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Vision Direct NL Reviews 33,283

TrustScore 4.5 out of 5

4.4

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the fast and efficient delivery service, often receiving their orders within a day or two. Many appreciate the competitive prices, the wide selection of products, and the ease of ordering, especially the option to re-order with just a few clicks. The inclusion of a small gift with each delivery is also frequently mentioned as a delightful touch. However, some customers also noted issues with delivery, specifically concerning packages being delivered to incorrect addresses, left unattended, or dropped at inconvenient pickup locations by the logistics partner. A few people experienced significant delays or non-delivery of their orders, with some expressing frustration over the lack of clear communication or resolution from customer support regarding these issues.

What people talk about most

Delivery service

Users describe positive interactions with delivery services, frequently praising the speed and efficiency of... See more

Product

People report positive experiences with product, often praising the quality, variety, and good value. Many... See more

Order

Clients share positive opinions on order. Many customers praise the ease and speed of ordering, with some... See more

Price

Reviewers consistently express satisfaction with the pricing. Many customers highlight that prices are... See more

Service

Reviewers highlight positive aspects of service. Customers consistently praise the fast, professional, and... See more

Based on these reviews

Rated 4 out of 5 stars

Happy with Price/Product. Would appreciate if English option would be easily accessible. Further, while you have shipped quickly your logistics partner (NL apost) dropped the package in a store for... See more

Rated 4 out of 5 stars

The delivery was fast but package was delivered to a different address. Feels like a delivery person didn’t bother at all and just left it at a first nearby house in the street. Thus, I couldn’t acces... See more

Rated 5 out of 5 stars

Seriously fast delivery. I love it. First order was probably shipped to another address close-by. I can’t really blame Vision Direct, it was the delivery guy’s mistake. I got my money back. I hop... See more

Rated 5 out of 5 stars

Been ordering my contact lenses through Vision Direct for several years now and they deliver the orders within a day or two. Only 2 things I would like improvement : - I wish there was a trial for... See more

Rated 5 out of 5 stars

They have all types of lenses, super reliable and affordable, fast delivery, clean packaging. Vision direct honestly made my life way easier. They have my high - degrees lenses that I couldn't find an... See more

Rated 5 out of 5 stars

I had a great and easy experience with Vision Direct NL. Not knowing how it worked in NL, I had already had a very frustrating experience with another company when I found Vision Direct. Once I orde... See more

Rated 5 out of 5 stars

I've been buying contact lenses from this online store for many years, and I’ve always been very satisfied. Everything is delivered exactly as it should be and always on time. The website is clear and... See more

Rated 5 out of 5 stars

I’ve been buying contact lenses from you for years and have never been disappointed. Everything is always on time, well packaged, and there’s always candy as a gift :) There’s also a wide selection on... See more

Rated 5 out of 5 stars

Delivery is very quick and I love that I can automatically re-order by clicking a button without having to manually make a new order every time. The mini gummy bears in the package make my day every t... See more

Rated 5 out of 5 stars

Great local branch of a trusted company. I love the product offering, the great service and fast shipping. I shop here regularly and likely won’t change that. Never experienced any issues.

Rated 5 out of 5 stars

look nowhere else for a contacts delivery service. the best one in the netherlands, fastest delivery, most reasonable prices. and there's a little treat with every delivery! the best

Rated 1 out of 5 stars

This feels like a scam, because their own support team told me to request a refund due to a website error, ignored that request, and then created an order a day later without my approval. I was charge... See more

Company replied

Rated 5 out of 5 stars

I have used Vision Direct NL many times and they are always top notch and reliable. Easy ordering, get the order correctly within a few days. Happy I found them.

Rated 5 out of 5 stars

We use Vision Direct for our optic lenses needs and find them to be a reliable provider of good quality products, delivered in timely manner. A reliable establishment, we are most happy with their se... See more

Rated 5 out of 5 stars

Amazing service, always fast and efficient delivery, and always gives me gummy bears with the pack. Also good prices and good sales. I will always use this site for ordering contact lenses.

Rated 5 out of 5 stars

100% recommended!! Super fast delivery and easy to buy again your usual formula in one step, they always send gummy bears with the order which is a nice detail. 100% recommended.

Rated 5 out of 5 stars

I used to order from them in Ireland and in the Netherlands as well, and had no issues, until this year. I've order contact lenses with the wrong prescription and called 1h later to cancel the ord... See more

Company replied

Rated 5 out of 5 stars

The most reliable optical service! They always have products in stock, delivery is always very fast and they even give you some gummy bears as a gift. I'll always use their help with my contact lenses... See more

Rated 5 out of 5 stars

The lenses arrived sooner than expected, They sent me an email informing me the day they will be arriving. excellent quality! I will buy them again!

Rated 5 out of 5 stars

I am really satisfied with the fast delivery and service. Website is clear, easy to navigate, and there is always something on sale. Also,the gift with my purchase was a such lovely touch , thank yo... See more

Rated 5 out of 5 stars

You guys are fantastic. Overnight delivery so I can see, consistent and reasonably priced. Unfortunately I can’t order my actual prescription from you, as I require a -6.25 plus astigmatism correc... See more

Rated 5 out of 5 stars

quick, cheap, reliable and better than any other service I've tried in the Netherlands. and you get a tiny little package of haribo, made my day

Rated 5 out of 5 stars

Super easy to order contacts online. Shipping was extremely fast. They estimated 10 days for shipping but my order arrived in 4 days! Was excellent surprise.

Rated 5 out of 5 stars

Super fast service! The site is clear and simple to navigate, so you can purchase your lens in few minutes and expect the parcel the next day!

Rated 5 out of 5 stars

Im very happy with Vision Direct because they deliver the contacts fast! Fair price and they offer all the good brands!

Rated 5 out of 5 stars

I ordered my lens and they were delivered the following day (though Postnl posted them in a neighbour's box) Very rapid delivery

Rated 5 out of 5 stars

2nd order with Vision Direct, still very happy with them. Very competitive prices, fast delivery, little sweet surprise in the parcel 😀 Definitely recommend!

Rated 5 out of 5 stars

I love that my previous order is online so that with one or two clicks I have a new order ready to go. Shipping is always quick and easy.

Rated 5 out of 5 stars

It’s my first time ordering contact lenses and it was really easy to order, they arrived really quick, I will definitely order again with them.

Rated 5 out of 5 stars

Have been ordering contact lenses from here for years. Always satisfied with the delivery and the items that I receive. Highly recommended!

Rated 5 out of 5 stars

Quick delivery and thoughtful service - very nice little surprise to always find a small bag of Haribo in the box!

Rated 5 out of 5 stars

Super fast - needed contact lenses urgently and they were delivered the day after I put the order in

Rated 5 out of 5 stars

they have great selections of lenses. delivery is always on time and with good price as well. i have been their customer for many years.

Rated 1 out of 5 stars

I've placed several orders with this website, but the overall experience has been frustrating. The site itself is only partially reliable, with frequent issues around delivery times that are not r... See more

Company replied

Rated 1 out of 5 stars

Like other reviews, I have not received my order for contact lenses, which I submitted on November 30, and expected delivery on December 9. No response to my email on December 23 either, when I aske... See more

Company replied

Rated 1 out of 5 stars

Titel: Waarschuwing – Vision Direct misleidt klanten! Bestelnummer 28057995 Wat een waardeloze ervaring met Vision Direct. Ze adverteren met “vandaag besteld, morgen in huis”... See more

Company replied

Rated 4 out of 5 stars

The delivery is often a problem. I understand that it is not really in the hands of Vision Direct, but PostNl, but is is really frustraiting. But I am very happy with assistance!

Company replied

Rated 5 out of 5 stars

Always order from this site, price is lower than in other places and delivery is fast

Rated 5 out of 5 stars

I ordered my contact lenses at noon and received them the following afternoon. Next day service was fantastic!

Rated 2 out of 5 stars

I find these lenses fairly expensive, and I’m having a lot of trouble contacting customer service as my order wasn’t fulfilled correctly (incorrect lenses from what I’ve ordered). Shipping is ok, but... See more

Company replied

Rated 1 out of 5 stars

I've been ordering lenses at VisionDirect for years. I was very satisfied with the service until I needed custom support. October last year I made a purchase that has never arrived, it's still marked... See more

Company replied

Rated 5 out of 5 stars

Service is fantastic. Delivery is extremely fast and the quality of the products is great with very affordable and competetive prices.

Rated 5 out of 5 stars

Delivery and shipping is super fast, quality products, they give free gifts too

Rated 1 out of 5 stars

I have never received my package Post NL didn't bother to deliver it to my address they dropped it to random pick up location 20 km away from Amsterdam. I suggest you start using courier services

Company replied

Rated 1 out of 5 stars

So here I go again. After 5 months after their customer service to get a refund for an order that was never delivered, I decided to write a review in trustpilot. I got a friendly reply saying that my... See more

Company replied

Rated 5 out of 5 stars

Ordered the contac lenses at 9pm, next day at midday the package had arrived! I was very surprised with how fast everything was. Thank you, I will buy again ^^

Rated 4 out of 5 stars

Always reliable and well priced. But be sure to add - or + to both eye strengths with your order, or risk getting the wrong prescription.

Rated 5 out of 5 stars

Good service , and fast delevering ! I'm satisfied .. i would always buy my lenses from u

Rated 1 out of 5 stars

Upd: Despite Vision Direct's response to this comment below, nothing has changed. I am filing a formal complaint on non-delivery of the purchase. I've been ordering at Vision Direct for a few y... See more

Company replied

Rated 2 out of 5 stars

I ordered a box of BioTrue lenses and they never got delivered. The website also provides contradictory information about delivery time - it can either be the next day or in 5-8 working days.... See more

Company replied

Rated 5 out of 5 stars

Always fast delivery, lots of choice. I have been using it for over a year and recommend it 🙂

Rated 5 out of 5 stars

I love that I can order my contacts easily (referring to a previous order as a starting point) and always receive them in less than a week.


Company details

  1. Contact Lenses Supplier

Written by the company

Vision Direct is al jaren dé online contactlensspecialist van Nederland. Wij zijn in 1998 opgericht door opticiens en hebben sindsdien alles gedaan om het online bestellen van contactlenzen, vloeistoffen en oogverzorgingsproducten zo snel en gemakkelijk mogelijk te maken.

VisionDirect.nl

Written by the company

Wij beloven:
Alle bekende lenzenmerken op voorraad - Een 5* klantenservice - Geen gedoe met terugzendingen - Tot 45% goedkoper dan de opticien - Snel en gemakkelijk bestellen - Supersnelle levering

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

33K reviews

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Rated 1 out of 5 stars

I never got my package

I never got my package, even though it said it was delivered.

12 March 2026
Vision Direct NL logo

Reply from Vision Direct NL

Hallo Matan,

Hartelijk dank voor je bericht en voor je voortdurende vertrouwen in Vision Direct. We hebben je recente beoordeling op Trustpilot over je ervaring met Vision Direct ontvangen, en ik wil je persoonlijk bedanken dat je de tijd hebt genomen om je feedback te delen. Mijn naam is Grace, en ik neem namens het Voice of the Customer-team contact met je op om je mijn volledige steun te bieden en ervoor te zorgen dat je zorgen worden weggenomen.

Onze oprechte excuses voor eventuele zorgen of ongemakken met betrekking tot je recente bestelling. We staan klaar om ervoor te zorgen dat alles soepel voor je wordt opgelost.

Na controle blijkt dat uw bestelling op 18/03/2026 in uw brievenbus is bezorgd. Wij raden u aan om uw brievenbus te controleren zoals aangegeven door de koerier.

Mocht u na controle de bestelling niet kunnen vinden, maak u dan geen zorgen. U kunt eenvoudig op deze e-mail reageren met de mededeling dat u uw bestelling niet heeft ontvangen, en wij zullen dit onmiddellijk verder onderzoeken om ervoor te zorgen dat u uw lenzen zonder vertraging ontvangt.

Uw tevredenheid en vertrouwen zijn uiterst belangrijk voor ons, en wij doen er alles aan om dit proces zo soepel mogelijk te laten verlopen. Voor directe ondersteuning raden wij u van harte aan contact op te nemen met onze klantenservice via e-mail of chat voor realtime hulp.

Hartelijk dank voor uw geduld, begrip en loyaliteit. Wij waarderen u enorm als gewaardeerde klant.

Met vriendelijke groeten,
Het Vision Direct-team

Rated 4 out of 5 stars

English Option / Logistics Partner

Happy with Price/Product.
Would appreciate if English option would be easily accessible.
Further, while you have shipped quickly your logistics partner (NL apost) dropped the package in a store for pickup with opening hours that made it very difficult to obtain the shipment. It would be much easier I an option to deposit at a 24h parcel box could be selected.

9 March 2026
Rated 1 out of 5 stars
Vision Direct NL logo

Reply from Vision Direct NL

Dear Marcel,

Thank you very much for sharing your feedback with us. We are truly grateful for your continued trust in Vision Direct and for giving us the opportunity to address your concerns. Please accept our sincere and heartfelt apologies for any discomfort caused by the experience you described in your review. It is never our intention to make you feel uneasy, and we are genuinely sorry that this situation occurred.

We take your experience very seriously and want to assure you that your comfort, privacy, and peace of mind are of the utmost importance to us. Your trust means so much to our team, and we are committed to ensuring that every interaction with Vision Direct leaves you feeling respected and valued.

To help restore your confidence and provide immediate support, we encourage you to reach out to our Customer Service team via email or live chat. Our specialists are ready to assist you in real time and ensure that your concerns are fully addressed.

Thank you sincerely for your patience, understanding, and continued loyalty. Your experience truly matters to us, and we are dedicated to making every effort to provide you with the care and attention you deserve.

Warmest regards,
Vision Direct team

Rated 5 out of 5 stars

Trustworthy and fast!

I've been buying my lenses from vision direct since a few years now and I find them very trustworthy and their user experience great!

5 March 2026
Rated 1 out of 5 stars

​UPDATE

​UPDATE: Since my last post, Vision Direct’s "solution" has become an absolute joke. After delivering medical eye drops that expired in January 2026 (which I unfortunately used), their idea of compensation is to send me DISCOUNT CODES.

​They are now literally forcing a "buy more" solution on me, offering two different codes for my "next two orders." I have told them repeatedly: I will not spend another Euro with a company that risks my eye health and has zero quality control.

​Instead of taking a medical safety breach seriously, they are treating it like a marketing opportunity to get me to buy more. A refund is my legal right not a gift.

​I have officially ended communication with their support team and have proceeded with a formal report to the Inspectie Gezondheidszorg en Jeugd (IGJ) regarding Batch ZP07639.

Avoid this company if you value your safety.

/ Ghaithsalem198@gmail

24 February 2026
Unprompted review
Vision Direct NL logo

Reply from Vision Direct NL

Dear Ghaith,

Thank you very much for bringing this matter to our attention. We truly appreciate you taking the time to share your experience with us, and we are grateful for your continued trust in Vision Direct. Your loyalty means a great deal to us, and your satisfaction is always our highest priority.

Please accept our sincere apologies for the inconvenience caused by receiving expired eye drops. We completely understand how concerning and disappointing this must have been, and we are truly sorry for any frustration this situation may have caused. Providing safe and high quality products is extremely important to us, and we take concerns like this very seriously.

To help us address this matter further and investigate the issue thoroughly, we kindly ask you to provide either your email address or your previous order number. This will allow us to locate your account and review the order details so that we can assist you as quickly and effectively as possible.

Please be assured that your concern will receive our full attention. We are committed to resolving this matter and ensuring your confidence in Vision Direct is restored.

For real time and quicker assistance, we warmly encourage you to contact our Customer Service team via email or live chat. Our dedicated representatives will be delighted to assist you immediately and provide the support you need.

Thank you once again for your patience, understanding, and for being such a valued member of the Vision Direct community. We truly appreciate your loyalty and look forward to serving you better in the future.

Warmest regards,
Vision Direct Customer Service Team

Rated 4 out of 5 stars

The delivery was fast but package got delivered to a wrong address

The delivery was fast but package was delivered to a different address. Feels like a delivery person didn’t bother at all and just left it at a first nearby house in the street. Thus, I couldn’t access my package easily and it had to be delivered to me again to a pick-up point. Thus, it would be very useful to have the option to choose the delivery method beforehand so this kind of situation would not happen.

24 February 2026
Rated 1 out of 5 stars

20 days waiting for a refund because of their web issues

This feels like a scam, because their own support team told me to request a refund due to a website error, ignored that request, and then created an order a day later without my approval. I was charged during checkout, got an error saying no order was processed, and support told me not to reorder and to email for a refund. I did, and instead of replying, they suddenly processed an order. When I asked again for a refund (before the goods had been sent out), they said it couldn’t be cancelled and that I’d have to return the goods first. It’s now been 20 days and I still don’t have my money.

8 February 2026
Vision Direct NL logo

Reply from Vision Direct NL

Hello,

First and foremost, please accept our sincerest and deepest apology for the frustration, worry, and disappointment caused by the delay and confusion surrounding your refund. We truly regret that this experience has been stressful for you, and we genuinely appreciate your patience while we reviewed your payment records.

We carefully checked our payment processing records and would like to kindly inform you that the refund has already been completed. The amount was refunded into four separate transactions on February 25, and the funds should be reflected according to your payment provider’s posting timeline.

For your convenience, we respectfully suggest checking your transaction history starting from February 24 onwards, as the refund entries may appear within that period depending on your bank or card issuer’s processing schedule.

We sincerely hope this update provides clarity and reassurance regarding the status of your refund. Should you need further confirmation or if the refund is not yet visible in your account, we warmly encourage you to contact your bank or payment provider, or reach out to our customer support team via chat for real time assistance.

Thank you very much for your patience, your loyalty, and for giving us the opportunity to correct this matter.

Best Wishes,
Vision Direct

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