I went into the warehouse in cardigan and I was met with such friendly people who helped me find the exact gene that I was looking for. I tried on a couple of different styles but they helped me pick... See more
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I own four pairs in various life-stages, and couldn't love them more. It's a little frustrating to have to pay for repairs nowadays but the repairs themselves are very thorough and high quality. And t... See more
Great customer service. I now have a pair of "Astrid"jeans - a perfect fit for me, really easy to move in them, relaxed fit. They feel tough enough for everyday wear and look good enough to see me thr... See more
Your pair of jeans need time to get to know your vibration.After a few wears they mold into becoming you and each time you wear them they are a piece of you.
Company details
Written by the company
Hiut is a family owned Denim Company in Aberteifi, Wales. We make Hiuts in our own factory, with skilled hands, paper patterns and denim chosen for structure, handle and wear. Each pair is cut, sewn, finished and signed by its maker. Hiut exists to keep expert denim making alive in Aberteifi: to keep denim skill in the town, train makers, choose materials carefully, and make fewer pairs with more attention given to each one. A pair leaves the factory carrying the work of its maker. What happens next belongs to the wearer.
Contact info
Hiut Denim Co., The Old Jeans Factory, SA43 1JY, Cardigan, United Kingdom
- 01239 612469
- hi@hiutdenim.co.uk
- hiutdenim.co.uk
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Replied to 100% of negative reviews
Typically replies within 1 week
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Incredible craft
I'm amazed and grateful for the stunning repairs carried out on two pairs of hiuts I sent in. I know it's not advertised as invisible mending, but the real care and skill that has been taken to carry out the repair authentically and sensitively evidences real mastery. Paul, who does the work, really knows his craft, this is wonderfully skilled, it's virtuosity if you can have that in a repair (and why can't you?!). The "repairs for life" feature wasn't what originally brought me to hiut, but I now see it as a key component of the operation (I'm sure it's a USP, I don't know of other jeans manufacturers who do the same) because when you wear the jeans they quickly become your favourites, and it's a wonderful way of making them stay that way. Increasingly I love companies (there aren't many... original fibres, finisterre, Patagonia, sheep inc, Barbour, any others?) that build the afterlife of their products into the equation. Well done on leading the way!
The best jeans
The idea of jeans beeing made in Wales is already great enough, but the customer service was absolutely brilliant as well.
The pair of jeans is amazing. I love them! You can see they're build to last.
Perfect Jeans
After years of searching I have finally found the perfect pair of jeans ...great denim, beautifully made and I love the shape and fit. It took a couple of attempts to get the size right but it was quick and easy to get through to customer services for advice and the exchange was straightforward....I had to wait a bit as they were made to order but definitely worth the wait! Thank you so much!
One of the best companies out there
One of the best companies out there. Making great products and standing by them for life. Innovative, considerate and inspiring. Please keep up the great work.
Thank you Hiut!
This is my 2nd pair of Hiut jeans. These people know their stuff! Brilliant attitude and customer service. My jeans arrived ahead of expected time and fit perfectly. Their skills and knowledge are incredible. What they do is what makes me happy 😃
Good product, poor repair process
When the jeans arrived I was very happy with them. The cut was great and they fit really well.
My issues are, firstly, I found them didn't last any better than any other jeans I had bought and they are multiples of the price.
I bought them mainly for the lifetime repairs and they do not appear capable of delivering adequately on this. Once I had a slot to return my jeans, it took nearly 6 months from my sending them off to receiving them back. When I asked about timescales by email, I would get promises of they would be sent to me soon, in the next week or so etc. Eventually Hiut stopped replying to me.
Soon after I received my jeans back they ripped again (not due to a poor repair, the repairs were good). Due to the time it took to get them.back before, I decided not to bother getting them repaired again.
Due to the repairs process I would not recommended the jeans nor buy them again.

Reply from Hiut Denim Co.
The quality of your customer service is…
The quality of your customer service is only equalled by that of your products. And you can quote me on that.
Sent my denim in for repairs
Sent my denim in for repairs. I must admit it’s the second time in nearly four years and the work is brilliant. Thanks Paul.
BRILLIANT
BRILLIANT - I had to use the free repair service after a very ungraceful stumble on a concrete path left my jeans with a 'grazed knee' - Hiut's Grandmaster Repairman sorted that out flawlessly + the turn-ups where they were showing signs of wear, these jeans are several years old (I'm not the original owner, they are my BEST EVER eBay purchase) they're aging wonderfully developing a lovely patina and they feel special every time I put them on. Thank you Joe@Hiut for patiently sorting it out and answering all my questions -
Perfect Jeans
Had my 2nd pair delivered today (Tan / V Fit) and they are fantastic. Made exactly to my specs and they fit perfectly. 1st pair of jeans (18 months old, washed three times) is my go to pair for going out or just loafing about. Great story behind them as well.
Do one thing, for you and the planet, buy Hiut
I am so in love with my new jeans and will love them for years to come. Joe was so helpful helping me chose the right style, even sending me a pair to try for size. Now, I will be able to order my next pair with confidence and I just cannot wait to do so. if it helps someone else order some beautiful jeans it’s got to be good for you and the planet. It was a big leap for me and I am so glad I did it. Making the choice of one beautiful pair of jeans made in Wales that will live for many years over many pairs from a sweatshop is an obvious choice, but the ability to afford it and the mindset is quite hard. I am so glad I did and I will love them all the more for it.
Free repairs for life
Free repairs for life! Just had my first pair returned after seven years wear and tear. Super repair by Paul, so good I’ve order another new pair.
“If Carlsberg made jeans…. Hiut’s would still be better.”
Great service from Hut
Joe and his colleagues always give great service. This time he repaired some lovely old Hiut jeans of mine, which I look forward to wearing once the shorts season is over.
Great Jeans from the Jean Jeanie
Joe and the entire team were brilliant every step of the way. With the help of the team (especially) Jean (sic) who made and signed my very first pair of craft jeans, the customer care and speedy service were excellent! They look and feel great and even my teenage son thinks daddy’s now looking cool!
They care. A lot
Doing the right things, right. Team Hiut cares a lot about things that matter, and it shows in the experience of engaging with them. Thanks!
The jeans are extremely well made
The jeans are extremely well made. I had an issue with the fit of the skinny jeans as I have larger thighs. The customer service was outstanding. They recommend a different style, accepted my return and created a new order for the replacement which fit perfectly.
Outstanding service throughout. I would highly recommend.
Great Hiut-team
Great Hiut-team, helpfull also for special demands, and quick in responses...! And allways very nicly done jeans, of course...!
Great jeans, great service
Great customer service and fantastic products. It’s also wonderful to be able to deal directly with someone handling queries and changes during the order and to discuss sizes and cuts before ordering.
Truly outstanding service
Truly outstanding service. So proud to support a business with such good products, such good customer service, and with such a positive mission.
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