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Rated 5 out of 5 stars

I've used these guys for years now. They are by far the best DNA testing company out there. With DNA analysis being at the forefront of personalised medicine. This really isnt an area to neglect if yo... See more

Company replied

Rated 5 out of 5 stars

I needed something yesterday contacted through email. Sarah Was wonderful took care of me extremely quickly.This morning Cassie the manager emailed me they are both Awesome Girls . I highly recommend... See more

Company replied

Rated 4 out of 5 stars

Selfdecode is an outstanding product that helps deliver precision medicine based on blood test results and genetic data. Adding the full genome and AI assistant has made this tool even better. I highl... See more

Company replied

Rated 5 out of 5 stars

Feedback for Cassie – Outstanding Discovery Call! I just wrapped up a fantastic discovery call with Cassie and wanted to pass along my compliments. She provided top-notch, highly knowledgeable su... See more

Company replied

Company details

  1. Software Company
  2. also in
  3. Fitness and Nutrition Service
  4. Health Consultant
  5. Wellness Program

About SelfDecode

Written by the company

Comprehensive - Actionable - Personalized - Easy to Use - Backed By Science

Contact info

4.3

Excellent

TrustScore 4.5 out of 5

821 reviews

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No recent history of asking for reviews

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Replied to 100% of negative reviews

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4.3

All reviews

(821)

44 reviews in the last 12 months

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Rated 5 out of 5 stars

It's great to be able to get more…targeted health assistance

It's great to be able to get more personalized and direct information to make better health choices. I had chronic illness and after using my DNA to create a personalized natural supplementation program my blood results improved drastically and so did my health. I wish I knew about this sooner but glad I know now. I recently did test for my husband and daughters so we can see what improvements can be made with regards to their health as well.

1 April 2025
Unprompted review
SelfDecode logo

Reply from SelfDecode

Wow, thank you so much for sharing this. 🙏

Going from chronic illness to dramatically improved blood results and health through personalized supplementation based on your DNA... that's exactly what SelfDecode was built for. Hearing that it made a real, tangible difference in your life is the greatest validation we could ask for.

And the fact that you've now brought your husband and daughters into it? There's nothing quite like being able to do this for the people you love most.

Thank you for trusting us with your family's health. We're rooting for all of you. 💙

Rated 5 out of 5 stars

Exceptional Support and Genuine Care

I recently had another interaction with SelfDecode’s support team that further solidified my belief that this company is truly in a league of its own.

I worked specifically with Carlos, who assisted me with the renewal of my plan during a difficult financial period for my family. Just like my previous experiences, the response was immediate and handled with an incredible amount of professionalism and empathy.

Carlos went above and beyond to ensure the renewal process was smooth and tailored to our current situation. It is rare to find a company that doesn’t just provide a great product, but also treats its members with such genuine compassion and care. If you value a company that stands by its customers when it matters most, I cannot recommend SelfDecode highly enough. They have a wonderful product and their support team exceptional.

28 January 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Thank you so much for taking the time to share this — it genuinely made our day! We'll be sure to pass your kind words along to Carlos; this is exactly the kind of feedback that means the world to our team. We're glad he could make the renewal process a smooth one during a tough time, and we're honored to have your continued trust. Looking forward to supporting you on your health journey! 💙

Rated 5 out of 5 stars

Made SelfDecode easier to use

Sarah answered my questions, helped me use the SelfDecode tools more effectively, and made the platform much easier to navigate. A very friendly and helpful conversation!

21 March 2026
Unprompted review
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Reply from SelfDecode

Thank you for the lovely review! We're so glad Sarah could help you get more out of the platform — that's exactly what we're here for. Wishing you all the best on your health journey! 😊

Rated 2 out of 5 stars

Bait and switch

About five years ago, after subscribing year after year, I decided to take advantage of a promotional life membership subscription. I also updated my genetic file by purchasing their DNA kit. Soon thereafter, Self Decode radically changed their website, dividing what was a single service into split services with some pay up front upgrades. At first these added pay features were a minor annoyance, but over the years the website has devolved into a bunch of a la carte purchases, so much so, that the original life membership site is hardly recognizable. Usually when one upgrades to a life membership, one expects to receive at least the same level of services, and if improvements occur, then those are usually included as well. There is a tacit understanding that If I am going to pay you in advance, then anything on the website in the future should be included. If you keep putting your website behind an ever-growing number of pay walls, then the original advantage of a life membership becomes meaningless; and off course, one cannot get their money back. If there was some fine print that I missed when I signed up, then my bad, However, when I was reupping every year, there was no extra cost for new information or site changes, these were included with the subscription.

Much of what you get now are reports that seem specific to you and your genetics, but most of it is boiler plate text that often becomes so general that it often conflicts with information in other reports. Take this much of this in one report, then don't take any of the same stuff in another report (you get the meaning). The reports on occasion stray from science in some recommendations, suggesting generic practices such as meditation, yoga, and other forms of general improvement to address real genetic polymorphisms. As any number of writers produce these reports, with many opinions not in agreement with other reports; to some degree it seems their free-lancing products are not affiliated with each other or to a company with prescriptive policies. Many report sections seem like opinions rather than scientific facts.

Overall, I believe Self Hack, then Self Decode, was originally a good idea of a company that has morphed into a sketchy business that treats its customers rather poorly. The goal, not to share and learn together, but use customers as a cash cow. Maybe the company has had some growing pains and problems and perhaps needs some kind of restructuring. It's indeed sorrowful to say that Self Decode appears to have become a self-serving business. Now I visit the site less and less, there just isn't much to do there but look at advertisements.

I hope the company takes this as useful criticism. One place I suggest they start, is to solicit their membership as to how they can improve. For all the years I've been affiliated, I can't recall one instance of customer feedback or a "how are we doing" email. Communicating better with subscribers is a good first step in understanding what they expect, and delivering a great service that both parties can feel good about. Good luck.

15 March 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Thank you for sharing your feedback, and we genuinely appreciate your long-term loyalty as a customer. We completely understand why the evolution of our platform might feel frustrating, and we want to take a moment to address your concerns openly and honestly.

When we originally offered lifetime memberships, we were a much smaller company with a much simpler product. At that time, we truly had no way of foreseeing the scale of innovation and entirely new product lines we would go on to build. The lifetime access you purchased was never intended as a bait and switch — it was a sincere offer for everything we had at the time, and everything we've continued to add to that core offering.

And we have added a lot. Since your purchase, we've built and included for our lifetime members at no additional cost: custom Meal Plans, Questionnaires, the Recommendations Tool, Action Plans, the Health Overview Report, Lifestyle Assessments, the Lab Test Analyzer, and thousands of new Health, Biohacker, and Trait Reports. These are meaningful additions that were never part of your original subscription, and you've had full access to all of them.

The Plus products — such as PGx Reports, the Longevity Screener, DecodyGPT, Carrier Status, and Ancestry — represent entirely separate, heavily-resourced product lines that required significant investment to develop and maintain. Including them for free across all lifetime memberships simply isn't something we're able to do while continuing to operate and grow. Our original Terms of Service, which you agreed to upon sign-up, do reflect that new products are not automatically included in prior subscriptions.

That said, as a lifetime member, you do have access to in-app discounts on these newer products — a way for us to recognize and reward the loyalty of long-standing members like yourself.

We truly value your support over the years, and we're sorry this experience has left you feeling let down. If there's anything we can help clarify or assist with, please don't hesitate to reach out.

Warm regards,
Cassie
Manager, Customer Support

Rated 1 out of 5 stars

Horrible customer support

Horrible customer support. Does not exist. They should mply ignore you.

And their reports are incorrect! If you suplement using their advice you can harm yourself. So it is complete waste of money.

14 March 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Hi Michal, thank you for sharing your feedback.

We're sorry to hear about your experience, and we want to address this directly. Our team did respond to your support request on March 6th. Our reply bounced back due to an issue with your email address, which meant it never reached you. We completely understand how frustrating it must have been to feel like your message went unanswered, and we sincerely apologize for that.

Once we became aware you hadn't received our response, we reached back out on March 14th with the information you needed. We hope you've had a chance to review that reply.

Regarding your concerns about our reports and recommendations — our content is based on scientific research and is intended to be informational. We always encourage members to work with their healthcare provider before making any changes to their supplementation.

We'd love the opportunity to make this right. Please don't hesitate to reach out to us at support@selfdecode.com and we'll be happy to assist you further.

Cassie
Manager, Customer Support

Rated 5 out of 5 stars

This site keeps all my medical test…

This site keeps all my medical test records from decades, explains what each test means, and further offers substantial general information based on the tests.

27 February 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Hey Barbara, thank you so much for your review! We agree--it's great to have a place to store your lab results and track trends over time. Being able to combing those insights with your genetics? Game-changer! Thanks for being a great customer and thanks again for the review, Barbara! :)

Rated 5 out of 5 stars

Expert Guidance and Personalized Insights

I’ve had the pleasure of working with Dr. Nacarelli for nearly a year through SelfDecode’s monthly consultation plan, and I can say without hesitation that he is by far the best medical practitioner I’ve worked with to date.

I originally turned to SelfDecode while searching for answers after developing Gadolinium Deposition Disease (GDD) following a routine MRI with contrast. It’s a rare condition that many physicians either don’t acknowledge, or have never even heard of, and don’t know how to treat. To complicate matters further, I also have Ehlers-Danlos Syndrome and trying to navigate both issues has been incredibly daunting.

I’ve seen more specialists than I can count, and Dr. Nacarelli is the only one who has truly helped me. From the beginning, he approached my case with patience, genuine curiosity, and an open mind. His depth of knowledge is unparalleled, and he consistently goes above and beyond, taking the time to understand my issues, and providing actionable insights and genuinely thoughtful input. Dr. Nacarelli’s open-mindedness, curiosity, and willingness to dig deeper set him lightyears apart from other physicians.

20 January 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Thank you so much for your thoughtful review, Diana. We agree that Dr. Greg is a gem, and we're glad to hear you've gotten the help you needed. Thank you again, Diana!

Rated 1 out of 5 stars

Slow, inefficient systems and poor customer service.

Ordered my test kit a week ago and only today has it been dispatched only the tracking number doesn't work. The postage cost was really expensive so I would expect a much faster service than this. I also read that for UK tests, I have to request a return label via email?! I've emailed but consistent with the service I've received so far, I've not received a response.

People often buy these kits because, like myself, they are not very well and are doing everything in their power to help themselves get better. Slow, inefficient systems coupled with poor customer service is not what customers expect from this type of business.

3 February 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Hi Sean, thank you for your feedback — we genuinely appreciate you taking the time to share your experience, and we're sorry to hear it didn't meet your expectations.

To provide a little context: your kit was processed and dispatched within 3 business days of your order, which falls within our standard handling window. We understand that when you're eager to get results, even a short wait can feel frustrating, and we appreciate your patience.

Regarding the return label — for non-US customers, this is requested via a quick online form which takes just a couple of seconds to complete. Labels are typically emailed the next day, with a maximum turnaround of 5 business days. We understand this process may not have been as clearly communicated as it should have been, and your feedback on that is genuinely helpful. We are actively working on improving this.

On the support side, it looks a few of your interactions came through our AI chat option, which states it searches the SelfDecode knowledge base and is not able to look up individual account details. We do offer a visible option to escalate to our email support team for account-specific queries — our human support team is always happy to help with those directly, 7 days a week across multiple time zones.

As for our replies not reaching you — we did respond to your emails, but unfortunately your email provider returned our messages as undeliverable, which was outside of our control. If you have any outstanding questions, please don't hesitate to reach out again at support@selfdecode.com and we'll make sure you're taken care of.

We truly hope your results give you the answers you're looking for, and thank you again for your feedback — it helps us keep improving the experience for all our customers.

Warmly,
Cassie
Manager, Customer Support
SelfDecode

Rated 3 out of 5 stars

This used to be an excellent site

This used to be an excellent site, especially when it was Selfhacked.com. It’s really gone downhill in the last few years. Now I find the reports are incorrect. marking High risk for alleles which aren’t high risk. If you click through to the SNP details you often find the SNP details contradict those on the main report page. I have to double check the reports against snpedia.com and the Selfdecode SNP pages. This isn’t really very good. The tech behind selfdecode needs sorting out. Also, the SNP pages have the feeling of being written or copy and pasted by underpaid people who don’t give a toss. This is very disappointing as Joe Cohen’s original Selfhacked site was so good and so carefully written. (PS: I have been a lifetime member of selfdecode for many years but am now asked to pay extra for reports. How does that work as Lifetime membership?)

31 January 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Hi Jane, thank you for your detailed feedback — we can tell you've been a thoughtful and engaged user of our platform for a long time, and we genuinely appreciate that.

We're confident in the scientific accuracy of our reports, which are built on peer-reviewed GWAS research and go deeper than general-purpose databases like SNPedia. In some cases, what may appear to be a contradiction between our reports and SNPedia actually reflects a difference in the type of association being described — for example, whether a study is reporting the risk allele or the protective allele, and the direction of the odds ratio. These nuances can look inconsistent on the surface but are scientifically sound.

We also noticed that you raised the specific example of rs9357271 with our support team recently, and our team walked through exactly this kind of nuance — in that case, SelfDecode correctly identifies the T allele as increasing risk based on GWAS data (OR = 1.47), which is consistent with the underlying study, even if the framing on SNPedia differs. If you have further examples you'd like us to look into, we'd encourage you to send them through — we take every flagged discrepancy seriously and would correct any genuine error immediately.

Regarding the lifetime membership and newer paid features — when lifetime memberships were offered, we were a much smaller company with no way of anticipating the entirely new product lines we'd go on to build. Your lifetime access still covers hundreds of DNA Health, Trait, and Biohacker Reports, plus a significant number of features added at no extra cost since your purchase, including the Lab Test Analyzer, Meal Plans, Action Plans, and much more. The Plus products represent separate, heavily-resourced product lines, and lifetime members do receive in-app discounts on these.

We do hear your feedback and sincerely appreciate it. Please don't hesitate to reach out at support@selfdecode.com with any specific examples — we're always happy to investigate.

SelfDecode Team

Rated 5 out of 5 stars

Longevity Toolkit

SelfDecode has been around for a very long time. Having the ability to get specific dna/gene related health information just for me is priceless. From character traits to health risk propensities goes beyond enlightenment, it allows me to pinpoint and implement lifestyle changes specifically to what works best for my genetics. There is so much more to health and longevity but a one-size-fits-all just isn’t reality when it comes to health so having this platform helps me to dial things in like supplements, diet, exercise and know that I’m doing the best specifically for me. I hope to upgrade one day but even the entry level information is easy to understand. I love needing out on my dna and how it is literally every aspect of who I am, how my body works and how it works best.

25 January 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

This review is everything — thank you! You've articulated exactly what we set out to build: a tool that replaces the one-size-fits-all approach with insights that are genuinely yours.

The fact that you're using it to dial in your supplements, diet, and exercise based on your own genetics is exactly how it's meant to be used. We'd love to have you upgrade one day and go even deeper, but we're glad the foundation is already making a real difference. Keep geeking out!

Rated 5 out of 5 stars

ONE STOP SHOP!!

ONE STOP SHOP!!
99.9% HEAD TO TOE TO ALL YOUR ANSWERS BEING SOLID!!

15 January 2026
Unprompted review
SelfDecode logo

Reply from SelfDecode

Thank you for the review Chris!

Rated 5 out of 5 stars

Easy to interpret

Self-Decode presents the genetic information in a structured and organized manner. It is easy to interpret, view actionable recommendations and create a customized plan to optimize your health! I love the reports that you can download, this helps you focus on a certain area of your health at a time. You can nerd out on your genetics, and the data is very insightful!

8 January 2026
Unprompted review
Rated 5 out of 5 stars

Self-Decode: THE future of

Self-Decode is truly the future of Health & Wellness. Why would anyone want to guess about what works for their best health when they can get a DNA kit from Self-Decode and have personalized recommendations based on your unique DNA? I have always had stomach issues when eating a lot of protein, and now that I have had my DNA analyzed, I know that I have a high propensity for a worse response to protein. This makes total sense now! Self-Decode is really everyone's blueprint to their best health and longevity. Customer service has also always been very helpful whenever I had any questions or issues with logging in or accessing my health reports. There are other platforms out there that are popping up, but Self-Decode is "the real deal". They have the most advanced, accurate, science-backed tools available in this space. It's an awesome company, and no, I have no affiliation whatsoever with this company. I just happened upon them years ago in a Google search, and I am so glad I found them!! ☺

5 January 2026
Unprompted review
Rated 5 out of 5 stars

I am really happy with my results from…

I am really happy with my results from selfdecode and the vast amount of data that is applicable and that you can also use the raw data. The team has always been friendly and helpful. It has really changed the way I live and approach my health even as a nutritional scientist.

11 December 2024
Unprompted review
Rated 4 out of 5 stars

Basic SelfDecode

I really appreciate all the information available to me to analyze my genetics and understand my genetic strengths and weaknesses. The Action Plan feature makes it easy to compile all the genetic information along with steps I can take to use diet, exercise, supplements, herbs, and medications (last resort) to upregulate the good genes and downregulate the not-so-good genes. The platform keeps changing as new info becomes available. What I don't like is that I bought a lifetime membership, but now they want me to keep paying more and more to get reports that should've been provided with my original membership. This is why I can't give you 5 stars. You took away all my original reports while I was away in Europe and had no secure line to download them. And then you split all reports into a general category and a second premium category that costs more. The business model keeps changing and not for the customer's benefit....Like, if I upgraded, then what upselling gimmick will come next?

2 December 2025
Unprompted review
Rated 1 out of 5 stars

Aggressive upselling and extremely scammy

I would absolutely NOT recommend SelfDecode for anyone who already has their DNA data and is looking to upload it for more in depth reports. The entire site is set up to trick you into buying their DNA kit. They constantly try to upsell reports to you, which I would be fine with IF they made it clear which reports are actually available for uploaded data, and which are only available using their own DNA kit. I was trying to buy reports that are available for the uploaded DNA data, was upsold on another report, and then was charged for that new report, the DNA kit, and shipping for the DNA kit without the site showing me a full list of what I was paying for even once. I had no idea I was paying for a DNA kit & shipping along with the report itself, until I was emailed the invoice and my card was charged! Throughout that entire upsell process there wasn't a single place where it stated that I would have to buy their DNA kit in order to get this report. To top it all off, after being charged for the extra report, DNA kit, and shipping, I can't even use the site AT ALL as no matter what page I navigate to, there is an un-closable pop up for adding a shipping address, which I'm NOT going to do because I never wanted the DNA kit to begin with! So now my account and all the reports I already paid for are unusable / unviewable until the support team addresses it.

24 November 2025
Unprompted review
SelfDecode logo

Reply from SelfDecode

We're so sorry we missed this review — that's on us, and we apologize for the delayed response on top of an already frustrating experience.

What you've described — being charged for a DNA kit you didn't intend to purchase, and then being unable to access your account due to the shipping address pop-up — is something we want to resolve for you right away. You should absolutely be able to access the reports you paid for, and if a kit was added to your order without your clear understanding, we want to make that right.

If this hasn't been resolved yet, please reach out to our support team directly (support@selfdecode.com) and we'll prioritize getting your account unblocked and reviewing the charges. Your feedback on the checkout experience is also something we're taking seriously — it's important to us that customers always know exactly what they're paying for before being charged.

We truly hope we still have the chance to turn this around for you.

Rated 1 out of 5 stars

I signed up a year ago

I signed up a year ago, missed the 'auto renewal' notification and even after notifying the company within 3 days of the charge that i no longer used their service and asked for refund they absolutely refused.

They threw their 'terms of service' in my face.

Bad business practices.

10 November 2025
Unprompted review
SelfDecode logo

Reply from SelfDecode

We're sorry we're only seeing this now — we sincerely apologize for the delayed response.

We're sorry to hear about your experience with the auto-renewal. We understand how frustrating it can be to miss a renewal notification, and we regret that the interaction left you feeling dismissed. That's never the experience we want for our members.

If there's anything still unresolved or if you'd like to revisit this, please don't hesitate to reach out to our support team — we're happy to take another look and see what we can do. We appreciate you sharing your feedback, even after all this time.

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