I recently attended the "Crack the AI…
I recently attended the "Crack the AI Mode" workshop by PingPrime: an especially insightful session on the ongoing shift toward GEO (Generative Engine Optimization).
In a very pragmatic way, Sabrina and Olivier explained how generative AI tools - ChatGPT, Claude, Perplexity, Gemini, and others - now search, sort, select, and rewrite content. AI has become a true brand touchpoint in itself, pushing us to fundamentally rethink our visibility and content strategies.
What I particularly appreciated: the quality of the strategic insights shared, the concrete and collaborative approach, the live examples and discussions and above all, the clear 4-step framework that companies can directly implement to build the new brand and content ecosystem of today… and tomorrow.
A workshop that was inspiring, pragmatic, and highly actionable for anyone working on brand visibility, content or positioning in the age of generative AI.
Congratulations to Sabrina & Olivier, the PingPrime team!
3 April 2026
Unprompted review