Identità Reviews 3,183

TrustScore 3 out of 5

2.8

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Review summary

Created with AI, based on recent reviews

Looking at 281 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the excellent quality of the products, highlighting the craftsmanship and luxurious feel of the shoes. Many appreciate the unique designs and comfort, even with high heels, and often receive compliments when wearing them. However, some people were dissatisfied with the delivery service, noting significant delays and a lack of communication regarding shipping. There are also reports of issues with receiving the wrong size or product, and a number of customers experienced difficulties obtaining refunds, sometimes incurring unexpected charges.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product quality and sizing. While many customers praise the... See more

Quality

Customers consistently note positive experiences with quality. Many reviewers praise the high quality,... See more

Order

People report ambiguous experiences with order. Many customers express significant frustration, citing issues... See more

Delivery service

Clients share ambiguous opinions on delivery service. Many customers experienced significant delays, with... See more

Refund

Customers had negative experiences with refund. Many reviewers report significant delays, with some waiting... See more

Reviews shaping this summary

Rated 4 out of 5 stars

The shoes were ordered for my niece to wear at her wedding. Unfortunately it transpired they had to be manufactured as were not in stock at the time of ordering. Being over the Christmas period this... See more

Rated 4 out of 5 stars

Whilst the shipment was very delayed, when the items were ready they were able to rush them too me so they arrived just in time. Appreciate them doing all they could to expedite and it was great to be... See more

Rated 1 out of 5 stars

Shoes are of great quality. We placed order (supposed to ship in 5-8 days) shoes didn't ship till almost a month later. Were promised a gift certificate for initial delay. Great received. Also s... See more

Rated 1 out of 5 stars

I was very excited about the quality, heel height, comfortabilty & quick delivery until I realized I was delivered 2 right shoes. I reached out customer service who promised a delivery date. There w... See more


Company details

  1. Shoe Store
  2. Boot Store
  3. Clothing Store
  4. Felt Boots Store
  5. Shoe Factory
  6. Women's Clothing Store

Written by the company

Dicono che essere se stessi, sempre e in ogni occasione, è uno dei segreti della felicità. L’obiettivo che ci poniamo è quello di far scoprire e riscoprire l’identità di ogni donna con una linea di calzature 100% made in Italy a produzione artigianale , dallo stile glamour e bon ton, con un tocco pop ma soft, provocatrici & lussuriose , rock e allo stesso tempo classic.


Contact info

2.8

Average

TrustScore 3 out of 5

3K reviews

5-star
4-star
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1-star

Hasn’t replied to negative reviews

How this company uses Trustpilot

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Rated 5 out of 5 stars

Smooth sailing

Smooth sailing. I but surprised about having to pay taxes twice because I had the package sent to Miami (freight forwarder) then my home in Costa Rica. But otherwise all good.

16 September 2025
Unprompted review
Rated 1 out of 5 stars

Over a Year, No Refund – Identita Is a Scam

I ordered a pair of wedding shoes from Identita in August 2024 (Order #321370). They arrived broken and faulty straight out of the box – part of the sole was missing, making them completely unwearable. These were meant for my wedding, and the stress and disappointment caused was immense.

When I contacted their customer service, I was told I had to return the defective shoes at my own cost – despite the fact that they had sent me faulty goods. I did so, carefully marking the package as “Faulty Return” as instructed, and provided proof of postage. That was the last I heard.

It has now been over a year, and despite repeated follow-ups, I have never received a refund for the shoes or for the £30 return shipping. Identita has ignored my emails and failed to take any accountability.

This company sold me a defective product, refused to cover return costs, and then failed to process a refund. Their handling of this issue has been unprofessional, unethical, and frankly disgraceful. Brides beware: do not trust Identita with your special day.

23 September 2024
Unprompted review
Rated 1 out of 5 stars

Thieves

Thieves, bad reviews everywhere – before you buy shoes from them, read online. I approached two pairs, but they were too small, available for extras or access to money – even though I was assured that this would be the case, I still haven't received any shoes or money.
They've scammed a lot of people. Beware of these thieves!

20 February 2025
Unprompted review
Rated 1 out of 5 stars

Robbed Waiting for a refund for more than 2…

Waiting for a refund for more than 2 months.quality is not great. When you return something you have to pay for the post. They acknowledged getting the shoes back but they don’t reimburse me. Plain robbery. Avoid. They only answered my email once. Not serious people and not cheap. But elsewhere not here

30 June 2025
Unprompted review
Rated 5 out of 5 stars

Great heels

Great heels. Very fast shipping! I ordered on a Friday in the US and they arrived on Monday. Would definitely order more. Great value.

29 May 2025
Unprompted review
Rated 1 out of 5 stars

NO REFUND

NO REFUND. Despite returning the shoes and company acknowledging the receipt they never refunded the 300 euros. Numerous emails and phone calls with lies that the refund is.with their accounting. 6 months of communications. They were rude and not responding to me at the end.the company is a scam. They never return refunds

30 December 2024
Unprompted review
Rated 1 out of 5 stars

The shoes I received was in very low…

The shoes I received was in very low quality and 100% used. They said ok, just send them back and we will initiate a refund, you get your money in 30 days. After 30 days I didnt get any money-back so I initiate chargeback with my bank, only after bank investigation I reveived my money. So advice to everybody who not receiving money back after returning shoes - start a chargeback process, it helps.

13 March 2025
Unprompted review
Rated 1 out of 5 stars

NO REFUND

NO REFUND
Do NOT buy here, they will not refund you when you send an item back, it's a big scam

16 May 2025
Unprompted review
Rated 5 out of 5 stars

Bold Elegance in Every Step

Absolutely stunning boots! The IVANKA RED PATENT are a true statement piece – bold, edgy, and effortlessly chic. The patent red finish instantly elevates any outfit, making them perfect for both day and night looks. They are surprisingly comfortable for their heel height, and the quality feels premium. I’ve received endless compliments every time I wear them. If you want a pair of boots that turn heads and make you feel powerful, these are it!

28 January 2025
Unprompted review
Rated 1 out of 5 stars

Terrible communication with customers

In October 2024, I bought 3 pairs of Ivanka boots. I spoke with a good manager who sent me an invoice to PayPal without any problems. I paid via PayPal. I received the boots and was generally satisfied.
I decided to buy 2 more pairs of boots.
But in July 2025, I contacted a completely inadequate manager who responded only the next day.
They stopped responding to my request to send an invoice to PayPal at all.
PayPal provides at least some kind of money-back guarantee, unlike a bank transfer.
For two weeks now, I have not been able to get a clear answer. My messages are ignored.
Moreover, I asked my Italian friend to call this office. He said that the communication was terrible. And the person he spoke with was rude!!!
I conclude that these managers are completely unmotivated to sell their goods.

17 July 2025
Unprompted review
Rated 5 out of 5 stars

Gorgeous shoes, smooth delivery

I was a bit scared to order based on negative reviews that I read (I do hope that in case of a return their refund system works) however, I took a risk, because I was drooling over their heels for some time now - and omg I’m so happy I ordered! I live in Europe, my heels arrived fast, super smooth delivery and shoes are just stunning… Very good quality, perfect fit - Italians don’t mess around!

Thank you, Identita, you just got a new returning customer :)

11 July 2025
Unprompted review
Rated 1 out of 5 stars

Complete Scam

Complete Scam. Had to get the bank to reverse charge as they systematically refused refund.

received lies as, while it was evident they received the return.

identità srl
HELLO NOTHING YET, AS SOON WILL BE DELIVERED WE WILL WORK IT OUT, COULD YOU TRACKI IT FOR US PLEASE ?

7 May 2025
Unprompted review
Rated 3 out of 5 stars

SWAMI BLACK PATENT (black)100mm

I bought the SWAMI BLACK PATENT AT 100mm (black), the shoes are beautiful but at first not so comfortable. The toes need cushion on the inside, however, the shoes are classy and true to size. They look exactly as the picture.

12 August 2024
Unprompted review
Rated 5 out of 5 stars

⭐️⭐️⭐️⭐️⭐️

⭐️⭐️⭐️⭐️⭐️
Llevo tiempo comprando zapatos en esta firma y no puedo estar más encantada. Cada par que he recibido ha superado mis expectativas: los modelos son preciosos, actuales y con ese toque especial que marca la diferencia. Además, la comodidad es simplemente increíble, puedes estar horas con ellos puestos sin sentir molestias.

El envío siempre ha sido rápido y muy cuidado, lo que demuestra el mimo que ponen en cada detalle. Se nota que trabajan con cariño y pensando en el cliente. Para mí, ya se han convertido en una marca de confianza total. ¡Recomendadísimos!

⭐️⭐️⭐️⭐️⭐️
I’ve been buying shoes from this brand for a while now, and I couldn’t be more delighted. Every pair I’ve received has exceeded my expectations—the designs are beautiful, modern, and have that special touch that truly makes a difference. On top of that, the comfort is just amazing—you can wear them for hours without any discomfort.

Shipping has always been fast and handled with great care, which shows the attention they put into every detail. It’s clear they work with love and a genuine focus on the customer. For me, they’ve become a brand I completely trust. Highly recommended!

14 April 2025
Unprompted review
Rated 5 out of 5 stars

Fast and excellent service

I want to say thank you to identita shoes … for just in a short notice of me requesting a last min birthday shoe today … I hit them up on social media taking a risk to get my birthday shoes delivered by Friday and they hit me back and confirmed that they can make my time window .. no less then 1 hour I received my tracking number just after placing my order.. I think you guys so much and I can’t wait to receive my package I’ve also ordered with them in the past and their shoes are literally dancing shoes I can wear them all night.. great work with the brand and i plan on shopping more in the future.
-Ashley xoxo

9 July 2025
Unprompted review
Rated 1 out of 5 stars

missing the refund

Dear sirs , we have received the shoe which was not fitting well.
We send it back with courrier which we paid as well and your company promised to refund the money back to us within 28 working days .
Much to our regret although 3 months has been elapsed i have not received my funds yet .

28 May 2025
Unprompted review

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