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Simply Business Reviews 

7,650
TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Evaluating 1,606 reviews, reviewers had a great experience with this company. Customers consistently praise the efficient and fast service, often finding the process of obtaining insurance straightforward and easy to understand. Many people highlight the staff as patient, knowledgeable, and professional, providing clear explanations and helpful support. Reviewers also frequently mention competitive and reasonable pricing, making the overall experience positive. However, some customers also noted concerns regarding price, specifically experiencing unexpected increases or higher renewal quotes. Additionally, a few other people also felt that contacting customer service could be challenging, citing issues like long hold times or difficulty getting through on the phone.

What people talk about most

Service

Reviewers mention positive feedback about service, consistently describing it as fast, efficient, and... See more

Staff

Clients share positive opinions on staff, frequently describing them as helpful, efficient, and professional.... See more

User experience

Customers had positive experiences with user experience, finding the process straightforward, simple, and... See more

Price

Consumers find price to be ambiguous, with many reviewers reporting competitive and affordable prices for... See more

Customer service

Customers consistently note ambiguous experiences with customer service, with many praising the helpfulness... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I find this company really flexible . They are the best at tailoring inexpensive insurance for a small business. On the down side, you better understand the legalese and small print yourself ( or with... See more

Company replied

Rated 5 out of 5 stars

My experience was very good. Got a very friendly and knowledgeable person to help me find the Policy that covers all my needs. Everything was done very quickly and the policy runs automatically every... See more

Company replied

Rated 5 out of 5 stars

The process of switching to simply business for using my insurance requirements was amazing simple. The staff were so helpful and the price was really competitive. Thank you to all of the team and wel... See more

Rated 5 out of 5 stars

I had a great experience with Simply Business. The whole process was quick, straightforward, and easy to understand. The website was simple to use, and I was able to find the right cover at a competit... See more

Company replied


Company details

  1. Business Insurance Company
  2. Insurance Broker
  3. Landlord Insurance Company
  4. Liability Insurance Company

Written by the company

Simply Business is one of the UK’s largest business insurance and landlord insurance providers. Launched in 2005, we now protect over one million customers with their insurance, from public liability to business equipment. Using the power of tech and data to create the best possible customer experiences, Simply Business employs over 1,000 people across offices in London and Northampton in the UK, Boston, Massachusetts and Atlanta, Georgia in the U.S. Our UK-based contact centre has a team of experts who are ready to help online and over the phone. Owing to its internal underwriting capability and expert panel of insurers, Simply Business can cover over 1,200 trade types – ranging from plumbers to accountants to dog walkers. Working with the King’s Trust’s Enterprise programme, Simply Business is on a mission to champion the next generation of small business owners. We've also been shortlisted for the Insurance Broker Customer Service Award at the Insurance Age UK Broker Awards 2026 (winner to be announced in October). And our UK brand campaign – ‘Simply The Best’ – aims to help UK small businesses feel “The Best" about their business insurance.


Contact info

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4.2

Great

TrustScore 4 out of 5

8K reviews

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4.2

All reviews

(7,650)

1,473 reviews in the last 12 months

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Rated 5 out of 5 stars

This firm is Simply THE Business

I'm not as young as I once was and thus buying services online can be an anxious experience. The little voice in my head that insists on casting aspersions on my computer expertise starts to whisper ..."Do you know what you're doing? You'll only have yourself to blame when you mess it up. These things can get really complicated." Shush! Or words to that effect, I mutter under my breath and so I take the plunge. And do you know what? Simply Business is well named. Why? Because the piece of business I have just completed with them could not have been more simple. Whoever designed the application form is a genius. There was not a single moment when something didn't make sense. It was quite simply business (couldn't resist!) conducted in a logical, easy to follow way. So if you're, like me, a dyed in the wool technophobe, I urge you to deal with all your insurance needs right here. If only all online business was this simple to manage. Well done to everyone working with SB for making the business of insuring truly simple. (Oh yes, great price too.)

17 July 2026
Unprompted review
Rated 5 out of 5 stars

The staff are amazing

The process of switching to simply business for using my insurance requirements was amazing simple. The staff were so helpful and the price was really competitive. Thank you to all of the team and well done

19 July 2026
Rated 1 out of 5 stars
Simply Business logo

Reply from Simply Business

Hi, thank you for your review. The majority of our customers respond positively to the time and effort saved with our auto-renewals, but we appreciate it's not for everyone. Which is why you can opt out any time during the year. You should have had an email from us three weeks before your renewal with the quote from your current insurer, and instructions on what to do if you don't want to proceed with it. You can also call our UK team at any time for immediate help on 0333 014 6683. We're sorry to see you go and wish you all the best.

Rated 1 out of 5 stars

After one year landlord insurance the…

After one year landlord insurance the premium jumped so they offered a 10% refund by way of cheque to renew which was never received despite them confirming it was never sent 3 times it still has not arrived.
Avoid they can not be trusted, policy cancelled.

17 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi David, thanks for bringing this to our attention. We're keen to look into it for you and so have requested your details. We're very sorry to hear you've now cancelled your policy but we appreciate you sharing your honest feedback with us.

Rated 5 out of 5 stars

The member of staff was patient and…

The member of staff was patient and polite, he tried to explain the different types of insurance policies. However, it would be helpful to be sent the information on different products, so that you can read and understant before paying. Overall the service was excellent, price fair and staff very helpful.

18 July 2026
Rated 1 out of 5 stars

Worst insurance company I have ever…

Worst insurance company I have ever dealt with.
I contacted them to cancel my auto-renewal (which I don't believe I had automatically signed up for) It took them 2 weeks to respond. And then they cancelled my policy a week later. Clearly not understanding my instructions to just cancel the auto renewal. I am fortunate that I didn't have to make a claim in the year that I was insured with them. Their response time is just unacceptable.

1 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi P, thank you for your feedback. We're sorry you didn't get a quicker response to your email. Please note that the fastest way to get help with anything is to call us on 0333 014 6683. We apologise if there's been any confusion around your request. If you're unable to call us, you can reply directly to our email. Thanks again for taking the time to share your feedback.

Rated 1 out of 5 stars

Shit houses

Tried to rip me off for over 3 hundred quid after I have been insured with same company for years

16 July 2026
Simply Business logo

Reply from Simply Business

We're sorry to hear you're unhappy, Simon. If you'd like to discuss your feedback in more detail, you can make a formal complaint via our website. Take care.

Rated 1 out of 5 stars

Stay well clear - awful service

Stay well clear . No one answers the telephone no matter what time they are called . I sent emails to ask for cancellation within the 14 day cooling off period - I finally received a response on the 15th day stating that I was over the 14 days and there for had to pay another month before terminating .
Absolute joke .
EDIT .. The response is untrue , I have not received reimbursement . I have been told via email that the case is now closed , and that no further action will be taken

16 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi, thank you for your feedback. We're very sorry to hear you've been struggling to speak with us. The queue to speak with our UK based team isn't usually more than a few minutes long, (currently less than twenty seconds). Please rest assured that if you sent an email asking to cancel your policy within the fourteen day cooling off period, your refund will be backdated. Wishing you all the best.

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