Disappointing experience: unclear scoping and a late price change
We approached Dead On Digital to revamp our existing Shopify website and were clear about our platform from the first conversation. After a couple of calls and a week of back-and-forth, they told us they only work in WordPress. That would have been useful to know at the start.
We liked their business model, so we were open to moving to WordPress and agreed on their package for 100 products. When the contract arrived, it left out functionality we had already discussed, and I had to point this out. They then told us the work would take longer and the cost would double. Our requirements hadn't changed, and we were about to sign, so I asked what had changed in the scope. They couldn't give an answer and suggested we try another designer.
The most frustrating part was that we never spoke to anyone technical. Decisions were based on assumptions about what we needed rather than a proper conversation about it, and the result was a couple of weeks of wasted time. I'd encourage any business considering Dead On Digital to confirm platform, full scope and pricing in writing, with someone technical, before investing time in the process.








