I signed up for the mystery card plan, and I haven't been disappointed yet. I have received 4 different packs of cards so far, and they look great in display cases. I also purchased the display cases... See more
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The Merchant of Magic supply and manufacture magic tricks, books, DVDs and accessories to both professional and amateur magicians worldwide. Our magic shop offers over 20,000 magic tricks, mind reading magic tricks and illusions. The bricks and mortar magic shop, based in Hampshire, offers Personal Tuition and workshop sessions to take you from beginner to expert! All our sales team are full members of the world famous Magic Circle and are professional Magicians, so if you need advice, our trained experts are ready to help. We are also a member of The UK Magic Dealers Association, so you can be assured we offer the very highest level of service and quality expected from a professional Magic Dealer.
Contact info
7, Brook Court, SO32 1AX, Southampton, United Kingdom
- 01489 807280
- support@magicshop.co.uk
- magicshop.co.uk
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Replied to 35% of negative reviews
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nice approach to customer service
Really nice approach to customer service and interaction. Arrived in good time for my grandsons birthday. Gift not yet given but so far happy with service and condition of item
Shipping to Australia….too easy!
I took advantage of a discount offer and purchased myself the Card College “Light” series. Being in Australia, I thought it would take weeks to arrive. It arrived in a little over a week! I will definitely be purchasing items in the future knowing how easy it is to get them
Fantastic company
Fantastic company. Cards always arrive in perfect condition, and are easily tracked from ordering to arrival. Also, if you ever need to speak with them, they are always lovely to deal with. Top marks, all-round. :-)
Long shipping times
Not sure why it took three working days before item was dispatched, 7 days for item to arrive not really acceptable in my opinion. If they spent as much effort in dispatching my goods than bombarding me with marketing emails I might consider purchasing from them again.

Reply from Merchant of Magic
Lee was very helpful
Lee was very helpful when we were choosing a brick set, giving us lots of information about the Lego/CADA/FO sets. Kept us entertained with some magic tricks and taught our son a trick. We all left with smiles on our faces.
Lee made our day !!!
Absolutely amazing experience never have I brought anything from a magician shop will certainly return Lee was absolutely amazing!! So much fun to be in merchant of magic makes visiting bishop Waltham allot of fun today, love playing cards he made it so special!!!!
Very good service
Very good service. Lee showed us a few tricks and helped us out while we were looking for gift ideas. Great little magicians shop and very good knowledge. Lovely person. Would highly recommend.

Reply from Merchant of Magic
Merchant of Magic always deliver!
Merchant of Magic always deliver great products at very reasonable prices and deliver when they say they will.
Communications are always good, goods well packaged and tracked by Royal Mail, I can't praise their service enough, 5 stars all they way.
Quality product dispatch could of been…
Quality product dispatch could of been quicker but got here in the end
Great choice of quality playing cards
Great choice of quality playing cards
Ordered a mystery pack which is
a good option for card collectors.
Fantastic magician in shop
Fantastic magician in shop. Worth a visit just to see him perform excellent magic 😁
Fast delivery and excellent products.
Fast delivery and excellent choice of products. Highly recommended.
My review of “Approaching Magic Practice; How to Practice Magic Tricks Effectively” By Dominic Reyes
This review is regarding the PDF guidebook “Approaching Magic Practice; How to Practice Magic Tricks Effectively By Dominic Reyes.”
This 100 page book is brilliant, “spot on,”incredibly apt. I’m willing to bet that it is exceedingly relevant reading to every one of us, from tyro to professional.
(I learned the word ‘tyro’ when I first encountered it. Where, you didn’t ask? Why it was in the Royal Road to Card Magic. It means novice, or beginner.)
That this book, on how to better oneself at this art form we all love called Magic, is given, or “sold,” at no cost is a real tribute to the kind and giving qualities of its author. Thank you. On behalf of all of us.
Great product and efficient service.
Super service and great value for money.
All good as expected.
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