PureGym Danmark Reviews 

7,099
TrustScore 3 out of 5

3.1

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Rated 5 out of 5 stars

I’m on holiday in Denmark and just needed a temporary membership so I popped into the Ballerup centre. I’m from England so don’t speak much Danish Bertram the Puregym worker was excellent and talked m... See more

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Rated 1 out of 5 stars

There are no belts if you want to heavy squat, trainers looks like milkshakes. And I am in high debt because the PureGym has a jew method of taking your money, they take you 2 months of money after ca... See more

Company replied

Rated 1 out of 5 stars

Super expensive membership for literally zero service. They took 50kr for changing my membership to another and then 50 extra kr for changing my main gym, which that has to be already counted on chang... See more

Company replied

Rated 1 out of 5 stars

Think twice before you sign up. On the 21st of May I cancelled my membership. I went through the whole cancellation process and thought I was done. In June they charged me again, according to their po... See more

Company replied

Company details

  1. Fitness Center
  2. Fitness class
  3. Gym
  4. Physical Fitness Program

About PureGym Danmark

Written by the company

TræningsinspirationPersonlig træning Holdtræning Bliv medlem

Danmarks største fitnesskæde

Vores mission er at gøre befolkningen sundere, og det ligger dybt i vores DNA, at der skal være plads til alle. Derfor kan du i PureGym hver dag træne i et center i nærheden af, hvor du bor, arbejder eller opholder dig.

Vi stræber efter at tilbyde det, der skal til for at skabe en sund krop via et stort udbud indenfor fitness og hold. For os handler fitness ikke bare at være fit, men om sundhed i bredeste forstand. Derfor tilbyder vi vores medlemmer en verden af træningsmuligheder med noget for alle, uanset om du træner for at tabe dig, komme i bedre form, blive stærkere eller blive strammet op.

Fordele i PureGym:
  • Fitnesskæden med flest centre i Danmark
  • Et stort og varieret holdudbud med fx Stram Op, Yoga, Bike, Cirkeltræning, Jam, Step og Boksning
  • Adgang til Bodytracker, der måler vægt, BMI, muskelmasse og fedtprocent
  • Fri adgang til vores fitness app, hvor du blandt andet kan lave dit eget træningsprogram, booke hold og deltage i challenges
  • Mulighed for køb af vand, energidrikke og proteinberigede produkter i alle centre
  • Mulighed for personlig træning
  • PureGym tilbyder flere typer medlemskaber, både med og uden hold og med adgang til dit lokale center eller til flere centre i landet
  • Mulighed for at købe ALL-IN, hvor du hver dag kan trække et produkt i automaten og frit vælge imellem proteinbarer og -drikke, energi- eller sportsdrikke samt kolde kildevand. Produkterne er fra FNCTNL, og hver måned har vi et gæsteprodukt.

Contact info

3.1

Average

TrustScore 3 out of 5

7K reviews

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3.1

All reviews

(7,099)

992 reviews in the last 12 months

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Rated 5 out of 5 stars

Well equiped and maintained!

It's close to where I live. It's clean. Enough equipment. They make good use of the little space there is available.

2 February 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Chanje,

Thank you very much for your review and the five stars. I am very happy that you enjoy coming to our centre 😊

Have a great Sunday.

Best regards,
Liv / PureGym

Rated 4 out of 5 stars

Good place to train

Good place to train, empty in the mornings until 15:00. Enough equipment for all. All in all...good place to exercise

2 February 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Lucas,

Thank you for your kind words. I am very happy that you enjoy your training in our centers and that you are happy with our equipment 😊

Have a great weekend.

Best regards,
Liv / PureGym

Rated 1 out of 5 stars

Scammers I do not recommend

1 February 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Talaat

I'm sorry that you've had a bad experience with your membership. It is always 100% apparent and transparent what you're paying for via our website, both at sign-up and during the running charge for your subscription. You are always welcome to reach out to our Member Service if you wish to have an invoice expanded upon or anything of that sort.

I'd be very interested to hear about your experience if you'd like to elaborate, so please contact me at trustpilot@puregym.dk

Have a great day

All the best,
Lucas / PureGym

Rated 5 out of 5 stars

Fantastisk center

27 January 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hej!

Tak for din anmeldelse, det er vi virkelig glade for at læse🙌

Du må have en dejlig dag😊
De bedste hilsner,
Amalie / PureGym

Rated 1 out of 5 stars

Customer service without service....

PureGym Danmark falls short of expectations, providing a subpar fitness experience coupled with disappointing customer service. My experience as a member over the past couple of months has been fraught with challenges and frustrations even though if been a member for a decade....

The customer service experience is perhaps the most disappointing aspect of PureGym Danmark. The staff exhibits a lack of responsiveness and professionalism, with member concerns often going unaddressed. Communication regarding membership changes or issues is inadequate, leaving members feeling uninformed and frustrated.

In summary, PureGym Danmark falls short in delivering a satisfactory fitness experience and fails to meet the basic expectations of its members. The combination of facility issues and subpar customer service warrants serious consideration before choosing this gym as your fitness destination.

25 January 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hey Andre,

I'm sorry to hear about your recent experience with our gyms and customer service. We always work hard to make sure our members receive top-notch service, whether it's at the front desk or through Member Relations.
We are sorry to hear that this has not been your experience.

We would really like to investigate this further and see how we can improve.
Please feel free to contact us at trustpilot@puregym.dk and share more details.

Thank you in advance!

Have a great day.

Best regards,
Nina / PureGym

Rated 5 out of 5 stars

(Tilst) Very good

- On an easy location to go by public transportation (You can catch 14, 114 and 3A).
- If you have a car, lots of place to park it in the area.
- More than enough machines and equipment, even for the rush hours.
- You can always see someone do cleaning at any time with a Ghostbusters-like vacuum cleaner.
- Helpful staff.
- The perfume in the men's locker room smells so bad, I guess the employee chose it do not have a nose.
- And I'm still not used to the nudity in Denmark.

Edit after 2 days: Today the smell was mostly gone, and I found an e-mail about the situtation in my inbox. Well, that's how it's done.

19 January 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Tolga,

Thanks for your review.

We're so happy to hear that you're happy with the gym, the staff and the location🙌

I'm not sure about the parfume, whether it's the cleaning products or the other members parfume, but we're trying to keep it as neutral as possible.

Have a nice day
Best regards,
Amalie / PureGym

Rated 4 out of 5 stars

Its good and silent with a good workers…

Its good and silent with a good workers I like this place

17 January 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi!

It's nice to hear that you're happy with the gym and the staff🙌

Have a great day
Best regards,
Amalie / PureGym

Rated 5 out of 5 stars

Aften holdt yoga hos Anne Friederike er…

Aften holdt yoga hos Anne Friederike er fantastisk. God stemning :)

9 January 2024
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hej Izabela,

Mange tak for de fem stjerner🤩

Hvor er det skønt, at du er glad for vores yoga instruktør Anne. Jeg vil give dine rosende ord videre!

Ha' en skøn dag.

De bedste hilsner,
Nina / PureGym

Rated 4 out of 5 stars

Nice gym, annoying booking system, great PT

Nice gym with lots of machines.
-1 point due to the lack of classes and booking system: everything is fully booked at least 2 weeks in advance, so one ends up in waiting list nr 30, but on the day everyone is cancelling so you get in last minute anyways even though seems highly unlikely before.
+5 points for Malte, personal trainer, who helped me tackle my gym anxiety and pushed me to the limited all with keeping a good spirit during the sessions 💪🏼

3 January 2024
Unprompted review
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Reply from PureGym Danmark

Hi Carolin,

Thanks for your review!

With the Plus membership you can actually book 4 weeks in advance, so if your gyms classes are fully booked, I would recommend you to consider that😊

So great that Malte has helped you with your gym anxiety and keeps pushing you with your training!🙌

Have a great day

Best regards,
Amalie / PureGym

Rated 2 out of 5 stars

Not enough fitness classes, old machines

I think some of the centers need newer machines, especially now that some of the machines are removed and there are less treadmills which often 1 or 2 is out of function. The centers changing rooms are cold. The price is only increasing and there are not enough classes afternoon in Fredericia centers, mostly biking.

3 January 2024
PureGym Danmark logo

Reply from PureGym Danmark

Hi Amorela,

We're in the process of looking into our gyms in terms of our rebrand, and in this process we're also looking at the equipment and the gym in generel. So we hope that you soon will see and feel a difference.

Have a great day😊

Best regards,
Amalie / PureGym

Rated 4 out of 5 stars

The gym is good, but could be improved further.

The gym has a lot of potential, but we have some problems such as: dirty bathrooms and lockers, broken equipment and some very old equipment, but I hope you can change the equipment in the gym here in Hillerød for more modern equipment, just like you have done in many other gyms.

29 December 2023
PureGym Danmark logo

Reply from PureGym Danmark

Hi Maria

The name change is not a result of a change in ownership of our gyms. The Fitness World brand was owned by PureGym as well, only it was changed to offer a better and more cohesive experience for our members - and I'm sad to read that you haven't experienced this.

We're in the process of upgrading our gyms, both in terms of how they look, but also in terms of the equipment we offer. Numerous gyms have already been upgraded, but please don't hesitate to contact the staff at your gym as we'd love to hear your feedback on where we can improve.

Have a great day

All the best,
Lucas / PureGym

Rated 2 out of 5 stars

Concerns Over Advertising Content at Pure Gym

I've been a member of Pure Gym since it was Fitness World and appreciate their facilities and services.
However, I feel compelled to raise a serious concern regarding some of their in-gym advertising specifically since the name has changed.
I've noticed a recurring theme in one of their TV ads, which portrays a man of color in a negative light, depicting him as unclean and messy in the gym environment.
This kind of stereotyping is not only offensive but also promotes racial biases, which is unacceptable. It's disappointing to see such content in a place that should promote inclusivity and respect among all members. I hope Pure Gym reevaluates their advertising to ensure it aligns with values of diversity and equality.

21 December 2023
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Dear Reza

We are sorry to hear that our video has given you and perhaps others negative associations. Thanks for bringing this to our attention.

It is important to emphasize that it was never our intention for the video to have any kind of racial connotation. The video is part of a series of small videos about small offences, which we unfortunately find that all sorts of members do, and which can be a nuisance to other members - the videos are meant as a fun take on our 'house rules'. The video you describe is about members not wiping down their machine after use, and it just so happens that the actor is a person of color, while the actor running on the treadmill with dirty shoes is not. The people in the videos were all employees at the time and regularly participated in different videos in different roles.
We have perceived the videos as harmless in terms of content. But once again I want to thank you for your feedback, which we take seriously and will take into account in future productions.

Best regards
Malou / PureGym

Rated 1 out of 5 stars

Why don't send me penalty after i payed already

i really do not know why i get penalty payment for second time. i already payed and stop to be a member in your center but still i get.

21 December 2023
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Leke,

This sounds very unfortunate! I don't know the specific case, but I will gladly look into it for you. You can write to us on medlemsservice@puregym.dk.

Then we'll figure this out.

Have a nice day!

Best regards,
Nina / PureGym

Rated 1 out of 5 stars

It used to be open 24/7 And now it…

It used to be open 24/7 And now it closes at 12:00am + the price is very high then before

17 December 2023
PureGym Danmark logo

Reply from PureGym Danmark

Hi Jihad,

Thank you for your review.

Some of our gyms used to be open 24/7, but unfortunately it's not possible anymore if we want to keep the same standard of cleaning etc.

Our prices do reflect the costs to keep the gyms up and running, as it has become more expensive to run gyms in general.

Have a nice day😊

Best regards,
Amalie / PureGym

Rated 5 out of 5 stars

Lift like no one`s watching..

Best gym,a lot of machines and stuff to workout, a very good price, nice and clean enviroment.

14 December 2023
PureGym Danmark logo

Reply from PureGym Danmark

Hi Andrei

Thanks for all the kind words - it's nice to read that you're satisfied with everything! 😊

Have a wonderful day

All the best,
Lucas / PureGym

Rated 5 out of 5 stars

Good place to train

10 December 2023
PureGym Danmark logo

Reply from PureGym Danmark

Hi Ciprian

Thanks so much for the five stars! I'm glad you're finding the gym an awesome place to work out 😊

Have a wonderful day

All the best,
Lucas / PureGym

Rated 3 out of 5 stars

no maintenance in general

Machine is not checking regularly and really bad maintenance in general.
Try to inform them but they don't take it into serious. I think the problem is the concept of the management as well as very old machine there.
also pretty dirty & disorganize.

28 November 2023
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Reply from PureGym Danmark

Hi Kam
Thank you for your review.

I am sorry to hear that the equipment in your center is not working optimally, and you feel that the staff do not take your inquiries seriously. This is certainly not the feeling that we want our members to have. I would like to pass your feedback on to the right department. You are therefore very welcome to write an email to trustpilot@puregym.dk.

Have a nice day!

Best regards,
Frederikke / PureGym

Rated 4 out of 5 stars

God service

18 November 2023
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hej Alicia,

Jeg er rigtig glad for at læse, at du synes godt om vores service, så tusind tak for din anmeldelse og fire fine stjerner 😊

Du må have en dejlig søndag.

De bedste hilsner,
Liv / PureGym

Rated 5 out of 5 stars

Very clean

Very clean, new equipment and clean air

17 November 2023
Unprompted review
PureGym Danmark logo

Reply from PureGym Danmark

Hi Bita,

Thanks for the kind words! The staff at the gym work their hardest to keep the gym nice and clean, so it's always nice to hear such kind words in return 😊

Have a wonderful day.

Best regards,
Liv / PureGym

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