Choice Funeral Plans Reviews 

920
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 424 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff and representatives for being exceptionally helpful, kind, and professional when guiding families through sensitive arrangements. Consumers appreciate the clear explanations, reassuring communication, and supportive approach that significantly reduces stress during difficult moments. Many individuals note that the entire process feels easy, respectful, and comforting from the very first phone call to setting up the final plan. Some people were dissatisfied with occasional administrative delays, distant branch locations, or a lack of upfront pricing clarity. Despite these minor drawbacks, the overwhelming majority of consumers remain highly satisfied with the overall service quality and professional support.

What people talk about most

Staff

Clients share profound appreciation for the staff, frequently highlighting their kind, empathetic, and... See more

Service

Reviewers highlight positive aspects of service, describing the overall experience as excellent,... See more

User experience

Reviewers mention positive feedback about user experience, highlighting how helpful staff made the process... See more

Customer service

Consumers find customer service to be exceptionally supportive and professional, frequently praising staff... See more

Price

Users describe positive interactions with price, highlighting that the plans are much cheaper compared to... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wombwell branch managed my late wife's funeral with dignity and respect two years ago. So was a no brainer when it came to sorting my funeral plan. Staff gave all relative information Were not p... See more

Rated 5 out of 5 stars

We Chose Pink’s Funeral Walingham (Choices) because we had used them before for my farther and also we have made a plan for my mother when it’s needed. As the service was so good and the lady was so h... See more

Company replied

Rated 5 out of 5 stars

After deciding to proceed with a Choice Funeral Plan for my elderly mother, I spoke with Hayley on the phone who was so thoughtful and helpful while guiding me through the whole process. We develop... See more

Company replied

Rated 5 out of 5 stars

Have used Earls funeral services in the past and always found them to be very helpful and considerate. They were very respectful of my wishes and explained everything in detail without any pressure. W... See more

Company replied


Company details

  1. Funeral Insurance Company
  2. also in
  3. Funeral Director

Written by the company

Our Funeral Plans enable you to prepay for certain elements of your funeral in advance and fix the cost of Funeral Director Services, protecting you from the risk of these rising. Choice Funeral Plans can be purchased direct, or they can be purchased in funeral homes which are operated by the Funeral Partners Group. Funeral Partners is a network of Funeral Directors throughout the UK, most of which are well-established local firms. Some of our businesses have been around for over 300 years.

A plan to suit you

Written by the company

Our Funeral Plan allows you to make arrangements for your funeral, which may protect your loved ones from uncertainty about your final wishes and risks of rising costs for these services.

Contact info

4.9

Excellent

TrustScore 5 out of 5

920 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 83% of negative reviews

Typically replies within 2 weeks

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4.9

All reviews

(920)

387 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Staff was really helpful

Staff was really helpful, kind and listened to all our requests which made the whole experience easy to go through and not morbid at all

23 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Martin

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

No frills - no fuss cremations

Excellent service from the representative who came to our home.
Everything explained in detail.

1 May 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Sylvia

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Good service

Set up a direct funeral plan staff are lovely and helpful would highly recommend to use

14 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Diana

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to give you the support you needed.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

The staff were friendly and…

The staff were friendly and professional, the hole experience was dealt with respectfully.

7 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Peter

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to give you the support you needed.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

I had a great experience with Cheryl at…

I had a great experience with Cheryl at castle Bromwich she was calm kind and explained everything to me so I know exactly what will happen to me and my family when the time comes which has given me peace of mind .. I would recommend to everyone thankyou x

28 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Annette

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that Cheryl was able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Funeral plan exceptional service

From the first time I spoke to Kerry at Mulhollands in Carrickfergus my experience was excellent

Kerry took time to explain everything for me and to answer my many questions

Nothing was ever an issue for her

I have since spoken to friends to advise them of the service I received

29 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear John

Thank you so much for taking the time to leave us a 5 star review.

We’re pleased to know that you had a positive experience with Mulhollands Funeral Directors and that Kerry was able to give you the support you needed.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Joseph

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 4 out of 5 stars

Easy to set up

Very easy to set up a funeral plan I did mine through my local funeral parlour. The pack they gave me was straight forward easy to understand what I was purchasing.

4 May 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Barbara

Thank you so much for taking the time to leave us a review.

We are pleased to hear that you had a positive and easy process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Very easy to set up and the ladies were…

Very easy to set up and the ladies were lovely

10 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Shirley

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and easy process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Friendly and helpful

We purchased our Choice plans from our local independent funeral directors at the Exeter & District Funeral Services. We were treated with such empathy and friendly service from Jane. Everything was explained in full and we were completely satisfied with the service.

30 April 2026
Rated 5 out of 5 stars

Good decision

Glad we finally settled our funeral arrangements. Great service at Michael Gambles.

7 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Eric

Thank you so much for taking the time to leave us a 5 star review.

We’re pleased to know that you had a positive experience with Michael Gamble Funeral Directors.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Everything was simple and straight…

Everything was simple and straight forward to set up with the local funeral directors and we were given different payment plans, which was helpful too. Such peace of mind knowing our funerals are sorted now -thanks so much.

15 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Julie

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and straightforward process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Understanding

Understanding, emotional and professional support and for that I thank you .

19 March 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Maria

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

simple and straight forward and peace…

simple and straight forward and peace of mind knowing
every thing is taken care of

26 March 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Frank

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and straightforward process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Very flexible

Very flexible

9 March 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Julie

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

A difficult situation made so easy.

My appointment with Mathew at Rushtons was in a clean and peaceful room. Mathew made it so easy and comfortable, despite having to make difficult decision's for both my parents.
Thank you Mathew, I can now feel satisfied its in kind and capable hands.

10 March 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Pam

Thank you so much for taking the time to leave us a 5 star review.

We’re pleased to know that you had a positive experience with M Rushton Funeral Directors and that you were impressed by the service you received from Matthew.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plan

Rated 5 out of 5 stars

Funeral plan

Friendly member of staff, and very helpful.

18 March 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Angela

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 4 out of 5 stars

expectations met, great service and overall satisfied with purchase

The direct cremation pre paid plan is competitive with what's included compared to other funeral plans, option to add voluntary options is so appealing leaving you feel like you have more choice. The standard price is a little high however discounts available make it more value for money. If there were partnered funeral directors a little closer to home this would make choice funerals my top funeral plan provider.

23 March 2026
Rated 5 out of 5 stars

They were very helpful

They were very helpful

24 April 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Patricia

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

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