Olivia and Danielle were fantastic with me today. I went I. First thing this morning and they noticed I was looking around blankly and came straight to help. Was with me for 10 minutes and through va... See more
Location
Switch locationUnit 27, Charles Street Mall, The Broadway Centre, BD1 1US BRADFORD, GB
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See what reviewers are saying
Came in wanting a summer fragrance. Satty was fantastic, patient and really knowledgeable! Always a pleasure being able to speak to someone who is as passionate about frags as I am. Shout out to t... See more
Company replied
Was served by Satty and Malaika, were both so helpful and let me know that I have a voucher to take off. Whenever I came to this store the staff are so kind and welcoming.
The in-store service is excellent, but the online ordering process could be improved. The website seems somewhat complicated and could benefit from a redesign. Many items are advertised with free gi... See more
Company replied
Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
Unit 27, Charles Street Mall, The Broadway Centre, BD1 1US, BRADFORD, United Kingdom
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Tia from Bradford broadway was really…
Tia from Bradford broadway was really helpful and kind. It was the easiest and best experience I’ve had.

Reply from The Perfume Shop - Bradford Broadway 327
A very good excellent customer services…
A very good excellent customer services by tia!!!

Reply from The Perfume Shop - Bradford Broadway 327
Olivia
Olivia, what an absolute lovely person to communicate to. WOW, wish I could take her home with me. 100/10 service. She definitely deserves a raise!!!!

Reply from The Perfume Shop - Bradford Broadway 327
Great experience felt very welcomed and…
Great experience felt very welcomed and respected, staff members are very kind and polite, Especially Donna’ she sorted all my worries out and helped me pick my girlfriend a nice perfume!

Reply from The Perfume Shop - Bradford Broadway 327
Olivia was very helpful and let us test
Olivia was very helpful and let us test
All the perfumes to give us a better idea what to get. Very professional thank you Olivia 😊 and now I have 4 gifts to give aha.

Reply from The Perfume Shop - Bradford Broadway 327
Olivia very lovely lady
Olivia very lovely lady. Speaks to customers nicely. Highly recommend her

Reply from The Perfume Shop - Bradford Broadway 327
Gabby was amazing
Gabby was amazing. She was so lovely and helped us with everything we needed

Reply from The Perfume Shop - Bradford Broadway 327
Great customer service
The sales assistant Gabi made sure that I got the best quality service by giving me various options of perfumes and guiding me through my decision of which perfume to get.

Reply from The Perfume Shop - Bradford Broadway 327
Donna was amazing giving me great…
Donna was amazing giving me great recommendations. She explained the membership benefits perfectly even giving me a few samples! Would go again conpletley - Marshall

Reply from The Perfume Shop - Bradford Broadway 327
Tia Dickinson in the Broadway Bradford…
Tia Dickinson in the Broadway Bradford store was extremely helpful! I went in to get a perfume refill which she did with a smile and also helped me install the app as she told me I was already a member! Patient, friendly and knowledgeable young lady 😀

Reply from The Perfume Shop - Bradford Broadway 327
Donna was an amazing guide on what to…
Donna was an amazing guide on what to buy and great reccomendations with an inviting smile and a warm welcome. 10/10 service.

Reply from The Perfume Shop - Bradford Broadway 327
Donna today was amazing and so helpful…
Donna today was amazing and so helpful with my but and was incredibly generous. Definitely a credit to the store

Reply from The Perfume Shop - Bradford Broadway 327
Excellent Customer Service from Satty - Went Above and Beyond!!! 😊😁
Me and my dad came into the shop looking for a specific perfume for my mum, and Satty, one of the workers at the shop, was sooooo beyond helpful!!! She helped us in every way possible to try and find my mum's favourite scent! I have previously visited myself before and been served by Satty, so I know Satty's excellent customer service is not a one off, and always consistent!! Thank you for helping us find my mum's favourite scent! You were amazing and so friendly!! 😊😊❤️

Reply from The Perfume Shop - Bradford Broadway 327
I visited the perfume shop today
On arrival i was slightly confused on what to buy with all the options. The girl Zara working there was amazing, such a helpful kind soul. Made my visit very easy & quick, would definitely return for any future purchases.

Reply from The Perfume Shop - Bradford Broadway 327
Hi I went into the store with a few…
Hi I went into the store with a few perfumes in mind. I asked to smell a few a few times. Tia Dickinson the lady behind the counter was very patient and allowed me to take my time. thank you

Reply from The Perfume Shop - Bradford Broadway 327
Customer service ⭐️⭐️⭐️⭐️
Shop assistant was Rafi, really helpfull and clear with everything thanks you and ill definitely be back

Reply from The Perfume Shop - Bradford Broadway 327
Just been served the very kind Rafi
Just been served the very kind Rafi. Wrapped the perfume as it was a gift professionally. Will definitely shop here again.

Reply from The Perfume Shop - Bradford Broadway 327
We were served by Tia in the Bradford…
We were served by Tia in the Bradford Broadway shop and she was very helpful. She even gave us a complimentary gift wrap too. Great service ☺️

Reply from The Perfume Shop - Bradford Broadway 327
Staff were very nice
Staff were very nice and Tia got me what the perfume I was after and was very nice quick and helpful

Reply from The Perfume Shop - Bradford Broadway 327

Reply from The Perfume Shop - Bradford Broadway 327
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