VITL Reviews 1,548

TrustScore 5 out of 5

4.8

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high quality of the products, noting improvements in energy, focus, and overall well-being. Many appreciate the personalized approach to vitamins, with thorough questionnaires and tailored prescriptions that avoid unnecessary fillers. The convenience of daily packets and well-designed packaging also contributes to a positive user experience, making consistency easy. The customer service is frequently highlighted as excellent, with reviewers commending the quick, friendly, and helpful responses to inquiries, subscription changes, and issues. Some people were dissatisfied with the DNA test, finding the results unhelpful and the company's response dismissive. A few other people also felt that the recommended vitamin dosages were too low or that their specific dietary needs weren't fully addressed by the initial questionnaire.

What people talk about most

Product

Reviewers mention positive feedback about product. Customers consistently praise the high quality and... See more

Quality

Consumers find quality to be positive, with many praising the high-quality, personalized vitamins that make a... See more

Customer service

Users describe positive interactions with customer service. Many customers praise the team for being helpful,... See more

User experience

Customers had positive experiences with the user experience. Many reviewers praise the ease of use, with... See more

Subscription

Users describe positive interactions with subscription services. Many customers appreciate the ease and... See more

Service

Clients share positive opinions on service, frequently describing it as amazing, great, and five-star. Many... See more

Based on these reviews

Rated 5 out of 5 stars

I've been using Vitl for a few years now and I'm really impressed. The vitamins feel high quality, the packaging is clean and easy to use, and the daily packets make it simple to stay consistent. I'... See more

Company replied

Rated 5 out of 5 stars

I have been doing the vitl trial and have been very happy. I really like the fact I'm taking the vitamin ingredients rather than additional bulkers and fillers. I have also noticed my Whoop stats ha... See more

Company replied

Rated 5 out of 5 stars

My experience with Vitl has been excellent so far! I've had to pause my vitamin plan for quite some time due to some blood test results and Lika has been fantastic at helping me through the process. S... See more

Company replied

Rated 5 out of 5 stars

I’ve been a customer for over a year now and can honestly say I really notice the difference when I’m taking these vitamins regularly. On the odd occasion I forget, usually when I’m on holiday... See more


Company details

  1. Health Consultant

Information provided by various external sources

Our products are developed by Vitl's team of leading experts using the highest quality, sustainably sourced ingredients to help you stay healthy and feel great. We believe in keeping things simple, so we’ve created a single solution that covers all the essentials. Our supplements come in convenient, tearable daily strips so you can always take them with you on the go. Thoughtfully designed to fit effortlessly and conveniently with your busy day, and accompanied by our helpful app and inspiring online content, we’re on a mission to help you live life better.


Contact info

4.8

Excellent

TrustScore 5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 75% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

I am hesitant about using unfamiliar…

I am hesitant about using unfamiliar subscription services. However, my initial experience using VITL has been exemplary.

I raised a query about the price which was promptly responded to and satisfactorily resolved by Lika of customer services.

While I am yet to enjoy the full panoply of desired health benefits from my personalised vitamins regime - luscious hair, bulging muscles, and enhanced acuity - I am optimistic that this is simply a matter of time.

1 May 2025
Unprompted review
VITL logo

Reply from VITL

Hi Jay,

Thank you so much for the fantastic review! It truly made our day! We completely understand how trying something new can feel hesitant, so we’re really happy your first experience with us has been a positive one.

We’re cheering you on every step of the way, and if there’s anything you need, don’t hesitate to reach out.

Best wishes,
Lika 💛

Rated 5 out of 5 stars

A fabulous company!

Excellent customer service and a great range of products, thoroughly would recommend!

22 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Sarah,

Thanks so much for your kind words! We're delighted to hear you’re happy with our customer service and product range.

Your recommendation means a lot to us—we really appreciate it!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

A God send brand 🙏🏼

A God send brand 🙏🏼
The Tranquility pill works 💯

22 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi there,

Thank you so much for taking the time to leave this review.

As a small company positive reviews like this make such a difference to us!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Great customer service

Really really impressed with their customer service - extremely responsive and helpful!

22 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Mi,

Thank you so much for the 5 star review!

We are so happy to hear you had such a positive experience with our customer support team- we are always here to help!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Trust the Brand

Great products at affordable price that actually work.

20 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi James,

Thank you so much for taking the time to leave this review!

We are so happy to hear that you are finding the products are making a difference to your health! We are so happy to have you as part of the Vitl family!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Definitely recommend

I've been subscribed for about 6 months so far, and have found a significant improvement in my health ever since! I really like that I can complete a quick questionnaire and update my vitamin subscription for the next month, depending on my needs. Really impressed so far. Would definitely recommend.

15 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Mr and Mrs Marsh,

Thank you so much for sharing your experience! We're so happy to hear that you've noticed a real improvement in your health—that's exactly what we're here for!

It's great to know that the flexibility of updating your subscription based on your needs is working well for you.

We're thrilled to have you with us and really appreciate the recommendation!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Vitl provides not only great vitamins…

Vitl provides not only great vitamins delivered to your door that are tailored to your goals, but it is also a fantastic company. They reward loyalty, and their customer service team is beyond helpful! Have referred many friends!

15 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Jessica,

Thank you so much for your amazing review!

We're thrilled to hear that you're enjoying your tailored vitamins and that you've had such a positive experience with our team.

Loyalty means everything to us, and it's wonderful to know you've noticed—and even shared Vitl with your friends!

We're so grateful for your support!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Great customer service

Great customer service, got back to me within hours answering all queries with efficiency. Hard to come by these days.

8 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Carlie,

Thanks so much for taking the time to leave this review! We’re thrilled to hear you had a positive experience.

If anything else comes up or you have more questions down the line, don’t hesitate to reach out. We’re always happy to help however we can!

Best wishes,
Lika 🌟

Rated 5 out of 5 stars

Based purely on my initial engagement…

Based purely on my initial engagement with them, they have been very responsive, helpful and efficient. I’ve purchased a one off DNA kit and needed to change my delivery address. I wrote to them and Lika responded very quickly, resolving my request. Thank you

7 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Clayton,

Thank you so much for your lovely feedback! We’re really glad we were able to help and get that sorted for you quickly. It’s always our goal to make things as easy and seamless as possible, so we truly appreciate you taking the time to share your experience.

If there’s anything else we can assist you with, please don’t hesitate to reach out. We're always happy to help!

Best wishes,
Lika 🌟

Rated 5 out of 5 stars

Anouk in customer service was amazing!I recently subscribed got my first pack…

I recently subscribed got my first pack and then asked if I could add something to support with bone health. Anouk in customer service was so incredibly helpful. Checked with their nutritionist and came back a suggested new combination. Even offering to swap the bundle I had already ordered. I didn't think that was necessary but was so impressed by such great service and will swap to the new combination in my next pack. Thank you Anouk you were awesome 👍

24 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Teresa,

Thank you so much for your kind words! We're so glad to hear that Anouk was able to support you so thoughtfully. She truly is amazing, and I’ll be sure to pass this lovely feedback along to her.

It means a lot to us that you felt heard and supported, especially when it comes to something as personal as your health journey. 💛

We’re thrilled to have you with us, and we’re always here if you need anything else.

Best wishes,
Lika 🌟

Rated 5 out of 5 stars

Great service and advice

Great service and advice. Following the completion of the questionnaire, my tailored vitamins were recommended and then dispatched. Quick, friendly and helpful advice was provided Lika. Really impressed so far. Would definitely recommend.

2 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Simon,

Thank you so much for taking the time to leave this review!

We are so happy to hear that your enjoyed taking the questionnaire and that Lika was able to help you. She is such an asset to our CS team and I will be sure to pass on your kind words.

Do not hesitate to reach out in future if there is anything else we can help you with.

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Brilliant service professional through…

Brilliant service professional through and through thankyou x

1 April 2025
Unprompted review
VITL logo

Reply from VITL

Hi Andrea,

Thank you so much for leaving this 5 star review!

As a small business Trustpilot reviews make all the difference and we are so happy to have you as part of the Vitl family!

Best wishes,
Anouk 💛

Rated 4 out of 5 stars

The subscription certainly takes a lot…

The subscription certainly takes a lot of the hassle out of making sure I’m getting the supplements I need.

30 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Paul,

Thank you for your review! We're so glad to hear that our subscription service is making it easier for you to stay on top of your supplement routine. Convenience and consistency are what we strive for!

If you ever have any questions or need adjustments, feel free to reach out. We're always happy to help!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Great communication

Great communication

25 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Jenni,

Thank you so much for taking the time to leave this 5 star review! As a small company it makes all the difference and we hope you continue to be part of the Vitl family for years to come!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Would recommend

Felt better in the first week of taking the vitamins. It has really helped with my energy. This is the first timentaking vitamins hasn't made me feel sick or nauseous, neither has it affected my sleep.
It's week 2 now. I plan to keep it up for the next 3 months 💪

26 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi there,

Thank you for sharing your experience! We're so happy to hear that you're feeling better and that the vitamins are giving you an energy boost without any unwanted side effects.

If you ever have any questions or need support along the way, we’re always here for you.

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Vitamin love!

Very easy to complete the questionnaire online and love that the vitamins are tailored to your personal needs. I've felt great over the last 2 weeks of taking them and my energy levels have hugely improved.

20 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Amy,

Thank you so much for your wonderful review!

We're delighted to hear that you found the online questionnaire easy to complete and that your personalised vitamins are making a real difference in your energy levels.

Your health and well-being are our top priorities, and it's fantastic to know you're feeling great! If you ever have any questions or need any support, we're always here to help.

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Lika was very helpful on sorting an…

Lika was very helpful on sorting an issue (empty vitamins from Ocado!).
Great vitamins and would recommend Vitl - clean vitamins with no nasty ingredients

11 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Sarah,

Thank you so much for taking the time to leave this 5 star review!

We are so glad to hear Lika was able to help you, I will be sure to pass on the kind words!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

Lika was extremely helpful

Lika was extremely helpful. Great customer service

6 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Gemma.

thank you so much for your 5 star review!

We are so glad to hear you had such a positive experience with VITL and that Lika was able to help you!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

I've genuinely use Vitl for a while…

I've genuinely use Vitl for a while now, and I have to say that I love using them, their system works very well, it allows me to take vitamins and really know what is going on, which is so much better than blindly popping vitamins, I get to know what is affecting what and can change my intake accordingly, it has truly helped. I have often recommended it others too. Oh, and it is simple to use and their staff are responsive.

5 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Joseph,

Thank you for your amazing feedback!

We're so glad to hear that VITL has helped you take a more informed and tailored approach to your health. It’s great that you find our system simple to use and that our team has been responsive whenever you needed them.

We truly appreciate your recommendations—it means the world to us!

Best wishes,
Anouk 💛

Rated 5 out of 5 stars

I highly recommend Vitl for their excellent quality supplements and services!

It wasn't until I stopped using Vitl products last year, as part of a supplements and meds reset - that I realised how good they actually are! I struggle to absorb certain vitamins and was delighted to realise that Vitl products are finally something that work for me, without any side effects! The subscription service makes it so easy - I never run out of what I need. And any time I have reached out to customer service - I have had a response and query solved within the hour. I highly recommend Vitl for their excellent quality supplements and services! Thanks Vitl.

1 March 2025
Unprompted review
VITL logo

Reply from VITL

Hi Dee,

What an amazing testament to the difference VITL can make!

We're so happy to hear that our supplements work so well for you and that our subscription service keeps things hassle-free. It’s also great to know our customer service team has been there whenever you needed them!

Thank you for your kind words and for recommending us—we truly appreciate your support!

Best wishes,
Anouk 💛

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