Bol Reviews 

48,487
TrustScore 2.5 out of 5

2.5

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Rated 2 out of 5 stars

I ordered a product. The product was marked as “delivered” but I didn’t receive it. I was able to reach the “partner” who sold the product but the communication stopped and didn’t hear anything back.... See more

Company replied

Rated 2 out of 5 stars

I was dissatisfied with the site's services regarding product returns.I received a refund only three weeks after sending the item back.I wrote to the company asking when I would get my money back, but... See more

Company replied

Rated 1 out of 5 stars

Same sharp practices as Amazon with their new 'Select' membership - if you don't notice you've signed up, you're charged for a year. I view this as dishonest, as it is easy to click while ordering. Pr... See more

Company replied

Rated 5 out of 5 stars

Maybe a little more expensive than Amazon, but the delivery is fast, can be delivered the same day. But most important, when you return a package they come to pick it up at home for you. That is the b... See more

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Company details

  1. Software Company

Written by the company

Bol.com opende op 30 maart 1999 zijn winkeldeuren. Ruim achttien jaar later heeft de winkel meer dan 8 miljoen actieve klanten in Nederland en België en een assortiment van ruim 15 miljoen artikelen. Bol.com behoort tot een van de populairste winkels van Nederland en België. Bij bol.com vinden klanten het grootste assortiment in meer dan 20 winkelcategorieeën met boeken & ebooks in het Nederlands en andere talen, muziek, films, games, elektronica, speelgoed, babyartikelen, tuin- en klusartikelen en alles voor wonen, dieren, sport, vrije tijd en persoonlijke verzorging. Op het hoofdkantoor van bol.com in Utrecht werken ruim 1.400 experts. Via fulfilment partner Ingram Micro werken er dagelijks honderden mensen in het bol.com ‘pakjeshuis’ in Waalwijk, (ook wel fulfilment center genoemd).


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2.5

Poor

TrustScore 2.5 out of 5

48K reviews

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2.5

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(48,487)

4,477 reviews in the last 12 months

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Rated 1 out of 5 stars

update to Brutal Customer Service

I’m extremely disappointed with my experience with Bol.com customer service.

In November 2025, I purchased a Philips 5000 Series Dual Basket Airfryer. Within just 2 months, the product became defective. It has since been sent for repair twice, both times returning with the exact same issue.

After these two failed repair attempts, I requested a replacement or refund, which is a reasonable expectation under Dutch consumer law. Instead, Bol.com repeatedly insisted that I must send the product for a third repair.

Despite clearly explaining the situation and referencing my rights, I received the following final response:

"There is and will not be another solution then sent it back for a repair."

At this point, it’s clear that Bol.com is prioritizing internal procedures over customer rights and common sense. Being forced into an endless repair loop for a 2-month-old defective product is unacceptable.

I have now escalated this matter through official channels.

Very disappointing experience — I expected much better from such a well-known retailer.

Update. This review finally got their attention and the matter is now resolved. Although this issue is resolved, BOL.com lost a former loyal customer. I will never deal with them again.

29 March 2026
Unprompted review
Bol logo

Reply from Bol

Dear Glenn,

Thank you for your review.
It is a shame that you spent so long on repairs for the Airfryer. It appears that customer service has now registered this for the return on your behalf, and you will receive a refund upon receipt of the return.
Hopefully, you will not experience these kinds of problems again.

Kind regards,
Bol.

Rated 1 out of 5 stars

I feel scammed and deceived.

I decided to buy a lap desk on bol.com, paying significantly more than on other platforms, because you’re supposed to be paying for fast delivery and reliability.

I’ve now been waiting for five days, and to my surprise, the courier has confirmed they haven’t even received the package. In other words, the seller hasn’t even shipped it yet.

This clearly exposes the current problem with bol.com: it’s full of sellers operating as dropshippers. Products sourced from platforms like AliExpress or Temu, resold at double the price, with promises of fast delivery that simply aren’t met.

So what’s the value of bol.com? None, if you end up paying more to receive the same product, with the same or even worse delivery times. At that point, I might as well order directly from AliExpress or Temu and save the money.

I’ve used bol.com many times because of the trust it used to provide, but after this experience, I will not continue supporting these kinds of practices.

Very disappointing. With this kind of service, they’ve lost a customer.

20 March 2026
Unprompted review
Bol logo

Reply from Bol

Dear customer,

Thank you for your review. We recently sent you a request to retrieve your details. Unfortunately, we have not received a response from you. If we can still help you, please email your complaint + order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / +32 (0) 27 885 999 (BE). My colleagues will be happy to assist you further.

Kind regards,
Bol.

Rated 5 out of 5 stars

Excellent customer support

I have never felt the need to write a review before but bol.com deserves all my 5/5 stars. I bought a laptop from them less than a year ago and the official charger broke (not bol.com fault but manufacturer's). I called their customer support at 3 P.M. to see what my options for replacing it are, and at 8 P.M. the same day, they called me back to confirm that I agree to them sending me a voucher on the cost of a replacement charger. Excellent customer support and I really appreciate my problem being resolved in less than a day!! If Bol.com is reading this, thank you Jasper from the NL Customer service!👏

19 March 2026
Unprompted review
Bol logo

Reply from Bol

Thank you for your review, Aiantas!

Rated 1 out of 5 stars

I payed for nothing

I ordered two packages of cat pills. They delivered one package, and the company is doing nothing! I filed complaints twice, and nothing happened. Apparently, they simply didn't include the second package in my order, but they refuse to admit it. It's a shame, the pills are expensive, and I've been using this company for many years. Never again.

9 March 2026
Unprompted review
Bol logo

Reply from Bol

Hi Ksenia,

Thank you for your review.
It is a shame that it has not been delivered. It appears you have already been in contact with our partner, but they asked you for patience. However, it has been taking quite a while now, so I have just immediately arranged a refund for you.
Should you ever have trouble resolving an issue with a partner, you can always contact our own customer service so that we can look into it with you.

Kind regards,
Bol

Rated 1 out of 5 stars

Philips Humidifier 5000 works, but no filters available anywhere

I bought a Philips Humidifier 5000 (HU5710/00) from bol.com in December 2025. After only a few months, the required replacement filter (FY5030/00) is unavailable everywhere in Europe, including from Philips, with a current waiting time of about 12 weeks.

Because the humidifier cannot be used without the filter, the product is currently unusable. Bol.com only offers to send the device for repair, even though the device itself is not broken and the real issue is the lack of available replacement filters.

I expected a replacement or refund for a product that cannot be used after such a short time. I have been in contact with bol.com for the past two weeks, but no reasonable solution has been provided.

This is very disappointing for a product that is only a few months old, and not what I expected from either Philips or bol.com.

2 March 2026
Unprompted review
Bol logo

Reply from Bol

Hi Catarina,

Thank you for your review. We will check with the product specialist. As soon as more information is available, you will be contacted.

Kind regards,
Bol

Rated 1 out of 5 stars

Follow up review of Tents&camps

Follow up review of Tents&camps.
Desk purchased on 4 Jan, order was not shipped after 2 weeks so I cancelled.. Tents&camps only shipped AFTER my cancellation. Package refused and returned mid-Feb, Following many emails Tents&camps 370€ refund received 5-6 weeks late on 24 March.
Same item purchased l150€ cheaper elsewhere.

12 March 2026
Unprompted review
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Reply from Bol

Beste Eva,

Dank voor je review. We hebben via een verzoek gegevens opgevraagd zodat we je account erbij kunnen pakken. Helaas hebben we geen reactie van je ontvangen. Mochten we je alsnog kunnen helpen, dan wil ik je vragen om je klacht + bestelnummer of klantnummer te mailen naar klantenservice@bol.com. Ook kan je ons telefonisch bereiken op NL: 030-3104999 / BE: 027- 885999. Onze klantenservice helpt je dan graag verder.

Met vriendelijke groet,
Bol.

Rated 2 out of 5 stars

I've been a select member for ages

I've been a select member for ages, mostly for the free delivery and being able to pick my delivery times.

But now I wanted to return something and use the home pickup feature. I planned everything, and they gave me a window from 5 PM to 9 PM on Wednesday evening. I stayed home the whole evening, and no one ever showed up for the pickup. I get that it's probably more of a bpost issue than a bol.com one.

The reason for my low review is how customer service reacted. I contacted them and told them what happened. First, they gave me the standard "oh, that's inconvenient and sorry about that." Then they asked if I could just take it to the post office myself. When I asked why I even have a select account then, all they said was "oh yeah, that's your choice, of course." This, even though return pickup is part of the membership! It honestly felt like they were laughing at me.

11 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi Jan,

Thank you for your review. We will contact you as soon as possible.

Kind regards,
Bol

Rated 5 out of 5 stars

Fast delivery

Fast delivery, always helpful when something goes wrong. Customer Service- top notch!

10 March 2026
Unprompted review
Bol logo

Reply from Bol

Thank you very much! 😁

Rated 1 out of 5 stars

Their customer service stinks

Their customer service stinks. If your package is not delivered, or if the tracking says delivered, but you didn't receive anything, then good luck. They will just say you have to wait. It's a shame but I will do my best to order from elsewhere (although I suppose they don't care at all about that either)

24 February 2026
Unprompted review
Bol logo

Reply from Bol

Dear Charlotte,

Thank you for your review.
It's a shame it wasn't delivered. Experience shows that it often does arrive, so we're waiting for that to happen. I'll contact you again on Monday, and if it hasn't arrived by then, we'll resolve the issue.

Sincerely,
Bol.

Rated 2 out of 5 stars

Bol.com dark pattern

I clicked a yellow button with a cart icon, assuming it was the normal “add to cart” / “pay” button while ordering vitamins, Only afterwards did I realise that the small text under the button referred to a “Select” subscription for a full year. There was no clear, prominent warning that I was starting a paid annual membership after a trial, and there were no follow‑up emails informing me that the trial was ending or that money would be charged.
This is a classic example of “forced continuity”: a type of dark pattern where a “free trial” silently turns into a paid subscription if you don’t cancel in time. In my case, the yearly Select subscription was activated and the amount was taken from my account without any clear prior notice. I only saw the charge in my banking app, not in an email or an explicit reminder. Support refused a refund for this mistaken signup, so I'm ditching Bol.com for another customer-friendly service.

7 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi Gretchen,

Thank you for your review. Unfortunately, we can't find an account in our system with the email address you provided. Please email your complaint and your order number or customer number to klantenservice@bol.com. You can also reach us by phone at: NL: 030-3104999 / BE: 027-885999. Our customer service team will be happy to help you.

Kind regards,
Bol

Rated 1 out of 5 stars

The worst customer service I've ever had

The worst customer service I've ever had.

They don’t really help you and charge additional fees for product repairs, such as delivery costs. I strongly recommend avoiding this shop.

Firstly, there is no option to cancel the delivery charge if you choose home pickup — nobody was willing to help me with this. It cost around 42 euros.

Their delivery took 10 days just to get my product to the repair center. I have been waiting for around one month for the repair, and they don’t count these days at all.

It’s not my problem that your delivery couldn’t be faster. I won’t sit without my product for a month or more. I am trying to get my money back.

30 January 2026
Unprompted review
Bol logo

Reply from Bol

Dear Mamosha,

Thank you for your review. When you register an item for repair, you'll receive a return label so you can send it back free of charge. You can also choose to schedule a pickup, but this will incur a fee. This will be explained in the option.

Kind regards,
Bol.

Rated 1 out of 5 stars

Nutrilon recall handled nonchantly and non seriously by customer support

I am highly disappointed with the customer support I received from Teresky on the 6th of February 2026, starting at 18:18 on the bol.com chat app (Screenshots attached). In the evening of the 6th, I saw on a "Moms in the Netherlands" Facebook post that Nutrilon products had been recalled by Danone. This is after the Nestle baby formula recall had happened that had made babies really sick.
This is in the evening, and i mainly formula feed because i do not produce enough breast milk, and had ordered and was feeding my 2 month old baby from the 1.2kg pack (x2) of Nutrilon that i had ordered from bol.com. Stores are closed at this hour, I had thrown away the box the pack came in, and was simply contacting bol.com to 1. forewarn them so that they could notify other parents who had purchased  Nutrilon products from the site, and 2. Find out the batch number i had was the recalled product so that i could stop feeding my baby and making them sick.
I opened the chat on the bol.com app (screenshots attached), told him my issue and sent him the link to the recall notice on the Danone website, His response was "This is a bol item. you dont have to worry about the website of Danone", and if the milk is spoiled (when i clearly pointed out that it was powdered formula). After explaining to him that this was a Danone product bought of bol.com website, his response was "Ah, in this case you have to return the item to get a refund"??? His nonchalant, unconcerned attitude really frustrated and made me irate because he failed to see the severity of the situation and acted without care or urgency. I doubt that he has children, or that bol.com has put into place an action mechanism after the Nestle baby formula debacle. 
I asked to speak to Teresky's manager due to its urgency and was told "That is not possible Shivani. May I know why you want to speak to a manager or supervisor?". I then asked him "Why is it not possible ?" he then responds "Cause the manager is not at work and the supervisor is not in the room right now"
I received a quicker response from the Danone Nutricia team via Whatsapp at 21:58 that evening. Bol.com only sent out a recall email on the 10th of February 2026 ?? 4 days later ??? And it was for the incorrect product ???
Highly disappointing bol.com. I will think twice in the future about purchasing from you, and will be leaving negative reviews on trustpilot etc.

6 February 2026
Unprompted review
Bol logo

Reply from Bol

Dear Shivani,

Thank you for your review.
This is incredibly difficult to experience, especially when it concerns your baby's nutrition. We completely understand how shocked you must have been when you saw the recall notice. At a time like this, all you want is certainty and clarity quickly, so you can feed your baby safely. The fact that you felt you weren't being taken seriously instead only makes it worse. We sincerely apologize for that. The response you received via chat unfortunately did not show the urgency and empathy that are absolutely necessary in such a situation.

To help you out immediately, we've initiated a full refund for the two packages Nutrilon. You don't need to return the product to us. The amount will be automatically refunded via your original payment method.

Once again, we sincerely apologize that you didn't receive the support and clarity you expected during this time of worry and uncertainty. We wish you and your baby much health and peace. If you have any questions or need anything, we are of course here to help.

Sincerely,
Bol.

Rated 1 out of 5 stars

Wrong item received, no return label is recieved

I purchased an iPhone 17 Pro Max, but when the package arrived from Spain, the box contained an iPhone 16 Pro Max instead. I reported the issue immediately on January 27 to both Bol and the seller (Bol partner).

Since then, the seller has been delaying the process and attempting to extend the 30-day return period. However, this is not a standard return — I received the wrong product.

As of today, I still have not received a return label. The case has been escalated, but no one has contacted me with a resolution.

My case number is 218831776.

I am requesting immediate action and a proper resolution.

27 January 2026
Unprompted review
Bol logo

Reply from Bol

Hi Hayk,

Thank you for your review. We've sent you a request to provide more information about your order and/or account. We look forward to hearing from you.

Kind,
Bol

Rated 4 out of 5 stars

Bol subscription

Update: Customer support reached out to me and we managed to resolve the situation. I’m glad to see that the company responds to negative reviews and works to address customer concerns.

I had a yearly Bol subscription while living in the Netherlands. I have since moved abroad and no longer live in the country. My Dutch bank account still exists but has a zero balance.

I received a notification that Bol was attempting to charge the annual subscription fee. I immediately cancelled the subscription and contacted customer support, explaining that I had moved abroad and no longer needed the service. Despite cancelling right away and informing them of my situation, I was told that I still had to pay the full annual fee.

Now I am receiving penalty charges, collection letters, and threats of legal action.

Charging a yearly subscription without a prior reminder and refusing to cancel it at the moment of the first failed payment — especially after being notified that the customer has left the country — is extremely disappointing and unacceptable. I was a loyal customer for many years, which makes this treatment even more upsetting.

Very poor customer service and handling of subscriptions. I cannot recommend Bol based on this experience.

20 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi Natali,

Thank you for your review. We will contact you as soon as possible.

Kind regards,
Bol

Rated 1 out of 5 stars

Had a bad experience with a vendor

Had a bad experience with a vendor, lost 150 to an order. Bol.com doesn't seem to have customer support anymore, just a bot. But what is frustrating is bol.com and the vendor, wont publish the review.

I shouldn't be surprised since it isn't the first time bol.com is in the habit of censoring . Have ordered a lot from them over the years but I guess the company just like most these days are getting worse and worse with no recourse to actually fix anything.

5 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi Consumer,

Thank you for your review. We requested information so we could access your account. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: 027-885999. Our customer service team will be happy to assist you.

Kind regards,
Bol

Rated 1 out of 5 stars

Ordered 7 Days in Advance, Delivery Delayed on the Day It Was Promised

I placed an order seven days in advance and selected today as the delivery date. I arranged my schedule to be at home. However, on the delivery day itself, I received a message saying my order will be delayed by three more days.

So now I am expected to wait a total of 10 days. If ordering a week in advance is not enough to receive items on the selected date, how far in advance should customers order?

What made it worse was the live chat support. The agent (Milruchia) said they have no visibility or control over the delivery process and simply asked me to wait. When I explained I might not be home on the new date, I was told the package would go to a pickup point or be returned. No solution, no flexibility, no ownership.

Delays can happen. But promising a delivery date and changing it on the same day, without proper support, shows poor customer service and lack of reliability.

Update: Today is Monday, 3 days after the original agreed delivery date, and today was the new delivery day bol.com promised after the first delay.

Instead of receiving my package, I received another email saying:

“Your package has been delayed again. We're sorry this is happening twice. You'll receive an email when we have an update.”

So now the delivery has been postponed again, with no clear date and no concrete information. At this point, I have no idea when (or if) I will actually receive my order.

This is no longer just a delay, it is a complete lack of reliability and transparency. Promising a delivery date, missing it, postponing it, and then delaying it again without any clear explanation is unacceptable.

The customer service response remains the same: no control, no visibility, no solution.

Very disappointing and highly frustrating experience.

13 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi Emre,

Thank you for your review. We've sent you a request to provide more information about your order and/or account. We look forward to hearing from you.

Kind regards,
Bol

Rated 1 out of 5 stars

Promised refund — then they sided with the partner

I ordered an airfryer and used it the day it was delivered to reheat a ready meal that was explicitly labeled as suitable for airfryer use.

The instructions clearly stated to pierce the heat-resistant foil and heat at 150°C (45 minutes if frozen). I followed the instructions and used 150°C for 38 minutes.

Unfortunately, the foil got caught in the heating element. I immediately contacted Bol customer service. The first agents told me not to worry, confirmed it was not my fault, and said the issue would be resolved.

The partner later claimed I had put plastic packaging into the airfryer — which is simply not true. I provided clear photos of the tray, the heat-resistant foil, and the heating instructions.

The case was escalated to Bol HQ. A Bol service agent explicitly confirmed multiple times that I had every right to return the airfryer. He even sent me a return label and stated that if the partner refused, Bol would manually process the refund.

However, after I returned the product, the refund was refused. Bol ultimately sided with their partner and informed me basically that the service agent “didn’t know what he was doing,” despite the fact that he had full access to the case and withdrew the escalation because he was convinced the return was justified.

This is extremely disappointing. What concerns me most is that Bol is hiding behind their Partner (well Bol does get subscription fee from them), simply ignores consumer rights and law and that clear promises from customer service were not only not honored but Bol also managed to throw their own employee under the bus.

Based on this experience and reading all the negatieve reviews (no surprise), I will shop elsewhere in the future. I have reported this to ACM and Consumers Association and will contemplate further actions.

Response 12-02-2026 to Bol's reaction:

A Bol service agent confirmed I could return the airfryer and provided a return label. I relied on that confirmation and returned the product in good faith.

It is concerning that guidance from Bol’s own customer service is later disregarded.

The matter has been reported to the relevant consumer authorities and I will contemplate further actions. Bol's poor score on Trustpilot speaks for itself.

11 February 2026
Unprompted review
Bol logo

Reply from Bol

Hi JH,

Thank you for your review. We have processed your complaint through various channels. We stand by our previous response.

Kind regards,
Bol

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