Pancham | Fitness Business Growth Reviews 49

TrustScore 4 out of 5

4.2

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Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the staff for their professionalism, positive attitude, and willingness to adapt to specific needs. The booking process is frequently highlighted as flawless and efficient, saving users time and effort. People also appreciate the exceptional customer service, noting the team's responsiveness, helpfulness, and dedication to their success. However, some customers were dissatisfied with the marketing services, reporting a lack of results and ineffective campaigns despite significant investment. They mentioned issues with lead quality, low efficiency, and a perceived lack of attention to detail in campaign execution and reporting. A few other people also felt that the company changed its offer, leading to dissatisfaction with the outcomes.

What people talk about most

Staff

Reviewers highlight positive aspects of staff. Customers consistently praise the team for being responsive,... See more

Marketing

Clients share ambiguous opinions on marketing. Many customers praise the customized ad campaigns, effective... See more

Service

Consumers find service to be ambiguous. Many reviewers express satisfaction, highlighting how the company... See more

Booking process

Customers had positive experiences with the booking process. Reviewers consistently praise the booking team... See more

Customer service

Customers consistently note positive experiences with customer service. Many reviewers highlight the team's... See more

Based on these reviews

Rated 5 out of 5 stars

I had direct contact with the booking team via text while we were going through the initial "go live" process. They were amazing to work with and very upbeat, motivated and willing to make adjustments... See more

Rated 5 out of 5 stars

First, we want to thank Adrian for working with us at an exceptionally high level of professionalism. His humor, wit, attention to detail, situational awareness, and business savvy are second to non... See more

Company replied

Rated 5 out of 5 stars

Working with the Pancham team has been a game changer for our business. No more chasing leads down and spending hours scheduling or rescheduling. The booking team executed their process flawless... See more

Rated 5 out of 5 stars

They were responsive & very helpful to my business. Any question or request was attended to. Valerie Tam in particular was awesome to work w/. She was always willing to listen and help.

Rated 1 out of 5 stars

They charges $6000 for 3 mo. instead of monthly like they were supposed to. They couldn’t produce any results. Changed their offer when they knew they couldn’t produce leads they promised, which is a... See more

Rated 1 out of 5 stars

Scam alert. Don’t use Pancham. They brought me leads at $50/cpl. If you don’t know going rate is $15-$20. I tried multiple times to tell them their ads were not working as they spent my money on Meta... See more

Company replied

Rated 1 out of 5 stars

Performance Review: Pancham Agency (6-Month Period) This review evaluates the performance and ROI of Pancham based on a total expenditure of $19,000 ($9,000 agency fees +... See more

Rated 1 out of 5 stars

We had the exact opposite experience from what many of these positive reviews suggest. From the beginning, we were sold a vision we were never able to achieve. Despite being in a highl... See more

Company replied

Rated 1 out of 5 stars

Misleading ads. Don’t use Pancham. Don’t trust their ads & sales reps. The sales rep is disconnected from the “coach.” The sales rep suggested an automated interface with our current booking... See more

Company replied

Rated 5 out of 5 stars

I'm currently working with Pancham and the experience has been great so far. They are very collaborative and intent on finding the best solutions for our studio which includes building on the communit... See more

Company replied

Rated 5 out of 5 stars

When I first started with Jules from Pancham, I told her that either she be my Angel or executioner. Well she turned out to be my Angel. Before working with Pancham, we couldn’t get leads through the... See more

Rated 5 out of 5 stars

I really appreciate everything that Pancham and Valerie has done for my Burn. When I purchased this location they had not done much advertising so we had to start from scratch. We have had great resul... See more

Rated 5 out of 5 stars

Working with Pancham has been a game-changer for our gym! Their creative strategies, consistent branding, and targeted campaigns have helped us grow our membership and build a stronger presence in th... See more

Rated 5 out of 5 stars

Working with Pancham was a great experience. Emily and Jules made an excellent team, and I learned a lot from them; from social media marketing strategies to improving lead show rates and maintaining... See more

Rated 5 out of 5 stars

We have used Pancham for over a year now since our gym opened, and in the pre-opening phase. Being a first time business owner and having no knowledge of advertising, using them was a no brainer. Our... See more

Rated 5 out of 5 stars

Working with Pancham has been an excellent experience. Coach Jules and the entire team have been a pleasure to partner with. From marketing scripts and sales strategies to bi-weekly ad performance upd... See more

Rated 5 out of 5 stars

We’ve been working with Pancham for the past 18 months at both F45 Ashburn and Cookes Crossing, leveraging their marketing and booking concierge services. The experience has been exceptional from... See more

Company replied

Rated 5 out of 5 stars

The entire team has been GREAT to work with!! I've really enjoyed my time with Pancham so far! It's been less than a month and I've had more trials scheduled and new members than I've seen in a lo... See more

Rated 5 out of 5 stars

Jules is an AMAZING rep. She helped identify trends and adjust toward marketing schemes that allowed us to take full advantage of our advertising spend. The booking team does an exemplary job of reach... See more

Rated 5 out of 5 stars

Pancham has been a pleasure to work with! Our rep, Jenna, is hands-on, super creative and she genuinely cares about helping us grow our business! I would highly recommend Pancham to others looking to... See more

Rated 5 out of 5 stars

Why I chose Pancham: I was looking for a new marketing team to generate more traffic into our studio. When I officially started the search, our studio had gone a week without a single... See more

Rated 5 out of 5 stars

The Pancham team was great. They were all the things you would want and expect from a partner: knowledgeable, proactive, easy to work with, responsive and professional! Special shoutout to our CSM,... See more

Rated 5 out of 5 stars

I’ve been working with Pancham’s team for almost a year, and they’ve been nothing short of fantastic. From day one, they’ve been responsive, knowledgeable, and committed to delivering excellent... See more

Rated 5 out of 5 stars

Highly Recommend GoPancham We’ve had an awesome experience working with GoPancham. From day one, their team moved fast and executed even faster. They ran multiple different pro... See more

Rated 2 out of 5 stars

Disappointing results. Leads generation is very low and i often hear excuses like "long weekends are typically low", "the colder weather results in lower leads", etc. I gave them more time than I ever... See more


Company details

  1. Media and Marketing Agency
  2. Advertising Agency
  3. Internet Marketing Service
  4. Marketing Consultant
  5. Online Marketing Agency

Written by the company

We're the #1 growth partner for fitness-based businesses. We're here to help you free up your time AND increase your bottom line.


Contact info

4.2

Great

TrustScore 4 out of 5

49 reviews

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Replied to 50% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Pancham saved my business!

When I first started with Jules from Pancham, I told her that either she be my Angel or executioner. Well she turned out to be my Angel. Before working with Pancham, we couldn’t get leads through the door and I was close to closing up my studio. Jules and the team crafted a great offer, set up a simple system, even for someone not tech savvy like me, And the best thing of all, they reach out with a live person and booked the leads for us!! Since then, we’ve been thriving. I Highly recommend Pancham!!

1 August 2025
Unprompted review
Rated 5 out of 5 stars

Working with Pancham has been a game-changer for our gym!

Working with Pancham has been a game-changer for our gym! Their creative strategies, consistent branding, and targeted campaigns have helped us grow our membership and build a stronger presence in the community. Their lead nurturing efforts have been especially effective, turning inquiries into sign-ups and directly increasing our membership base. They're responsive, easy to work with, and truly understand the fitness industry. Highly recommend!

27 July 2025
Unprompted review
Rated 5 out of 5 stars

Ingrid and Pancham have been an amazing…

Ingrid and Pancham have been an amazing help in guiding new leads to our facility! We’ve been working with them for only a few months and seen a huge uptick in new people coming in as well as old members coming back! I can’t recommend them enough and are so happy with our results!

16 June 2025
Unprompted review
Rated 5 out of 5 stars

I really appreciate everything that…

I really appreciate everything that Pancham and Valerie has done for my Burn. When I purchased this location they had not done much advertising so we had to start from scratch. We have had great results since really utilizing all that Pancham has to offer.

14 June 2025
Unprompted review
Rated 1 out of 5 stars

We had the exact opposite experience…

We had the exact opposite experience from what many of these positive reviews suggest. From the beginning, we were sold a vision we were never able to achieve. Despite being in a highly saturated market, the team insisted on a cookie-cutter approach that simply didn’t work for our business model or audience.

We partnered with this company in October and repeatedly asked that they not remove our campaigns, yet they proceeded anyway without clear communication. To make matters worse, they retained full control of over $8,000 worth of leads that we can no longer access.

There was absolutely no guidance on offboarding, no transition plan, and no support in recovering our data. In the end, we were left frustrated, misled, and disappointed by a lack of transparency and accountability.

Response: Response to Pancham’s Statement:

I appreciate the response, but I must respectfully correct several misstatements and clarify the reality of this engagement:
1. Your performance numbers are inaccurate and misleading. The “931 leads” and “223 member sign-ups” you cite are not solely attributable to your efforts. Many of these leads were generated or converted by my own team, and some were even duplicates or unqualified entries. If anything, your actual booking conversion rate was closer to 33%, with a high no-show rate and low lead quality—even after I approved discount offers against my better judgment.
2. Stop citing “industry average.” That’s a vague, unsupported claim that you throw around without any formal benchmark or source. It’s a number you made up and clung to in every conversation to deflect responsibility.
3. The actual lead total was 921—not 931. This discrepancy underscores your team’s lack of attention to detail, which was evident in nearly every email you sent, riddled with typos and careless formatting. That sloppiness extended to your reporting and campaign execution as well.
4. The offboarding process you promised was never delivered. The lead list was only sent on June 5th, even though your ads continued running through June 9th. And once again, your Client Success Manager failed to include the actual offboarding date—more evidence of disorganization and lack of accountability. There were also no detailed steps or official documentation; instead, I received a copy-pasted ChatGPT template with placeholders (e.g., “[insert date]”).
5. You repeatedly blamed me for “sticking around” or “trusting your company.” This isn’t just unprofessional—it’s offensive. I gave your team every chance to course correct, approved multiple unpaid trials, accepted your strategy shifts, and participated in every scheduled call. I was trying to make this work.
6. The market analysis was wholly inadequate. It included only four competitors, two of which were other F45 studios—one over 12 miles away. You failed to analyze or reference our actual top competitor’s pricing or positioning, which rendered your “high-ticket offer” strategy unusable. Instead, you pushed a low-barrier offer that flooded my studio with unqualified leads, simply to inflate your numbers.
7. You never once met—let alone exceeded—any agreed KPI. Every target had to be chased down by me. I was the one initiating meetings, raising performance concerns, and asking for updates—not the other way around. My Client Success Manager’s involvement was minimal at best.
8. The lead export file lacked crucial compliance data, such as whether individuals opted out or unsubscribed from communication. That omission placed my company at legal risk of up to $500 per SMS under TCPA guidelines—further highlighting the lack of care and understanding of operational liabilities.

8 June 2025
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

We’d like to clarify some key facts for anyone reading this review.
Over the course of this partnership, you spent $8,143 on advertising — which generated 931 leads and 223 new member sign-ups, as verified in your Mindbody CRM. That’s a $36.51 cost per new client, compared to the $200–$300 industry average. These are strong results by any standard in the fitness industry.

You mentioned that we applied a “cookie-cutter” strategy that didn’t align with your business. That’s not the case. We began with a market analysis based on your top five competitors, built a custom campaign aligned to your goals, and used an offer that you personally approved. In your first three weeks, 39 new people walked into your studio — clear evidence the strategy was working.

Throughout the engagement, our Client Success Manager worked closely with you in regular calls to set performance targets — and we consistently met or exceeded those goals. When that still wasn’t seen as “enough,” it became clear there was a mismatch in expectations — not in delivery or performance.

Regarding concerns about campaigns and data access:
- All leads were provided in a full export one week prior to offboarding, and you had access to them throughout our time together.
- Clear offboarding steps were shared, and our team remained available to support any final transitions.

Even after your concerns were raised, our CEO personally got on a call with you to listen and support the process.

We take pride in our results, our integrity, and our communication. Not every partnership is the right fit, and that’s okay. But we stand confidently behind the strategy, performance, and professionalism we brought to this engagement — just as we do with every client we serve.

Rated 5 out of 5 stars

Working with the Pancham team has been…

Working with the Pancham team has been a game changer for our business. No more chasing leads down and spending hours scheduling or rescheduling.
The booking team executed their process flawlessly every time. They don't miss.

In gym, we are able to focus on converting leads and don't have to worry about missing any prospects.

If you're thinking about working with Pancham, I highly encourage you to pull the trigger and go for it.

1 June 2025
Unprompted review
Rated 5 out of 5 stars

Nothing but high praises!

Why I chose Pancham:

I was looking for a new marketing team to generate more traffic into our studio. When I officially started the search, our studio had gone a week without a single lead from our previous marketing team's ads, much less someone actually coming through our doors from them. I felt like we were just throwing away money.

The aspect that really set Pancham apart from other marketing calls that I had was their commitment to conduct all lead follow up for us. They said they would book the first session and literally send people through our doors. The rest was in our hands after that. I was pretty confident in my team to close sales once someone was in front of us, so I took a flyer on them.

What I love most:

Two things.

I love that Pancham does all the lead follow up for us. 18 hours a day, 7 days a week, I have a team actively reaching out to leads that are coming in through our ads. This has not only saved my team hours of lead outreach work, but it has significantly increased the amount of traffic coming into our studio. I can't stress the benefit of this aspect enough.

I also like that I don't have to come up with my own marketing strategies. Pancham runs everything by me and gives me a say in what they're doing, but they propose the strategies, and I'll I have to do is approve of it. They also stay on top of the performance of the ads. Every two weeks, we look over our numbers and see if it's worth pivoting to a new strategy or continuing with our current one. They stay on top of the game daily so we aren't running ads that have been outdated or aren't performing well. They won't let me pay for ads that aren't working, and I love that.

My overall experience:

The first month is usually the slowest when you switch to a new marketing team, as they have to learn the ins and outs of your business and market. If that ends up being true with Pancham, then I am in incredible shape as a small gym owner. 50 intros sent through our doors, 22 membership sales, and 12 active trials at the end of our first month working with them has made me very satisfied with the early returns. I'm excited to see what month two brings our way. So far, nothing but high praises!

1 May 2025
Unprompted review
Rated 5 out of 5 stars

Thanks Dave + Pancham team

⭐⭐⭐⭐⭐
We couldn’t be happier with the results from Dave and the team at Pancham! Their expertise and strategic approach helped us set a top-10 record-breaking grand opening membership number for our gym. The engagement and turnout were incredible, and we owe a huge part of our success to their efforts. Highly recommend to any business looking to make a big impact!

1 February 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Thank you so much, Katy. We’re thrilled to hear about your record-breaking grand opening and are grateful to have been a part of it. Huge congratulations to you and your team. Wishing you continued success, and we’re always here to support you.

Rated 5 out of 5 stars

Record Breaking Success!

Dave and his team are incredible to work with! With his partnership, we were able to successfully open our new Burn Boot Camp Clayton location. Dave drove creative ideas along with giving pointers based on previous opening experience. With his help, we had the 2nd largest in this decade! We are so happy with his partnership and look forward to continuing to work with Dave and his team!

3 March 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Thank you Bri. We’re so happy to have been part of your successful opening. It’s amazing to hear about your record-breaking achievement, and we appreciate your kind words. Looking forward to continuing this partnership and supporting your growth.

Rated 5 out of 5 stars

Working with Dave Pancham has been…Working with Dave has helped our growth a tremendous amount -- Highly recommend.

Working with Dave Pancham has been helpful to our teams! His team is quick to respond, always helpful and always ahead of the game with trends and what is working well. They are also very open to feedback which is important to us!

7 March 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Thanks Meghan! Really appreciate the kind words. It’s been great working with you and your team, and we love being able to stay ahead of the game to keep things moving in the right direction. Feedback is always key and we’re glad to have a partnership where we can collaborate and adjust for the best results!

Rated 5 out of 5 stars

Dave and his team have been incredibly impactful to the growth of our business!

Dave and his team have been incredibly impactful to the growth of our business!

From the very beginning, Dave and his team have gone above and beyond to support and elevate our business. Their expertise, dedication, and strategic insight have played a crucial role in driving our growth. Every interaction has been marked by professionalism, clear communication, and a genuine commitment to our success.

What sets Dave apart is his ability to understand our unique needs and tailor solutions that have made a tangible difference in our performance. Whether it was helping streamline operations, boosting revenue, or providing invaluable advice, their impact has been undeniable.

We’re incredibly grateful for the partnership and excited for what’s ahead. If you're looking for a team that truly invests in your success, look no further than Dave and his team!

17 February 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Really appreciate this! Our entire team is committed to helping businesses grow and it’s been great working with you. We always aim to bring real value whether it’s strategy, revenue growth, or making sure everything runs smoothly. Knowing that our work has made a real impact means a lot to us. Grateful for the partnership and excited to keep building on this success together!

Rated 1 out of 5 stars

This company is a rip-off

This company is a rip-off. Their guarantee is a lie. They are very misleading and do not honor the guarantee. In 90 days I gained one new member and not sure it was from any efforts of Pamcham. If you decide to do this anyway at make sure you pay attention to what information you provide them in the beginning. This is a hat they used to say that my studio was not in line to receive a refund. They said I did not give them the information that they asked for, (which was not true). What can you do, they are in Canada. 1 new member and very few appointments later it was 6 thousand dollars wasted.

1 August 2024
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

We take client success seriously and appreciate all feedback, as it helps us continue improving. While we regret that this client did not have the experience they were hoping for, we want to clarify some key details about our guarantee and approach.

Our agreement states that we guarantee 50 members in 90 days, or we will work for free for an additional 30 days. This is not a money-back guarantee, and this was made clear before signing up, outlined in our service agreement, and reviewed again on the onboarding call with the Client Success Manager.

For this guarantee to apply, there are reasonable requirements that must be met. These include providing us with video content needed for ad creation, which was not submitted until the final weeks of the campaign, and allowing us to run a database reactivation campaign, which was not approved. Additionally, in order to generate the best results, we need the ability to fully implement our advertising and targeting strategies. In this case, the client restricted key aspects of our strategy despite being advised that this would significantly impact performance. Even with these limitations, we continued working at no additional cost to generate the best possible results.

Despite the restrictions, we generated 197 leads and 67 booked appointments. If we had been able to run the campaign as recommended, this number could have been significantly higher. Additionally, the claim that we are a Canadian company is incorrect; we are based in the United States and work with fitness businesses across North America.

The vast majority of our clients see strong results and continue working with us long-term. Our approach is designed for business owners who are ready to implement a proven system and work collaboratively to drive growth. If you are considering working with us and have any questions, we encourage you to reach out. We are happy to provide clarity on our process, results, and expectations to ensure the best possible partnership.

Rated 5 out of 5 stars

Pancham is a 10/10!

Pancham is a 10/10!
If you are looking for a marketing agency who truly cares and wants to see you succeed look no further! Ingrid specifically has been so wonderful to work with. She is quick to respond and has wonderful ideas shes always ready to share! I can't say enough good things about them!

5 February 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Jessie, thank you so much for sharing this! We love hearing that you’ve had such a great experience with our team. Ingrid is truly incredible and we’re lucky to have her. She puts a lot of care into making sure our clients feel supported and it’s great to know you appreciate her insights. We’re excited to keep working together and seeing your success continue! Let us know if you ever need anything, we’re always happy to help.

Rated 5 out of 5 stars

Quality of Leads Since Using Pancham

I am loving the quality of leads we are seeing in our gym since we started using Pancham. Kiana is fast to response, knowledgeable, and has great ideas and insight. The whole Pancham team seems very organized and thorough. We are excited to grow our gym and see success!

5 February 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Cassie, we love hearing this. Quality leads make all the difference and we’re so glad you’re seeing that in your gym. Kiana is amazing and truly cares about helping our clients get the best results. Our team works hard to stay organized and ahead of the game so it’s great to know that’s been your experience. Excited to keep growing with you.

Rated 5 out of 5 stars

Pancham Has Been a Game-Changer for Us!

Since working with Pancham, our business, Better Body Bootcamp in Bayside, NY, has completely leveled up. We’ve generated 204 leads, booked 44 appointments, and brought our cost per lead down to just $5.92 since January 9th. But what really makes them stand out isn’t just the numbers—it’s their approach. They genuinely care about our success, constantly refining strategies to bring in quality leads, not just names on a list. Their team is proactive, always available, and truly understands what we need to grow. Before Pancham, lead flow felt unpredictable. Now, we have a steady system that actually works. If you’re looking for a consulting team that delivers real results and feels like a true partner, Pancham is the way to go.

9 January 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Artie, this is amazing to hear. Seeing your business level up and get such strong results is exactly what we aim for. Generating 204 leads and lowering your cost per lead to $5.92 is a huge win. We appreciate you recognizing the effort our team puts in to make sure you’re getting quality leads, not just names on a list. Having a steady system in place makes all the difference and we’re glad to be part of that. Looking forward to more success together.

Rated 5 out of 5 stars

Great Marketing Partner

Pancham offers great marketing tools and experience but the real game changer for us is our CSM Ingrid Manescu. She is very professional, always offers helpful advice and her communication is unmatched. She is always available to help you and a pleasure to talk to.

29 January 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

John really appreciate this! We’re so glad to hear that you’ve had a great experience with Ingrid. She is incredibly dedicated and always makes sure our clients feel supported. Communication is key in everything we do, and it’s great to know that has made a difference for you. We’re excited to keep working together and helping your business grow!

Rated 5 out of 5 stars

Best business decision!!

Since partnering with Dave and his team our gym has thrived. Our Client Success Manager, Ingrid has been amazing to work with. She has helped us to grow and have the most successful promotions leading us to a healthy conversion rate promo after promo. Best business decision we’ve made!

28 January 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Laura, we really appreciate this! It’s amazing to hear how much your gym has grown since we started working together. Ingrid is fantastic and puts so much care into making sure our clients see real results. Seeing your promotions succeed and deliver strong conversion rates is exactly what we aim for. We’re grateful for the partnership and excited to keep building on this success with you.

Rated 5 out of 5 stars

Amazing team!

Pancham has been an amazing addition to my business. They are prompt, consistent, and very helpful with all my requests for information. I greatly appreciate their efforts in ads and bookings! highly recommend!

22 January 2025
Unprompted review
Pancham | Fitness Business Growth logo

Reply from Pancham | Fitness Business Growth

Steve, really appreciate this. We’re all about making things easier and more effective for our clients, so it’s great to hear that you’ve found our team to be a solid addition to your business. We’ll keep bringing our best to ads, bookings, and anything else you need. Looking forward to seeing even more wins together.

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