When I contacted them to advise, I’ve received no response or acknowledgement of my issue, just relentless requests to review my experience. Well here you go. Smells good, which is the only redeeming factor now my car reeks of the smell that covered my dashboard and seats

27 April 2026
Rated 1 out of 5 stars

I have returned my order

I have returned my order, but there seems to be a mistake in the Hermes tracking system stating that the package was delivered to me. This is not correct. The parcel is currently on its way back to the sender.

I kindly ask you to check this issue and release my payment through Klarna as soon as possible.

Thank you for your understanding.

31 March 2026
Rated 1 out of 5 stars

DO NOT use this company!

DO NOT use this company!
I bought two Car air freshener fragrances and have them in my car for two weeks. Did everything I was supposed to with them and couldn’t smell them at all.
I’ve reached out to customer service three times now and it’s been over 3 weeks and no reply.
Really disappointed one of the fragrances was a gift and haven’t been able to give it. It’s just sat in the box.
If I could give minus one on the review I would

4 March 2026
Unprompted review
Rated 3 out of 5 stars

Bought 3*100ml bundle offer

Bought 3*100ml bundle offer. The ladies Ibiza 2 bottles (poison) was lovely . It smelt 80/90% the same as the original scent and longevity was excellent maybe as long as 10/12 hours. My Mrs was well impressed. She gave it 5 out of 5. However the Munich (Boss Intense) was a different story. Once applied it kind of smelt ok for 10/15 minutes then it all went down hill from there as it turned into something like WD40. After an hour you couldn’t smell anything which I guess was a good thing. Tried it for 2/3 days same result it’s proper nasty. Wanted to return it but couldn’t be asked so put it to the side might just give it to my neighbour as its his birthday next week Lol

12 March 2026
Rated 5 out of 5 stars

It’s taken me a while to sit down and…

It’s taken me a while to sit down and write this. I bought three of their excellent scents about three weeks ago. This is the third time I have purchased the premium fragrance company and they are now my go to company for perfume.

As to the quality I can say that this is VERY close to what I was paying for before from other brands and was (pardon the pun) paying through the nose for.

Excellent products excellent value. I recommend them to everyone, if you’re reading this and thinking about giving them a try don t hesitate. It’s a win.

18 February 2026
Rated 5 out of 5 stars

Perfect

Best air freshener in 38years definitely buying more
Most recommend

2 February 2026

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