everything from the layout of the store to the relaxed ambience of the whole experience BUT the the true excellence was Peter our salesman.What a star!Professional,personable and truly knowledgeable a... See more
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Brilliant service! The customer team came back the next day in answer to my stock query regarding mattresses in their Solihull Shack. Then, when I visited the shack, the staff were amazing - welcoming... See more
Company replied
I would like to thank the manager of the Solihull branch for his excellent customer service. I have visited the store to purchase a sofa and accessories a couple of times now and I cannot tell you how... See more
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Ordered my sofa on 2 January 2026, arrives next week, I hope. Not great service - just have fingers crossed it’s perfect when it arrives! 5 months wait!
Company details
- Furniture Store
- Bedroom Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
About Loaf - Solihull
Written by the company
Welcome to our Laid-Back World!
We make ridiculously comfy sofas and beds and lovely laid-back homewares to help people lead happier, more relaxed lives. We're champions of comfort and craftsmanship and use old-school know-how to make our wares. In fact, all our sofas and upholstered beds are made right here in Blighty. We've got a choice of over 150 kicked back colours across nine feel-good fabrics. You can help yourself to free swatches on our website. Don't forget to swing by one of our slowrooms to rest-test our range or give our team of Loafers a call, we're always happy to help.
NEW ARRIVALS SWATCHES SLOWROOMSLoaf
Written by the company
Contact info
Mill Lane 59-65, B91 3AT, Solihull, England, United Kingdom
- 02031418300
4.8
Excellent
130 reviews
Replied to 99% of negative reviews
Typically replies within 24 hours
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See how their reviews and ratings are sourced, scored, and moderated.
Reply from Loaf - Solihull
Hey Jonathan,
Thank you so much for the fantastic feedback, it is much appreciated. We are so pleased to hear that you had a great experience with us.
Please feel free to contact us if you need any further support. We are always happy to help!
Kindest Regards,
CJ
My aunt has ordered 2 lovely armchairs…
My aunt has ordered 2 lovely armchairs from the Solihull West Midlands branch. We found the young lady who took care of us was very informative friendly and not pushy. All in all my aunt left feeling very happy and confident that the delivery will be in good hands
9 March 2026
Reply from Loaf - Solihull
Hey Joanne,
Thank you so much for the amazing feedback, it is much appreciated. We are so pleased to hear that you and your aunt had a great experience at our Solihull shack.
We have passed on your kind words to the relevant teams and we hope you love your Loaf armchairs!
Please feel free to contact us if you need any further support. We are always happy to help!
Kindest Regards,
CJ
The showroom was amazing
The showroom team was absolutely amazing but the delivery and the product knocked the shine a little. The chest of drawers is being replaced. No problem. The process just takes a little time. The bed wasn’t assembled correctly. We ordered the parts and did it myself. Again no problem but disappointed that the delivery team obviously knew that they had left it incomplete.
11 March 2026
Unprompted review
Reply from Loaf - Solihull
Hey Steve,
Thank you so much for the fantastic feedback, it is much appreciated. We are so pleased to hear you had a great experience at one of our shacks.
We sincerely apologise for the delivery experience you encountered. Please be assured we have taken this feedback onboard and passed it over to the relevant teams.
Please feel free to contact us if you need any further support. We are always happy to help!
Kindest Regards,
CJ
Great customer service
Great customer service. Friendly and explained everything regarding purchase delivery and after care very well. Thank you
7 March 2026
Reply from Loaf - Solihull
Hi Nicola,
Thank you for your review.
I’m delighted to hear you experienced great customer service and that everything regarding delivery and aftercare was clearly explained. That clarity and friendliness is exactly what we strive for.
Warm regards,
Cynthia
I bought a Jonesy sofa,armchair and 4…
I bought a Jonesy sofa,armchair and 4 dining chairs last year and returned last Friday to order a Queenie armchair. The staff at Solihull are lovely and very helpful and I have got to know them. I am so pleased with the furniture I already have and looking forward to receiving the Queenie chair in April.
20 February 2026
Reply from Loaf - Solihull
Hi Jan,
Thank you so much for your review.
We’re delighted to hear how happy you are with your Jonesy sofa, armchair and dining chairs and how lovely that you’ve returned to order your Queenie armchair too! The Solihull team will be so pleased to hear your kind words.
We hope you’re just as thrilled when your new chair arrives in April.
Warm regards,
Cynthia
Absolutely fantastic service by Peter
Absolutely fantastic service by Peter. He’s warm and very welcoming. There is no pressure when you are in the store, just good friendly advice. We came away with two sofas and cushions and will be back for more accessories soon I’m sure.
13 February 2026
Reply from Loaf - Solihull
Hi Mikki,
Thank you so much for your lovely review.
We’re delighted to hear Peter made your visit such a welcoming and relaxed experience. It’s wonderful that you felt comfortable choosing your sofas and cushions we’ll be sure to pass on your kind words.
We look forward to welcoming you back soon.
Warm regards,
Cynthia
Reply from Loaf - Solihull
Hi Elliott,
Thank you for your review.
I’m so pleased to hear you love the shop and received great service.
Warm regards,
Cynthia
Fantastic
From the moment we walked in it was a fantastic experience. Peter helped us with our colour choices, even helped with pain choices to match. There was no pushy selling just helpful advice.
31 January 2026
Unprompted review
Reply from Loaf - Solihull
Hi,
Thank you so much for your lovely feedback!
I’m really pleased to hear you had such a fantastic experience from the moment you walked in. Peter will be delighted to know his advice on colour and paint choices helped, especially matching everything perfectly. We always aim to offer honest, helpful guidance without any pressure. So it’s great to know that came across.
Thanks again for choosing us and I hope to see you again soon!
Warm regards,
Manny.
Knowledgeable about the products
Knowledgeable about the products
Not pushy
Gave me time to make a decision
31 January 2026
Reply from Loaf - Solihull
Hi Sarah,
Thank you so much for your kind feedback!
I’m glad to hear that you found our Shack assistant knowledgeable about the products and that they were able to give you the time and space you needed to make your decision. It’s really important to me that every customer feels informed, comfortable, and never rushed. So I truly appreciate you recognising that.
We look forward to helping you again in the future!
Warm regards,
Manny.
Amazing customer service from Pete
Pete was amazing today. He was helping with a discontinued fabric order and called to say they had managed to source it. Even my extra demands were met with positivity, enthusiasm and a perfect result.
All the Loaf team who have helped with this issue have been professional and have gone the extra mile.
3 February 2026
Unprompted review
Reply from Loaf - Solihull
Hi freya,
Thank you so much for taking the time to share such wonderful feedback.
I’m delighted to hear that Pete was able to help source the discontinued fabric and that everything was handled with positivity, enthusiasm and such a great result. I’ll be sure to pass your kind words on to Pete and the rest of the team. Feedback like this really means a lot and is a huge motivation for everyone.
Thank you again for your support and for choosing Loaf. If we can help with anything else in the future, please don’t hesitate to get in touch.
Warm regards,
Manny.
Reply from Loaf - Solihull
Hi Kieran,
Thank you for your review.
It’s great to hear you found the store team helpful, the website easy to use, and ordering fabric samples straightforward.
Warm regards,
Cynthia
I didn’t realise I was in Solihull ?
I didn’t realise I was in Solihull ?? We visited your Battersea branch and ordered a new lounge suite . Anyway , a good experience .
31 January 2026
Unprompted review
Reply from Loaf - Solihull
Hi Pip,
Thank you so much for your lovely review and apologies for the location mix up!
I’m delighted to hear you had a good experience visiting our Battersea store and ordering your new lounge suite. We hope you absolutely love it when it arrives and thank you again for choosing Loaf!
Warm regards,
Manny.
Virtual consultation
I did a virtual consultation with Mia which was very helpful as we live 2 hours from a Loaf store and having visited last weekend to decide on what we wanted we still had a few more things to agree on having gone home with our samples for all the items we were ordering . Mia was very helpful both on the call and afterwards as were all the customer service team. Such a helpful service to offer and one I wish more retail outlets would as it provides a seamless experience. Thank you
1 February 2026
Unprompted review
Reply from Loaf - Solihull
Hi there,
Thank you for your review.
It’s great to hear the virtual consultation with Mia was so helpful, and that the team were able to support you both during and after the call while you finalised your choices.
We’re pleased the service made things feel seamless especially when you’re travelling such a distance to visit a store.
Warm regards,
Cynthia
Reply from Loaf - Solihull
Hi Steve,
Thank you so much for your kind words and recommendation!
I was really pleased to hear you enjoyed such great service and a relaxed, no pressure experience. We truly appreciate your support and hope to welcome you back again soon
Warm regards,
Manny.
Reliable and accessible
Loaf are professional and reliable and also joy of joys what a relief to speak on the phone to a helpful adviser and not simply a chat room or message service.
30 January 2026
Unprompted review
Reply from Loaf - Solihull
Hi Claire,
Thank you for your review.
It’s great to hear you found our team professional and reliable, and that you appreciated being able to speak directly with a helpful adviser.
Warm regards,
Cynthia
Really useful
Relaxed, unpressured, helpful, knowledgeable, good table football, conducive to buying online later
31 December 2025
Reply from Loaf - Solihull
Hi Becky,
Thank you for your review.
It’s great to hear you found the experience relaxed and helpful, and that the team made it easy for you to continue your purchase online later.
Keep Loafing on!
Warm regards,
Cynthia
Experience so far excellent
Experience so far excellent. Staff helpful but not pushy. We returned three times before making a decision and are looking forward to receiving our sofas in March.
Wendy
23 January 2026
Unprompted review
Reply from Loaf - Solihull
Hi,
Thank you so much for your kind feedback.
I’m so pleased to hear you had such a positive experience and felt comfortable taking the time you needed to make your decision. It was a pleasure welcoming you back and we hope you absolutely love your new sofas when they arrive in March.
If you need anything in the meantime, we’re always happy to help.
Warm regards,
Manny.
Solihull team are exceptional
The experience in the Solihull store was excellent, A very friendly team, and even offering free refreshments!
Overall the service over the purchase of a few items from loaf has been top class
24 January 2026
Reply from Loaf - Solihull
Hi Lee,
Thank you for your review.
It’s great to hear you had such an excellent experience in our Solihull store, and that the team were so friendly and welcoming.
We’re delighted the service across your purchases has satisfactory.
Warm regards,
Cynthia
Very friendly professional service
Very friendly professional service
Nothing was too much trouble .
Fabulous shop ( solihull)
Highly recommend
Can't wait to get my sofa !
24 January 2026
Reply from Loaf - Solihull
Hi Debby,
Thank you so much for taking the time to leave such a kind review.
I’m really pleased to hear that you found our service friendly and professional and that nothing was too much trouble for our team. It’s lovely to know you enjoyed visiting our Solihull Shack. I truly appreciate your recommendation and can’t wait for you to receive your new sofa, I’m sure it will be a perfect addition to your home!
Warm regards,
Manny.
Great sales experience in Solihull
Adele was an excellent help in choosing our new sofas. No pressure just practical advice. Thanks
21 January 2026
Reply from Loaf - Solihull
Hi Amanda,
Thank you for your review,
We're delighted to hear that you an excellent help from our team at the Solihull, we'll be sure to pass on your feedback to the team.
Warm regards.
Cynthia
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