Deichmann Reviews 

624
TrustScore 3 out of 5

3.2

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Review summary

Created with AI, based on recent reviews

Considering 102 reviews, most reviewers were somewhat happy with their experience overall. Shoppers frequently highlight the exceptionally helpful, welcoming attitude of store employees who readily assist visitors with finding products, handling exchanges, and providing great recommendations. Many consumers appreciate the smooth in-store interactions, efficient ordering options, and pleasant purchasing atmosphere available across different locations. Some reviewers were not happy with product quality, reporting that specific pairs of shoes deteriorated rapidly and showed significant wear after minimal use. Additionally, several visitors expressed deep frustration concerning unhelpful customer service representatives and ongoing difficulties when trying to reach support channels for immediate assistance and resolution.

What people talk about most

Product

Users describe ambiguous interactions with product, reflecting a wide split in customer experiences. While... See more

Staff

Reviewers mention ambiguous feedback about staff, with many highlighting wonderful experiences of exceptional... See more

Customer service

People report negative experiences with customer service, noting that it is extremely difficult to contact... See more

Service

Customers consistently note ambiguous experiences with service, reflecting a wide range of opinions.... See more

Order

Reviewers highlight ambiguous aspects of order experiences, reflecting a wide range of differing opinions.... See more

Reviews shaping this summary

Rated 3 out of 5 stars

The staff in the shops have been lovely but do NOT buy the Graceland school shoes ! Not fit for purpose and not healthy for children’s feet, within two weeks the kids are walking on the square imprin... See more

Company replied

Rated 5 out of 5 stars

Very simple purchases today, namely involving asking for my new unworn shoes (from temu) to be sprayed with Deichmanns special waterproofing machine. Thought it would take 3-5 mins, turned out... See more

Company replied

Rated 5 out of 5 stars

Store 123 Transactio 169 Till 2 customer advisor called Arun his a brilliant worker very friendly and offering other facilities like join the App for discounts and offers also he offered me to get... See more

Company replied

Rated 5 out of 5 stars

Never been in one of your stores before but when visiting Torquay we went in to look for school shoes for my granddaughter where the most lovest lady by the name of Katie served us and wow blew us a... See more

Company replied


Company details

Written by the company

Deichmann UK is the British branch of Deichmann, one of Europe’s largest footwear retailers and focuses on offering affordable, trend‑driven shoes for women, men, and children, along with accessories. Deichmann operates multiple stores across the UK and our website provides a store locator to help customers find the nearest branch: https://www.deichmann.com/en-gb as well as a fantastic range of: - Women’s footwear: heels, trainers, boots, sandals, flats, and more, including big brands like Nike, adidas, Skechers, and Bridgerton‑branded styles. - Men’s footwear: trainers, formal shoes, boots, sports shoes, and casual styles, often with regular discounts on major brands. - Kids’ footwear: school shoes, trainers, boots, sandals, and character-themed designs. - Accessories: bags, socks, and seasonal items.


Contact info

3.2

Average

TrustScore 3 out of 5

624 reviews

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Replied to 97% of negative reviews

Typically replies within 48 hours

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3.2

All reviews

(624)

98 reviews in the last 12 months

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Rated 2 out of 5 stars

I had to exchange my trainers for a new…

I had to exchange my trainers for a new pair the pair I’ve chosen are not comfy they did but now there not can I still get a exchange or refund

22 April 2026
Unprompted review
Deichmann logo

Reply from Deichmann

We offer a 366-day returns policy. When returning your item, please bring your exchange receipt, and a colleague in store will be happy to assist you.

If you require any further assistance, please feel free to contact our Customer Service team at service@deichmann.co.uk.

Your Deichmann Team

Rated 5 out of 5 stars

Manager and staff in Bromley were…

Manager and staff in Bromley were really lovely and understanding when I had ordered the wrong pair of shoes!

18 April 2026
Unprompted review
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Reply from Deichmann

That's great to hear! Thanks for your review 😊

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback
Your Deichmann Team

Rated 3 out of 5 stars

Bought a pair of kickers online and…

Bought a pair of kickers online and after 5 days of wearing them the red and green tags in the sole have already disintegrated. Not happy having spent £45 on a pair of school shoes.
Updated: returned shoes to store for a full refund.

20 April 2026
Unprompted review
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Reply from Deichmann

Here at Deichmann, we pride ourselves in providing high quality products for our customers, and I am sorry to hear you feel your purchase has fallen short of that,

Please return your purchase to store, along with your receipt or proof of purchase (copy of bank transaction), likewise, if you paid by cash I would also advise to return to any Deichmann store and either the Store/Assistant Manager will be happy to assist you further, Your Deichmann Team

Rated 1 out of 5 stars

They do a lot of fake and misleading…

They do a lot of fake and misleading advertisment - one thing on the shelves and something different on the till. Just walk into a different shop.

18 April 2026
Unprompted review
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Reply from Deichmann

I'd like to start by apologising, the last thing we want to do is disappoint our customers and on this occasion we've obviously let you down. So please accept sincere my apologies for the inconvenience caused.

Please don't hesitate to contact us at service@deichmann.co.uk should you have any further questions or queries.
Your Deichmann Team

Rated 1 out of 5 stars

Spend your money elsewhere.

If I could give lower I would.
First time shopping in your store/company and it will probably will be my last time.
I needed to buy new smart shoes.

Well if you want an in store experience but the lack of customer forcused as you might find shopping online then this is the place for you.
Hardly any stock available.
Cleanliness furniture seating stained with who knows what. Rubbish on the floor and food cartons left, staff not cleaning as they go around the store.
I was struggling with my disability, putting on footwear and instead of offering help the male red haired staff member ignored me as he walked past twice.
Didn't offer any support or customer forcused experience.
Their only care seemed to be chatting and changing prices which took all 3 staff members.
Price changes are important to be completed quickly, but companies should at least leave two members of staff to be able to help the customers who have come to a physical store and not shopped online.
FYI I'm an Ex retail manager for JD Stores group.
Which I think I'll do if I ever decide to shop with this company in the future as their store are not worth driving to Eastbourne.

17 April 2026
Unprompted review
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Reply from Deichmann

Thank you for your recent Trust Pilot review.
We really do appreciate your honest feedback, so thank you for taking the time to do this for us.

Please don't hesitate to contact us at service@deichmann.co.uk should you have any further questions or queries.

Your Deichmann Team

Rated 1 out of 5 stars

SHOCKING

SHOCKING. I bought 2 pairs of trainers, 1 pair sketchers. Both trainers soles disintegrated in 6 weeks. DO NOT BUY.

17 April 2026
Unprompted review
Deichmann logo

Reply from Deichmann

Thank you for your review and I’m sorry to hear about your experience.

At Deichmann, we take pride in offering high-quality products to our customers, and I'm sorry your recent purchase did not meet those expectations.

We are pleased to offer returns up to 366 days from the date of purchase if you're not satisfied with the item. A proof of purchase, such as a receipt or bank statement, is required for your return to store. If no proof of purchase is available, we will offer an exchange or a gift card for the current selling price, as long as the item was sold by Deichmann within the last year.

Alternatively, if they were purchased online, please return as per your order paperwork, please note exchanges can only be processed in store and not via our warehouse.

Further apologies.

Your Deichmann Team.

Rated 1 out of 5 stars

UNPROFESSIONAL STAFF

Very disappointing experience. I visited with my children, and my son was holding a bike—not riding it. My daughter briefly tried to sit on it while I was right next to her.
A staff member (tall Asian girl) with brown hair loudly shouted “No riding in here” across the store and pointed at us, which was embarrassing and unnecessary. I understand rules, but this could have been said politely.
I felt uncomfortable and left without buying anything. Staff need better customer service training.

11 April 2026
Unprompted review
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Reply from Deichmann

Thank you for taking the time to share your experience, and I’m really sorry to hear how this situation was handled during your visit.

I completely understand how uncomfortable and embarrassing this must have felt, especially when you were with your children and clearly present at the time. While we do have store policies in place, these should always be communicated in a polite and respectful manner.

Your Deichmann Team

Rated 1 out of 5 stars

Absolutely poor customer service paid…

Absolutely poor customer service paid for next day delivery and am still waiting for My Skechers slip on trainers I do not recommend You order from this abysmal company Never again
Order number is 600345232
Update Deichmann have offered to refund the delivery charge plus there's no paperwork in the box to return the item??

8 April 2026
Unprompted review
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Reply from Deichmann

I’m sorry to hear that your order was not delivered on Friday as expected. However, I can see that it was successfully delivered on 11/04/2026.

As the delivery exceeded the expected timeframe, I have arranged a refund of your delivery charge. Please allow 3–5 working days for this to appear in your account.

We always aim to deliver Express Delivery orders the next day; however, on rare occasions, delays can occur.

Your Deichmann Team

Rated 1 out of 5 stars

Dodgy promo codes. Price manipulation. A company that doesn’t really care!

Deichmann had an offer on Skechers for "buy one and get one at half price". However, the promo code, despite having been applied to my order basket got pulled off right in the middle of the ordering process, before the end of my order!

This was on bank holiday Monday and the day had NOT yet ended. Luckily, I took screenshots as evidence knowing that “sharp practice” by companies is now quite rampant in the UK.

Also, the second promo code EASTER20 that was already applied on my order basket got removed from one of the items despite having been previously applied to all items.

I called the customer service number they provided but the call went unanswered for 50 minutes before it abruptly got disconnected.

Also, none of their stores ever takes calls! Not the sign of a serious business, or one that actually cares about its reputation or its customers.

This was my first experience shopping with Deichmann and hopefully will be the last. Reading some of the 1-star & 2-star reviews, plus the bland, unapologetic “copy and paste” replies shows this is NOT a good company to spend your money with.

How I wish I’d read the one-star reviews on Trust pilot about this company. I’d probably have saved myself the awful experience I suffered. I despise dishonesty and a lack of integrity!

6 April 2026
Unprompted review
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Reply from Deichmann

I am so sorry to hear about your recent experience, please confirm your email ticket number so this can be looked into further. Your Deichmann Team

Rated 1 out of 5 stars

A headache

Ordered shoes for click and collect, order was completed on the site but I never got a confirmation email and in the 'my orders' section on their website nothing shows up. Messaged customer service who said they'd look in to it, days later still no response. Can't cancel the order on the website as I don't have an order number, can't cancel the payment as it's stuck in processing. Can't talk to customer service on the phone as they don't answer, feels like a scam tbh!

1 April 2026
Unprompted review
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Reply from Deichmann

Regrettably, we have experienced a technical issue and all affected customers have been contacted.

We apologise for any inconvenience caused. You will receive a further update within the next 24 hours. Your Deichmann Team

Rated 1 out of 5 stars

Very poor quality!

I ordered this school shoes and they are already damaged in different places, and has not been even a week. The stitches on the velcro are coming off, they lost colour in different parts in both shoes.

Very very poor quality!!

9 March 2026
Unprompted review
Deichmann logo

Reply from Deichmann

At Deichmann, we take pride in offering high-quality products to our customers, and I'm sorry your recent purchase did not meet those expectations.

We are pleased to offer returns up to 366 days from the date of purchase if you're not satisfied with the item. A proof of purchase, such as a receipt or bank statement, is required for your return to store. If no proof of purchase is available, we will offer an exchange or a gift card for the current selling price, as long as the item was sold by Deichmann within the last year.

Alternatively, if they were purchased online, please return as per your order paperwork, please note exchanges can only be processed in store and not via our warehouse, if you no longer have your order paperwork please contact us at service@deichmann.co.uk and we will supply a copy for you.

Further apologies, Your Deichmann Team

Additional, I can see a colleague has already responded to your email sent yesterday evening.

Rated 5 out of 5 stars

Great shop in Torquay and staff can't…

Great shop in Torquay and staff can't do enough for you.Returns are very easy and will help you in any way they can.I would recommend this shop.The manageress is very friendly and helpful 😀 👍

13 March 2026
Unprompted review
Deichmann logo

Reply from Deichmann

That's great to hear! Thanks for your review 😊

We’re delighted that you are happy with your Deichmann experience. Thanks so much for taking the time to share your feedback.

Your Deichmann Team

Rated 2 out of 5 stars

Apethetic store manager

Helpful store assistant got me a pair of trainers in the size I wanted and took them to the till. After declining the additional treatment which would supposedly make them more durable and dirt-proof (if so - why aren’t they all treated in the factory?), she explained that if I down loaded the app and signed up for ‘plus’ I would get an additional £10 off. I downloaded the app and it simply would not work. She call the supervisor over and explained the problem to her. She simply was not interested in helping me or her colleague. No offer of solutions or what to do next. Just a vinegar-faced scowl. She simply walked off and was more interested in depositing an empty coffee cup in a bin outside the store. She never came back. As a consequence I left without making a purchase.

7 March 2026
Unprompted review
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Reply from Deichmann

This certainly isn’t the level of service we expect our customers to receive. Please confirm the store and I will be sharing your feedback with the relevant store management team so the situation can be reviewed and addressed with the colleagues involved.

Thank you again for bringing this to our attention, and I’m sorry that this experience meant you left the store without making your purchase. If there’s anything further we can help you with, please don’t hesitate to to email us at service@deichmann.co.uk.

Your Deichmann Team

Rated 5 out of 5 stars

A really good experience

The whole process online was quick easy, got what I wanted and delivered with a smile! Very satisfied

25 February 2026
Unprompted review
Deichmann logo

Reply from Deichmann

Thank you for your 5* review.

I am so glad to hear that you were happy with the service you have received. We hope you enjoy your new purchase.

Your Deichmann Team

Rated 3 out of 5 stars

Unobtainable size

Went to my local Deichmans today to look for a pair of trainers I have loved for ages size 8 seems unobtainable in their shops very polite staff but advised they dont get many size 8 yet counted at least 6 pairs of trainers size 9 and 10 even one a size 11 how many women have feet that size Please think again about your sizes

14 February 2026
Unprompted review
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Reply from Deichmann

Thank you for taking the time to share your experience, and I’m really sorry to hear how frustrating this was for you.

I completely understand how disappointing it is to finally find a pair of trainers you love, only to find that your size isn’t available — especially when other sizes are in stock. While our stores aim to carry a broad size range, availability can vary by location and delivery, and some sizes do sell through more quickly than others.

Your feedback about size availability is really valuable, and I’ll be sure to pass this on to our buying and planning teams so they can take this into account for future stock decisions.

Your Deichmann Team

Rated 5 out of 5 stars

Love the long return period,much…

Love the long return period,much apprecited,my trainers were packed but couldn't fit me unfortunately due to swolen feet,so returned easily and free of cost returns,collection from home,much much appreciated

26 January 2026
Unprompted review
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Reply from Deichmann

Thank you so much for your lovely feedback. I’m really glad the extended return period helped and that the home collection made things easier for you!

Kindest regards,

Your Deichmann Team

Rated 5 out of 5 stars

No problems at Rochdale store

No problems at Rochdale store, friendly staff, great trainers at a very good price

23 January 2026
Unprompted review
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Reply from Deichmann

Thank you so much for leaving us a 5 star review and thank you for shopping with us and we hope to see you again soon.

Your Deichmann Team

Rated 1 out of 5 stars

Ordered shoes

Ordered shoes - they never arrived contacted customer services and got a standard reply waited another two days so I contacted them again to be told they were looking in to it but unable to update me - asked for my money back and was told it would take up to 5 days - staff unhelpful and don’t seem to be worried about customer care - bad experience and will not be shopping at Diechmann ever again

17 January 2026
Unprompted review
Deichmann logo

Reply from Deichmann

Thank you for taking the time to share your experience — we appreciate your feedback.

We understand how disappointing it is to be waiting for an update. Once a delivery issue is reported, we are required to investigate this with the courier, which can unfortunately mean we’re unable to provide immediate updates until their checks are completed.

When a refund is requested, it can take up to 5 working days to be processed, depending on the payment method used. I appreciate that this delay can add to the frustration, and I’m sorry if our communication did not meet your expectations.

Your Deichmann Team

Rated 1 out of 5 stars

(Hull store) Disgusting state of ceiling

Hull store Disgusting state of ceiling. I popped in store to have a browse I ft something on my head when I looked up it must have been water there is leaks in full shop and loads of patches on ceiling with holes in some. As I walked out in disgust I noticed buckets everywhere I will not be visiting there again

19 January 2026
Unprompted review
Deichmann logo

Reply from Deichmann

Good morning,

The relevant team has been made aware of the issue, and we’re working to resolve the leaks and repair the affected areas as quickly as possible. We appreciate you bringing this to our attention, and we hope you’ll consider giving us another chance once the store is back to the standard you should expect.

Kindest regards,

Your Deichmann Team.

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Thank you for taking the time to contact us regarding your recent visit to one of our store, can you please confirm which store this was so we can raise this with the relevant management.

Your Deichmann Team

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