When the Customer is truly valued, all else falls into place.
What began as an attempt to place an order, culminated in some confusion with respect to my connectivity to the Tower Mint website.
Some aspect of this may have related to the order (mine) coming from the United States. I placed an order on Feb 23, 2025, but as of March 5, I had not heard back, nor received any information about the confirmation of my order. However, once I transmitted an email to this effect, I was then contacted by the customer service chief, Joanna, and from that point on, I must say that my experience has been entirely superb.
Firstly, I was not provided with any explaination, that would have been construed as in any way dismissive or defensive. Rather it was straightforward, summarily owned by Tower as a glitch in their system that was being remedied, and so it was.
From there I must say that my communications both with Tower, and from the perspective of Tower with me, has been nothing less than seamless.
To be clear, this has now involved multiple orders, of increasing value, representing a strong indictment upon my trust, respect, and confidence for this organization. Likewise, I have been treated with trust, respect, and confidence, as a valued customer, but even more to the point, as a member of the Tower Team.
Here I mean to indicate that the most precious asset of any entity, organization, or enterprise, is patently NOT it's inventory of valued numismatic treasures; NO NO NO, instead it is truly instead 'their people', and among them must include the customer; the end user of what that enterprise delivers.
While the customer is the 'end recipient' of a given organization's product or service, the customer is, in a very real sense, a potential 'field worker' capable of reporting back information vital to the entities 'mothership' about how they are doing; most key is whether the customer believes that what leadership 'thinks', 'speaks', and/or 'inks' (writes), has been translated into the acts, actions, and deeds of that enterprise.
If not, then the three antecedents means nothing, for only actions can truly validate the intensions of thought, speech, and what is written (promises by literature, advertisements, etc).
What I can now say without any equivocation whatsoever, is that Tower Mint, and their most precious asset, their people, with the Customer Service Chief, Joanna as being iconically emblematic of their promise to their customers, has been incontrovertibly validated by this customer.
From the identification of any numismatic treasure, the ordering process of such, the fair pricing, the fast processing of payment verification, to the expeditious transition to the packaging (bullet proof by the way), and shipment, to the safe, and signature required arrival of those treasures, in a condition either representative or exceeding the expectations of such going back to the inception of the alliance between Tower and its customers; at the time of placing the order, and the corresponding placement of trust, respect, and confidence that such shall be fulfilled, commensurate with the customer's fulfillment of their fiduciary responsibility to confirm payment for those products.
When such arrives, and is accompanied by the surprise of certificate of authentication (COA), and with low mint numbers not anticipated, but provided nonetheless, what this customer must conclude is that every (that is every) effort has been taken to 'NOT be RIGHT', but ultimately to 'GET IT RIGHT'. AND SO THEY AT TOWER HAVE, FOR THIS CUSTOMER, EACH AND EVERY TIME, AND FOR THOSE WHO I HAVE REFERRED TO THEM, AND HAVE PROVIDED ME WITH THEIR OWN VALIDATION, REMOVED FROM THIS CUSTOMER, THEREBY CONSTITUTING WHAT WE BELIVE TO BE A REFLECTION OF THE TOWER CULTURE:
IRRESPECTIVE OF THE CUSTOMER, TO EACH AND ALWAYS SEEK TO 'GET IT RIGHT', AND TO ENSURE THAT CUSTOMER SATISFACTION IS ACHIEVED. SUCH DOES NOT END WITH DELIVERY, BUT TRULY WANTING TO KNOW THAT WHAT WAS DELIVERED IS IN KEEPING WITH THE OVERARCHING AIM OF THIS ENTERPRISE; WAS IT EXCELLENCE, AND BOTH IF YES, OR NO, WE WANT TO KNOW ABOUT IT.
SUCH CLOSES THE LOOP OF AN ORGANIZATION WHO TRULY SEES CUSTOMER AS A MEMBER OF THE TOWER MINT TEAM; AMONG THEIR PEOPLE, AND I DARE SO, IF NOT THE MOST IMPORTANT AMONG THEM, WE THE CUSTOMERS ARE FUNDAMENTAL TO TOWER, THEIR BUSINESS, AND THEIR FUTURE.
THEY GET IT, AND BY DOING SO I ANTICIPATE THAT THEIR FUTURE IS BRIGHT, AND I INTEND TO BE A PART OF IT.
WITH GRATITUDE IN ABUNDANCE, EMF
