Jamie kay Reviews 

1,254
TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 169 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the children's clothing is crafted from gorgeous, soft, and high-quality fabrics featuring truly beautiful designs, whimsical prints, and lovely colors. Consumers also love the highly responsive customer care team, noting that staff members always handle order issues, loyalty rewards, and replacements very quickly. Parents highlight how durable and practical these clothes are, often passing them down to younger siblings and cousins who continue to wear them with ease. Some reviewers were not happy with recent purchases, mentioning that certain garments felt much thinner, lacked softness, or showed lower quality than expected from previous years.

What people talk about most

Product

Reviewers mention positive feedback about product quality, classic styles, and attention to detail. Customers... See more

Quality

Users describe positive interactions with quality, consistently praising the beautiful designs, attention to... See more

Customer service

Reviewers highlight positive aspects of customer service, frequently describing interactions as helpful and... See more

Response time

Consumers find response times to be prompt, helpful, and exceptionally fast. Reviewers frequently highlight... See more

Staff

Customers consistently note positive experiences with staff, describing the team as prompt, kind, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have been a regular customer for almost 2 years now. It’s an addiction that I love! The quality, designs, variety and colours are the most beautiful! Kids look amazing in JK and as a mom I’m just gr... See more

Company replied

Rated 5 out of 5 stars

Beautiful, high quality kids clothing. Great reward programs, sales and well priced basics to compliment the more expensive items. I've purchased many items over a few years and only one item had a mi... See more

Company replied

Rated 5 out of 5 stars

Jamie Kay is my go to for beautifully made, designed and diverse pieces for my two daughters and son. I have been buying their clothing items for years now and people always comment on the gorgeous pr... See more

Company replied

Rated 5 out of 5 stars

I can't fault Jamie Kay, they're a luxury brand but also have amazing specials. The fabrics, designs, colours and prints are gorgeous and everything is so beautifully made. The snuggle bunnies are... See more

Company replied


Company details

  1. Children's Clothing Store

Written by the company

Beautiful colours, delicate prints, crafted from the softest highest quality fibres in the world. www.jamiekay.co.nz


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.7

All reviews

(1,254)

169 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

High Quality Clothing & Customer Service

High quality clothing that is both timeless and lasting! Excellent customer service and a company that truly cares about their customers. Our favorite clothing brand!

18 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you very much for your thoughtful review. We are delighted to hear that you value the timeless quality and durability of our clothing. We sincerely appreciate your support and are honoured to be your preferred clothing brand.

Rated 5 out of 5 stars

Jamie Kay thank you for your…

Jamie Kay thank you for your outstanding service.
I placed a last minute order and needed it urgently. I emailed the customer service and they send the order really quickly.
I was amazed by the customer service as it’s very hard to find these days . Thank you to the Jamie Kay team .

18 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

We’re so pleased we could get your order out quickly for you, especially when you needed it urgently. Our team always aims to go the extra mile, so hearing that you felt supported truly means a lot.
Thank you for taking the time to share your kind words – we’ll be sure to pass this on to the team.
We appreciate you and hope to assist you again soon!

Rated 2 out of 5 stars

Used to love it, but quality isn’t the same anymore

I’ve been buying from Jamie Kay since 2018, and it used to be one of my absolute favourite brands for kids’ clothing. The fabric quality was amazing back then — thick, super soft, and really durable. Most pieces lasted a long time (as long as the kids didn’t outgrow them first).

Unfortunately, I’ve noticed a significant decline in quality more recently. The newer items, especially leggings and tops, feel much thinner than before and tend to develop holes quite easily with normal wear. It’s quite disappointing compared to how well the older pieces held up.

Another thing I’ve started to notice is a strong chemical smell when opening new packages, which I never experienced with their earlier collections.

I still love their designs, but the drop in fabric quality and overall durability has made me hesitate to keep purchasing as frequently as I used to.

18 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for taking the time to share your feedback, and for being part of our community since 2018 — we truly appreciate your long‑standing support.

We’re really sorry to hear that some of your more recent pieces haven’t felt as durable as the earlier collections. This certainly isn’t the experience we want for our customers. Our team is continuously reviewing fabric weights, blends, and construction to ensure our garments meet the high standard you’ve known and loved, so your comments are incredibly valuable and will be passed directly to our production team.

Regarding the smell you’ve noticed when opening new packages — we completely understand how off‑putting that can be. This scent actually comes from our compostable corn‑starch bags,. These eco‑friendly bags can occasionally have a stronger natural odour, especially when freshly packaged, but it does dissipate quickly once opened.

Please be sure to reach out to our team: orders@jamiekay.co.nz so that we can assist with any concerns.

The JK team

Rated 5 out of 5 stars

Fantastic company to deal with

Fantastic company to deal with. Very responsive and understanding. Great quality products and super fast shipping. Thank you

18 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

We’re delighted to hear that you had such a positive experience with our team. Being responsive, understanding, and ensuring fast shipping are all things we work hard to deliver — so it truly means a lot to know this shone through for you.
We’re also so glad you’re loving the quality of our products.
Thank you again for your kind words and for choosing Jamie Kay!

Rated 5 out of 5 stars

Great customer service

Purchased several products over the year(s). Fast shipping and great customer service, the team were very helpful when I needed to organize a return for an order. Thank you! x

17 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

We truly appreciate your continued support over the years, and we’re delighted to hear you’ve had great experiences with both our products and our service.
Our team is always happy to help, so it’s wonderful to know we could assist you smoothly with your return.

Rated 5 out of 5 stars

Had a broken product after one use

Had a broken product after one use, had a replacement as soon as customer service had seen my email, lovely customer service! Have been buying for years ☺️

10 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for taking the time to leave this lovely review. We’re so sorry to hear that your product arrived damaged after one use, but we’re really glad our team could get a replacement sorted for you quickly.
Your kind words about our customer service truly mean a lot, and we’re incredibly grateful for your support over the years. It means the world to us that you continue to choose Jamie Kay.

Rated 5 out of 5 stars

Best experience with them

Best experience with them, the clothes are always exceptional quality and customer service is so quick and responsive! Nothing but the best!

3 March 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We’re thrilled to hear you’ve had such a great experience with us. It means the world to know you’re loving the quality of our clothing and that our customer service team has been able to assist you quickly. We truly appreciate your support and are thrilled to have you as part of our community!

Rated 5 out of 5 stars

Beautiful quality clothes

Beautiful quality clothes, and fantastic service!

16 February 2026
Jamie kay logo

Reply from Jamie kay

Thank you for taking the time to leave this feedback. We’re so pleased you’re happy with both our clothing and service.

Rated 5 out of 5 stars

Amazing 💗

Gorgeous clothing at amazing prices, amazing Customer service as they swiftly organised a replacement item for me with speedy shipping...and the little loves loyalty system is just the icing on the cake 💗

20 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We’re delighted to hear you’re enjoying our gorgeous pieces and that our team could quickly organise a replacement for you — we always want things to be as seamless as possible.
It also makes us so happy to know you’re loving our Little Loves loyalty program 💗 Thank you for being part of our community and for taking the time to share your experience!

Rated 5 out of 5 stars

Another stellar customer experience

Another stellar customer experience! I’m a longtime, loyal lover of JamieKay clothing, and proud to have reached Level 5 status with my 5 grandchildren, always finding high quality items from both new drops and promotions. I live in the US but also spend time in NZ so I have accounts in both countries which can be confusing at times. The customer service staff always responds to my questions quickly and addresses my needs. I’m happy to support this lovely business!

23 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your beautiful review and for being such a loyal part of our Jamie Kay community. We truly appreciate your continued support over the years, and we love hearing that you enjoy our collections—whether it’s a new drop or a special promotion—for your five wonderful grandchildren.
We also understand that having accounts in both the US and NZ can sometimes be a little confusing, so it means a lot to hear that our customer service team has been able to assist you quickly and clearly whenever needed.

Thank you again for taking the time to share your experience—we can’t wait to continue creating pieces your family loves. 💛

Rated 5 out of 5 stars

Great experience and cutest clothes

Just got my order and love everything. The fit, style, and quality is all great and my daughter loved it all and can't wait to wear. There was a mix up with one item and I reached out to customer service. They were prompt, kind, and professional. They took care of the request right away and made it interaction simple and easy for me. And it helps the clothes are so beautiful!

19 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

We’re absolutely thrilled to hear you and your daughter love your pieces — knowing she’s excited to wear them makes our day. We’re also glad our customer service team could assist quickly and make things simple and stress‑free for you. Mix-ups are rare, but when they happen, we’re always here to help get things sorted right away.

Thank you again for your kindness and for being part of our JK community. We hope your daughter enjoys every moment in her beautiful new outfits!

Rated 5 out of 5 stars

Recommend

I have bought from Jamie Kay for years now. Their pieces are beautiful and service are amazing. They have been able to sort out my issues promptly in a couple of occasions with no problems.

17 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for taking the time to leave this lovely review!
We’re truly grateful for your support over the years — it means the world to our team.
We’re thrilled to hear you’ve loved our pieces and that our customer service team has been able to help quickly whenever you’ve needed us.
Thank you again for being part of our JK community. We look forward to creating many more pieces you’ll love.

Rated 5 out of 5 stars

Exceptional customer services

I recently had a very small issue with a customised order, and I’m genuinely impressed with how Jamie Kay customer service team handled it. From the moment I reached out, the team was responsive and understanding.
The corrected order exceeded my expectations, and the attention to detail showed how much they value customer satisfaction.

11 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you for your lovely review!
We’re so pleased we could quickly resolve your customised order and that the corrected item exceeded your expectations. Your kind words truly mean a lot to our team.

Rated 5 out of 5 stars

Very prompt response in sorting a…

Very prompt response in sorting a stitching error on a pair of shorts. Highly recommend.

13 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We're so glad we could quickly resolve the stitching issue on your shorts. Your recommendation truly means a lot to us.

Rated 5 out of 5 stars

Awesome customer service from the…

Awesome customer service from the friendly helpful team. My queries were answered promptly & easily sorted & my order is on its way. Thank you so much. Jenny 🥰

9 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review ✨
We’re so pleased to hear our team could help get everything sorted quickly for you, and that your order is already on its way. Your kind words truly mean a lot to us.

Rated 5 out of 5 stars

Jamie Kay is amazing

Wow Jamie Kay, you are amazing. I purchased an embroidered bunny,and I asked for my grandaughters first and last name to be put on. There was confusion as her first and last name are similar. Her last name was put on the bunny. I reached out to Jamie Kay, and they righted the wrong, by sending another bunny free of charge with her full name for free. What a wonderful company. I wouldnt hesitate to recommend Jamie Kay to anyone. They are awesome.

29 January 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your beautiful review. We’re delighted to hear that your granddaughter’s embroidered bunny is now perfect. Our team always wants to make things right, and we’re so glad we could help quickly resolve the mix‑up.
We truly appreciate your kind words and your recommendation — it means the world to us.

Rated 5 out of 5 stars

Jamie Kay is my go to!

Jamie Kay is my go to for beautifully made, designed and diverse pieces for my two daughters and son. I have been buying their clothing items for years now and people always comment on the gorgeous prints, floral and cute kittens being our favourites. They have delicate, sweet dresses for little girls which I feel are hard to find these days, especially for ages 8-10. The boys items are amazing and diverse, with a gorgeous colour scheme and the baby basics, bodysuits etc, are designed to last! Customer service is also 5 star. Love Jamie Kay.

5 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you for sharing such a lovely review. We’re delighted to hear how much you and your children enjoy our pieces. We’re also so grateful for your kind words about our customer service.

Rated 5 out of 5 stars

Customer service was so responsive

Customer service was so responsive. I haven't received my order yet. But I have heard amazing things about Jamie Kay. I can't wait!

5 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We’re so happy to hear that you’ve had a great experience with our customer service so far. We can’t wait for your order to arrive, and we truly hope you love everything once it does.
Thank you for your excitement and support — it means so much to us.

Rated 5 out of 5 stars

Great customer service

Great customer service, very quick response!

4 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We’re so glad to hear that our customer service team could assist you quickly.
We truly appreciate your support.

Rated 5 out of 5 stars

Very fast customer service via email

Very fast customer service via email

3 February 2026
Unprompted review
Jamie kay logo

Reply from Jamie kay

Thank you so much for your lovely review! We're delighted to hear that you had a fast and positive experience with our team. Providing timely, caring service is really important to us, so your feedback truly means a lot to us!

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look