Terrible, unprofessional, dnt ever buy from them . I placed online order , item came damaged , i requested a refund/return took them 6 days for collection ( with everyday follow up frm my side ) and... See more
Company replied
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Terrible, unprofessional, dnt ever buy from them . I placed online order , item came damaged , i requested a refund/return took them 6 days for collection ( with everyday follow up frm my side ) and... See more
Company replied
fantastic selection of products, making it super easy to find exactly what I need. Plus, their prices are really competitive, which is a huge win. definitely check them out!
when I came to Sharaf DG to buy new laptop salesman advised me model Acer Swift 5. One of advantage he mentioned very long battery life - up to 13 hours. I found sticker with 8 hours battery life - it... See more
Company replied
ONE OF THE WROST STORE FOR ONLINE ORDERS. IN MY CASE ITS IPHONE 17 PRO MAX I ORDERED IT ON 11TH OF OCT 2025 WITH EXPECTED DATE OF 31ST OCT AND ONWARDS DELIVERY BUT TODAY ON 3RD NOV THEY ARE TELLIN... See more
Company replied
Shop online for Phones, Sunglasses, Laptops, Televisions, Perfumes & more at Sharaf DG. Get free* delivery across UAE - Dubai, Abu Dhabi & Sharjah. ✓100% Authentic Products ✓COD
21 A Street, Dubai, U.A.E.
Replied to 100% of negative reviews
Typically replies within 24 hours
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I ordered a Samsung Galaxy S25 from SharafDG's website. When delivered, the the box was sealed and it looked fine so I didn't think too much about it. When I unboxed it though, the cable was loosely thrown in the box, the protective foil was already removed from the screen and I could clearly see fingerprints on the frame of the phone.
With all these in mind, I contacted Samsung themselves to see if they can tell me when was the phone first used. After checking with the IMEI code, they confirmed to me the phone was already activated ONE WEEK BEFORE I EVEN PLACED THE ORDER.
So basically SharafDG took a already used device, put it in a box, resealed it and sold it as a brand new device.
The worst part is that I don't know why it was opened in the first place. For all I know they could have installed a tracker or something to collect data in it and then sealed it back.
I contacted them in order to resolve the issue, but their customer support wasn't helpful in the slightest.
The best I can do at this point in time is to warn others and hopefully save them the trouble of going through what I did.
Update as of March 26th.
I was told by SharafDG's customer service that they forwarded my issue to the relevant department (I've been told this before and they did nothing at all).
I will update this review again if they actually do something this time.

Reply from Sharaf DG
Worst customer service in the UAE! Don’t ever try to order from them

Reply from Sharaf DG
Horrendous service installation of dryer wasn’t done properly. Our living area was flooded. Manager don’t want to speak to me and didn’t agree the call back. Still no clue what is going on

Reply from Sharaf DG
Very Disappointed to the service and to the customer service. I ordered Iphone 17 pro max on Nov 20, 2025 but until now i didn't receive it yet. I've been communicating to the customer agent they said they don't know regarding to the delivery services. They must know every details so they can explain to all customer what is happening to their products. I hope you improve regarding on this matter.

Reply from Sharaf DG
ONE OF THE WROST STORE FOR ONLINE ORDERS. IN MY CASE ITS IPHONE 17 PRO MAX I ORDERED IT ON 11TH OF OCT 2025 WITH EXPECTED DATE OF 31ST OCT AND ONWARDS DELIVERY BUT TODAY ON 3RD NOV THEY ARE TELLING ME THEY ARE OUT OF STOCK
AND DELIVERIES STARTS FROM 20TH OF NOV AGAIN THIS FCFS TACTIC THAT THEY PLAY THERE IS NO SUCH LIST THAT THEY CAN SHARE WITH ME . EVEN IF YOU COMPLAIN THEY HAVE ONE ANSWER FOR IT "OUR APPLOGIES", "WE UNDERSTAND"
FOR ME MY FLIGHT IS ON 13TH OF NOV AND I KNOW THEY ARE NEITHER GONNA TELL ME THE NUMBER OF PEOPLE IN FCFS LIST BEFORE ME NOR THEY ARE GOING TO DELIVER THE CELL ON TIME THATS WHY IM CANCELING MY ORDER TODAY.

Reply from Sharaf DG
I purchased a new washing machine and was told by the delivery representative to return my old unit. I was informed that the old unit would be evaluated, and I would be paid for its value. I had already received an offer from a third-party buyer, but the delivery representative advised me to have the unit checked at the warehouse, and the company would pay the assessed value for convenience. I agreed and was instructed to submit the form online with the details of my old unit.
However, months passed, and we did not receive any response. When I contacted customer service, they said they would conduct an investigation, but I still received no follow-up. Recently, while reviewing my old messages, I remembered my request and sent a message this month. I was then told that they had no record of it and were asking for proof.
I have purchased many items from this company and considered them reliable, but I was wrong. This is very poor customer service. It is extremely disappointing to see a company fail to stand behind its loyal customers.

Reply from Sharaf DG
I purchased a Samsung S24 Ultra (12GB + 256GB) from Sharaf DG, Oman – Muscat Grand Mall on 08-Aug-2025. After using it for about a month, I noticed something was wrong.
Initially, I didn’t pay much attention to the camera quality, but when my colleague compared it with his Samsung S23 FE, we found that the S24 Ultra’s photo quality was unexpectedly worse. This made me suspicious.
Out of curiosity, I registered my device on the Samsung website and discovered that the warranty ends on 03-May-2026 instead of 08-Aug-2026. That meant the device had already been activated three months before my purchase date.
I immediately contacted Samsung through their 24/7 chat service, and they confirmed the device was activated on 03-May-2025, proving it was used before I bought it.
I then emailed Sharaf DG, copying the Consumer Protection Authority. Within 15 minutes, I got a call from Sharaf DG. They admitted the issue and said they would replace the device.
On 26-Sep-2025, I went to their store. During the discussion:
An employee admitted the phone came from Dubai, already activated, and was sold for 270 OMR (while their website later increased the price to 300 OMR).
The manager, however, claimed it may have been a “mistake.”
I requested a full refund, including the 45W charger adapter I had purchased separately. At first, they refused, saying the charger could be used with other devices. After argument, they agreed to refund both the phone and charger.
I also requested a refund for the screen protection, but they refused, saying it was non-refundable. I argued that since they sold me a used/defective device, I should not bear this cost.
After further discussion, they offered me a replacement with a 300 OMR S24 Ultra. I was skeptical again, so I checked the new device’s activation status. Samsung confirmed (via IMEI 1) that this replacement device was indeed not previously activated.
Key Red Flag to Check Before Buying:
If the purchase date does not match the warranty period, it means the device was already activated before you bought it. Always log in to Samsung’s website and confirm your warranty.
This experience was extremely frustrating. Being sold a used device at the price of a new one is unacceptable. I will never purchase from Sharaf DG again.

Reply from Sharaf DG
I booked an Iphone 17 Pro Max way before launch date on 13th Sept 2025. While prebooking they mentioned delivery date as 19th Sept 2025 and for prebooking means also delivery on Launch date but its been 2 weeks I have not received the phone. While on checking with the customer support they are simply denying to give any delivery date and said prebooking doesn't guarantee you of the delivery on time. Not even agreeing to take any complaint and even when I told them I will complaint to DED or take legal actions they simply said I can go with that.
Employee Name who I chatted with: Priyanshu,
I would suggest not to go with this company for any prebooking orders as they simply block you money and doesn't support in anything. it's a very worst customer service

Reply from Sharaf DG
I had a disappointing online experience. Two days after placing my order (), I was informed of unexpected hidden charges exceeding 700 AED for my area. When I attempted to change the delivery area, I was surprised to find that my order had been canceled without my action. The customer care agent insisted that I had clicked the cancel button, despite my repeated confirmation that I did not.

Reply from Sharaf DG
I had my worst experience with them!! they will not honor their extended warranty plan and repair my washing machine! I finally had to pay from my own pocket to get the washing machine repaired as I cannot wait anymore for their action!

Reply from Sharaf DG
I purchased a Samsung washing machine with an extended warranty from Sharaf DG. When the machine developed a serious fault within the warranty period, it was declared non-repairable. Instead of a repair or replacement, I was offered a depreciated voucher, which I find unfair and not aligned with the warranty promise. This experience has been disappointing, and I expected better customer support and commitment to after-sales service. The response from customer service was significantly delayed, and I received contradictory information from different call center agents. To add to the frustration, I was asked to evaluate services that were never actually delivered. This has been a disappointing experience and raises serious concerns about the value of the extended warranty and the reliability of after-sales service.

Reply from Sharaf DG
I’ve had two disappointing experiences at the Sharaf DG store in Mirdif City Centre that show a serious lack of honesty from the staff:
Laptop Purchase: My sister asked specifically for a black laptop. The salesperson assured her that black was available. But when she got home, the laptop turned out to be silver. We later found out this model doesn't even come in black, meaning the salesperson completely lied just to make a sale.
Apple Watch Purchase (03/05/2025): My sister bought an Apple Watch Series 10 and was told it doesn’t come with any warranty, unless she pays an extra AED 215 for one year. She paid, but later we found out that Apple provides a 1-year warranty by default. They misled her into paying extra for something that was already included.
This is unacceptable and unethical. It’s clear the staff is either not properly trained or is deliberately misleading customers. I hope Sharaf DG takes this seriously and improves their service.

Reply from Sharaf DG
Recently I have purchased the Siemens Dishwasher IQ500 from Sharaf DG.First they messed with the delivery and later on they delivered the used dishwasher. The packaging was open from top and there was water filled inside the drain area and there were stains of water on the door.Since last 8 days am following up the return but no one is cooperating. I have bought it from Mirdif city center store. In future I will never buy any item from Sharaf DG store nor I will recommend anyone to buy from there. This is complete case of cheating.

Reply from Sharaf DG
when we bought dg shield plus, we sent both of our devices, one of them being a samsung tablet which was sent for repair, and the tablet was not repaired plus the tablet was not returned, only a coupon half the value offered. another one being a samsung fe phone which was fixed but all the data on the phone was removed and we had to pay an extra charge for fixing even with dg shield

Reply from Sharaf DG
They’ve got a decent range of gadgets, appliances, and tech accessories, and their prices are pretty competitive. I found some cool stuff, but the selection felt a bit hit or miss on certain items. The staff was okay – not super helpful, but not unfriendly either. It’s a fair spot if you need something techy, but I wouldn’t say it’s my go-to for all my electronics needs.
It’s a leading electronics retailer with a strong presence in the UAE. Good range of products
fantastic selection of products, making it super easy to find exactly what I need. Plus, their prices are really competitive, which is a huge win. definitely check them out!
I ordered a phone online for next day delivery, the next day status changed to "Shipped" , it's day 3 evening now it still says "shipped". It was for my friend's birthday I'm really disappointed, why sell online if you are not reliable 😕
I'm never buying on Sharaf DG again
I contacted them this was the reply I got:
Thank you for reaching out to us. We are looking in to your request and our team shall revert to you asap

Reply from Sharaf DG
I bought a screen protector for my Apple Watch. The staff there named “Rose Anne Andres” is very friendly and nice!
The product is good too

Reply from Sharaf DG
Terrible, unprofessional, dnt ever buy from them . I placed online order , item came damaged , i requested a refund/return took them 6 days for collection ( with everyday follow up frm my side ) and now its been 19 days i havent received my refund or any email from them that they will issue a refund . And while calling and following they only mention let us check and will call u back.

Reply from Sharaf DG
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