Cycle KingReviews 

4,195
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 337 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent service, highlighting the helpfulness and professionalism of the staff. Many people appreciate the quick delivery and the high quality of the products, often noting that items arrived well-packaged and in good condition. The customer service is frequently described as outstanding, with staff going above and beyond to ensure satisfaction, from adjusting bikes to providing expert advice. However, some customers also noted issues with staff disinterest or rudeness, and a few experienced problems with incorrect orders or bikes arriving in less than new condition. There were also mentions of safety concerns regarding repairs, particularly with brakes, and a lack of communication regarding follow-up services.

What people talk about most

Product

Customers consistently note positive experiences with product quality and value, often describing items as... See more

Staff

Users describe positive interactions with staff, consistently praising their helpfulness, knowledge, and... See more

Service

Clients share positive opinions on service, with many reviewers consistently praising the helpful, efficient,... See more

Customer service

Reviewers frequently mention positive feedback about customer service, highlighting helpful, knowledgeable,... See more

Delivery service

People report positive experiences with delivery service, frequently praising the quick and prompt delivery... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Many years ago I bought a foot pump from Cycle King, Rochester. It’s recent taken to letting air out of the tyres and no amount of my uninformed fiddling could cure it. I took it back to the shop, th... See more

Rated 5 out of 5 stars

I wanted a Raleigh Pioneer and while searching online discovered Cycle King's January Sale with 44% off the Crossbar Trail including free delivery. I paid by card immediately on Jan 27 and they delive... See more

Rated 5 out of 5 stars

Super helpful, professional service, travelled 5 hours to source bike from store as used previously, couldn't be more happy. Ordered online, quick delivery - perfect! Thanks so much

Rated 5 out of 5 stars

I got excellent service from Cycle King when I picked up my new trike. They adjusted the handlebars so that I can ride comfortably and installed the mirrors to enable me to keep safe while I am riding... See more


Company details

  1. Recreation Center

Written by the company

Cycle King is the UK's largest family-owned cycle retailer. View our range of men's, women's & children's bikes and a fantastic range of cycling accessories.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

4K reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 18% of negative reviews

Typically replies within 24 hours

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4.6

All reviews

(4,195)

328 reviews in the last 12 months

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Rated 1 out of 5 stars

Unsafe brake repair, false claim that I was satisfied, and refusal to assist with legal escalation

I had a seriously dangerous experience with Cycle King.

I brought my e-bike to them for an E-Bike Service (£76) and also supplied a brand-new brake system for them to install. They agreed to fit it for around £50.

When I first came to collect the bike, it was clearly not right. Only part of the new brake system had been installed, while parts of the old system were still left on the bike. There were also unresolved issues, and the bike looked worse than before the service. I did not confirm that I was satisfied with the work. I challenged the condition of the bike and contacted their customer support.

Customer support then said the repair would be completed properly. When I came back again, the brakes still did not feel right and warning indicators were showing on the display. I was told this was because the new system needed time to “bed in”.

The next day, I had to brake suddenly on the road. I fully pressed both brake levers, but the brakes barely worked. The bike took around 10 metres to stop and I only avoided a serious accident by luck. This was not a minor issue — this was a serious safety risk.

When I reported this to Cycle King, they replied that the repair had been completed correctly and claimed that I had inspected the bike and confirmed I was satisfied on collection. That statement is false. I never confirmed that I was satisfied with an unsafe braking system.

They then refused to take any further action and simply told me I could “escalate the matter how I see fit”. They also refused to provide the information I need to proceed with a legal claim against the store.

In my opinion, their response is disgraceful. A bike shop working on brakes has a basic responsibility to return a bike in a safe roadworthy condition. Instead, I was left with weak brakes, warning indicators, a dangerous road incident, and a dismissive email afterwards.

I would not recommend Cycle King to anyone. I especially would not trust them with e-bike servicing, brakes, or any safety-critical repair.

Avoid. This could have ended very badly.

10 June 2026
Unprompted review
Cycle King logo

Reply from Cycle King

Hello,

We are disappointed to read your review, particularly as it does not accurately reflect our records or the discussions that took place.

You supplied a brake system for us to fit. During installation it became apparent that not all of the components supplied were compatible with your bicycle, and we explained this to you when the work was completed. As a result, it was not possible to install every part provided.

Following your concerns, we invited you to return the bicycle so that we could inspect the braking system again. The bike was checked and the brakes were found to be operating correctly. We also explained that new brake pads and discs require a bedding-in period before they achieve their full braking performance.

We take customer safety extremely seriously and reject any suggestion that a bicycle was knowingly released in an unsafe condition.

We wish you all the best going forward.

Cycle King

Rated 5 out of 5 stars

Lovely service from start to finish

Lovely service from start to finish. From the order being confirmed to the bike being built the staff were polite and kept very good communication. The lovely gentleman working the day of collection even stayed slightly later to ensure my son’s bike could be collected in time for his birthday due to my husband being stuck in traffic.
Lovely bike, my son absolutely loves it. Would definitely use the company again and would recommend to anybody looking at getting a bike.

23 May 2026
Rated 5 out of 5 stars

Cycle King Oxford

I got excellent service from Cycle King when I picked up my new trike. They adjusted the handlebars so that I can ride comfortably and installed the mirrors to enable me to keep safe while I am riding around Oxford.

30 May 2026
Rated 5 out of 5 stars

Fantastic staff

Fantastic staff, very helpful and immediate help and support, took my daughter bike in for a brake problem and they sorted it there and then, highly recommend. Will definately go back! Thank you so much

13 June 2026
Unprompted review
Rated 5 out of 5 stars

The guys in here couldn’t do enough for…

The guys in here couldn’t do enough for you. Bought a bike and had a problem with the kick stand and went in and they sorted it out there and then. Always happy to help and that kind of customer service is rare these days.
Thanks again to you all

13 June 2026
Unprompted review
Rated 5 out of 5 stars

Really great service all round

Really great service all round. They called to tell me there was a chance of a delivery delay and offered the opportunity to change the bike. My grandson has set his heart on that one so was happy to wait. They told me the 2 possible dates and it arrived on the second one. Received a text to say it had arrived and we collected it that day. Really nice staff who explained about warranty and service etc.

1 June 2026
Rated 4 out of 5 stars

Quick contact after online ordering…

Quick contact after online ordering informing me my bike was ready to collect. Friendly, helpful staff who demonstrated the folding of my bike and altered it to fit me. Good information about follow up servicing too.
Only negative was lack of space outside the shop to try it out.

25 May 2026
Rated 5 out of 5 stars

Fantastic customer service

Bought an electric trike from here, the staff were amazing.

The man who served me spent ages helping me work out the best lights to fit to it, fitted them for me before i left and made sure I had everything I need. Helped me out the shop then when I had a little trouble getting going outside the shop (coz Ive never ridden one before and its a lot wider and heavier than a normal bike) the guy came back out the shop to check i was ok.

Different member of staff on the phone the night before had reserved it for me and made sure all the safety checks were done before I got there to pick it up, even charged the battery up so i could ride it home.

21 May 2026
Unprompted review

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