Guiide Reviews 831

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 218 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product for its ease of use, intuitive design, and comprehensive approach to financial planning, especially for retirement. Many found the website and app to be excellent tools, providing clear and understandable insights into their financial future. People also appreciate the value for money, noting that such a powerful and free tool is a rare find. However, some customers also noted a few areas for improvement, such as the lack of a "couples" planning feature, which many are eagerly awaiting. A few users also mentioned difficulties in extracting detailed analysis or making specific adjustments, like calculating savings interest income or selecting Scottish tax bands.

What people talk about most

User experience

Customers had positive experiences with user experience. Many reviewers found the tool excellent, simple, and... See more

Product

People report positive experiences with the product, often describing it as an excellent, simple, and free... See more

Website

Users describe positive interactions with the website, frequently praising its ease of use, clear navigation,... See more

Value for money

Reviewers highlight positive aspects of value for money. Customers consistently praise the service for being... See more

Application

Reviewers mention positive feedback about the app, highlighting it as a useful tool for amalgamating finances... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Really simple to use and gives a good indication of what’s possible - maybe sooner than some would expect. Lots of variables can throw things off course but that’s life. For anyone that hasn’t looke... See more

Company replied

Rated 5 out of 5 stars

Really helpful in helping me get a bead on where I might be heading. The modellers are a great help and have allowed me to see how I *might* be able to bridge the gap between potential early retiremen... See more

Company replied

Rated 5 out of 5 stars

Everything needed to see a clear picture of the future in an easily understandable flow with quick links to .gov to find all needed information to input ina jiffy. The site working well and logically... See more

Company replied

Rated 5 out of 5 stars

Finally a really good pension and drawdown planner. Unlike many others, Guiide takes a holistic approach to all my finances including pensions, ISAs and other savings and then allows me to tweak num... See more

Company replied


Company details

  1. Alternative Financial Service
  2. Financial Planner

Written by the company

We only have one aim, to give savers direct access to, or allow trustees, employers and providers to provide tools their pension savers need, to improve their retirement outcomes. Put simply, there are plenty of tools which tell pension savers if they take A each year, earn B returns, their pots will last for C years. For almost everyone these offer no practical help, as nearly everyone has other income or savings to put towards retirement. Included in these are State Pensions, Final Salary pensions, ISA savings and part time work for example. Some of these are taxable, some are not. Our tool is the only fully holistic planning tool that can be used directly by individuals without expert input. Our tool answers the one question pension savers actually want answered, "How do I use everything I have, to get the after tax income I want in retirement?". You can visit the Guiide website for much more detail and to try it for yourself.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

831 reviews

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Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Simple to use cash flow and net worth retirement modeller

Guiide retirement finance modeller worked well for me. Gives both graphics and tabulated output. Easy data input and clear options for interest rate assumptions. A couple of additional features would make it even better. (1) ability to enter separately for a couple and give separate and combined model outputs and (2) showing the output of 5 stress tests in same graphic format rather than just a statement of impact. I suppose the idea is that for more in-depth you link through to a Financial Advisor? However the existing free features are pretty impressive.

5 May 2026
Guiide logo

Reply from Guiide

HI Ray

Many thanks for the thorough review and the feedback is really great. We will add these additional features over time, there is a lot on our blogs about the delays to the couples element which has been out of our hands.

You can use Guiide and manage things on your own for free if you are able to, or take it to an adviser if you feel you need a recommendation on a suitable provider and investment strategy as we cant do that.

Again thanks a lot for the review and really pleased you found it helpful

Kevin

Rated 5 out of 5 stars

It is the best free tool on the Internet for UK Pension Planning

It is the best free tool on the internet for stress testing pension plans I have found.
Kevin who is a director of Guiide is also very good at responding to suggestions when I emailed him.
It is brilliant.

6 May 2026
Unprompted review
Guiide logo

Reply from Guiide

Hi Paul

Many thanks for the review and yes always happy to answer any questions anyone has. Its a mix of keeping it simple with being able to do everything someone may need, but we can usually find a workaround if someone wants to model something different.

Many thanks again

Kevin

Rated 5 out of 5 stars

Really impressed

Really impressed

22 April 2026
Guiide logo

Reply from Guiide

Hi

Many thanks for the review and really pleased it left a good impression.

Thanks again

Kevin

Rated 4 out of 5 stars

Very very simple to use

Very very simple to use. Found it diffixult to extract some detailed analysis but this may just be my inexperience with the app.

But can quickly and easily assess the impact and longevity of investments given a desired cash drawdown rate and period of time.

15 April 2026
Guiide logo

Reply from Guiide

Hi

Many thanks for the review and pleased you like it. You can see a breakdown of each of the elements of income and tax etc in the charts.

Thanks again

Kevin

Rated 5 out of 5 stars

Very user friendly

Very user friendly, simple with no nonsense asking for all personal details… it’s just age related.

10 April 2026
Guiide logo

Reply from Guiide

Hi Andy

Thanks for much for review really pleased you found it simple to use as that's the aim

Thanks again

Kevin

Rated 5 out of 5 stars

Excellent,simple and free pension planning tool

Excellent,simple and free pension planning tool. Looking forward to the eventual release of the expanded product, I'd happily pay a reasonable subscription fee for additional functions.

15 April 2026
Guiide logo

Reply from Guiide

Hi Andy

Many thanks for the review and pleased you like it

Thanks again

Kevin

Rated 5 out of 5 stars

A great little site

A great little site, looking forward to the couples option which will help going forward

9 April 2026
Guiide logo

Reply from Guiide

Hi Russell

Many thanks for the review and pleased you like it

Thanks again

Kevin

Rated 4 out of 5 stars

One of the better pension planning…

One of the better pension planning tools I have come across with useful profiling and chart output.

11 April 2026
Guiide logo

Reply from Guiide

Hi Paula

Many thanks for the review and pleased you like it

Thanks again

Kevin

Rated 5 out of 5 stars

Good to get a high level assessment

Good to get a high level assessment of what I have and what the future may hold financially.
I would want a more detailed assessment before I make any decisions but this is a very good start

10 April 2026
Guiide logo

Reply from Guiide

Hi

Many thanks for the review and pleased you like it

Thanks again

Kevin

Rated 5 out of 5 stars

Must be up there with the very best free apps

I found it really useful and informative for me approaching retirement, the flexibility it's gives you to change data and run different scenarios IE retirement dates, investment pots and forecast % returns etc was awesome.
Loved the fact doesn't insist on contact details before it allows its use, even then it doesn't insist.

5 April 2026
Guiide logo

Reply from Guiide

Hi Andy

Many thanks for the review, really pleased you like it and yes we don't charge or insist on email details up front. We send the odd few emails from partners who license us or about updates to the site. Help should be free to everyone who wants it directly and we meet our costs through licensed versions to companies.

Thanks again

Kevin

Rated 4 out of 5 stars

Excellent Retirement planning software

The retirement planning tool is excellent. It provides way more analysis than other tools I have tried. There are many more input variables allowing for the running of numerous “what if” scenarios. The graphical output is also very informative.

There are just a couple of enhancements that would be useful. It doesn’t seem to provide an easy way to calculate savings interest income from cash accounts and you have to input this as other income.

The ability to select Scottish tax bands would also be nice.

** Thanks for the reply Kevin but it isn't the "couples" enhancement I was talking about

3 April 2026
Guiide logo

Reply from Guiide

Hi Graham

Many thanks for the review. There is a lot of information on our blogs regarding the issues around couples planning and the delays behind it which are out of our hands unfortunately, but we continue to push on with this.

Thanks again

Kevin

Rated 4 out of 5 stars

Great tool - it can work for couples with thinking !

A great tool to help with much needed retirement planning. Would have been 5 stars if it worked for couples. That said with a little bit of thinking it can be made to work for couples!

16 February 2026
Guiide logo

Reply from Guiide

Hi Andy

Many thanks for the review, we are working hard with regulators and our legal advisers to get that sorted, but its been out of our hands for some time.

Getting there

Thanks again

Kevin

Rated 4 out of 5 stars

Easy to use and clear

Easy to use and clear, understandable results.

29 March 2026
Guiide logo

Reply from Guiide

Hi Andy

Thanks for the review, pleased you found it easy to use and clear as thats the aim

Thanks again

Kevin

Rated 5 out of 5 stars

Useful initial tool for testing retirement plans

I'm an absolute beginner when it comes to retirement planning but found this tool helpful to get an initial approximate idea of how different options could play out over time. Of course, I'm certainly not going to base any decisions on this alone, but it helps me learn what I might want to clarify later with a regulated financial adviser or chartered financial planner.

27 March 2026
Guiide logo

Reply from Guiide

Hi

Many thanks for the review and really pleased you are finding what we provide useful

Thanks again

Kevin

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