My glasses had been broken for about 8 months as I’d broken the temple/screw. Everyday I’d walk past R.Woodfall wondering if they’d help and Samar and the team exceeded my expectations. Within a few s... See more
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Super helpful, friendly and professional. I really can’t recommend these guys enough. I’ve been to two of their branches and it’s clearly the culture of the organisation. Well done you guys
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Have been bringing my children here for over 10years now and cannot fault the amazing sight tests given. Annie is an exceptional optometrist and gives such a thorough examination. All the staff at... See more
Company replied
The staff are all professional and kind. Reception, fitting and optician were all very good. The optician was very good at reviewing my existing eye conditions. At no time did I feel pressured into... See more
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Company details
- Eye Care Center
- Audiologist
- Contact Lenses Supplier
- Emergency Care Service
- Glasses Store
- Sunglasses Store
About R Woodfall Opticians - East Dulwich
Written by the company
Welcome to the R Woodfall Group of independent family owned Opticians
We are a group of friendly, expert, optical practices who have served our communities in South East London, North Kent and Surrey for decades.
We have many years of experience in taking care of all our customers’ eye care needs and concerns. Our friendly team of eye care professionals offer quality eye care, optical products, and exemplary customer service to all of our clients. We make sure to take the time to hear the needs of our customers and have since developed a recipe for a consistently enjoyable experience.
Our team of experienced optometrists, dispensing and contact lens opticians are dedicated to providing you with exceptional quality eye care services, at fair prices, you can trust us to take care of your eyesight and vision needs.
We offer a wide range of services including specialist eyecare, dry eye management, sunglasses, children’s eye care, myopia management and hearing care.
Our practices are located in Crystal Palace, East Dulwich Purley, Sydenham, Welling, and West Norwood. We look forward to welcoming you to the renowned Woodfalls experience.
We pride ourselves on the expert and friendly service we offer at each of our six branches.
The clinical reputation and range of services offered by Woodfalls has continued to grow, our success has been due to our committed optometrists, fully qualified dispensing and contact lens opticians, optical assistants and a team of dedicated support staff.
Our practices are fully equipped with the latest in optical equipment and all of our branches offer specialist services. We have the latest OCT (optical coherence tomography) machines at all six sites, we now also offer Optomap scanning, plus The Hearing Care Partnership to provide all things audiology.
As an independent group of opticians we dedicate the time necessary to ensure our customers receive the best care and advice. We work closely with our clinical partners to ensure we focus on our local communities and provide the very best clinical care.
Contact info
46 Lordship Lane, East Dulwich, E22 8HJ, London, United Kingdom
- 020 8299 6622
4.9
Excellent
213 reviews
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Replied to 100% of negative reviews
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Thorough approach.
Thorough, professional, & helpful approach to examination of eyes.
Useful, comprehensive advice in selecting glasses.
Generally friendly staff.
9 September 2026
It is always a pleasure to come to…
It is always a pleasure to come to Woodfalls East Dulwich. Therei is a friendly welcome and the eye testing is excellent, unhurried and informative. .
7 September 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you for your lovely feedback! We’re so pleased to hear that our team made you feel at ease and that you found everyone friendly and professional.
Creating a relaxed and welcoming experience for our patients is really important to us, so your comments mean a great deal. We look forward to welcoming you back again! 😊
Superb service from all of the team
Superb service from all of the team - from the eye test to the purchasing of the glasses - everyone was exceptionally helpful and professional, especially Alex
31 August 2026
Unprompted review
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your fantastic feedback! We’re delighted to hear that you received superb service throughout your visit, from your eye examination right through to choosing your new glasses.
A special thank you for mentioning Alex — we’ll make sure your kind words are passed on to him and the rest of the team.
Thank you for choosing us, and we look forward to seeing you again! 😊
All round good experience
Friendly service, impression that staff were knowledgeable, calm atmosphere in the shop - all made for a very good experience
31 July 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you for your lovely feedback! We’re delighted to hear that you had such a positive experience with us.
It’s great to know that you found the team friendly and knowledgeable and enjoyed the calm, relaxed atmosphere in the practice. Creating a welcoming environment where our patients feel comfortable and well looked after is really important to us.
Thank you again, and we look forward to seeing you next time! 😊
Excellent product knowledge and…
Excellent product knowledge and outstanding customer service. Strongly recommended
2 September 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your fantastic feedback and recommendation! We’re delighted to hear that you were impressed with our team’s product knowledge and the level of customer service you received.
Providing expert advice alongside outstanding, friendly service is exactly what we strive for. Thank you again for your kind words and for recommending us — it really means a lot to the whole team! 😊
Super helpful
Super helpful, friendly and professional. I really can’t recommend these guys enough. I’ve been to two of their branches and it’s clearly the culture of the organisation. Well done you guys
27 August 2026
Reply from R Woodfall Opticians - East Dulwich
What a fantastic review — thank you so much! 😊
We’re delighted that you’ve experienced the same friendly, professional and helpful service across two of our branches. Your comment about this being part of the culture of our organisation means a great deal to us, as delivering consistently exceptional customer service across all our practices is something we work very hard to achieve.
Thank you for your wonderful recommendation — we’ll be very proud to share your comments with the whole team!
Reply from R Woodfall Opticians - East Dulwich
Thank you for your feedback! We’re really pleased to hear that you found our service honest, professional and straightforward.
We truly appreciate your kind words and look forward to welcoming you back in the future. 😊
Warmly recommend.
Woodfalls have always been welcoming, warm, efficient, professional, clear, listening, and they cover a wide range of aspects of eye care. I recommend them warmly.
24 July 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for such a wonderful review and recommendation! 😊
We’re delighted to hear that you consistently find the Woodfalls team welcoming, warm, professional and attentive. It’s especially lovely to hear that you value the wide range of eyecare services we provide and, most importantly, that you feel listened to and well cared for.
Thank you for your continued support and for recommending us so warmly — it really means a great deal to the whole team!
Great service from Alex
Alex (and Jasmine) were helpful and charming. A fantastic experience
5 September 2026
Unprompted review
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your fantastic feedback! 😊
We’re delighted to hear that Alex and Jasmine made your visit such a positive experience. Being described as both helpful and charming is a wonderful compliment, and we’ll be sure to pass your kind words on to them both.
Thank you again — we look forward to welcoming you back!
Warm and super customer service
My glasses had been broken for about 8 months as I’d broken the temple/screw. Everyday I’d walk past R.Woodfall wondering if they’d help and Samar and the team exceeded my expectations. Within a few seconds upon arrival I was greeted and made to feel at ease that whatever issue I had could be resolved. Samar showed great dedication and commitment in our brief exchange that I felt compelled to highlight that her and the team are a very special group thank you so much.
4 September 2026
Unprompted review
Reply from R Woodfall Opticians - East Dulwich
What a wonderful review — thank you so much for taking the time to share your experience! 😊
We’re delighted that Samar and the team were able to help after your glasses had been broken for so long, and even more pleased that you felt welcomed and at ease from the moment you walked through the door.
Your comments about Samar’s dedication and commitment are particularly lovely to hear, and we’ll make sure she and the rest of the team see your kind words.
Thank you for putting your trust in us — and we’re very glad you finally decided to come in! 👓💙
Have been bringing my children here for…
Have been bringing my children here for over 10years now and cannot fault the amazing sight tests given.
Annie is an exceptional optometrist and gives such a thorough examination.
All the staff at Woodfalls are wonderful and welcoming
14 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for such a wonderful review and for trusting us with your children’s eye care for over 10 years! 😊
We’re delighted to hear how highly you regard Annie and the thorough care she provides. We’ll be sure to pass your lovely comments on to her and the rest of the team.
Your continued loyalty means a great deal to us, and it’s always a pleasure to welcome you and your family to Woodfalls. 👓💙
Amazing customer service
Amazing customer service. All the staff is very kind and knowledgeable.
26 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your wonderful feedback! 😊 We’re delighted to hear that you received amazing customer service and found our team kind and knowledgeable. Providing friendly, expert care is at the heart of what we do, so your kind words mean a great deal to us. We look forward to seeing you again! 👓
I had a very good experience with my…
I had a very good experience with my optician. She was very thorough and caring . The whole team are lovely in the shop . Very professional and go out of their way to help the customers.
Excellent service. Thank you!
12 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your wonderful review! 😊 We’re delighted to hear that you had such a positive experience and that your optician was thorough, caring and professional.
It’s especially lovely to hear your kind words about the whole team and how they went out of their way to help. Providing excellent care and service is exactly what we strive for, so your feedback means a great deal to us. Thank you, and we look forward to seeing you again! 👓
Brilliant optician
A very helpful, skilled and supportive optician in Millie who acted swiftly and sent off a result from my scan to check it and contacted me on the day to reassure me as to the result.
27 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your wonderful review! 😊 We’re delighted to hear about the excellent care you received from Millie. Acting quickly when something needs further investigation, and keeping our patients informed and reassured, is such an important part of the care we aim to provide.
We’ll be sure to pass your lovely comments on to Millie — we know she’ll really appreciate them. Thank you again for taking the time to share your experience! 👓
Friendly and professional
Friendly and professional and extremely knowledgeable, made me feel relaxed and able to ask any questions regarding my sight and eye problems.
3 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your wonderful feedback! We’re delighted to hear that you felt relaxed and comfortable asking questions. Providing knowledgeable, professional care while making our patients feel at ease is really important to us. Thank you for choosing us! 😊
Incredibly helpful service this morning…
Incredibly helpful service this morning fixing my glasses. Friendly and efficient. I will definitely return! Thank you so much.
14 August 2026
Unprompted review
Reply from R Woodfall Opticians - East Dulwich
Thank you so much for your lovely review! We’re delighted we could help get your glasses fixed and that you found the team friendly and efficient. We really appreciate your kind words and look forward to welcoming you back again! 😊👓
Great customer service
5 August 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you for your kind feedback. We’re delighted to hear that you received great customer service. Providing a friendly, professional and personal experience is very important to us, and we really appreciate you taking the time to leave a review!
Very thorough full eye test
A very thorough full eye test, even though I went in just for a test for over-70 driving licence.
Given that the test was NHS-funded, I suppose that the charge for filling in the DVLA form was to be expected!
29 July 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you for your feedback. We’re pleased to hear that you found your eye examination thorough and comprehensive. We’re glad we could help with your over-70 driving licence requirements and provide you with the care and attention you’d expect from Woodfalls. We also appreciate your understanding regarding the separate charge for completing the DVLA form. Thank you for choosing us!
How to have an enjoyable eye test was very clearly informed about all…
I was very clearly informed about all tests that would be done. Everything was efficient, and a lot of care was taken for my comfort. I wasn't pressed to make any changes and was allowed to choose the changes for myself.
Very helpful follow through at the Reception desk too.
20 July 2026
Reply from R Woodfall Opticians - East Dulwich
Thank you for such a thoughtful 5-star review. We’re delighted to hear that you felt fully informed throughout your eye examination and that our team took the time to ensure you were comfortable and able to make your own choices without feeling pressured. It’s also wonderful to hear that our reception team provided such helpful follow-through. We really appreciate your kind words and are so pleased you enjoyed your experience with us.
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