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Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the high quality of the products, noting that items are well-made, durable, and often exceed expectations. Many people appreciate the unique designs and versatility of the clothing, finding them suitable for various occasions. The delivery service is frequently highlighted as prompt and efficient, with many customers receiving their orders quickly and well-packaged. However, some customers were dissatisfied with the return policy, finding it restrictive or difficult to navigate. A few other people also felt that the quality of certain items was poor, with some garments showing signs of wear after minimal use or not matching the online descriptions. Additionally, some reviewers experienced issues with sizing, noting discrepancies between the advertised sizes and the actual fit of the clothing.

What people talk about most

Product

Customers had positive experiences with product quality and design. Many reviewers praise the lovely quality,... See more

Quality

Clients share positive opinions on quality, with many praising items for being well-made, having lovely... See more

Delivery service

Reviewers highlight positive aspects of delivery service. Customers consistently praise the quick and speedy... See more

Order

Customers consistently note ambiguous experiences with order. While some reviewers praise quick delivery,... See more

Return policy

Consumers express significant dissatisfaction with the return policy. Many reviewers report issues such as... See more

Based on these reviews

Rated 4 out of 5 stars

I’ve just received my first Charli order of the libby shirt and so far I’m really impressed! Really nice attention to detail with the cuff buttons and I even got 10% off for my first order!! Next day... See more

Company replied

Rated 5 out of 5 stars

I recently purchased the Marlowe shirt from them and I'm absolutely obsessed!! The shirt is gorgeous, the construction and finishing is very well done, the design is unique but not over the top so I c... See more

Company replied

Rated 5 out of 5 stars

Absolutely love my cardigan from Charli– the quality is amazing and it’s quickly become a staple in my wardrobe. It fits perfectly, and the whole online shopping experience was smooth and personal. Yo... See more

Company replied

Rated 5 out of 5 stars

I recently discovered Charli and I’m genuinely impressed. I picked up a few of their shirts and absolutely love the fit and quality. I rarely leave reviews, but felt I had to this time. It’s refreshi... See more

Company replied


Company details

  1. Women's Clothing Store
  2. Clothing Store

Written by the company

NOT affiliated in any way with: CHARLIE LONDON - CHARLIELONDON - CHARLYLONDON https://uk.trustpilot.com/review/charlylondon.com ______________________________________________ We are 100% UK Based | Fast Customer Service | UK Customer Support 0203 576 5419 | Easy Returns | Trusted Reviews | Established 2008 | estore@charli.co.uk


Contact info

4.1

Great

TrustScore 4 out of 5

157 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 92% of negative reviews

Typically takes over 1 month to reply

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

I am deeply disappointed with this…

I am deeply disappointed with this company I made an order for 200 dollars clear back in end of January beginning of February and still haven’t received it I have contacted customer care several times to just get the run around they said they would send another order back in June and that never showed either I honestly don’t believe they even sent it. I keep asking for my money back since I’m not going to receive the items I ordered and keep being told they were gonna check into the shipping and get back to me and have never done that once now that it’s December I have reached out several more times and they have quit responding to me at this point it feels like I have been stolen from I can’t believe that a high earning company can’t simply get me my items or give me back my money and no longer have the decency to respond I would never order anything from these people as they are dishonest and do not value their clients

20 December 2025
Unprompted review
Charli logo

Reply from Charli

Dear Marcus,

We’re very sorry to hear about your experience, but we believe there may be some confusion, as I could not find an order in your name in our system.

It’s possible that you may have purchased from a different website with a similar name, such as charlylondon.com or charliesuede.com, which are entirely separate companies and not connected to us in any way.

We’d love to help clarify this for you. Please feel free to contact our customer care team at estore@charli.co.uk with your order details, and we’ll be happy to look into it.

Warm regards,
Julie
The CharliTeam

Rated 1 out of 5 stars

Poor quality, no refund, terrible customer service

The clothes are poor quality and returns are not free. Charli London received my return 10 days ago according to the Royal Mail tracking and I still haven’t received any confirmation or refund from them. I’ve contacted them twice and just receive a generic automated response. Terrible customer service. Avoid at all costs!

12 December 2025
Unprompted review
Charli logo

Reply from Charli

Hi Meridy,
Thank you for your feedback.

I am sorry to learn of any issues regarding the return of your order.
We’ve checked your return and can confirm that your refund has been processed. We also note that we received one email from you, which was responded to by our customer care team, advising that we were checking with our returns department. Your refund was then processed after they confirmed, so this matter was resolved promptly.

We’re sorry if the process felt frustrating, and that this experience has left you feeling disappointed.

Warm regards,
Julie
Customer Care Team

Rated 5 out of 5 stars

Great place to shop withgood delivery…

Great place to shop withgood delivery and quality of items only if the size is not issue.

10 December 2025
Unprompted review
Charli logo

Reply from Charli

Thank you for your feedback. We’re so pleased to hear you enjoyed shopping with us and were happy with the delivery and quality of our pieces. We appreciate your comments regarding sizing and will certainly keep this in mind as we continue to refine our collections.

Warm regards,
Julie Customer Care Team

Rated 5 out of 5 stars

I love my items from Charli

I love my items from Charli, everything is well made, different from what you get in the usual shops and delivery is very quick.

12 December 2025
Unprompted review
Charli logo

Reply from Charli

Hi Lois, Thank you for your feedback. I'm delighted to hear you love your Charli garments. We truly appreciate you taking the time to share your feedback with us 💕

Rated 5 out of 5 stars

The item arrived quickly

The item arrived quickly, was well packaged and as described on the website

2 December 2025
Unprompted review
Charli logo

Reply from Charli

Hi Louise, Thank you so much for your lovely review. We truly appreciate you taking the time to share your experience with us.

Warm regards,
Julie Customer Care Team

Rated 1 out of 5 stars

The staff at the Muswell Hill store are…

The staff at the Muswell Hill store are impolite and discourteous. I went there with my mum and her friend, who was visiting from the States. It's safe to say we won't be popping in again.

8 May 2025
Unprompted review
Charli logo

Reply from Charli

Hi Lola, thank you for bringing this to our attention.

We’re genuinely sorry to hear about your experience at our Muswell Hill store. This is certainly not the level of service we strive to provide, we take feedback like this very seriously, and your comments will be shared with our retail management team so this can be addressed internally. We truly value every customer and want everyone who visits us to feel comfortable, respected, and well looked after.

Thank you for taking the time to let us know, and we’re very sorry that this experience has left you feeling disappointed.

Warm regards,
Daniella
Customer Care Team

Rated 5 out of 5 stars

Great quality

I am so pleased with my purchase of the Iris satin dress in eucalyptus. The dress is one size and incredibly flattering. The quality is excellent and the colour is true to the pictures.
I have purchased several items from Charli, and they all maintain their great quality wear after wear.

1 December 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your kind words, we’re delighted to hear you love your dress! We design our one-size pieces with flattering shapes and beautiful drape so they feel effortless on every figure. We truly appreciate you taking the time to share your feedback. 💕

Warm regards,
Julie

Charli team

Rated 5 out of 5 stars

Absolutely love it

Absolutely love it! The style! The texture! Very comfortable and feels great on my skin. I straight away ordered another colour for while in stock.

27 November 2025
Unprompted review
Charli logo

Reply from Charli

We’re thrilled to hear you’re loving your item.
Thank you so much for your lovely review!

Kind regards,
Julie
Charli Customer Care Team

Rated 5 out of 5 stars

lovely dress

lovely dress, fits beautifully, lovely quality and feels amazing

26 November 2025
Unprompted review
Charli logo

Reply from Charli

Thanks for the 5-star review!
We are so glad you have enjoyed your purchase!

Kind regards,
Julie
Charli Customer Care Team

Rated 5 out of 5 stars

Very prompt service and delivery …

Very prompt service and delivery .Cardigan has vibrant colours as pictured on website.

24 November 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your lovely review. We’re delighted to hear that your cardigan arrived quickly and that the colours were just as vibrant as expected.

Warm regards,
Julie
Charli Customer Care Team

Rated 5 out of 5 stars

Very Efficient communications

Very Efficient communications, fast delivery and lovely products

31 October 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your wonderful feedback. We’re so pleased to hear that you’ve enjoyed our communication, delivery, and products.

Warm regards,
Julie

Charli Customer Care Team

Rated 5 out of 5 stars

Lovely cardigans

28 October 2025
Unprompted review
Charli logo

Reply from Charli

Thank you for taking the time to leave a review. We're so happy you love your purchase!

Warm regards,
Julie

Charli | Customer care team

Rated 5 out of 5 stars

Flattering fit and beautifully soft

The cardigan is beautiful, soft and classy. As I’m a size 8/10 and this garment is one size I was worried it may be too big but the cut and shape ensures it would fit and flatter all.

31 October 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your kind words, we’re delighted to hear you love your cardigan!

We design our one-size pieces with flattering shapes and beautiful drape so they feel effortless on every figure. We truly appreciate you taking the time to share your feedback. 💕

Warm regards,
Julie

Charli | Customer care team

Rated 1 out of 5 stars

AVOID - this shop RESELLS from temu

Bought a knitted jumper for £75 only to find it on Temu later for around £10 which means the shop applies a criminal +650% markup. Disgusting.
And the quality is also extremely low (as you would expect for stuff sourced on Temu) because the jumper started bobbling after a single use.

Edit: Don't trust their deflecting reply, I purchased from the official website and then saw the exact same item on Temu. They are scamming people into thinking they are buying quality items when in fact there's no quality and an extremely inflated price. Avoid.

18 October 2025
Unprompted review
Charli logo

Reply from Charli

Dear Customer,

Thank you for taking the time to share your feedback. We’re very sorry to hear about your experience, but we believe there may be some confusion, we are not affiliated with Temu or any other retailers.

Charli.com is an independent British brand, and all of our pieces are designed in London and produced by our own trusted manufacturers, featuring our own label.

It’s possible that you may have purchased from a different website with a similar name, such as charlylondon.com or charliesuede.com, which are entirely separate companies and not connected to us in any way.

We’d love to help clarify this for you. Please feel free to contact our customer care team at estore@charli.co.uk with your order details, and we’ll be happy to look into it.

Warm regards,
The CharliTeam

Rated 2 out of 5 stars

Let down with different lengths to same item in different colours

I have ordered before and kept a shirt which i love. This time i spend hundreds of pounds and got different colours sizes etc in a jumper skirt co ord in two different colours.cost 300 for two sets . I was very disappointed to find tops differed by at least 5 inches in length in some colours same design!. So indicates a very glam front to a very cheap quality goods shop. I returned sending clear pics and my disappointment. I paid full postage for one return and they sent me a label for second but I have never receivd one word of communication about what went wrong. I really wanted items too. Dont get me wrong they refunded me but I am now dunious of quality.would be very wary ordering with this company if everything they sell is different sizes...I sense China

12 September 2025
Unprompted review
Charli logo

Reply from Charli

Dear Customer, We’re really sorry to hear about your experience and completely understand your disappointment. It’s never our intention to make you feel unheard, we always aim to resolve concerns as fairly and kindly as possible.

We appreciate your feedback and will share it with our team to improve how we handle similar situations in the future.

Please feel free to contact our customer care team at estore@charli.co.uk with your order details, and we’ll be happy to look into it.


Kind regards,
Charli Customer Care Team

Rated 1 out of 5 stars

Waiting for a response.

I bought a blouse, wore it once for a couple of hours and it started to fall apart at the seams. I have contacted Charli, however, no one has acknowledged my mail.

17 August 2025
Unprompted review
Charli logo

Reply from Charli

We’re so sorry to hear this and truly understand how disappointing it must be. This definitely isn’t the experience we want for our customers. Please rest assured we’ll look into this urgently, could you kindly resend your email to estore@charli.co.uk with your order details so we can assist right away?

Kind regards,
Charli Customer Care Team

Rated 4 out of 5 stars

Great shop good delivery and quality of…

Great shop good delivery and quality of items
Just a shame about the sizes cause nothing fits! Would be good if they had XS/S option

19 August 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your lovely feedback! We’re delighted you’re happy with our delivery and quality. We really appreciate your suggestion about offering XS/S sizes, it’s valuable feedback we’ll be sure to share with our production team.

Kind regards,
Charli Customer Care Team

Rated 5 out of 5 stars

Delighted with the jacket

Delighted with the jacket, only had it for a day and had so many compliments, it’s just fabulous. 🤩

1 August 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your lovely review! We’re thrilled to hear you’re loving your new jacket and that it’s already turning heads. What a fabulous choice!

Kind regards,
Charli Customer Care Team

Rated 2 out of 5 stars

Ordered a light blue slash neck sweater…

Ordered a light blue slash neck sweater size small/medium. The size is enormous more like a 16/18 and the stretchy knit doesn’t help. The arm length is extra long and not easy to turn up. So disappointed. Now trying to figure out how to return as there is no information with the packaging.

25 July 2025
Unprompted review
Charli logo

Reply from Charli

We’re so sorry to hear the fit wasn’t as expected, we completely understand how disappointing that can be. Each order includes a packing slip with a QR code linking directly to our returns portal. You can also easily arrange your return via the Returns page on our website - https://www.charli.com/pages/returns

For extra help, just click the “?” widget on our website — all return details are there. If you’d prefer, you can also reach us anytime at estore@charli.co.uk
or via our Contact Us page, and we’ll be happy to assist.

Kind regards,
Charli Customer Care Team

Rated 5 out of 5 stars

great service

Easy to order & delivered quickly
Wish they did an xs size as most items come up big

21 July 2025
Unprompted review
Charli logo

Reply from Charli

Thank you so much for your kind words! We’re delighted to hear you’re happy with our service.

Kind regards,
Charli Customer Care Team

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