I have been a customer for years. So, with that history of experience, I have found several issues with the company. First, the freshness of the product can be seen visually. Darker vitamins are ol... See more
Company replied
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Review summary
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Reviews shaping this summary
I had ordered Ritual prenatal vitamins and then needed to cancel my subscription. Turns out, they didn’t verify the address because there was a typo in it, which clearly made it invalid, but they cont... See more
Company replied
Supplements look pretty but just felt a bit scammed by them taking money on a subscription, you don't get notified when they are going to take the money and then after they've done it you can't cance... See more
Company replied
Company details
Written by the company
Ritual is a personal health brand that is building the future of daily essentials. Our mission is simple: we help turn healthy habits into a Ritual. We started by creating the first visible supply chain of its kind and reinventing the daily multivitamin from the ground up. Now, together with some of the world's leading scientists, researchers, and advisors, we're developing a new standard of high-quality, traceable daily products across new categories.
Contact info
Culver City, United States
- my@ritual.com
- ritual.com
1.8
Poor
116 reviews
Replied to 97% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
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Scam website I placed an order for…
Scam website I placed an order for vitamins and was automatically signed up for subscription every month!!! No way to cancel it on the website!!! No customer service contact no phone number no email address. Had to cancel my credit card and now deal with all that nonsense. Our government should take action and close this fraudulent business today!
3 January 2026
Unprompted review
Reply from Ritual
We’re really sorry for the frustration this caused — that’s not the experience we want anyone to have. Subscriptions can be managed or canceled directly through your account (account.ritual.com) on our website. Our customer support team is also available via email at my@ritual.com if you need assistance at any point. We never want anyone to feel stuck or unsupported, and we’re happy to assist if you’d like to reach out so we can help resolve this.
Dreadful experience
Dreadful experience. I ordered and paid for two leg supports from this company on November 16th last year. Several email enquiries to find out where my order was were not replied to. Received notification the product was “on the way on 10/12. A single leg support was eventually received on 27th December six weeks after ordering.
27 December 2025
Unprompted review
Reply from Ritual
Hi! This review appears to be intended for a different company, as Ritual does not sell leg supports or apparel. If you’re able to double-check the brand you ordered from, that should help you get the right support. We’re always happy to help with any orders placed directly through Ritual.
Would Recommend
I have ordered from Ritual many times and have always had a good experience. The orders come on time, the products work, and subscriptions are as easy to cancel as they were to start.
2 January 2026
Unprompted review
My women multivitamins arrived expired-…
My women multivitamins arrived expired- the color inside it BLACK! And customer service won't replace them for me.
15 October 2025
Unprompted review
Reply from Ritual
We’re really sorry for the concern this caused — we understand how alarming that can look. Just to reassure you, the dark color you noticed can happen if the oil blend comes into contact with the dry ingredients inside the capsule, which can cause a darkening effect. This doesn’t mean the vitamins are expired or unsafe, and it doesn’t impact quality or effectiveness. That said, we absolutely want you to feel comfortable taking your multivitamins, so please email us again at my@ritual.com and we’ll be happy to help with a replacement. We’ll also be sure to share this feedback with our team so we can continue working to prevent this moving forward.
AVOID
AVOID, AVOID, AVOID. Ordered 2 PAIRS of knee support leggings & only 1 pair arrived 5 weeks after placing the order. Was supposed to come with 3 free gifts which didn't arrive at all. Please don't waste your money it's just cheap shite you can buy on temu for pennies
29 December 2025
Unprompted review
Reply from Ritual
We’re so sorry for the frustration — that definitely sounds upsetting. That said, it looks like this review may be intended for a different brand, as Ritual doesn’t sell knee support leggings or apparel. If you’re able to double-check the company you ordered from, that may help get this resolved more quickly. We’re always happy to help with any orders placed directly through Ritual if needed.
Didn’t notice major results yet
19 December 2025
Unprompted review
Scam. Your one off purchase is actually a subscription with no way to cancel.
I purchased this as a one off to try it but then it showed up the next month as well as a charge on my card. I emailed on 20/11/2025 to query why this had happened thinking it was an error and cancelled my "subscription" that I had never set up. I received an email confirming that they would cancel my "subscription" and all further orders on 21/11 and one from a different staff member with an internal link to "unsubscribe". The link sent me in circles, asking me to enter my email address which then takes me back to the homepage advertisement for the product. There is no way to cancel the subscription that I never set up in the first place. I have had to cancel my card at my own cost and set up a dispute claim in order to stop paying this company $107 per month. Do not risk it. *further additional comments in response to disingenuous reply from the Ritual Labs below. I know I only placed a one off order and was generous enough to give the company the benefit of the doubt that they had made an honest error. The doubling down of denial of accountability in the reply below confirms my original review that Ritual Labs are an unethical company who will scam their customers and then do anything to avoid accountability. I have already emailed and cancelled the order (see above 21/11) and was still charged the following month. I am yet to see a refund and have left the dispute in the capable hands of my bank. If you don’t want a bad review, don’t scam your customers and don’t ignore their cancellation requests, and don’t double down in a public forum to further show your dishonesty. You had your chance to make it right. The onus is not on the customer to continue wasting their valuable time chasing funds. Judging by other reviews, I am not the only person with this experience.
19 December 2025
Unprompted review
Reply from Ritual
We’re really sorry to hear about this experience and appreciate you taking the time to share it.
We want to clarify that subscriptions are never created without a customer actively selecting that option at checkout, and subscriptions can be canceled at any time directly from your account. We understand how frustrating it can feel when something doesn’t go as expected—especially when you were intending to make a one-time purchase. We’re also sorry to hear that the unsubscribe link didn’t function as intended for you, as that’s not the experience we aim to provide.
Our team is always able to cancel subscriptions directly on a customer’s behalf, and we’d really like the opportunity to look into what happened here, confirm the cancellation, and help resolve any outstanding concerns. You can also find step-by-step instructions for canceling a subscription here: https://help.ritual.com/en/articles/6421618-how-do-i-cancel-my-subscription
Please reach out to us directly at my@ritual.com
with the email address used for your order, so we can assist further.
Awful product
Awful product, non existent customer service. Stay away
16 October 2025
Unprompted review
Reply from Ritual
We’re really sorry to hear about your experience! This isn’t what we want for anyone. We take both product quality and customer support seriously, and we’d appreciate the opportunity to understand better what went wrong and explore how we can assist. Please reach out to our support team at my@ritual.com so we can investigate this matter and work toward a resolution.
Unethical
Unethical. Signed up for subscription without me knowing. Tried to cancel before shipment and no response. Have emailed twice about refund and no response. Don’t buy!!!!!!!!!!!
8 December 2025
Unprompted review
Reply from Ritual
Hi Ashley! Thank you for sharing your experience. We’re really sorry to hear this felt unclear. All Ritual products are subscription-based, and this information is clearly disclosed in multiple places before an order is placed. On the product page, you’ll see “Delivered monthly” directly above the price, and at checkout, it states “Subscriptions Ship Free” before you continue. There’s also a required checkbox that confirms some items will automatically renew as a subscription until canceled, including the billing amount and cadence. Additionally, a reminder is provided that you can customize or cancel anytime through your account.
That said, you should always receive support when you need it, and we’re sorry if your emails haven’t been answered, as that’s not the experience we want for you. If you can message us with the email address tied to your account, we’ll ensure this issue is resolved promptly. 💛
Supplements look pretty but just felt a…
Supplements look pretty but just felt a bit scammed by them taking money on a subscription, you don't get notified when they are going to take the money and then after they've done it you can't cancel the order as they say it "ships quickly", however the money was taken from my account on a Friday for supplements I didn't need more of, were way more expensive than the first order (£100 for two supplements) and the order didn't get shipped until the following Wednesday. System is set up to encourage you to snooze orders rather than just allowing you to order one when you need it, it can all just get confusing if you don't remember all the dates they've been snoozed to. Cancelled my subscription, just be careful if you buy anything as you'll end up paying them loads if you're not very on it. They say they send reminder emails but they do not - the first email I got is an email saying we have confirmed your order. They should either warn people they're about to take the money for the next order or allow people to change it and get a refund. Gave up on the customer service chat as mostly talking to AI.
28 November 2025
Unprompted review
Reply from Ritual
Thank you so much for taking the time to share this feedback. We’re genuinely sorry to hear about your experience with your subscription and completely understand how frustrating this must have been.
Our goal is never for anyone to feel caught off guard by an order. We send reminder emails ahead of each subscription renewal, but we’re sorry to hear that they didn’t reach you on your end. We also appreciate you flagging the timing around your charge and shipment — that’s not the smooth experience we aim to deliver, and your note helps us understand where things felt confusing.
We understand that subscription timing can be tricky, especially when you’re adjusting dates or using snooze features, and we’re working to make the process more transparent and more flexible. In the meantime, our team is always here to help update an order date or walk you through subscription settings, making things easier to manage going forward.
If there’s anything we can do to support you now or if you'd like us to take another look at your account, we’d be more than happy to help.
This is a scam
This is a scam, they automatically sign you up for a subscription and then whe. Requesting refunds muck around for weeks, months and offer 50% refund. Scam.dont buy
1 December 2025
Unprompted review
Reply from Ritual
Hi there! We’re really sorry to hear about your experience. We never want any customer to feel misled or frustrated.
All of our products are subscription-based, and this is clearly stated during checkout, along with the renewal date, before an order is placed. That said, we understand how easy it can be to miss, and we always want to help make things right.
Our team also works diligently to process refunds and cancellations as quickly as possible. If there was a delay in your case, we truly apologize.
If you’re open to it, we’d love the opportunity to review the situation and ensure everything is fully resolved for you. Please feel free to reach out to us at my@ritual.com so we can help directly.
Confused about these reviews
I'm so confused ahout these reviews. Honestly this company changed my life. I've been using the essential for women multivitamin for more than 6 months now. I was so desperate to find something good after my doctor basically said it's up to me to find a good supplement, they have no recommendations, after getting sick every single month, my immunity was plummeting. It took a bit of research and it felt like taking a huge leap of faith because they're not cheap but they put me back on my feet and i am eternally grateful they exist! Alongside eating better food, the fatigue is gone, my immunity is stronger than its ever been and I have to give a special mention for the flavoured options because i previously tried loads of other vitamins and supplements and i couldn't stomach them for more than a month, i'm very sensitive to smell and taste. I also love how transparent they are when it comes to the ingredients, all of these things have helped me choose and given me the confidence to try them and i have zero regrets. I'm currently trying out the Synbiotic+ as well to try and heal my gut and I'll come back in a couple months but honestly with the multivitamin i can't recommend it enough, they're worth every penny.
13 November 2025
Unprompted review
the worst customer service I'd ever…
the worst customer service I'd ever seen!
4 November 2025
Unprompted review
Reply from Ritual
We’re so sorry to hear about your experience — that’s not the level of care or service we ever want our customers to feel. We’d love the chance to make this right and learn more about what happened. If you’re open to it, please reach out to us directly at my@ritual.com so our team can look into this right away and help resolve things for you.
Takes forever to ship
Takes forever to ship. Taste isn’t that great and it turns slimey if you don’t drink it quickly. Doesn’t make you feel any different
. Complete rip off. Do not buy
19 October 2025
Unprompted review
Reply from Ritual
Thank you so much for sharing!
We always aim for transparency and high quality in our formulas and shipping process, so your feedback is important to us. If you purchased directly from Ritual.com, we’d love the chance to take a closer look and make things right. Please reach out to our team at my@ritual.com with your order details, so we can help.
Disappointing customer service-beware!
I really wanted to like Ritual, but their customer service has been extremely disappointing. I tried calling multiple times, but the call would drop before anyone even answered. The only other option was to email them, and while I did get a couple of replies, they weren’t helpful at all. After that, they basically stopped responding and left me hanging.
It’s frustrating because I expected better communication and support from a company like this. I’m honestly not sure if the products are any good, but when there’s no real customer service behind them, it really takes away from the overall experience.
⚠️ Warning: If you’re thinking about ordering from Ritual, be cautious. Once you make a purchase, it’s very difficult to get any help or support if something goes wrong.
25 October 2025
Unprompted review
Reply from Ritual
We’re so sorry to hear about your experience! That’s not the level of support we ever want anyone to feel from us.
While we don’t have a phone team, our Customer Experience team is fully email-based (and available on social channels), so we can carefully review each inquiry and make sure you get the most accurate, personalized help. It sounds like we may have missed the mark in our follow-up, and we truly apologize for that.
We’d love another chance to make things right. Please reply to your last email thread (or send us a new message at my@ritual.com) so our team can take a closer look and help resolve this for you.
I have tried Quiet dose twice now with no results
I have tried Quiet dose twice now, the first time I had one packet and didn’t feel anything. Second time I took 2 one right after the other and again didn’t feel any different. It is a scam. You’re paying a lot for powdered juice. Don’t waste your money.
17 October 2025
Unprompted review
Reply from Ritual
Thanks for sharing your experience. We just wanted to clarify that Quiet Dose isn’t a Ritual product. We don’t have any affiliation with that brand or formulation. If you’re looking for information or support related to Quiet Dose, we’d recommend contacting the company that makes it.
Continual Charges w/ Invalid Account
I had ordered Ritual prenatal vitamins and then needed to cancel my subscription. Turns out, they didn’t verify the address because there was a typo in it, which clearly made it invalid, but they continued to charge me and send me my monthly subscription. I had thought I had cancelled it but clearly, the subscription was under an invalid account. I would have never known had I not be on customer service and waited for 6 HOURS. I’m surprised that Ritual doesn’t have the proper tools to make sure a simple email is valid.
15 October 2025
Unprompted review
Reply from Ritual
We’re so sorry for your experience. This definitely isn’t the seamless or transparent subscription process we aim for. It sounds like there was an issue with your email address during sign-up, which may have caused your account and cancellation request to not connect properly. We completely understand how frustrating that must have been, especially after spending so much time trying to resolve it.
Our team is here to make this right and ensure your subscription is fully canceled and any incorrect charges are reviewed. If you haven’t already, please reach out to our support team at my@ritual.com so we can take a closer look and confirm everything’s squared away.
SCAM
SCAM! This is nothing else than a scam. Once you purchased one package, they'll send you every month a package and you have to pay for it, without that you choose for that. It took me so long to get rid of this "memebership/abonnement", I never choose! Also it has no benefits at all.
13 October 2025
Unprompted review
Reply from Ritual
Hi there! We’re so sorry for the frustration and completely understand how that experience could feel confusing.
To clarify, all Ritual products are set up as flexible monthly subscriptions by default to help support consistency. However, you can choose a one-time purchase option at checkout if you prefer not to subscribe. We never want this to feel unexpected or difficult to manage.
You can cancel, skip, or pause anytime directly from your Ritual account, and if you ever need help, our Support Team is happy to assist at my@ritual.com
We appreciate you taking the time to share your feedback, and we’ll be sure to pass this along to help improve clarity during checkout.
Be very careful !
This product had zero affect for me. More important, when you order it, they automatically sign you up with a subscription. You don't know this until the second shipment comes. Then there is no way in their website to cancel your "subscription". Be careful !
10 October 2025
Unprompted review
Reply from Ritual
Hi there! Thank you for sharing this, and we’re truly sorry for the frustration.
On results: everyone’s body is different, and we’re sorry the product didn’t work for you.
On the subscription: we never want this to feel like a surprise. Our orders default to a flexible subscription to support consistency, and we call that out on the product page and during checkout—but if that wasn’t clear, that’s on us. You can cancel anytime in your account page. If the site isn’t cooperating, we’ll take care of it for you immediately.
Please email my@ritual.com and we'll be happy to help further.
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