smooche Reviews 5,240

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 3,251 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the exceptional customer service and the helpfulness of the staff. Many people appreciate the personalized approach of the customer service team, who are often described as polite, understanding, and efficient in resolving issues. Reviewers are particularly impressed with the quick responses and the smooth handling of their concerns, often leading to satisfactory resolutions like refunds or replacements. However, some customers also noted issues with the product itself, mentioning that it didn't always color match correctly, felt too dry, or didn't provide the desired coverage. There were also occasional concerns about order processing and delivery times, with some people experiencing delays or receiving incorrect items. A few other people also felt that the product size was deceiving or that certain ingredients advertised were not present.

What people talk about most

Product

Customers had ambiguous experiences with product. Many reviewers praised the product, noting it blends well,... See more

Order

Clients share ambiguous opinions on order experiences. While some reviewers praise quick deliveries, with... See more

Customer service

People report positive experiences with customer service. Many customers praise the helpfulness and... See more

Staff

Customers consistently note positive experiences with staff. Reviewers frequently praise individual staff... See more

Quality

Reviewers highlight ambiguous aspects of quality, with some praising products for blending well, feeling nice... See more

Reviews shaping this summary

Rated 4 out of 5 stars

The order was timely and packaged well. The foundation bottle was a little disappointing. While the total ounce was posted, the size is deceiving with the lid being just as larger. Most people do no... See more

Company replied

Rated 4 out of 5 stars

After a bad start and numerous emails regarding my products, Novie finally got things straight. Now I have to patiently wait for my first order. Second order came in before first. Believe it was a gl... See more

Company replied

Rated 5 out of 5 stars

I had an issue with a recent order. Nothing major just a mailing address issue. Anyways, I was able to get in touch with Jessa at customer service. She was very polite and took care of my issue... See more

Company replied

Rated 5 out of 5 stars

Ordered the item for the first time. Was too excited and made a mistake on my mailing address when I check out. The customer service provided thereafter was beyond words. Juice, was swift in her respo... See more

Company replied


Company details

  1. Cosmetics Store

Written by the company

Smooche is a solutions-oriented beauty brand, creating a world where everybody feels confident. For perfect lips, lashes, brows and skin.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

5K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great service, Not my perfect match

Not my perfect match, but they gave me a quick refund. Thanks again Chloe

11 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Mirela! 💖

Thank you! We're sorry to hear the shade wasn't your perfect match, but we're so glad Chloe was able to take care of that quick refund for you! Finding the right fit can be tricky, but we're happy we could at least make the process easy.

Warmly,
The Smooche Team

Rated 1 out of 5 stars

Foundation/Customer Svc: Zero Stars

I ordered the foundation. It's terrible. Creases, cakes, does not blend well, overly thick, does not match my skin tone, has a strong unnecessary fragrance. I could go on.
That would just be one thing based on my own *opinion*, but the customer service is not great either. That's pretty factual.
I've been trying to get assistance with the money back guarantee, and can't seem to get a response at all, no matter the method . Maybe they're just waiting until my return window closes, I don't know.
Yet, I'm still getting around three promotion emails and requests for reviews about my order on a daily basis. Interesting.
Also, never received my free "bonus gift" with my order. As trivial as that sounds, it just seems to be a part of their many unfulfilled promises.
Smooche.... just UGH, all around.
Definitely WAS too good to be true.

1 May 2026
Unprompted review
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Reply from smooche

Hi Sarah,

We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.

You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

Very fast response and very helpful…

Very fast response and very helpful service from the representative. Very positive attitude towards customer’s needs.
I really appreciate the support and the outcome.

10 May 2026
Unprompted review
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Reply from smooche

Hi Larissa! 💖

Thank you! We are so happy to hear that you had such a positive experience with our team. We take great pride in maintaining a helpful, "can-do" attitude for our customers, and we're thrilled that you're satisfied with the outcome. Your appreciation truly makes our day!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

For some reason my on line connection…

For some reason my on line connection was not working well and I ended up ordering and paying twice. I was not happy about that as I had sent an email as soon as I realised but then GENREV got hold of my email and fixed the problem with my order 570069. I am most grateful to GENREV. I really like the product as does my husband who is using it for uneven skin tone.
I do hope that my approval rating is noted for GENREV.
Regards Jan.

9 May 2026
Unprompted review
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Reply from smooche

Hi Jan! 💖

Thank you! We're so sorry about the double-order headache, but we're thrilled Genrev was able to jump in and get order #570069 sorted out for you! Your approval rating is definitely noted, he'll be so happy to hear he turned things around. We also love that your husband is a fan too; it's wonderful to hear the product is helping you both achieve that even skin tone!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Ordered the item for the first time

Ordered the item for the first time. Was too excited and made a mistake on my mailing address when I check out. The customer service provided thereafter was beyond words. Juice, was swift in her response to my inquiries and when she can't change the address on time, she quickly send me the tracking number and the local service provider website for me to contact them. All in all, my order arrived way on schedule and made it before Mother's day. Big thank you Juice for your wonderful service.

7 May 2026
Unprompted review
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Reply from smooche

Hi Veron! 💖

Thank you! We're so glad Juice was able to provide such "beyond words" service to help with your address mistake. We are absolutely thrilled that your order arrived way ahead of schedule and made it in time for Mother's day! We'll be sure to pass your big thank you along to her.

Warmly,
The Smooche Team

Rated 5 out of 5 stars

April was very helpful with my return

April was very helpful with my return. The product was a bit drying for my skin and she was quick to help!

9 May 2026
Unprompted review
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Reply from smooche

Hi Heather! 💖

Thank you! We're sorry to hear the product was a bit drying for you, but we're so glad April was able to jump in and help so quickly! Making sure you're taken care of is our top priority.

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Wonderful customer service

The product felt really nice on my skin but unfortunately it wasn’t right for me as it didn’t colour match quite right. APRIL was fantastic helping me with the money back guarantee and refund. Fabulous customer service well done. Order number #456665

9 May 2026
Unprompted review
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Reply from smooche

Hi Tawana! 💖

Thank you! We're so glad you liked the feel of the product, even if the shade wasn't quite the perfect match. April is indeed fantastic, and we're thrilled she could provide such fabulous service and handle your refund for order #456665. We'll be sure to pass your "well done" along to her!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Order #382372

Order #382372: The foundation turned orange on my skin. 😢 I requested a refund, and was impressed with Jessa who gave great customer service. Thank you Smooche for handling this very professionally. I would recommend anyone to try this product, just hope they don’t have the same skin coloring as me.😊

10 May 2026
Unprompted review
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Reply from smooche

Hi Caryl! 💖

Thank you! We're so sorry to hear the shade turned orange on your skin, we know how frustrating that can be! 😢 We're thrilled that Jessa was able to handle your refund professionally and provide such great service for order #382372. We truly appreciate your recommendation and your kindness!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Loved everything

Loved everything. The product. The quickness the experience. Everything!

10 May 2026
Unprompted review
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Reply from smooche

Hi bca! 💖

Thank you! We are absolutely thrilled to hear that you loved everything, from the product to the speedy delivery! Making the whole experience great for you is what we're all about.

Warmly,
The Smooche Team

Rated 1 out of 5 stars

Pretty sure this is a scam

Pretty sure this is a scam. Ordered some of the foundation weeks ago and it’s still not been dispatched. The orders page is just stuck on “we are processing your order”. I also emailed customer services as the website quotes 1-2 days for dispatch, but no response, and yet they still took my money!! Not impressed! AVOID!!

10 May 2026
Unprompted review
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Reply from smooche

Hi Emma,

We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.

You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

Jessa was a trouper on my order…

Jessa was a trouper on my order #582169, from beginning to end. Thank you, Jessa.
Blessings,
Traci

9 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Traci! 💖

Thank you! We're so glad Jessa was a total trouper and took such great care of you from start to finish with order #582169. We'll be sure to pass your blessings and thanks along to her!

Warmly,
The Smooche Team

Rated 1 out of 5 stars

Harasses me to take down my review

They harass me to take down my review or change it to a 5-star every few hours.

7 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi K R,

We’re sorry to hear about your experience and want to make things right. We’ve sent you an email to discuss this further and find the best resolution for you. Please check your inbox, and feel free to reply at your earliest convenience.

Looking forward to assisting you!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

Gracia

Gracia, from costumer service, made things so easy for me when my product didn't work out as I hoped. Order: 383584.

10 May 2026
Unprompted review
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Reply from smooche

Hi Shekhinah! 💖

Thank you! We're so glad Gracia could make things easy for you with order #383584. Even when a product isn't the perfect fit, we always want the experience to be!

Warmly,
The Smooche Team

Rated 1 out of 5 stars

This Sucks!

It said it was delivered but I have yet to receive it in the mail. I ordered it may 1st, and have not gotten it yet despite it saying it was delivered. I know my address was correct too!

10 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Susa,

We’re sorry to hear that you had this experience, and we’d love to make things right. However, we couldn’t locate your order based on the review alone. Could you please share your order number with us? This will help us look into the issue and assist you as quickly as possible.

You can reach us at hey@smooche.com or reply here with your details. We’re happy to help!

Warm regards,
The Smooche Team

Rated 5 out of 5 stars

JIZELLE and helped me very politely

JIZELLE and helped me very politely, promptly and professionally with my order number 520466!
She is fantastic!

10 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Shobha! 💖

Thank you! We are so glad to hear that Jizelle provided such polite and professional assistance with order #520466. She truly is fantastic, and we'll be sure to share your wonderful feedback with her!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Their products are nice

Their products are nice. Easy checkout system. Their Shipping is timely with tracking so you can see where your order is. I will do business with them again

24 April 2026
Unprompted review
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Reply from smooche

Hi Tw! 💖

Thank you! We're so glad you enjoyed the easy checkout and found our tracking helpful, there's nothing like knowing exactly when your goodies will arrive! We can't wait to do business with you again soon.

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Best service ever!!

I had the best experience ever ordering a product online. Jessa helped everything go so smooth on my order. I've never received such good service. I will definitely be ordering again.

8 May 2026
Unprompted review
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Reply from smooche

Hi Melody! 💖

Thank you! We are absolutely glowing hearing that this was your best online ordering experience ever! Jessa is a star, and we're so glad she could make everything go smoothly for you. We can't wait to see you back for your next order!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

Great customer service

I ordered the foundation, and I love how it feels on my skin. Unfortunately, I noticed it is darker on my skin. Even my friends noticed it. I was sad it didn’t work for me, but I am happy with the customer service. Novie helped me with my situation (order #487475) and issued a refund. I appreciate the quick and efficient response.

8 May 2026
Unprompted review
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Reply from smooche

Hi Helen! 💖

Thank you! We're so glad you loved the feel of the foundation, though we're sorry the shade wasn't the perfect match for you. We're happy that Novie could step in and provide a quick, efficient refund for order #487475. Your satisfaction is our priority, and we appreciate your kind words about our service!

Warmly,
The Smooche Team

Rated 5 out of 5 stars

I placed an order for foundation and…

I placed an order for foundation and something went wrong. I got charged for the shipment protection which I didn’t want. I wrote emails for this charge to be removed and it was no questions asked. Amazing service.

8 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Milla! 💖

Thank you! We're so glad we could quickly resolve that shipment protection charge for you, no questions asked! We want your shopping experience to be as smooth as our foundation, and we're thrilled you enjoyed the amazing service.

Warmly,
The Smooche Team

Rated 4 out of 5 stars

I received my product and was anxious…

I received my product and was anxious to try it. The color didn’t work on my skin so I contacted the company and they were so understanding. Juice was amazing at taking care of my refund.
Thank you so your quick response.
Julie.

9 May 2026
Unprompted review
smooche logo

Reply from smooche

Hi Julie! 💖

Thank you! We're so sorry the color didn't quite work out for you, but we're thrilled that Juice was there to make the refund process easy and stress-free. We truly appreciate your kind words about our quick response, we always want to make sure you're taken care of!

Warmly,
The Smooche Team

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