The rug that I ordered is of a really beautiful quality, thick, soft and just as expected. Ordering was easy, after receiving samples of both the wool and the bindings and i was kept updated about pro... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Great website easy to use and wide range of options. Good communication once I ordered keeping me informed of the progress. Well packaged for protection and looks fantastic in place. We’ll be placing... See more
Excellent product and service I needed a custom larger size so used the design your rug feature : Sisal Panama New Champagne 200 x 300 cm with 8cm Tamarind Cotton Herringbone border . Toned brillian... See more
These are the finest rugs I've ever purchased. I have cats that adore scratching them and they've held up remarkably well without any damage. They don't tear of fall apart and I believe fleas find... See more
Company replied
Company details
Written by the company
The Natural Rug Company is a UK specialist in Nature Fibre Rugs. We sell made-to-measure, bespoke Natural Rugs in a variety of materials. - Sisal, Seagrass, Jute, Sisool & Coir - 100% Luxury Wool - Custom Borders and Bordering - Use our Online Rug Designer Tool today - Family business - United Kingdom - Free Delivery to Mainland UK "Let us make the rug that makes the room"
Contact info
1 Acacia Grove, CH48 4DD, West Kirby, United Kingdom
- 03330 344 403
- contact@naturalrugcompany.co.uk
- naturalrugcompany.co.uk
4.8
Excellent
85 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Hasn’t replied to negative reviews
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
A beautiful rug made from quality products.
The rug that I ordered is of a really beautiful quality, thick, soft and just as expected. Ordering was easy, after receiving samples of both the wool and the bindings and i was kept updated about progress in the making and each step of delivery. A great service and great product. I would def recommend.
14 July 2026
A speedy and great service.
14 July 2026
Disappointed with quality of finish
Bought three rugs from here in the past- all perfect- went to replace one - first attempt came with corners which were badly finished; this was replaced with us having to return- an hours round trip to their selected drop off point. The replacement was larger than requested but it does have a small text disclaimer saying that it can be within 1cm. Two corners poorly finished again so it doesn’t fit - offered 50 per cent off us paying for a new one. There was no mention anywhere we could see that our chosen rug was unsuitable for a recessed area. The others were fine. I know it’s hand made- that’s why we chose the rugs but really disappointed.
22 June 2026
Unprompted review
Great website easy to use and wide…
Great website easy to use and wide range of options. Good communication once I ordered keeping me informed of the progress. Well packaged for protection and looks fantastic in place. We’ll be placing another order very soon. Really pleased and would recommend. Great service all the way through the process thank you.
18 June 2026
great rugs . recommend
clear , easy to navigate website.
Lovely sheepskin rugs
Delivery straightforward
3 June 2026
Easy to use website and payment…
Easy to use website and payment process. Excellent communication about manufacturing and delivery times.
21 May 2026
A very efficient process from order to…
A very efficient process from order to delivery; and an excellent product. Thank you.
7 May 2026
as described and arrived on time
1 May 2026
Excellent service and communication
Excellent service and communication. I received samples almost the next day and the quality of presentation was exemplary
6 April 2026
Helpful on enquiry and delivery good.
9 March 2026
Lovely rug samples delivered quickly
Rug samples delivered very quickly. I was kept informed about delivery. The samples are lovely. The only disappointment is there isn’t a sample of the border.
2 March 2026
Brilliant service and superb quality…
Brilliant service and superb quality product.
Thank you for your prompt shipping and excellent customer communication.
16 February 2026
Given lots of help with the order
29 January 2026
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.