I bought a case of 12 - 6 Pale Ale and 6 lager. I've decided to reduce my alcohol intake and was hoping this would be any easy way to do so. Unfortunately it's not going to help at all as they are ter... See more
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See what reviewers are saying
The Pale Ale is great, satisfies that Friday evening feeling after a week at work, just as much as any other IPA. Hoppy aroma, frothy head and cool fruity finish. I am spending a few months alcohol fr... See more
i like the drink as an alternative to a beer, refreshing and no alchol. the price point is the issue. considering you can get a box of 24 budweiser in supermarket for £12-£14, to pay £34 for the same... See more
I gave up drinking alcohol over twenty years ago for health reasons. Since that time I have struggled to find an alternative drink that allows me to feel a part of social gatherings of any kind. Most... See more
Company details
Written by the company
Award-winning alcohol free beer so you can still enjoy great tasting beer but without the compromise. Voted the best alcohol free beer in the UK and featured on BBC’s Saturday Kitchen, with millions of fans across social, Days is a top choice for alcohol free beer. You can find Days stocked in Tesco, Sainsbury’s, Waitrose, Amazon, and pubs throughout the UK, and you can purchase online at www.daysbrewing.com.
Contact info
24 Southwark Bridge Road, SE1 9HF, London, United Kingdom
- hey@daysbrewing.com
- daysbrewing.com
3.8
Great
146 reviews
Hasn’t replied to negative reviews
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Was tempted by the advertising but I'm…
Was tempted by the advertising but I'm afraid this alcohol free beer is not for me. I bought 12 cans of the pale ale and lager and have to say that neither tastes like any beer I've had before, and both also have an unpleasant aroma. Won't be buying any more.
19 January 2025
Unprompted review
Reply from Days Brewing
Hi David,
We’re really sorry to hear the beer didn’t quite hit the mark for you. We’ve put a lot of care into crafting our recipe and are really proud of the taste, but we totally understand that it won’t be for everyone.
I appreciate you giving it a try, and I’m sorry I couldn’t be more help here. If you have any further thoughts or feedback, we’d love to hear them—just drop us a message at hey@daysbrewing.com, and a member of our team will get back to you as soon as possible (usually within one working day).
Thanks again for giving us a go!
Best,
Meg
Awful
I had this earlier in 2024, and was quite surprised how I enjoyed it. So when I saw the offer I quickly bought, despite the relatively higher cost than other non-alcoholic beers. However both the lager and pale ale are undrinkable - flat, taste like rotting veg, and a terrible aftertaste. Can't be salvaged with lemonade. Clearly something has changed in the recipie since I had it earlier in the year or something. Very disappointed.
19 January 2025
Unprompted review
Reply from Days Brewing
Hi Chris,
Thanks for giving our beer a try! We’re sorry to hear it wasn’t quite what you were hoping for. We’ve spent a lot of time perfecting our recipe and love the taste ourselves, but we totally get that it won’t be to everyone’s preference.
Really appreciate you sharing your thoughts, and I’m sorry I couldn’t do more to help in this case. If you have any other feedback, we’d love to hear it—feel free to drop us a message at hey@daysbrewing.com, and a member of our team will get back to you as soon as possible (usually within one working day).
Thanks again, and all the best!
Best,
Meg
Buy if you enjoy a chemical taste
I tried the tropical, pale ale and lager. In fact I bought 40 cans at a weak moment, thinking I was getting a bargain.
The pale ale and tropical taste like chemical molasses. Undrinkable. Not beer.
The lager is marginally better. But not pleasurable to drink. I emailed them and they said they were sorry I didn’t enjoy but no refund on return because the issue was ‘taste’.I only wish I had read these reviews 1st.
16 January 2025
Unprompted review
Reply from Days Brewing
Hi Samantha,
I really appreciate you taking the time to share your thoughts. We’re sorry to hear the beer wasn’t quite to your taste—we’ve put a lot of care into our recipe and are really happy with the result, but we know it won’t be for everyone.
Sorry I couldn’t be more help this time, but if you have any other feedback, we’d love to hear it! You can reach us at hey@daysbrewing.com, and a member of our team will get back to you as soon as possible (usually within one working day).
Thanks again for giving us a try!
Best,
Meg
Tried days pale ale for the first time
Tried days pale ale for the first time, and really enjoyed it. It's got a nice malty taste with slight bitterness and a slight grapefruit back taste. Really enjoyable 0% beer.
11 January 2025
Unprompted review
Reply from Days Brewing
Hi Peter,
Thanks so much for giving our Pale Ale a try—we’re thrilled to hear you enjoyed it! We put a lot of care into balancing those malty notes with just the right amount of bitterness, so it’s great to know that came through for you.
Really appreciate you taking the time to share your thoughts. Hope you continue to enjoy Days!
Cheers,
Meg
Sorry, but not for me.
Unfortunately, this 0% pale ale is (for me) not great. It has an unpleasant yeasty aroma and an odd herby taste.
This review from someone who has been drinking 0% ale and lager since 2020 an a previous ale enthusiast.
Not knocking it, but I think the brewers would appreciate an honest review.
11 January 2025
Unprompted review
Reply from Days Brewing
Hi Karen,
We really appreciate you giving our Pale Ale a try and sharing your honest feedback. While we’re sorry it wasn’t quite to your taste, we always value hearing from those with experience in the 0% beer world.
We’ve put a lot of care into our recipe and are really happy with the result, but we know it won’t be for everyone. If you have any further thoughts, feel free to drop us a message at hey@daysbrewing.com—we’d love to hear more!
Thanks again for taking the time to share your review.
Meg
Tasteless and overhyped
I’ve been buying the Pale Ale for a while now, and although I didn’t really find the taste that great, if I had a dash of lemon, it would be drinkable and I knew that I was being healthy with the low calorie, 0% alcohol.
So, I was excited to try the Tropical IPA which they’ve been hyping up for the last couple of months. As somebody who likes hazy IPAs and hoppy citra beers I have to say this by far the worst ‘beer’ I’ve ever tasted.
Given the repeat business, and the fact that I had drunk one can and found it tastes terrible - I got in touch with them and asked for the beer to be returned. They say that they can’t return/ refund based on taste.
I’ve been a bit lazy, not trying other 0% alcohol beers, but Days’ response has motivated me to cancel my subscription and find an alternative.
19 December 2024
Unprompted review
Reply from Days Brewing
We’re really sorry to hear that our Tropical IPA wasn’t what you were hoping for. We always aim to create beers that our customers enjoy, but we totally understand that taste is personal, and we appreciate you giving it a try.
We do our best to be transparent about our refund policy, and while we aren’t able to offer returns based on taste, we genuinely value your feedback. It’s disappointing to hear that this experience has led you to cancel your subscription, but we appreciate your support up until now and respect your decision.
If you’d ever like to share more thoughts or give us another try in the future, our team is always here to chat at hey@daysbrewing.com. Wishing you all the best in your search for the perfect 0% beer!
Best,
Meg
Got the mixed pack of 12
Got the mixed pack of 12. Having recently got into the zero alcohol lagers I was really looking forward to this and ordered some. Unfortunately the lager is awful, there’s no taste to it and the smell from it once poured is shocking. It makes it undrinkable really. As others have said, rotting vegetables comes to mind. Pale ale is ever so slightly better but not by much. I thought it may have been my pouring glasses but it’s not and I don’t want to be holding my nose when drinking beer. Gutted as I was looking forward to this.
22 November 2024
Unprompted review
Reply from Days Brewing
Hi Gardner,
We’re really sorry to hear that our beers didn’t live up to your expectations. That’s definitely not the experience we want for our customers, and we completely understand how disappointing that must have been—especially when you were looking forward to trying them.
We put a lot of care into our brewing process, but taste is always subjective, and it’s important for us to hear honest feedback like yours. If you'd be open to sharing more details, we’d love to understand your experience better—feel free to reach out to us at hey@daysbrewing.com.
Thanks for giving us a try, and again, we’re sorry this one wasn’t for you.
All the best,
Meg
Only tried the lager
Only tried the lager. Tastes a bit like a glass of water thats been left on the side during a house party and only dicovered the next afternoon. Its kind of watery with an unpleasant vague taste of sewage and smells a bit like a long lost twiglet. Still drank all 4 cans cause 6 quid is 6 quid but wont be going back for more.
17 November 2024
Unprompted review
Reply from Days Brewing
Hi Martiaan,
We appreciate you giving our lager a try, even if it wasn’t quite the experience you were hoping for! While we know taste is subjective, we’re sorry to hear it missed the mark for you. That being said, we have to give you credit for the most creative beer review we’ve seen in a while!
We always take feedback on board, so thanks for sharing your thoughts. If you ever want to chat more about your experience, feel free to drop us a message at hey@daysbrewing.com.
Cheers,
Meg
Don't believe the hype on social media
Don't believe the hype on social media, this is watery and doesn't taste like beer at all. Very disappointing.
9 November 2024
Unprompted review
Reply from Days Brewing
Hi LD,
We’re sorry to hear that our beer didn’t live up to your expectations. We know taste is personal, and while many enjoy our brews, we understand they won’t be for everyone.
We really appreciate you giving us a try and sharing your feedback—it’s always valuable to hear different perspectives. If you’d like to share more about your experience, feel free to reach out at hey@daysbrewing.com.
Thanks again for trying Days.
Best,
Tropical lacking in flavour
Disappointing..I enjoy citrus IPA..the Days Tropical has little if any citrus flavour..very similar to their lager..sorry not for me..
13 November 2024
Unprompted review
Reply from Days Brewing
Hi Alan,
We’re sorry to hear our Tropical IPA wasn’t quite what you were looking for. We aimed for a balanced, refreshing and mango / tropical profile, but we totally understand that expectations around citrus IPAs can vary.
We really appreciate you giving it a try and taking the time to share your thoughts. If you ever want to chat more about your experience, feel free to reach out at hey@daysbrewing.com—we're always keen to hear feedback.
Thanks again for giving us a go!
Best,
Meg
I read the hype and gushing reviews on…
I read the hype and gushing reviews on how good Days drinks are so thought I would give the larger a try.
I am sceptical when everything appears positive so was really shocked when I tasted the larger. It was like carbonated water.
I thought maybe I had a duff batch so gave it a second try and the taste or lack of it was just the same.
Asked my wife to taste it and she asked me what flavoured water it was.
I am sure some love it, but not for me.
If you are thinking of buying some get a 4 pack from Waitrose as it will save you spending £20+ through their website in case like me it doesn't work for you,
8 November 2024
Unprompted review
Reply from Days Brewing
Thank you for taking the time to share your experience with our lager. We’re sorry to hear that it didn’t meet your expectations. Taste can be very subjective, and while some customers really enjoy the light and refreshing profile of our lager, we appreciate that it’s not for everyone.
Your feedback is important to us, and we’ll make sure to take your comments into consideration as we continue to refine our offerings.
If you have any further thoughts or if there’s anything else we can do to improve your experience, please don’t hesitate to reach out at hey@daysbrewing.com.
Thanks again for giving Days a try, and we hope you find a beverage that suits your taste!
Best,
Meg
IPA not good.
IPA.
Very disappointing. Overly fruity, and a step back in time. Has that old Kaliber taste.
AF IPA can be done well. Recently had the GRITCHIE Brewery AF Loreless IPA, which is amazing. Sadly they’ve closed their doors.
26 October 2024
Unprompted review
Reply from Days Brewing
Thank you for sharing your thoughts on our IPA. We’re sorry to hear it didn’t meet your expectations. We strive to create a unique flavor profile, but we understand that taste is subjective and can vary greatly from person to person.
We appreciate your feedback, and it’s always helpful for us to hear how we can improve. If you have any further insights or suggestions, please feel free to reach out at hey@daysbrewing.com.
Thank you for giving Days a try!
Best,
Meg
Legends
I think firstly I want to say I’m gobsmacked at some of these reviews. I’ve been using days a while now on subscription and its been flawless which I’ve made clear before in previous reviews.
It comes on time, packaged very well and tastes good. You’re also notified with the order coming up incase you don’t the next box so soon. On the flip side you can request a quicker order.
Today my beers arrived for my wedding after my partner had written to the owner. Beers for my wedding…. what legends! Legendary company, and a high quality product. I love days!
24 October 2024
Unprompted review
Almost like flavored water
Well after drinking Heineken 00 for the last few years I was told that a new product was on offer Days Lager, at a much higher price, however I gave it a go but the taste is not impressive, everyone near me had a taste but not impressed, possible needs more body, but hey it might suit some.
11 October 2024
Unprompted review
Reply from Days Brewing
Thank you for giving Days Lager a try and for sharing your feedback. We’re sorry to hear that it didn’t impress you or those around you. We understand that transitioning from a familiar favorite like Heineken 0.0 can lead to different taste expectations.
Your insights about the body of the lager are valuable to us, and we appreciate your honesty. We aim to create a product that appeals to a wide range of palates, but we recognize that taste is subjective. If you have any further suggestions or thoughts, we’d love to hear them! You can reach us at hey@daysbrewing.com.
Thank you again for trying Days, and we hope you find a beverage that you enjoy!
Best,
Meg
Lager tastes horrible
Lager tastes horrible, another sucker they’ve got through marketing but certainly won’t be a repeat customer. Smells off and then the taste is like rotting cabbage
11 October 2024
Unprompted review
Terrible beer and customer service
Terrible beer. Flat within seconds. Taste is not great but can’t drink FLAT beer. Contacted customer service and they refuse to collect and refund. STAY AWAY from this terrible company.
10 October 2024
Unprompted review
Bought a mixed pack of pale ale and…
Bought a mixed pack of pale ale and lager.
The pale ale is really nice, however the lager is shocking, tastes like old washing up water, crossed with rotting vegetables.
Be aware they don't offer refunds on taste. There customer service is quite blunt as well. Basically if you buy the lager and don't like it, there answer is tough luck.
7 October 2024
Unprompted review
Really bad cabbage/turnip smell when…
Really bad cabbage/turnip smell when you put it to your nose. I tried a can and gave one to my Dad. We both threw them away. It's the worst 0% I've tried by some margin.
I got sucked in by the Instagram campaign, I should have read the reviews first!
6 October 2024
Unprompted review
Avoid
Similar story to those reported above - sucked in by the testimonials and the marketing.
Bought 6x Pale Ale & 6x Lager bottles and they are both absolutely horrible - lager: horribly malty, pale ale - inexplicably and overly fruity.
Well below Lucky Saint & Corona Zero
30 September 2024
Unprompted review
My own fault
My own fault, pulled in by the marketing and discount offer. Of course taste is subjective but for me the pale ale has a distinct grapefruit flavour, something I strongly dislike and the lager was reminiscent of cabbage water, not at all pleasant. Now I have 10 cans I don't want.
15 September 2024
Unprompted review
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