NICHE-BEAUTY.COM Reviews 

2,974
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Looking at 266 reviews, reviewers had a great experience with this company. Customers frequently praise the wide and unique selection of products, often finding brands not easily available elsewhere. Many people also highlight the excellent quality of items received, noting products are carefully packed and in mint condition. Reviewers appreciate the fast processing of orders and quick delivery, often describing the overall service as efficient and professional. However, some customers noted significant delivery delays, with orders not moving or arriving much later than expected. A few also felt customer service was unresponsive, reporting ignored emails or vague answers when issues arose. Additionally, some experienced incorrect or incomplete orders, including missing items, unfulfilled promotional gifts, or products arriving unsealed with quality concerns like lumpiness.

What people talk about most

Product

Reviewers highlight positive aspects of product, often praising the wide variety of exclusive products and... See more

Delivery service

Reviewers mention ambiguous feedback about delivery service, with many customers praising fast shipping and... See more

Order

Clients share ambiguous opinions on order, with many expressing significant frustration over issues such as... See more

Quality

People report positive experiences with quality, with many customers expressing satisfaction with the product... See more

Customer service

Customers had ambiguous experiences with customer service, with many expressing extreme disappointment and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

My complaint was finally resolved - After several useless e-mails and two negative reviews - and actually they sent me the promo gift I was not sent before... Niche-beauty beauty, that's what your cos... See more

Company replied

Rated 4 out of 5 stars

I am in love with Niche Beauty! To start with they deliver your order truly in max 3 working days... they always have a separate "sale"section - in case you want to shop out of a whm!- and, last b... See more

Company replied

Rated 4 out of 5 stars

I actually love Niche Beauty, and would buy more for it if only they stock my other favourite brand: Act and Acre!

Rated 4 out of 5 stars

All in all the experience is good, but delivery times should be definitely improved.

Company replied


Company details

  1. Beauty Product Supplier
  2. Cosmetics and Perfumes Supplier
  3. Health and Beauty Shop
  4. Perfume Store

Written by the company

NICHE BEAUTY is an online portal founded in Hamburg, Germany and we are dedicated to offer our customers exclusively, exciting and luxurious cosmetic brands from all over the world. Our niche brands were previously known only to insiders and are now available to all of our customers at https://www.niche-beauty.com/en-de/.


Contact info

3.9

Great

TrustScore 4 out of 5

3K reviews

5-star
4-star
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2-star
1-star

Asks customers to review

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3.9

All reviews

(2,974)

803 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excelent choice of products

Excelent choice of products, easy to deal with and delivery in due time

5 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Parcel lost and Customer Service is not helping

I am really frustrated with my latest purchase from this web shop: I ordered Manuka honey for 65 EUR.

I received an email on 25th of February that my order has been shipped: I couldn't find it anywhere/still cannot. Niche Beauty has not provided me with shipping details, courier details, shipping number, nothing. I received a surprise email that, hey, it's delivered.

I contacted their Customer Support asking can you tell me more details as I even walked through my neighbours and cannot find my parcel. Only then, Customer Support provided me with a German DHL trakcing number saying it's been delivered to one of your neighbours: I went there, it is not there. It is almost 2 weeks that Niche Beauty has 'delivered' my package.

I contacted their support around 10 days ago and what they could help me with is to send me some form to fill out for DHL that I haven't received my package. The support is super slow and not pro active. Now they are sending me back and forth emails that I filled out the form incorrectly!!! Are you kidding me? Why then can't you fill it out for me when it is 'incorrect', I asked them what is 'incorrect'. And told them multiple times please proceed with the refund instead as it shows how long this bureaucratic process will be since the Customer Support didn't manage to provide DHL with my form yet.

Why do I have to go through such a crappy process, with DHL's, some weird old school forms, when it is your fault that I am missing my package and my 65 EUR, which I will probably never going to see back with this ridiculous kind of service.

Never going to order again from this web shop, because in case of something going south you will get 0 support and their answers after a week to your query.

10 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the frustration and inconvenience caused by this situation. Please accept our sincere apologies for the experience you have had.

We kindly ask you to respond to our email sent on 10.03.2026, as we are waiting for your reply there so we can proceed with resolving the issue as quickly as possible.

Thank you for your patience, and again we truly apologize for the trouble caused.

Best regards,
Your Niche-Beauty Team

Rated 3 out of 5 stars

For order JHFRW2771102

For order JHFRW2771102
It has been pending for 5 days, no update on website, no email answer yet (although i did send the email today)
Please send it urgently or start the refunding process
As the website claims 2-4 days for shipping and the order was meant to be a gift, i cannot wait much longer without a reply
It seems they have major issues with sending the orders and communication
I would sincerely not order again
Thank you

Edit
Package arrived today, without any notice
When i entered dhl website the package appeared not to be with them , on niche website it apperared still in processing
3 stars from 2 , because the products were intact but the whole experience was plain weird.

4 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for updating your review. We are glad to hear that the package arrived safely and that the products were intact.

Your order was shipped on 04.03.2026, and we sincerely apologize that you did not receive the tracking details at the time. We understand how confusing it can be when the tracking information is missing or not updating properly, especially when the order was intended as a gift.

We truly appreciate your patience and your feedback, and we are sorry that the overall experience felt unusual. Your comments help us improve both our communication and shipping updates for future orders.

If you have any questions or need further assistance, please do not hesitate to reach out to us.
Thank you again for your feedback.

Best Regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Luxury products delivered on time in…

Luxury products delivered on time in beautiful boxes.If you want to pamper yourself, this is the shop.k

6 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Selling old smelly products

I bought Westman Atelier set - blushing, highlighter and liquid bronzer.
When I opened the bronzer (Liquid Super Loaded), I noticed it smells bad.. really bad.. when applying it, there were little lumps…
I know they use plant based oils, so I think it oxidised over time..
So I immediately reported that to their customer service..
and instead of offering to replace it and compensate somehow for selling an expensive OLD product, they offered me 25% discount on future purchase, or returning the product..
needless to say, I have no intention of buying more products (on a discount I can get any other week), not knowing the quality of what I will receive..
so not recommending shopping from that place..

27 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for your feedback.

We are sorry to hear about your experience with the product and understand your concerns. Our team has sent you a further email so we can review the matter in more detail and assist you properly.

Please feel free to continue the conversation with us there, and we will do our best to help resolve the situation.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

I absolutely LOVE Niche-Beauty and SO…

I absolutely LOVE Niche-Beauty and SO happy I found you! I can get all my favorite brands, they ship(fast) to my country, and have THE BEST customer club that spoils us with the best offers. I couldn’t be happier 💋❤️🙏🏽❤️💋

6 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Wide selection of products

Wide selection of products, very good loyalty program, always some kind of gift or promotion, fast and reliable delivery.

1 March 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

I was called a scammer and my account was blocked.

Let me start by saying that I placed an order with express delivery within 48 hours. I urgently needed makeup for a wedding. The order was shipped only after 7 days, and delivery took 5 days. A total of 13 days instead of 48 hours. The wedding took place without makeup. I couldn't do my makeup.
When the package arrived, I noticed it smelled and looked strange. Upon opening the box, I found completely different products. Inside were damaged Gisou shampoo and conditioner. I didn't order them. They looked and smelled terrible. I started coughing, and my eyes turned red. I forced myself to take several detailed photos and immediately sent them to customer support. Today, they told me I'm a scammer and my account will be blocked. They warned me they can't help me anymore.
I urge everyone to stop shopping at this store, as it's a scam. They stole my money, ruined an important occasion, and refused to take responsibility. Anna Zimerman is a fraud!!! I demand that my complaint be reviewed and that they send me a new, normal package. Otherwise, I will contact the media and report this to the police. Order No. DSUQA2757632

4 March 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are sorry to hear about your frustration. All necessary information regarding your case was provided via email.

After your latest reply, your message was forwarded to the relevant department for further review. For proper case handling, further communication regarding this matter will continue via email.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

I am very satisfied

I am very satisfied. All ok.

28 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Fast delivery

It was my first order as the products ordered on «niche-beauty» aren’t easy to find in many countries; the products corresponded to my order and the delivery was super-fast.

26 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

LOVE this shoppe

LOVE this shoppe! It's my go-to for C.O. Bigelow's Rose salve (that my grandmother also used!). Thank you for your excellent product selection!!!!

8 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Great products selection

Great products selection. Really quick delivery

25 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Absolutely loved it!

Absolutely loved it!

15 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Very beautiful products

Very beautiful products
Good service
Thank u

15 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Perfect as always!

Perfect as always!

14 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Great products and possibility of extra…

Great products and possibility of extra discounts.

13 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Horrible customer service

Horrible customer service. I placed an order and the shipping time was supposed to be 2-4 working days. Since I was supposed to leave the country and I waited a week for them to ship the package, I told them I wanted to cancel the order. Tried to cancel 4 times through the website and sent 2 emails, and they still shipped it. After that, I tried to return the package and tried to contact them several times, but they only replied selectively. Made me create a return label and pay for the return shipping myself, although it was their failure to process my request. They refused to acknowledge my problem whatsoever and took no accountability for the situation. Also, they agents were really insensitive and rude, completely dismissing everything I said and even responding with irony. Would not recommend, ever.

10 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are truly sorry to read about your experience and sincerely apologize for the frustration this situation has caused.

We would like to confirm that your return has been received and the refund processed on 24.02.2026. Please note that, depending on your payment provider, it may take a few business days for the amount to appear on your account (up to 7 business days).

We regret that your cancellation request and the communication did not meet your expectations and will take your feedback very seriously to improve our processes and customer service.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Excelent

Excelent! Love shopping @ Niche Beauty

11 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

I gave 2 chance to niche beauty

I gave 2 chance to niche beauty. Last time I had a problem with delivering my package. But this time everything is good, I received my package, I had good discount. So I can recommend this shop, but need to Improve support service

11 February 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Super nákup 👍😉

1 February 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

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