Lulu Reviews 

6,488
•
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Evaluating 841 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the book prints, noting that paper, binding, and true inks are top tier. Many people find the platform easy to use, showing a smooth process for uploading manuscripts and designing covers quickly. However, some customers also noted occasional difficulties with book templates and cover sizing constraints. Reviewers mentioned that setting up custom covers can sometimes be tricky or require better alignment tools to avoid formatting errors around the edges. A few users expressed a desire for more pre-formatted options and clearer guidance when preparing book layouts.

What people talk about most

Product

Consumers find product satisfaction, praising top-tier print and binding quality along with secure packaging... See more

Quality

Reviewers highlight positive aspects of quality, noting that the paper, print, and binding are of publisher... See more

User experience

Customers consistently note positive experiences with user experience, highlighting seamless book publishing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Had Lulu print some stories I wrote for my children. Paper, pribt and binding quality is book-shop / publisher level. Rates are good and shipping fast and efficient. The marketing mails are a bit ted... See more

Company replied

Rated 5 out of 5 stars

The quality of the prints is always top tier, and I've been using Lulu since 2018. They get your books shipped out in an orderly fashion as well. I'd highly recommend them, and although I'm only able... See more

Company replied

Rated 5 out of 5 stars

Easy to prepare and get the book. Suggestions: 1. More pre-formated covers to choose from, 2. Easier to get from private to public (I couldn't find how to do it, 3. When revising a project, show prev... See more

Company replied

Rated 5 out of 5 stars

I've been publishing and printing my books with Lulu since 2019. The book upload process is smooth and easy, and customer support has always been very helpful and on the ball. My newest batch of books... See more

Company replied


Company details

  1. Book Publisher
  2. also in
  3. Digital Printing Service
  4. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.4

All reviews

(6,488)

903 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

Thanks for global distribution access

Thanks for global distribution access! To help clients enjoy the service more please consider to add check lists for cover and manuscript preparation. And also please cut the distribution terms if possible - I think 12 weeks is too much

18 September 2026
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Reply from Lulu

Hello

Thanks for taking the time to leave a review! We are really glad the global distribution access has been useful for you. I agree that having simple checklists for cover and manuscript preparation could make the process much easier, especially when you are getting started. I will pass that feedback along to the team.

And I completely understand your point about the 12-week distribution timeline. We know that can feel like a long time when you are waiting to see your book become available. Thanks again for the thoughtful suggestions!

Michael
Lulu

Rated 5 out of 5 stars

Very easy to use .Always expert help on…

Very easy to use .Always expert help on hand if you get stuck or have a question.

18 September 2026
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Reply from Lulu

Thank you so much for the 5-star review! We take great pride in keeping our self-publishing platform easy to navigate, and our support team is always here to help whenever you run into a question. Thank you for choosing Lulu have a great day!

Bryanna
Lulu

Rated 5 out of 5 stars

It was very user friendly and the price…

It was very user friendly and the price was really reasonable delivery was really fast

1 September 2026
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Reply from Lulu

Hello Debbie

Thank you for taking the time to share your experience! We are glad to hear that you found Lulu easy to use, the pricing reasonable, and that your order arrived quickly. We really appreciate your feedback and hope we can work with you again in the future!

Michael
Lulu

Rated 5 out of 5 stars

Fast

Fast, effective, and easy to follow and use. Production time has improved over the years. Quality has always been good.

11 September 2026
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Reply from Lulu

Hello Frank

Thank you for the great feedback! We are glad to hear that you have found the process fast, effective, and easy to follow. We also really appreciate you being a longtime Lulu customer and recognizing the improvements in production times over the years. It is wonderful to hear that the quality has remained consistent for you. Thank you for choosing Lulu!

Michael
Lulu

Rated 5 out of 5 stars

Oldtimers and Reluctant Service books

It was easy to upload my files and order books. The final product looks great. It came in the mail as expected.

15 September 2026
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Reply from Lulu

Hey there! We're so happy to hear that uploading your files and ordering books was easy! We're glad the final product looks great and arrived as expected. Thank you for your positive feedback!

Bryanna
Lulu Support

Rated 5 out of 5 stars

My review

My review: It was really good. I was able to get my books and publish them

12 September 2026
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Reply from Lulu

Hi!

Thank you for your wonderful review! We are so happy to hear that you had a positive experience and were able to successfully publish your books. We appreciate your feedback!

Bryanna
Lulu Support

Rated 5 out of 5 stars

Excellent Quality

Excellent Quality . Professionally done. I am a very satisified return customer.

12 September 2026
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Reply from Lulu

Hi there!

Thank you so much for your glowing review! We are thrilled to hear that you are happy with the quality of your books. Having you as a returning customer truly means the world to us, and we look forward to working with you on your next project!

Bryanna
Lulu Support

Rated 5 out of 5 stars

Easy to publish platform !

Lulu is an easy-to-use platform for publishing books. The publishing process is simple and straightforward, and their support team is very helpful whenever assistance is needed. I had a great experience publishing my book with Lulu, and the entire process was smooth and hassle-free. Highly recommended!

19 July 2026
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Reply from Lulu

Hi!

Thank you for sharing your experience! We are delighted to hear that you found our platform easy to navigate and that our support team made the process smooth and hassle-free for you.

Congratulations on publishing your book, and thank you for recommending Lulu!

Bryanna
Lulu

Rated 4 out of 5 stars

I feel that communication was poor when…

I feel that communication was poor when I had several questions!

14 September 2026
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Reply from Lulu

Hello,

Thank you for your review. We are very sorry to hear that you felt our communication was poor when you had questions!

While I was unable to locate any previous outreach under your details, we certainly want to make sure all of your questions, confusion, or concerns are fully addressed. Please feel free to reach out to our team directly by submitting a ticket here: https://help.lulu.com/en/support/tickets/new

We would love the opportunity to help you out and get everything cleared up!

Bryanna
Lulu

Rated 4 out of 5 stars

Fixing errors quickly needs better…

Fixing errors quickly needs better response and ease of delivery. For example, now I have 3 different names my books are registered under that I am sure I type the same name for each time. It causes all the distribution channels to confuse my work. This is all under the same account.

13 September 2026
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Reply from Lulu

Hello,

Thank you for sharing your feedback with us. We understand how frustrating it can be when author name discrepancies impact your distribution channels!

While name changes across global retail networks can take time to update depending on each retailer's processing standards, we would be happy to take a look at your account and help clean up any project details.

We were unable to locate your previous support requests under this review, but you can reach out to our team directly by submitting a ticket here: https://help.lulu.com/en/support/tickets/new

Please include your account details and the specific titles you need adjusted so we can assist you in getting your author names aligned across your projects!

Bryanna
Lulu Support

Rated 4 out of 5 stars

Great experience!

I am very please with the overall experience. I have recommended the service to fellow authors.

7 September 2026
Lulu logo

Reply from Lulu

Hello Pastor Michael

Thank you so much for the kind words! We are really glad to hear you had a great experience, and it means a lot that you have recommended Lulu to other authors. We truly appreciate your support and hope we can continue being part of your publishing journey!

Best regards
Michael
Lulu

Rated 5 out of 5 stars

The delivery came very well

The delivery came very well. The quality of the print is good and I was happy it came from Europe. I tried IngramSpark before and since it came from the UK, I was charged with an extra tariff. I won't use them again. The book came fully proyected.

12 September 2026
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Reply from Lulu

Hello Frank

Thank you for sharing your experience! We are really glad to hear that your book arrived safely, that you were happy with the print quality, and that the delivery worked well for you. It is always great to hear when everything arrives as expected. We appreciate you choosing Lulu and hope you enjoy your book!

Michael
Lulu

Rated 5 out of 5 stars

Lulu.com has the best tool I've…

Lulu.com has the best tool I've experienced till now for book publishing and cover design. It's easy to use with good templates for cover design. Thanks Lulu.com

8 September 2026
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Reply from Lulu

Hello Paul

Thank you for sharing this with us! We are especially glad to hear that you have found the publishing and cover design tools useful. It is wonderful to know that the templates have made creating your cover easier. We appreciate you choosing Lulu and hope you have a great experience with your book!

Michael
Lulu

Rated 1 out of 5 stars

The pages of my book are stuck…

The pages of my book are stuck together. It’s ruined

7 September 2026
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Reply from Lulu

Hello!

We are so sorry to hear about this experience with your book!

Looking into our records, I see that you have an open ticket with our print team, who was able to review this issue with you. If you would like to follow up with us directly or have any further questions, please reply within that support thread so our team can continue assisting you. We're happy to help!

Thank you for bringing this to our attention, and I am hopeful that your reorder will reach you soon and in stellar condition.

Bryanna T
Lulu Support

Rated 5 out of 5 stars

Peaceful publishing

This is a great platform if you want to self publish peacefully and in your own way. A manageable site that you can learn to use. User friendly. The books are of good quality.

11 September 2026
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Reply from Lulu

Goodday Alice

Thank you for sharing your experience! It is great to hear that Lulu has given you the flexibility to publish your work in your own way while still being easy to learn and navigate. We are also glad you are pleased with the quality of your books. We appreciate you taking the time to share your experience with us!

Michael
Lulu

Rated 5 out of 5 stars

Everything is just really easy to do


Everything is just really easy to do

11 September 2026
Lulu logo

Reply from Lulu

Hello Patti

Thank you for your kind words! I hope you enjoy your book, and you are always welcome to continue publishing with Lulu. We appreciate you choosing us to be part of your publishing journey!

Michael
Lulu

Rated 5 out of 5 stars

Lulu makes it easy to publish books and…

Lulu makes it easy to publish books and they don't take high percentages of your profit like Amazon.

10 September 2026
Lulu logo

Reply from Lulu

Hello Scott

Thank you for taking the time to share your feedback! We are glad to hear that you have found Lulu easy to use for publishing your books and that our approach to royalties works well for you. We appreciate your support and wish you continued success with your publishing!

Michael
Lulu

Rated 5 out of 5 stars

Helping young authors achieve goals

It helps young authors like me achieve their goals of being an author. Even just the first time you buy the book whether you publish or not, lulu helps make your dreams come true! The first time I had saw my book, I cried… so I hope that lulu helps you begin your journey, like it did with me.

6 September 2026
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Reply from Lulu

Hello Jason

This is such a wonderful review to read! Thank you for sharing your experience with us. Knowing that seeing your book for the first time brought you to tears is really special, and we are so glad Lulu could be part of that moment. Keep writing, keep creating, and we wish you all the best on your journey as an author!

Michael
Lulu

Rated 5 out of 5 stars

Lulu.com is amazing

Lulu.com is amazing. They help me publish me two books and their website is very easy to use if you are a guy or gal wanting to self publish a book go to lulu.com.

5 September 2026
Lulu logo

Reply from Lulu

Hello Lawson

Thank you for the kind words! We are really glad to hear that you had a good experience publishing both of your books with Lulu and that you found the website easy to use. It is always great to hear from authors who have enjoyed bringing their books to life with us.

Thank you again for choosing Lulu, and we wish you all the best with your books!

Best Regards
Michael
Lulu

Rated 5 out of 5 stars

The site was fairly easy to use even…

The site was fairly easy to use even with my limited computer skills. The final product was excellent and the turnaround quick.

9 September 2026
Lulu logo

Reply from Lulu

Hello Fred,

Thank you for taking the time to share your experience! We are so glad to hear that you found our site easy to use and that you were pleased with the quality of your final product. It is also wonderful to hear that your order arrived quickly.

Thank you for choosing Lulu, and we hope to work with you again in the future!

Best regards,
Michael
Lulu

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